商务英语4-电大机考网考题目答案

商务英语4

一、单选题

1.—_________

一Yes,Ithinkso.

AWillyouflybusinessclass?

BWhendoyouplantoleave?

CWhereshallImakehotelreservation?

参考答案：A

2.—If11beawayonabusinesstrip.Wouldyoumindsigningformyexpress

delivery?

A1havenotime.

BYes,Ido.

CI'dbehappyto.

参考答案：C

3.——Howistheweatherinautumn?

AIlikesunnydays.

BItisalwayssunny.

CIhateit.

参考答案：B

4.一Thanksforinvitingme,John,butI'vealreadymadeotherplans.

—Maybeanothertime.

AIhopeyouenjoyit.

BThat'sgood.

COh!Vmsorrytohearthat.

参考答案：C

5.—I'mreallyfedupwithLarry!

AHey,what'sup?

BReally?

CI'msorrytohearthat.

参考答案:A

6.一DoyoumindifIclosethedoor?

AYes.That'sgood.

BIfeelcoldaswell.Goahead.

CNo,Ican*t.

参考答案：B

7.一Ihadareallygoodweekendattheseaside.

AOh,that*sveryniceofyou.

BOh,I'mgladtohearthat.

CIfsapleasure.

参考答案：B

8.一Betty,we*IIhaveabuffetpartynextSaturday.Willyoujoinus?

一,Susan.Thankyou!

ABynomeans

BI'mafraidnot

CTdloveto

参考答案：C

9.—Hello,Sir._______________

一I*dliketoorderapizza.

AWhatdoyoudo?

BHowareyou?

CWhatcanIhelp?

参考答案：C

10.—Whatisthedistancebetweenthenewbuildingandyouroffice?

AItisneartothebusstop.

BItisabout15kilometers.

CItisveryclose.

参考答案：B

11.—AuntCindy,doyoushoponlineoften?

ANo,Idon'tthinkso.

BYes.It'sveryconvenient

CThat,sagoodidea

参考答案：B

12.Hello,isthistheSailMovingCompany?

AHello,whatdidhesay?

BYes,thanksforcalling

CThanks,I'mhere.

参考答案：B

13.-Hello,Sir.

-I'dliketoorderapizza.

AHowareyou?

BWhatdoyoudo?

CWhatcanIhelp?

参考答案：C

14.-Fdliketohavesomesoftdrink.

AYouarewelcome.

BHereyouare.

CNo,youcan，t

参考答案：B

15.-Isthereabanknearhere?

AYesThereisonejustdowntheroad

BYes.Isawhimthismorning

CNo,Idon*tlikeit

参考答案：A

二、词汇与结构

1.Eventhoughhe'soutofcollegeandstillabitgreen,heisa

greatco-worker.

Aflesh

Bfresh

Cflash

参考答案：B

2.Ireallytheeffortyouhavemadefortheproject.

Athank

Bgrateful

Cappreciate

参考答案：C

3.Theyexchangedtalesofordisappointingnewsofpopularitems

soldoutminutesafterthespreebeganatmidnight.

Abargains

Bdeals

Cgoods

参考答案：A

4.Itwillabouteightpercentmorethaninitiallyprojected.

Aspend

Bpay

Ccost

参考答案：C

5.Theinstructiondescribescompletelytheanditssafetybasis.

Afaculty

Bfacilitate

Cfacility

参考答案：C

6.Manyofthebanksandtravelservicesinthewesterncountriesprovide

convenienceforthetravelersbyissuingtraveller*s.

Achecks

Bcash

Ccreditcards

参考答案：A

7.Wedidn'tunderstandhowdifficultitwastosuchabreakfast.

Adistrict

Bdistribute

Cdistract

参考答案：B

8.Theproprietorownsallofthepropertyofthebusinessandisresponsible

everything.

Ato

Bfor

Cat

参考答案：B

9.Thatmightbeacceptableyouhandletheinsurancefees.

Aif

Bwhether

Cevenif

参考答案：A

10.HenryisoftenseenEnglishaloudeverymorningintheclassroom.

Atoread

Breads

Cbeingread

参考答案：A

11.Lookingyourcustomersintheeyeshowsthatwearelisteningtothemand

hearingtheyaresaying.

Awhy

Bhow

Cwhat

参考答案：c

12.Customerswon'tfindstoreclerkssittingaround.

AwatchingTVorplayingcards

BtowatchTVorplaycards

CwatchingTVortoplaycards

参考答案：A

13.Youcanshowrespecttoyourteammateseveryonefairlyand

equally.

