澳大利亚初创企业市场前景及投资研究报告-培训课件外文版2024.5

DIGITAL

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TRENDSStartupsinAustraliaCHAPTER

01OverviewLeadingcountriesforstartupsworldwidein2023,bytotalscoreLeadingcountriesforstartupsworldwide2023,bytotalscoreTotalscore020406080100120140160180200220UnitedStatesUnitedKingdomIsrael198.0851.2246.57Canada34.49Sweden27.0726.5725.94SingaporeGermanyFrance22.9221.5AustraliaNetherlandsSwitzerlandChina21.4221.1320.4918.37Finland3Description:TheUnitedStateswasbyfarthebestcountryforstartupsin2023,accordingtodataprovidedbyStartupBlink.Withatotalscoreof198.08,theU.S.hadalmostmorethanfourtimesasmanypointsasthesecondrankedUnitedKingdom,withascoreof51.22.Israelfollowedinthird.ReadmoreNote(s):Worldwide;2023Source(s):StartupBlinkNumberofunicornsworldwideasofApril2023,byregionNumberofglobalunicornsinApril2023,byregion80069770060050040030020010004631652484NorthAmericaAsiaEuropeSouthAmericaOceaniaAfrica4Description:AsofApril2023,approcimatelyhalfofunicornsworldwidewereheadquarteredinNorthAmerica.ThetworegionsthathostedthefewestunicornswereOceania,andAfrica,with8and4unicornsbasedineachoftheseregions.Additionally,mostofthehighestvaluedunicornsgloballywerebasedinNorthAmericaorAsia.ReadmoreNote(s):Worldwide;April2023Source(s):HurunResearchInstituteShareofstartupsinAustraliain2023,byleadingindustryShareofstartupsAustralia2023,byleadingindustryShareofstartups0%5%10%15%20%25%24%24%30%SoftwaredevelopmentArtificialintelligenceMedtech,healthtech,orbiotechGreentech16%14%Education13%13%13%CleanenergyandwasteDecarbonisationFintech12%12%12%HealthAdvancedmanufacturing5Description:AccordingtoasurveyconductedinJulyandAugust2023onstartupsinAustralia,softwaredevelopmentandartificialintelligenceweretheleadingindustriesforstartupsinthecountry.BothcleanenergyandwasteanddecarbonizationwerenewindustriesthatappliedstronglytostartupsinAustralia.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterFundingsourcesusedbystartupsinAustraliain2023,bytypeTypeoffundingreceivedbystartupsAustralia2023Shareofrespondents0%10%20%30%40%50%60%70%80%OwncashFamilyandfriends72%34%R&DtaxoffsetPrivateequity/VCinAustraliaStategovernmentgrant29%28%20%19%17%AcceleratororincubatorinvestmentFederalgovernmentgrantCreditcard11%11%10%9%Privateequity/VCoverseasPrivateequityintheformofaconvertiblenoteinAustraliaPrizemoneyBankloan7%6%Privateequityintheformofaconvertibelenoteoverseas6Description:AccordingtoasurveyconductedbetweenJulyandAugust2023aboutstartupsinAustralia,theleadingsourceoffundinginusewaspersonalcashcontributions,at72percentofrespondents.Afurther34percentofrespondentsstatedthatfamilyandfriendswerealsoasourceoffundingfortheirstartup.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterHighestvaluationofstartupcompaniesinAustraliaasofOctober2023(inbillionU.S.dollars)HighestvaluationstartupcompaniesinAustraliaOctober2023Value

in

billion

U.S.

dollarsCanva(Jan8,2018)25.45.52.52Airwallex(Mar25,2019)Immutable(Mar7,2022)GO1(Jul19,2021)SafetyCulture(May3,2021)CultureAmp(Jul29,2021)LinkTree(Mar16,2022)PetCircle(Dec6,2021)1.761.51.317/statistics/1300955/australia-highest-valuation-startup-companiesAsofOctober2023,CanvawasthehighestvaluedAustralianunicorncompany,withavaluation25.4billionU.S.dollars.AtotalofeightprivateAustraliancompanieshadavaluationofoveronebillionU.S.dollars,qualifyingthemasunicorncompanies.ReadmoreNote(s):Australia;October2023Source(s):CBInsightsIndustriesthatstartupinvestorsaremostexcitedaboutinAustraliafor2023IndustriesthatinvestorsaremostexcitedaboutinAustralia2023Shareofrespondents20%

