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家乐福战略和全球供应链2024/3/29家乐福战略和全球供应链Increaserevenuegrowthto5%perannumIncreaseoperatingmarginfrom10%to15%by2004Deliveranincremental€2.7billioninoperatingprofitby2004PathtoGrowthidentifieswhatwewilldotodeliveronourpromisestoshareholders:ProvideUnileverwiththeplatformtodeliversustainablegrowthNote:FiguresdonotincludeBestfoods精品资料网.家乐福战略和全球供应链UnileverPeerGroupUnileverSharePricePerformancevPeerGroup“Shadow”(BasedonQuarterlyAverageShareprices)WhydoweneedthePathtoGrowth?TheMarketisconcernedaboutourabilitytoexecuteourstrategyPeerGroup:Beiersdorf,Avon,Cadbury,Clorox,CocaCola,Colgate,Danone,Eridania,Gillette,Heinz,Kao,Lion,L’Oreal,Nestle,P&G,PhilipMorris,ReckittBenckiser,SaraLee,Shiseido,PepsicoUnileverSharePricePerformancevPeerGroup“Shadow”精品资料网.家乐福战略和全球供应链PathtoGrowth--6primarystrategicthrusts精品资料网.家乐福战略和全球供应链WhatisourstrategyforthePathtoGrowth?精品资料网.家乐福战略和全球供应链WorldClassSupplyChainWeaimto:ClosethegaptoworldclassinsupplychainwithinthreeyearsBy:EstablishingaGlobalBuyingprogrammeEstablishingaworldclassmanufacturingprogrammeResultingin(approximately):100fewermanufacturingsites€€1.6billionbuyingsavingsbyend2002€€0.5billionmanufacturingsavingsperannum精品资料网.家乐福战略和全球供应链“Theonlywaytosafeguardourpositionistoperform,todeliver,andtogrowourbusiness.”精品资料网.家乐福战略和全球供应链DepthandbreadthoftheSupplyChainProfessionalSkillsAnexcellentoverallunderstandingofthebusiness,it’sprocessesandtheirlinkagesBusinessbehavioursOutstandingperformanceSupplyChain-Whatdoesittaketosucceed?精品资料网.家乐福战略和全球供应链TheSupplyChainProcessModelPlanSourceMakeDeliverSupplyChainMission&StrategyBrandDevelopmentBrandDevelopmentCustomerDevelopmentCustomerDevelopmentSuppliersSuppliersConsumers&CustomersConsumers&CustomersInformationManagementHumanResourceManagementQuality&BusinessExcellenceFinanceManagementSafety,Health&EnvironmentTechnologyManagement精品资料网.家乐福战略和全球供应链SupplyChain-theHeartofOperationsPlan/SourcePlan/MakePlan/DeliverPlanninglinkstheprocessestogether精品资料网.家乐福战略和全球供应链DrivingValueCreationintheSupplyChain‘BeatingtheFade’:continuousinnovationandcostsavingsGrowththrough:makingnewproductsavailableimproveddistributionbettercustomerserviceIncreasedmarginsthrough:costsavingsalongthesupplychainoverheadcostreductionreducingcomplexityCapitalefficiencyimprovements:minimisinginvestmentinplant&equipmentandinventoriesTheseelementstogethercontributemorethan50%ofUnilever’stotalValueCreation精品资料网.家乐福战略和全球供应链OrganisationalDevelopmentBusinesshasmoved,andcontinuestomove,towardsprocessmanagementEmergenceofSupplyChainprocessrolesAcareerintheSupplyChainrequiresdevelopmentofbreadthanddepthofskills,Leadershipcompetencies,andexperience精品资料网.家乐福战略和全球供应链WhatdoSupplyChainpeopleinUnileverdo?RolesindifferentpartsoftheorganisationfactoriesregionalsupplychainsbusinessgroupscorporatecentreRoles:withstrategicfocusinamoreoperationalenvironment,Rolesinvariouspartsofthesupplychain:Plan–Source–Make–DeliverRoleswhichfocusonthemulti-localaspectsofthebusinessatanationalorregionallevelthemultinationalaspectsRolesinrelatedprofessions,e.g.R&D,CustomerManagementRolesinQA,SHEandTechnicalManagement精品资料网.家乐福战略和全球供应链BuildingSuccessfulCareersFocusesOn:ProcessesandtoolsusedincareerdevelopmentKeycareerbuildingblocksCareerphasesTheneedforbreadthanddepth
ofskillsandexperienceTheimpactofeachindividual’spotentialTheimportanceof