Atreated

Bbytreating

Ctotreat

参考答案：C

14.Wecan'tmanagethatyoupayfortheinstallation.

Aunless

Bwhen

Cif

参考答案：A

15.JohnworkedinaAmericancompany.SoI

Adid

Bdo

Cdoing

参考答案：A

16.Whiletheotherpeople__anddiscussedtheproblemtogether,Tedignoredthem.

Ainteracted

Bintensive

Cinterviewed

参考答案：A

17.Foralimitedcompany,thiswillincludethemoneyissuingshares,andis

knownasthesharecapital.

Araisefor

Braisedby

Craisingat

参考答案：B

18.Thelong-termassetsareknownasassets.

Afixed

Bcurrent

Cnet

参考答案：A

19.Manyofthebanksandtravelservicesinthewesterncountriesprovideconveniencefor

thetravelersbyissuingtraveller's.

Achecks

Bcash

Ccreditcards

参考答案：A

20.Toattractinvestors,thegovernmenthasitstaxandlaborlaws.

Aadapted

Bapplied

Cadjusted

参考答案：C

21.Somestoresevenofferlanesforcustomerswith10itemsorlesstocheckout

quickly.

Aexpire

Bexpress

Cexact

参考答案：B

22.Onekindofpartnershipiscalledalimitedpartnership.

Aobligation

Bresponsibility

Cliability

参考答案：C

23.hasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.

AWhatever

BWhoever

CWhenever

参考答案：B

24.Thesameistrueindividualproprietorships.

Aof

Bto

Cat

参考答案：B

25.Georgesaidthathedidn*tdopaperwork.

Amany

Bmore

Cmuch

参考答案：C

26.Traveler'schecksaregenerallysmallfacevalue.

Aat

Bon

Cof

参考答案：C

27.Whentherestoftheroomemotional,staycoolanduselogictonegotiateand

close.

Aget

Bgets

Cgot

参考答案：A

28.Canyouf川me?Ineedsomedetailedinformation.

Ain

Bup

Cout

参考答案：A

29.Travelers,whenthechecks,havetosignthechecksinthepresenceofthebankor

serviceclerks.

Abuy

Bbuying

Ctobuy

参考答案：B

30.Thethiefstoleherwalletsheknewit.

Abefore

Buntil

Cwhile

参考答案：A

31.Onekindofpartnershipiscalledalimitedpartnership.

Aliability

Bobligation

Cresponsibility

参考答案：A

32.Foralimitedcompany,thiswillincludethemoneyissuing

sharecapital.

Araisedby

Braisefor

Craisingat

参考答案：A

33.Althoughhehassoughttofindapeaceful,heisfacingmorepressurefrom

hisbusinessrivals.

Asolute

Bsolve

Csolution

参考答案：C

34.Inbusiness,whateveryoudo,donotillegalbenefit.

Achase

Bchoose

Cchallenge

参考答案：C

35.Theprocessingtimeperembassy.

Avaries

Bvariety

Cvarious

参考答案：A

36.Someofthecustomers'complaintsseem

Aaccept

Bunaccepted

Cunacceptable

参考答案:C

37.Theyexchangedtalesofordisappointingnewsofpopular

itemssoldoutminutesafterthespreebeganatmidnight.

Abargains

Bgoods

Cdeals

参考答案：A

38.ButJerry,haveyoureallythoughtthis?Youwould

essentiallybegivingupthecompanythatyourgreat-grandfatherbuilt.

Athrough

Babout

Cof

参考答案：A

39hasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.

AWhatever

BWhoever

CWhenever

参考答案：A

40.Theproprietorownsallofthepropertyofthebusinessandisresponsible

everything.

Ato

Bfor

Cat

参考答案：B

41.Theexecutiveteamhavetoholdanurgentmeetingtheyseethebadmarket

feedback.

Abefore

Bbecause

Cwhether

参考答案：B

42.Hisideasarelinkedtothetheorymarketsareefficient,whichmeansmarketactors

takingallavailableinformationtocreatethecorrectpriceforthingsatanygiventime.

Awho

Bthat

Cwhich

参考答案：B

43.1couldn'tagreemore.That'sIonlydostreetshopping.

Awhether

Bwhy

Cbecause

参考答案：B

44.Canyoufillme?Ineedsomedetailedinformation.

Aup

Bout

Cin

参考答案：C

45.Whentherestoftheroomemotional,staycoolanduselogictonegotiateand

close.