30%0%10%40%50%60%70%ClimateTech/CleanTechAI/BigData61%30%Enterprise/BusinessSoftwareCybersecurity/Dataprivacy/DigitalIDHealthTech26%24%23%8Description:InasurveyconductedamongststartupinvestorsinAustraliain2022,over60percentofrespondentsindicatedtheywereexcitedabouttheclimatetechandcleantechindustriesin2023.Almostone-thirdofrespondentswereexcitedabouttheAIandBigDatasector.ReadmoreNote(s):Australia;2022Source(s):FolkloreVentures(CutThroughVenture)CHAPTER

02StartuplandscapeDistributionofstartupfoundersinAustraliain2023,byageShareofstartupfoundersAustralia2023,byage40%37%35%30%25%20%15%10%5%23%23%11%60+5%0%20-2930-3940-49Ageinyears50-5910Description:AccordingtoasurveyconductedinJulyandAugust2023onstartupsinAustralia,37percentofrespondentsinvolvedinstartupswerebetween40and49yearsold.Justfivepercentofrespondentswere20to29years.

ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterDistributionofstartupfoundersinAustraliafrom2014to2023,bygenderShareofstartupfoundersAustralia2014-2023bygenderFemaleMale100%90%80%70%60%50%40%30%20%10%0%73%75%76%77%84%83%27%25%24%23%16%17%20142015201620172018202311/statistics/886943/australia-startup-founders-by-genderAccordingtoasurveyconductedbetweenJulyandAugust2023,around27percentofrespondentswhostatedtheywerestartupfoundersinAustraliawerefemale.Theshareoffemalefoundershasincreasesincethesurveywasfirstconductedin2014.ReadmoreNote(s):Australia;2014to2023;1,106respondents*;*The2023sampleincluded585verifiedstartupfoundersand322startupsupporters.Thesourceprovideddataforfemalefounders;figuresformalefoundersareestimated.

ReadmoreSource(s):StartupMusterDistributionofstartupsinAustraliain2023,byofficelocationShareofstartupsAustralia2023,byofficelocation60%55%50%40%30%20%10%0%17%16%10%10%1%0.4%NewSouthWalesQueenslandVictoriaWesternAustraliaSouthAustraliaAustralianCapitalTerritoryTasmania12/statistics/883552/australia-distribution-of-startups-by-locationAccordingtoasurveyconductedinJulyandAugust2023onstartupsinAustralia,around55percentofrespondentsstatedthattheywerelocatedinNewSouthWales.ThisAustralianstatehadthehighestnumberofstartupofficesacrossthecountry.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.Thisdatarepresentsrespondentswhoparticipatedinthesurveyandprovidedaddresses.Some[...]

ReadmoreSource(s):StartupMusterShareofworklocationsforstartupsinAustraliain2023WorklocationsinuseforstartupsAustralia2023Shareofstartups0%10%20%30%40%50%60%70%68%80%HomeofficeCo-workingspace32%Ownoffice24%University-basedstartupareaCafés/restaurantsetc.AnywhereIcanusemydevicesIncubatorspace11%10%10%9%Publicspaces6%13/statistics/887284/australia-startup-work-locationsAccordingtoasurveyconductedbetweenJulyandAugust2023aboutstartupsinAustralia,around68percentofrespondentsreportedthattheyworkedfromahomeoffice.Theshareofrespondentswhoworkedfromaco-workingspacewas32percent.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterLeadingtargetcustomerindustriesforstartupswithbusinesscustomersinAustraliain2023LeadingB2BtargetindustriesforstartupsAustralia2023Shareofrespondents10%0%5%15%20%25%30%HealthcareGovernment&publicsectorFinancialservicesEnergy27%27%20%19%Education19%19%ConstructionManufacturingUtilities&infrastructureAgriculture18%18%16%16%Mining14Description:AccordingtoasurveyconductedbetweenJulyandAugust2023,theleadingtargetcustomerindustriesforstartupswithbusinesscustomersinAustraliawerehealthcare,andgovernmentandthepublicsector,bothtargetedby27percentofrespondents.Miningandagriculturewerethetargetcustomerindustriesfor16percentofrespondentswithbusinesscustomers.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.Onlytheleading10industriesarepresented.

