《商务英语函电2》课件-Lesson 4 Buyers Asking to Establish Trade Relations 买方要求建立贸易关系

Lesson4BuyersAskingtoEstablishTradeRelations买方请求建立业务关系From:Rick.Yang@To:Jennie@Date:Sep.6,20--Subject:WalmartlookingforcupsuppliersDearSirs,YouwererecommendedtousbytheChamberofCommerce

ofCopenhagen.

Wewishtobuyqualityteaandcoffeecupsandsaucersofdifferentshapes,fullydecoratedwithflowersorotherdesigns.

BuyersAskingtoEstablishTradeRelations

StatingsourceofinformationIdentifyingwhatyouwanttobuyA

SAMPLEEMAILIfyoucansupplythistypeofmerchandise,kindlysendussamplecupsviacourier.Also,pleaseletushaveyourpricelistandallsuitableillustrations.

Pleasenotethatweareabletobuylargequantitiesifyourpricesarefavorable.

Weawaityourearlyreply.

Yoursfaithfully,RickYangRequestingsalesliteratureandsamplesImplyingyouareapotentiallargebuyerA

SAMPLEEMAILBuyersAskingtoEstablishTradeRelations

Notesrecommend:v.推荐；建议YouhavebeenrecommendedbytheCCPITasapotentialbuyerofChinesechinaware.中国国际贸易促进委员会向我们推荐说你们是中国瓷器的潜在买主。WerecommendthatyoutrytheScandinavianmarkets.我们建议你们试一试斯堪的那维亚市场。Werecommendyoutobuyasmallquantityfortrial.我们建议你们试购少量的货物。Westronglyrecommendacceptanceasourstocksarerunninglow.由于我方存货减少，我们力荐接受（报价）。recommendation:n.推荐；建议WearecontactingyouontherecommendationofJohnson&Company.经约翰逊公司的推荐，特与你司联系。recommended:a.推荐的；介绍的recommendedretailprice:建议零售价ChamberofCommerce:商会InternationalChamberofCommerce(ICC)国际商会ChamberofShipping航运协会ChamberofTrade（英）零售商公会quality:n.质量Ourproductsareknownfortheirsuperiorquality.我们的产品以其优良的品质闻名。Theseshoesareofgood/high/poor/lowquality.这些鞋的质量很好/很好/很差/很差。quality:a.高质量的，上等的Themarketforqualitycarsremainsstrong.高档车市场持续强劲。teaandcoffeecupsandsaucers:teacupsandsaucers,coffeecupsandsaucers带杯托的茶杯和带杯托的咖啡杯...ofdifferentshapes:各种形状的……of:表事物的材料、属性、特征等，可根据实际情况翻译成“用……制造的”、“拥有……的”，等等。如：platesofgoldandsilver用金银做的盘子genuineleatherofhighquality高质量的真皮cottonpiecegoodsofChineseorigin中国产的棉布supply:n.供应；供货，货源

beinshort/scarce/lightsupply供应短缺beinlarge/abundant/amplesupply供应充足Informationindicatesthatsupplyexceedsdemand.有消息表明供大于求。Oursupplyofteaisrunninglow.我方茶叶货源已不多。Therearenosuppliesonhand.手头无货可供。supplyv.提供，供给Webelievewecansupplythefactorywithspareparts.我们相信能够给工厂提供备件。Webelievewecansupplyallkindsofleathershoestoyou.我们相信能够提供给你们各式各样的皮鞋。merchandise:n.商品，货物（总称，无复数形式）如：generalmerchandise杂货Themerchandiseisshippedthroughtwoports.商品通过两个港口装运。注意以下几个词的区别：GOODS(pl.)商品，货物。既用于统称，又可以特指，一般用复数形式。Twentypiecesofgoodswerestolenattheportofdischarge.20件货物在卸货港被盗。consumergoods消费品 captionedgoods标题商品piecegoods布匹 cottonpiecegoods棉布cannedgoods罐头食品 electricgoods电器COMMODITY

商品，日用品。一般用来指类别，还特指一个国家的主要商品。Laborisboughtandsoldlikeanyothercommodity.和别的商品一样，劳动力也可以买和卖。WineisoneofthemanycommoditiesthatFrancesellsabroad.葡萄酒是法国众多的出口商品之一。CARGO

货物（常指运输中的货物）；一批船货Thesteamersailedwithfullcargo.该轮满载航行。It’sacargosteamer.这是条货轮。Acargo(Severalcargoes)ofsugaris(are)arrivingonthissteamer.一（几）批食糖将由该轮运到。ARTICLE,ITEM

表示编号的商品、列表中的商品。五号商品可表述为：ArticleNo.5(Art.No.5)ItemNo.5Thislistcomprisesthemainarticles/itemstheexporterdealsin.此清单包括该出口商经营的主要商品。LINE