tacticalandstrategiccareerplanningTheneedforaglobalperspectivePlanninglifeandcareer精品资料网.家乐福战略和全球供应链BuildingCareers-KeyPrinciplesSuccessfulcareersarebasedonoutstandingperformancefoundedonskills,competenciesandexperienceExperienceProfessionalSkillsLeadershipCompetenciesPerformance精品资料网.家乐福战略和全球供应链BuildingCareers-KeyPrinciplesSuccessfulcareersarebasedonoutstandingperformancefoundedonskills,competenciesandexperienceExperienceProfessionalSkillsLeadershipCompetenciesPerformance精品资料网.家乐福战略和全球供应链TheLeadershipGrowthCompetencies精品资料网.家乐福战略和全球供应链FocusonGrowth(ineverysense)精品资料网.家乐福战略和全球供应链WhatistheLeadershipGrowthProfile?Itis:
AleadingedgecompetencymodelthatfocusesondrivinggrowththroughoutthebusinessAtoolfordevelopmentandassessmentofperformanceByhelpingourleadersgrow,wewillgrowourbusinessApplicabletoeveryoneatWL2andabove精品资料网.家乐福战略和全球供应链WhyweneedtodevelopCompetencies?SUPERIORJOBPERFORMANCECompetenciesKnowledge&SkillsPersonalcharacteristics(values,traits,motives)shapingHOWthejobisundertakenMeasuredbyclearlyobservablebehaviourTransferableknowledgeandabilities(professionalandgeneral)todoWHATisrequiredbythejobMeasuredbydemonstratedcapability精品资料网.家乐福战略和全球供应链WhatareCompetencies?“…underlyingcharacteristicsthataredirectlyrelatedtosuperiorperformanceinagivenrole”skills-whatyouknowhowtodoe.g.makeaneffectivepresentationknowledge-whatyouknowe.g.theoriesofeffectivepresentationselfimage-howyouseeyourselfe.g.publicspeakervalues-whatyouthinkisimportante.g.achievingexcellencetraits-relativelyenduringcharacteristicse.g.self-control‘bigpicture’thinkingmotives-theunconsciousfactorsthatdrivebehaviour;theyareintrinsicallysatisfyingandrewardinge.g.achievement精品资料网.家乐福战略和全球供应链TheIcebergModelNecessarybutnotsufficientDistinguisheffectiveperformance}SkillKnowledgeValuesSelf-ImageTraitsMotives}AcquiredcapabilityDeeperseatedtraitsandmotivesAcompetency:anycharacteristicofapersonthatdifferentiatesoutstandingfrommoretypicalperformanceinagivenjob,role,organizationorculture.精品资料网.家乐福战略和全球供应链Competenciesare:
observableandmeasurablebehaviouralcharacteristicsthatcanbedevelopedbasedonthebusinessneedsoftodayandtomorrowfactorswhichdrivesuperiorperformanceinagivenjob精品资料网.家乐福战略和全球供应链HowwastheLGPdeveloped?Step1:Wasdevelopedbyarigorousresearchprocess:AssessmentofUnilever’sbusinesscontext,thechallengesfacingleadersandthecapabilitiesneededtoachievegrowthIn-depthresearchof39Unilever‘growth’leadersInterviewsandfeedbackfromcolleaguesComparisonoftheUnilever‘growth’leadershipcharacteristicstoaworld-classbenchmarksampleLargeinternationalorganisationsAchievedsubstantialgrowthinownsectorsResult:LGPwasrolledouttoWL6and5in2000精品资料网.家乐福战略和全球供应链HowwastheLGPdeveloped?Step2:FocusgroupsandinterviewswithWL2,3and4in14countriesaroundtheworldTestedrelevanceandmaderelevantadjustmentsResult:NowrollingouttoallWL2+managersacrossUnilever精品资料网.家乐福战略和全球供应链HowweretheCriteriaEstablished?OriginalResearchComparedandContrastedTwoGroupsCurrentSuperiorLeadersCurrentOutstandingLeaders“Baseline”CompetenciesBothgroupsshow“Distinguishing”CompetenciesOnlyoutstandingshow精品资料网.家乐福战略和全球供应链HowweretheExternalBenchmarksused?ComparedbothgroupstocompetenciesrequiredtomeetthefuturestrategyandagainsttheexternalbenchmarkpopulationExternalbenchmarkof‘worldclass’leadersCurrentSuperiorLeaders“Baseline”Competencies“Distinguishing”CompetenciesPotentialVulnerabilitiesEventhebestneed
toshowmoreCurrentOutstandingLeaders精品资料网.家乐福战略和全球供应链Whatmakesaworld-classleaderofgrowth?World-classleadersofgrowth:DrivenbybiggerambitionanddriveforstepchangeGenerateandencourage‘big’thinkingArehighly‘streetsmart’andsavvyThinkandactoveralongertermperspectiveEnergiseothersforsignificantchangeDemonstrateagreaterfocusonindividuals-developing,empoweringandholdingthemaccountableUsehighlyeffectiveinfluencingstrategiestogainsupport:theyknowhowtoorchestratetheorganisation-colleagues,bosses,theirteamsHowdoesUnilevermeasureup?AlthoughthebestoftheUnileversampledemonstratesthesebehavioursandcreatesgrowthorientatedclimates,weareoftenstillmore‘controllers’than‘enablers’inourleadershipstyle.Wearegood,butweknowwecanbebetter精品资料网.