ReadmoreSource(s):StartupMusterLeadingtasksbeingoutsourcedbystartupsinAustraliain2023LeadingtasksbeingoutsourcedbystartupsAustralia2023Shareofrespondents0%10%20%30%40%50%60%57%AccountingLegal50%SoftwaredevelopmentGraphicdesign37%33%UXdesign25%Marketing20%Contentcreation/writingFinancialmanagement14%12%15Description:AccordingtoasurveyconductedbetweenJulyandAugust2023,with57percentofrespondents,theleadingtaskbeingoutsourcedbystartupsinAustraliawasaccounting.Tasksrelatedtosoftwaredevelopmentwereoutsourcedby37percentofrespondents.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterCHAPTER

03FundingandinvestmentValueofcapitalraisedandnumberofdealsforstartupsinAustraliafromQ12023toQ32023QuarterlycapitalraisedandnumberofdealsforstartupsinAustralia2023Valueofcapitalraised810Numberofdeals9008007006005004003002001000959085807570739906618277Q12023Q22023Q3202317Description:InQ32023,around739millionAustraliandollarsincapitalwasraisedacross77dealsbystartupsinAustralia.Boththevalueofcapitalraisedandthenumberofdealshaddeclinedcomparedtothepreviousquarter.

ReadmoreNote(s):Australia;Q12023toQ32023Source(s):CutThroughVentureLargeststartupfundingeventsinAustraliainQ32023,byvalueraised(inmillionAustraliandollars)LargeststartupfundingeventsinAustraliaQ32023,byvalueraisedValueofcapitalinmillionAustraliandollars01020304050607080PetCircle(SeriesD)SecureCodeWarrior(SeriesC)OneModel(SeriesB)757364SiliconQuantumComputing(SeriesA)Infravision(SeriesA)5036SafetyCulture(SeriesE)Lyre'sSpiritCo(SeriesB)Amp(SeriesA)343428.5Stockspot(Unknown)2828Plotlogic(SeriesB)18Description:InQ32023,around75millionAustraliandollarsincapitalwasraisedbyPetCircleintheSeriesDfundingstageinAustralia.PetCircleisanonlinepetsupplycompanybasedinSydney,Australia.ReadmoreNote(s):Australia;Q32023Source(s):CutThroughVentureTotalcapitalraisedandnumberofdealsforstartupsinAustraliafrom2018to2022CapitalraisedandnumberofdealsforstartupsinAustralia2018-2022ValueofcapitalraisedNumberofdeals12108800700600500400300200100010.67317127.4408639937743.12.71.8202018201920202021202219Description:In2022,around7.4billionAustraliandollarsincapitalwasraisedacross712dealsbystartupsinAustralia.Boththevalueofcapitalraisedandthenumberofdealshaddeclinedcomparedto2021.

ReadmoreNote(s):Australia;2018to2022Source(s):CutThroughVenture;FolkloreVenturesLeadingstartupsectorsbycapitalraisedinAustraliain2022(inmillionAustraliandollars)LeadingstartupsectorsbycapitalraisedinAustraliain2022CapitalraisedinmillionAustraliandollars02004006008001,0001,2001,400FintechEnterprise/BusinessSoftwareHardware/Robotics/IoTBlockchain/crypto/Web3BioTech/MedTech1,2601,250553510380364ClimateTech/CleanTechEcommerce/Retail297297295291HealthTechPropTech(RealTech/ConstructionEdTech/Training20Description:In2022,approximately1.3billionAustraliandollarsincapitalwasraisedinthefintechsectorinAustralia.TheenterpriseandbusinesssoftwaresectoralsoraisedoveronebillionAustraliandollarsinfundingin2022.ReadmoreNote(s):Australia;2022Source(s):CutThroughVenture;FolkloreVenturesValueofearlystageventurecapitalinvestmentsinAustraliafromfinancialyear2012to2022(inmillionAustraliandollars)EarlystageventurecapitalinvestmentsAustraliaFY2012-2022700600500400300591436.26351.04305.04224.06193.012001000100.08201663.93201537.21201421.217.552012201320172018201920202021202221Description:Infinancialyear2022,thevalueofearlystageventurecapitalinvestmentsinAustraliareached591millionAustraliandollars.TheseinvestmentswerechanneledtoAustralianbusinessesthroughearlystageventurecapitallimitedpartnerships(ESVCLPs),aninitiativeimplementedbytheAustraliangovernment.ReadmoreNote(s):Australia;financialyears2012to2022Source(s):DepartmentofIndustry,InnovationandScienceValueofventurecapitalinvestmentsinAustraliafromfinancialyear2012to2022(inmillionAustraliandollars)VenturecapitalinvestmentvalueAustraliaFY2012-20222,0001,8001,6001,4001,2001,0001,790.961,321.251,084.751,080.76866.92864.67790.588006004002000528.032015262.312012264.262014223.782013201620172018201920202021202222Description:Infinancialyear2022,thevalueofventurecapitalinvestmentsinAustraliaamountedtoover1.79billionAustraliandollars.TheseinvestmentswerechanneledtoAustralianbusinessesthroughventurecapitallimitedpartnerships(VCLPs),aninitiativeimplementedbytheAustraliangovernment.ReadmoreNote(s):Australia;financialyears2012to2022Source(s):DepartmentofIndustry,InnovationandScienceCHAPTER