（一系列同类）货色，商品的一种Thisisanewlineofready-madesuits.这是一种新款式的成衣套装。Wedon’thaveanybeachwearinstockatthemoment–we’restillwaitingforoursummerlinetocomein.我们目前没有沙滩服的库存，我们仍在等待这种夏季商品的到货。PRODUCT（工厂生产的）产品Nowadaysthere’ssucharangeofskin-careproductstochoosefrom.现今有很多护肤产品可供选择。I’mtryingtocutdownondairyproducts.我正尽力减少食用奶制品。primaryproduct初级产品end/final/finishedproduct最终产品semi-finishedproduct半成品kindly:ad.（用作请求时的礼貌用语）请Pleasekindlyhelptoconfirmwiththeclient.请帮忙跟客户确认。kind:a.不吝啬的，慷慨的（礼貌用语，一般不翻译）Thanksforyourkindreply.感谢您的回复。courier:n.快递（详解见Lesson17）pricelist:价目表，价格单illustration:n.说明；图解Thisdelayisaperfectillustrationofwhyweneedanewcomputersystem.这次延误充分说明了为什么我们需要一个新的电脑系统。Thebookhasalotofbeautifulillustrations.这本书有大量精美的插图。illustrate:v.举例说明；图解Thespecificationsarenotfullyillustratedinthecontract.合同中没有清楚地说明规格。Thebookwasillustratedbyaveryfamouscartoonist.本书由一位著名的漫画家插图。illustratedcatalogue带插图的目录illustratedpricelist带说明的价格单await:v.=waitfor等待Theyareawaitingthedecisionoftheboard.他们正等待董事会的决定。ASUPPLEMENTARYEMAILGentlemen:IvisitedyourstallattheInternationalHardwareFairinCologne,2014andnoticedthatyoumanufacturedgardentrimmingmachines.

Thereisagooddemandforgardentrimmingmachinesofhighquality.Weareinterestedinyourproductsandwouldbegratefulifyouwouldsendusyourcataloguewithfullspecificationsandthelatestpricelist.

Pleaseletusknowwhatdiscountyoucangiveusforsubstantialordersaswellassomeotherfavorableterms.

Welookforwardtoreceivinganearlyreply.

SincerelyGeorge信文译文补充信文范例先生：你好！在2014年德国科隆硬件展上，我拜访了贵公司的展位并注意到贵公司生产园林修剪机。此地市场对高品质修剪机需求量大。我们有意购买你方产品。如能寄送详细规格的产品目录和最新价目单，我们将不甚感激。请告知大订单折扣额度和其他一些优惠条件。盼早日答复。George谨上EXERCISESI.Fillintheblankswiththeproperformsofthefollowingexpressions.

Wecan__________himasagoodagent（代理）hereforthesaleofyourproducts.Themarkethassochangedastobe__________tothebigimporters.Thereisanample__________ofthisarticle.Pleasenotethatweusuallyimportthisproductin____________.recommend,quality,supply,kindly,airmailnote,largequantities,favorable,await,ofrecommendfavorablesupplyLargequantitiesI.Fillintheblankswiththeproperformsofthefollowingexpressions.

Mailcharges,including___________rates,haverisenby10%.We___________fromyouremailthatyouareinthemarketforchemicals.Weare___________yourearlyresponse.airmailnoterecommend,quality,supply,kindly,airmailnote,largequantities,favorable,await,ofawaitingI.Fillintheblankswiththeproperformsofthefollowingexpressions.

Youwillstandmuchchancetogainordersaslongasyouoffer___________productsatreasonableprices.Westrivetodelivercustomerservice___________thehigheststandard.___________letusknowyourdetailedrequirements.qualityofrecommend,quality,supply,kindly,airmailnote,largequantities,favorable,await,ofKindlyII.TranslatethefollowingemailintoChinese.

DearSusan,Hopingthatallisgoingwellandthatyourbusinessisflourishingdaily.

I’mplanningtoattendthePREMIERE(法兰克福国际博览会)on/aboutJan.18th.Pleasetellusyourstandnumberandletusknowifyouhavecarpetstocksinyourwarehouseandwhattypes.

IamalsointerestedinimportingofficefurnituretoChinaandsawalotofexportersattheFairbefore.Doyouhaveanyfriendsorcontactsinthisfield?

Awaitingyourkindreply.

Withbestregardstoyouandyourmanager,

Jerry信文译文II.TranslatethefollowingemailintoChinese.

亲爱的苏珊：

希望近来诸事顺利，生意蒸蒸日上。

我计划1月18日左右参加法兰克福国际博览会。

请告知你的摊位号以及是否有地毯现货及其种类。

此外，我也有意从中国进口办公家具。此前在交易会上注意到有很多出口商。你有没有做这行的朋友或者业务联系？

盼复。

向你和你的经理致以诚挚的问候。

杰瑞III.TranslatethefollowingsentencesintoEnglish.

1.WeareinterestedinimportingSilverwaresfromyourcountry.Pleasesendussomesamples,thepricelistaswellastheillustratedcatalogue.1.我公司有意从贵国进口银制品，请寄样品、价格单及带插图的目录III.TranslatethefollowingsentencesintoEnglish.

2.Weregretthatweareunabletosupplytheproductoftheuniquespecificationthatyouraskedfor.2.很遗憾，目前我方不能供应这种特殊规格。III.TranslatethefollowingsentencesintoEnglish.

3.Thesupplyofdecorationmaterialsexceedsthedemandinourmarket.3.我地的装潢材料供大于求。III.TranslatethefollowingsentencesintoEnglish.

4.WelearnfromtheChamberofCommerceinLondonthatyoumanufacturedeluxeapparel&accessoriesforexport.4.我方从伦敦商会了解到，你公司生产高级服饰用品用于出口。III.TranslatethefollowingsentencesintoEnglish.

5.Wearethelargestimporterofcottonpiecegoodsatourend.Wehaverecentlyreceivedlotsofinquiriesforyourprintedshirting.5.我们是本地最大的棉织品进口商，目前收到许多有关