Aget

Bgets

Cgot

参考答案：B

三、阅读理解

1.

Ifyouwanttobecomeafranchisee,thetipsbelowcanhelpyou

tofindtheperfectopportunity.

Befocusdonyourpreference.Onthestageofdecision-making,

thebottomlineis:Don，truleoutabusinesswithoutlearningor

seeingwhattheday-to-daywilllooklike.Forinstance,thinkabout

amomreturningtotheworkforcewhoknowsshewantstointeract

withchildrenonadailybasis.Amongthehundredsofoptionsthere,

sheneedstodecideifshewouldliketobehandsonasateacheror

ifshewouldrathermanageafacilitythattutorschildreninmath.

Decidingbetweenthetwoiseasyifsheconsiderswhichday-to-day

positionshewouldpreferandhowthatwillimpactherothergoals.

Beproactivewithyourresearch.Afteryou，vedeterminedwhat

roleyouwantinafranchise,it'simportanttostartresearching

differentoptions.Physicallyvisitmanydifferentfranchise

locationsandbrowsethewebandthendeterminewhatwillbeafitin

yourcommunity.

Makesurethefranchisorhasexperience.Beforesigningontoa

franchise,itisessentialtoaskthefranchisorabouttheexecutive

teamanditspastindustryexperience.Findoutifthecompany

leadershavehadsignificantexperienceatanotherfranchiseandare

nowapplyingthatknowledgesuccessfully.

Readthefranchisedisclosuredocumentcarefully.Thefirstthing

tolookatishowmuchafranchisewouldcosttopurchase.Makesure

youhaveafinancialadvisorwhocanlookatthatitemwithyouand

seethetypeofprofitafranchiseecanmakeonaverage.It'salso

importanttotakealookatthepost-terminationclauseinthe

agreementtomakesurethatwhenyouwanttoleavethebusiness,you

knowthetermswellandyourinterestsareproperlyprotected.

1.Decideonabusinesswithlearningorseeingwhattheday-to-day

willlooklike.(T)

2.Beforeyou，vedeterminedwhatroleyouwantinafranchise,it's

timetostartthebusiness.(F)

3.Beforesigningontoafranchise,theessentialjobistoaskthe

franchisorabouttheexecutiveteamanditspastindustryexperience.

(T)

4.Thefirstthingtolookatishowlongafranchisewouldtaketo

purchase.(T)

5.Tomakesurethatwhenyouwanttoleavethebusiness,youhave

madeenoughmoneyandyouaresatisfiedwiththat.(F)

2.

Thebalancesheetisproducedattheendofacompanysfinancial

year,andisasnapshotofitsfinancialsituation.Itshowsthe

companysassetsandliabilitiesatthatpointintime.

Therearetwohalvestoabalancesheet.Thetophalfshowswherethe

moneyisbeingusedinthebusiness(thenetassets),andthebottom

halfshowswherethismoneycamefrom(thecapitalemployed).The

totalofeachhalfshouldbethesame,hencetheexpressionbalance

sheet.

Therearetwokindsofassets-long-termandshort-term.Thelong­

termassetsareknownasfixedassets,andincludetheland,

buildings,machineryandvehiclesthatareusedinconnectionwith

thebusiness.Allfixedassetsexceptlandaredepreciatedasthey

wearoutovertime.Thetotalfixedassetsarethevalueofthefixed

assets,lesstheaccumulateddepreciation.

Theshort-termassetsareknownascurrentassets,andincludecash,

stocksandreceivablesthatareduewithinoneyear.

Thetophalfofthebalancesheetalsoincludesliabilities,thatis,

alldebtsandobligationsowedbythebusinesstocreditors.Current

liabilitiesarethosedebtsthatmustbepaidwithintheyear,such

aswagesearnedbutnotyetpaid.Long-termliabilitiesmayinclude

mortgagesandotherloansthatwillnothavebeenpaidoffwithinthe

year.

Thetophalfofthebalancesheetthereforeconsistsofthetotalof

fixedandcurrentassets,lessthecurrentandlong-termliabilities,

givingthenetassets.

Thebottomhalfofthebalancesheetshowswherethismoneycame

from.Foralimitedcompany,thiswillincludethemoneyraisedby

issuingshares,andisknownasthesharecapital.Thebusinessmay

alsohaveplowedsomeofthemoneybackintobuildingupthe

business.Thisiscalledretainedprofit.

Thebottomhalfofthebalancesheetthereforeconsistsofthetotal

ofsharecapitalandretainedprofits,givingthecapitalemployed.

