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两部分,case+gettingtoknowyoucase两部分,case+gettingtoknowyoucase做的比较好,说完之后M没有challenge,还说verygood,第二部分就不太好了,LZ说得跟假的一。所以,重点说一 抽到的时 的那个,具体内容面经都有,我也会在下边总结,问题选的是员工满度那个,wolf怎样成为“employerofchoicelistissuesplantosolve,howlongtotakeLZ就不单列了,把面试之前准备的case资料分享给大家,赞赞RP,求Par面Case1:Wolf(转型问题)Case内容:版本1:富士康中国内地和世界各地都有工厂,员工满意度低,媒体评价差,污染环境, 版本2:在亚洲、欧洲、南美…都有市场,但最近employeemanagement、workingt、in之类都广受诟病,使得一个大的国际客户把自己一半的订购量都转移到了其对手公司,所以高层想改变战略,不想过于依赖国际大顾客,改为生产太阳能genle版本3:case大意是说wolf一直做电子器件的生产,在全世界都有工厂,属于廉价的制造apple(其实感觉就是富士康嘛。。。。)但高,员工之间互相冲突,还有一张表是比较wolf全球工厂的情况,包括了员工数、自杀Goodmorning,thetopicofmypresentationisabouttheTherethreepartsofmypresentationThefirstpartisabriefintroductionofthecompanybackground.ThesecondpartisananalysisofFinally,Iwouldmakeabriefconclusion.Firstly,Let’shavealookatthecompanybackground./WolfisaApple.Itpoorelementsandsuppliestheseelementstomanybigcompaniessuchasoperationsinthewholeworld./However,inrecentyears,themanagement,workingenvironmentandpollutionhasincreasingproblemssuchasthelowsatisfactionofemployeesandnegativereports./Inthissituation,manyclientsofWolfregardsthatimageofWolfwoulddamagetheirreputationifimageofWolfwoulddamagetheirreputationiftheycontinuetoWolf.Thus,manyconsequence,theWolf’sproblem,WolfdecidesofWolfdecidetostopthebusinesswithWolf./Asaprofitbeginstodropeveryyear./Tosolvethisentersolarenergyindustry,becauseitholdsthatgreenerandrenewablebusinesscanimproveitsimageandrebuilditsreputation.Moreover,themarketingresearchofsolarenergymarketWolfmadeshowsthatthedemandisoverthanthesupply.Thatistosay,themarketofsolarenergyispromising.Wolfbelievesthatthedecisiontoentersolarenergywouldberightandsuccessful.Havingknowledgeofthebackgroundnowmoveontothesecondpart.问题.Toconclude,Wolfwantstoentersolarenergybusinesstorebuilditsimage.…….给出增加利润的建议;分析公司未来几年的利润情况看再过多少年可以扭亏为盈(概是这样子吧记不清了;strategy的过程中可能遇到什么问题;;steps;12.keybenefitsoftheshiftCase2:OutdoorsportBillabong并购型:2003年(大约,记不清了)开始收购很多其他品牌。Page42011201170%。股Page42011201170%。股CEOCEOCaseGoodmorning,thetopicofmypresentationisaboutthe“问题”.TherearethreepartsofmypresentationThefirstpartisabriefintroductionofthecompanybackground.ThesecondpartisananalysisofFinally,Iwouldmakeabriefconclusion.Firstly,Let’shavealookatthecompanybackground.Billabongisanoutdoorsportcompanyestablishedin1973.Ithasgreatreputationbecauseofthegoodqualityandreasonableprice./However,from2000,itbegantoexpandgreatlytointernationalmarket,includingEurope,AmericaandAsia.Then,itstartstotakeoverotherbrandssuchasTigerRose,etc.from2003.Suchblindexpansionleadstothesignificantdecreaseofprofits,whichdecreased70%in2011./ShareholdersattributedthistothewrongdecisionmadebyCEO,thus,theCEOresignedin2012.Atthemeantime,othercompanywantstotakeoverBillabong,butthecompanyfounderrefused./Inthissituation,thenewCEOdecidestoreorganizethecompany,includingclosingsomeshops,cuttingtheemployees,improvingtheinvestmentinthesupplychainande-commenceandsoon.Havingknowledgeofthebackgroundnowmoveontothesecondpart.问题.Toconclude,Wolfwantstoentersolarenergybusinesstorebuilditsimage.…….分析要不要被并购之类的,howtoknowcustomerneedscustomersatisfactionjobCulturechallengeandstrategiestomakejobCulturechallengeandstrategiestomaketransitionManager的提问:Case3:两家零售商店的合0Market1isalocalmarketthathasthesecondmarketshareinChina.Market2isasupermarketofUK.Market2hasenteredintoChinamarketfor10years,butstillhaslittlemarketshareandkeepslost.Inthissituation,Market2isgoingtomergewithMarketCase4:NSM-NorthSportsMotorCase内容:Case4:NSM-NorthSportsMotorCase内容:SUV,市场份额很高,公司在进军国际市场的初期还顺利,但品牌口碑并不好,产4:NMSSUVlightvansSUV些负面问题,一个是被意大利的一个企业告他侵权,另一个是澳大利亚发现他的toxicchemicalsafetyandhealthstandard低于澳大利亚的市场标准,被complaintreputation是:sellablebutunsafety,为了扭转现状,公司制定了新战略,即“quality,safetyandreliability”NorthSportsMotorisacarmanufactureinChina.ThemarketshareofSUVranksthefirstinChina.However,inrecentyears,therearemanynegativeinformationofthiscompany.Forexample:inItaly:copyright;Australia:toxicchemical;safetyandhealthstandard;Consumercomplaintsduetothepoorqualityandservice.Itsreputationis“sellablebutu

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