04OutlookLeadingchallengescurrentlyfacedbystartupfoundersinAustraliain2023LeadingchallengescurrentlyfacedbystartupfoundersAustralia2023Shareofrespondents10%

15%0%5%20%25%30%35%FundraisingCustomeracquisitionTalent(2%acquisition,5%availability)Finances30%9%8%8%Sales7%MarketingProductdevelopmentTime6%6%4%4%ScalingEconomicconditionsGrants3%3%ManufacturingCapacity/workloadCompetition2%2%2%I'mnotsure16%24Description:AccordingtoasurveyconductedbetweenJulyandAugust2023aboutstartupsinAustralia,around30percentofrespondentsstatedthattheprimarychallengefacedwasfundraising.Inthesameperiod,customeracquisitionwastheleadingchallengedfacedbyninepercentofstartupfounders.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterPlansofstartupfoundersforthenext12monthsinAustraliain2023Plansofstartupfoundersfornext12monthsAustralia2023Shareofrespondents0%10%20%30%40%50%60%ExpandsalessignificantlyinsideAustraliaExpandsalessignificantlyoutsideAustraliaUndertakecapitalraisingoverseas55%37%33%JoinastartupsupportprogramoverseasOpenanotherofficeoverseas16%13%13%MovetoalargerofficeinAustraliaRenewmyofficeleaseinAustraliaSelltheorganisationtoaforeignpurchaserMoveourprimaryofficeoverseas5%4%3%3%2%SelltheorganisationtoanAustralianpurchaserShutdowntheorganisationMovetoanofficeofsimilarsizeinAustraliaMovetoasmallerofficeinAustralia2%2%25Description:AccordingtoasurveyconductedbetweenJulyandAugust2023aboutstartupsinAustralia,around55percentofrespondentsstatedthatinthenext12months,theyplannedtoexpandsalessignificantlyinAustralia.Incontrast,onlythreepercentofrespondentsstatedthattheyplannedtomovetheirprimaryofficeoverseas.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterLeadingskillsplannedtohireinthenext6monthsbystartupsinAustraliain2023LeadingskillsplannedtohirebystartupsAustralia2023Shareofrespondents0%5%10%15%20%25%30%35%40%45%50%SoftwaredevelopmentSales/businessdevelopmentMarketing44%39%27%GeneralbusinessoperationsUXdesign19%15%15%CustomerserviceProductmanagementArtificialintelligence(new)HardwaredevelopmentProjectmanagementSocialmedia13%12%12%12%11%10%10%Datascience/analysisContentcreation/writing26Description:AccordingtoasurveyconductedbetweenJulyandAugust2023,with44percentofrespondents,theleadingskillthatstartupsinAustraliaplannedonhiringinthenearfuturewassoftwaredevelopment.Artificialintelligencewasaskillareaintendedonbeinghiredby12percentofrespondents.ReadmoreNote(s):Australia;July11toAugust21,2023;1,106respondents*;*Thesampleincluded585verifiedstartupfoundersand322startupsupporters.ReadmoreSource(s):StartupMusterLeadingjobfunctionsbeingperformedbyartificialintelligence(AI)forstartupsinAustraliain2023Leadingjobfunctionsbein