(1).Thetophalfofabalancesheetshowswherethemoneyisbeing

usedinthebusiness.(T)

(2).Allfixedassetsaredepreciatedastheywearoutovertime.

(3).Theshort-termassetsareknownasfixedassets.(F)

(4).Currentliabilitiesarethosedebtsthatmustbepaidwithin

theyear.(T)

(5).Themoneyplowedbackintobuildingupthebusinessiscalled

retainedprofit.(T)

Ifyouwanttobecomeafranchisee,thetipsbelowcanhelpyouto

findtheperfectopportunity.

Befocusdonyourpreference.Onthestageofdecision-making,

thebottomlineis:Don，truleoutabusinesswithoutlearningor

seeingwhattheday-to-daywilllooklike.Forinstance,thinkabout

amomreturningtotheworkforcewhoknowsshewantstointeract

withchildrenonadailybasis.Amongthehundredsofoptionsthere,

sheneedstodecideifshewouldliketobehandsonasateacheror

ifshewouldrathermanageafacilitythattutorschildreninmath.

Decidingbetweenthetwoiseasyifsheconsiderswhichday-to-day

positionshewouldpreferandhowthatwillimpactherothergoals.

Beproactivewithyourresearch.Afteryou，vedeterminedwhat

roleyouwantinafranchise,it'simportanttostartresearching

differentoptions.Physicallyvisitmanydifferentfranchise

locationsandbrowsethewebandthendeterminewhatwillbeafitin

yourcommunity.

Makesurethefranchisorhasexperience.Beforesigningontoa

franchise,itisessentialtoaskthefranchisorabouttheexecutive

teamanditspastindustryexperience.Findoutifthecompany

leadershavehadsignificantexperienceatanotherfranchiseandare

nowapplyingthatknowledgesuccessfully.

Readthefranchisedisclosuredocumentcarefully.Thefirst

thingtolookatishowmuchafranchisewouldcosttopurchase.Make

sureyouhaveafinancialadvisorwhocanlookatthatitemwithyou

andseethetypeofprofitafranchiseecanmakeonaverage.It's

alsoimportanttotakealookatthepost-terminationclauseinthe

agreementtomakesurethatwhenyouwanttoleavethebusiness,you

knowthetermswellandyourinterestsareproperlyprotected.

1.Decideonabusinesswithlearningorseeingwhattheday-to-day

willlooklike.(T)

2.Beforeyou，vedeterminedwhatroleyouwantinafranchise,it's

timetostartthebusiness.(F)

3.Beforesigningontoafranchise,theessentialjobistoaskthe

franchisorabouttheexecutiveteamanditspastindustryexperience.

(T)

4.Thefirstthingtolookatishowlongafranchisewouldtaketo

purchase.(F)

5.Tomakesurethatwhenyouwanttoleavethebusiness,youhave

madeenoughmoneyandyouaresatisfiedwiththat.(F)

阅读下列短文，从A、B、C三个选项中选出一个正确答案。

Advertisementcanbethoughtof“asthemeansofmakingknownin

ordertobutorsellgoodsorservices”.Advertisementaimsto

increasepeople'sawarenessandarouseinterest.Ittriestoinform

andtopersuade.Themediaareallusedtospreadthemessage.The

pressoffersafairlycheapmethod,andmagazinesareusedtoreach

specialsectionsofthemarket.Thecinemaandcommercialradioare

usefulforlocalmarkets.Television,althoughmoreexpensive,canbe

veryeffective.Publicnoticesarefairlycheapandmorepermanentin

theirpowerofattraction.Otherwaysofincreasingconsumerinterest

arethroughexhibitionsandtradefairsaswellasdirectmail

advertisement.

Therecanbenodoubtthatthegrowthinadvertisementisoneof

themoststrikingfeaturesofthewesternworldinthiscentury.Many

businessessuchasthosehandlingfrozenfoods,liquor,tobaccoand

medicineshavebeenbuiltuplargelybyadvertisement.Wemightask

whetherthecostofadvertisementispaidforbytheproducerorby

thecustomer.Sinceadvertisementformspartofthecostof

production,whichhastobecoveredbythesellingprice,itisclear

thatitisthecustomerwhopaysfortheadvertisement.However,if

large-scaleadvertisementleadstoincreaseddemand,productioncosts

arereduced,andthecustomerpaysless.Itisdifficulttomeasure

exactlytheinfluenceofadvertisementonsales.Whenthemarketis

growing,advertisementhelpstoincreasedemand.Whenthemarketis

shrinking,advertisementmaypreventabiggerfallinsalesthan

wouldoccurwithoutitssupport.Whatisclearisthatbusinesswould

notpaylargesumsforadvertisementiftheywerenotconvincedof

itsvaluetothem.