家乐福战略和全球供应链HowistheLGPdifferent?Directlyrelatedtoourcurrentbusinessagenda-GrowthExternallybenchmarkedagainstthebestOnesetofcompetenciesforalllevelsCreatesafocusondevelopmentofoutstandingleadersateverylevelItiseasilymodifiedtosupportfuturenewbusinessgoalsAsaresult,LGPwillreplacethe‘EffectiveUnileverManager’competencies精品资料网.家乐福战略和全球供应链Achievesthroughintegrity,teamworkandlearningSelfConfidentIntegrityTeamCommitmentLearningfromExperiencePossessestheintellectualpowertodeterminedirectionEnsuresthatdirectionismarketdrivenDeliversthroughpeopleActsdecisivelytoimproveperformanceClarityofPurposePracticalCreativityObjectiveAnalyticalPowerMarketOrientationLeadingOthersDevelopingOthersInfluencingOthersEntrepreneurialDriveBuildsCommitmenttoGrowthStrategicInfluencingTeamCommitmentTeamLeadershipDrivesforGrowthSeizingtheFutureChangeCatalystDevelopingSelf&OthersHoldingPeople-AccountableEmpoweringOthersCreatesaGrowthVisionPassionforGrowthBreakthroughThinkingOrganisationalAwarenessSupplyChain-Whatdoesittaketosucceed?LeadershipGrowthCompetencies精品资料网.家乐福战略和全球供应链LGP-TheLevelsFourlevels:FoundationalDevelopingGrowthWorldClassExample:PassionforGrowthArehighlymotivatedtoachievetheirpersonaltargetsinordertocontributetothesustainableprofitablegrowthofthebusinessAreambitiousforexcellenceandconstantlysearchforopportunitiestoimprovethebusinessSetchallenginggrowthgoalsforthemselvesandothersandputintoplaceplanstoachievetheseTakesignificantentrepreneurialactionandask“whatispossible?”toensuregrowthopportunitiesarerealisedFoundationLevelDevelopingLevelGrowthLevelWorldClassLevel精品资料网.家乐福战略和全球供应链LGP-TheLevels(continued…)BehavioursneededtodemonstrateWorldClassareverystretchingThisreflectsourbusinesstargetsWecan’thavesignificantgrowthwithoutanincrementalshiftinbehaviourBut…..ThesebehavioursarenotbeyondourcapabilitiesWeneedtomakeourpeopledevelopmentahigherpriorityTohelppeopleassesstheirperformanceagainsttheprofile,targetcriteriahavebeenestablishedforeachworklevel精品资料网.家乐福战略和全球供应链PassionforGrowth
DoesthispersonDEMONSTRATEDRIVEBEYONDEXPECTATIONTODELIVERoutstandingresults?
MeasureperformanceagainstinternalandexternalbenchmarksMakespecificchangestoimproveperformance(e.g.re-engineerprocessestobefaster,moreefficient)FocusonraisingqualityandcustomerandconsumersatisfactionStimulateandencourageotherstobringaboutperformanceimprovementforthebusinessCreatestretchingbutachievablegoalstoalignownactivitieswithgrowthinitiativesAimtofindandrealisenewgrowthopportunitiesAlignownactivitiesandgoalswithgrowthinitiativesAimforperformanceexcellencethroughowneffortsStimulategrowthbybringingaboutstepchangeimprovementsAimtomaketheimpossiblepossibleEntrepreneuriallycommitsignificantinvestmentstoreapmajorrewardsDefyconventionalwisdomandinternaloppositiontoachievemajorgrowthCreatenewmarketsbyexploitinggrowthopportunitiesObsesswithgrowthandfocusondeliveringnewwaystogaincompetitiveadvantageAmbitioustohitsettargetsandstandardsDeliveroncommitmentsmadetoothersPersistinovercomingobstaclestosuccessTakefullresponsibilityfordeliveringtheircontributiontothebusinessArehighlymotivatedtoachievetheirpersonaltargetsinordertocontributetothesustainableprofitablegrowthofthebusinessFocusonbusinessimprovementandareambitiousforexcellence,constantlysearchforopportunitiestoimprovethebusinessSetchallenginggrowthgoalsforthemselvesandothersandputintoplaceplanstoachievetheseTakesignificantentrepreneurialaction,andask“whatispossible?”toensuregrowthopportunitiesarerealisedFoundationLevelDevelopingLevelGrowthLevelWorldClassLevelOutstandingindividualsradiateaPassionforGrowth,thepersonaldrivethatenablesindividualstogotheextramileindeliveringexcellentperformance.TheyrecognisethateveryonehasacontributiontomaketoensurethatUnileverachievesitsgrowthobjectives.Outstandingindividualsconstantlypushtheboundariesofexcellentbusiness,askbigquestionsaboutwhatispossibleandthentakesignificantentrepreneurialactionovertimetoexpandthehorizonsofthebusiness.Successisthedeliveryofsustainableprofitablegrowth. .NegativeIndicators:Toobusydealingwithimmediate,urgentissuestolookfornewgrowthopportunitiesSettleforthestatusquo-takenoactiontoimprovemediocreperformanceEasilyside-trackedfromimportantgrowthgoalsUnconcernedaboutmissingdeadlinesorfailingtomeetbusinessobjectivesDonottakeresponsibilityforcontributingtogrowthobjectivesLinkswith:OrganisationalAwareness精品资料网.家乐福战略和全球供应链LGPGuidelinecriteriaforworklevelsWL6MeetsWL4targetandhasatleastoneWorldClasscompetencyineachclusterWL5MeetsWL4targetandhasoneWorldClasscompetencyineachoftwoclustersWL4WL3WL2TwoineachclusteratGrowthincludingoneofSeizingtheFutureandChangeCatalystandoneotherfromthesameclusterNonegativeindicatorsMostcompetenciesatDevelopinglevel.AtleastonecompetencyineachclusteratGrowthlevel
MorecompetenciesatDevelopinglevelthanatFoundation精品资料网.家乐福战略和全球供应链UsingtheLGPandCompetenciesTalentManagementCoaching&MentoringRewardforGrowthRankingListingPDP/DevelopmentLeadershipGrowthProfile精品资料网.家乐福战略和全球供应链WherehasLGPbeenusedsofar?Alreadyusedfor:AssessmentofallWL5andWL6PersonaldevelopmentplanningforWL5/6ExecutiveselectionOneelementofWL4assessmentinUnilever/Bestfoodsmerger精品资料网.家乐福战略和全球供应链GoingForward-FutureUsesofLGPTheLGPwillbeusedin:PDP-inallorganisationsforWL2andaboveby2002/2003PDPcycleIndividualperformanceandcapabilitywillbeassessedagainsttheLGPcompetenciesbasedonprevious2-3years’dataSelf-assessmentandpersonaldevelopmentplanningListingRankingforWL4(othersmayfollow)Assessment,selectionandrecruitmentofallpostsatGraduatelevelandabove精品资料网.家乐福战略和全球供应链NextStepsforyouAccessthe‘HowgoodcanIbe?’documentontheHRwebsite[address]tounderstandthemodel,thecompetencieswithinitandhowtousethemodelStudythetargetcriteriaforyourroleandworklevelinthedocumentConsideryourstrengthsanddevelopmentneedsagainstthemodelWorkwithyourmanagerandyouremployees(eitherinthePDPprocessorindependently)toidentifycriticalgapstoclose-andbuildandimplementanactionplan精品资料网.家乐福战略和全球供应链BuildingCareers-KeyPrinciplesSuccessfulcareersarebasedonoutstandingperformancefoundedonskills,competenciesandexperienceExperienceProfessionalSkillsLeadershipCompetenciesPerformance精品资料网.家乐福战略和全球供应链SupplyChainProfessionalSkillsJobSkillsProfileAbilitiestodothejobwellnow+future.PersonSkillsProfileMycurrentabilities.DifferencePersonalDevelopmentPlanGAPANALYSIS精品资料网.家乐福战略和全球供应链2.IntegratedSupplyChainModellingandDesignIntegrated/Collaborative
SupplyChainPlanningOperationalPlanning&ForecastingMaterialsManagementSupplyIntelligence&Strategy
DevelopmentContractAgreement/Arrangement
&ManagementIntegratingSupplierValueintotheBusinessDrivingProduction
PerformanceImprovementInfluencing&ImplementingProduct
&ProcessInnovationMaintenance&ProjectEngineeringCustomerServiceDevelopment
&ManagementWarehousingandDistribution
ManagementChannelLogisticsDevelopmentTheNewSkillsFrameworkforSupplyChainPlanMakeDeliverSourceKeyGeneralBusinessEconomicsNegotiation&InfluencingSupportingSustainableDevelopmentUsingInformationTechnologyPeopleManagementProjectManagement(HR)EmployeeRelationsR&DDevelopmentSkills1.ExtendedSupplyChainStrategyDevelopment&Deployment3.Supplier(&Contractor)Relationship 4.Developing&Implementing/Ec
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