1.AdvertisementisoftenusedtoB.

A.cheatcustomersB.arouseinterestC.increaseproductionD.pushthesale

2.Theword“media”(intheI'1para.)includesD

A.radioB.televisionC.thepressD.alloftheabove

3.AdvertisementismainlypaidforbyC.

A.reducedpricesB.increasedsalesC.thecustomerD.theproducer

4.AdvertisementcanincreasedemandB.

A.allthetimeB.inagrowingmarketC.inanycircumstancesD.ina

shrinkingmarket

5.FromthelastsentenceofthispassageweconcludethatA.

A.advertisementusuallycostbusinesseslargeamountsofmoney

B.advertisementcouldhardlyconvincepeopleofthevalueofthegoods

C.businessesknowwellthatadvertisementcouldbringprofits

Therearemanywaystofindajob.Itcanbeaseasyaswalking

intoaneighborhoodstoretolookatitsannouncementboard.Local

storesoftenhaveareaswherepeoplecanputsmallsignstellingwhat

kindofservicetheyneedorcanprovide.Suchservicesinclude

caringforchildrenorcleaninghouses.

Or,jobsearcherscanlookinthenewspaper.Localnewspapers

haveemploymentannouncementsplacedbycompaniesseekingworkers.

AnotherpopulartoolforfindingjobsistheInternet.For

example,peopleinfourhundredandfiftycitiesaroundtheworldcan

usetheCraigslistWebsitetobuyobjects,meetpeopleorfinda

job.Craigslistsaysthatitreceivestwomillionnewjoblistings

eachmonth.

Anotherusefulwaytofindajobisthroughacollegeor

university.Forexample,studentsattheUniversityofTexasin

AustincangototheCareerExplorationCentertogethelpinfinding

ajob.Ofcourse,lookingforajobrequiresknowingwhatkindof

workyouwanttodo.Forexample,thereisabookcalledWhatColor

isYourParachute（降落伞）？byRichardBolles.Thisbookhasbeen

helpingpeoplechooseacareer（职业）sinceitwasfirstpublishedin

nineteenseventy.

Someexpertsalsohelppeoplefindjobs.SusanW.Millerownsa

companycalledCaliforniaCareerServicesinLosAngeles.Shesays

hercompanyhelpspeoplefindjobsbyfirsthelpingthemunderstand

theirstrengths,goalsandinterests.Thensheprovidesthemwith

methodsandresourcestohelpthemfindtherightjob.

(1).Whatisthepassagemainlyabout?

AFindingajob.

BCollegestudents'part-timejobs.

CCraigslistWebsite.

参考答案：A

(2).ByloggingontheCraigslistWebsite,youcan.

Astudyforyourmasterdegree

Bdosomeshoppingonline

Cplaycomputergames

参考答案：B

(3).WhatColorisYourParachute?isabookwhichgivestipstothosewhowantto

Aworkontheairplane

Bbuyaparachute

Cfindasuitablejob

参考答案：C

(4).Itcanbelearnedfromthepassagethat.

Acompaniesoftenputjobinformationinlocalshops

BtheInternetisthemostpopulartoolforjobhuntersintheUSA

CSusanW.Miller'scompanyishelpingpeoplechoosecareers

参考答案：C

(5).Howmanywaysoffindingajobarementionedinthepassage?

AThree.

BFour.

CFive.

参考答案：C

Communicationplaysanimportantroleina

negotiation.Participantscommunicateinformationnotonlyverbally

butnon-verballythroughbodylanguageandgestures.Byunderstar

informationtheotherparticipantsaregivingoutnon-verbally.At

thesametime,thenegotiatorkeepsthingssecretthatwouldlimithis

/herabilitytonegotiate.Take"non-verbalanchoring"asan

example.Inanegotiation,apersoncangaintheadvantagebyverbally

expressinghis/herpositionfirst.He/shealsocan"anchor"and

gainadtheheadofthetableistheobvioussymbolof

power.Negotiatorsmaybeunhappywiththisstrategic

advantage.Second,firstimpression:beginthenegotiationwith

positivegesturesamaintaineyecontact,theotherpersonmightthink

youarehidingsomethingoryouaredishonest.Anotherexampleis

readingnon-verbalcommunication.