ttt培训师的种演讲技巧

21Secrets

toBecomingAGoodSpeakerKai-FuLeeManagingDirectorMicrosoftResearch,China第1页，共73页。WePresentEveryDay!Notjustconferencetalks….ProductgroupmeetingsBillG/TABmeetingsPreambletoademoConvinceaproductgrouptobeinterestedPresentpatenttoalawyerPresentagroupresultatoffsite“Elevator”talks第2页，共73页。ButI’mnotgoodatit….Presentationskillscanbeacquired.Examples:BillGatesKai-FuLee第3页，共73页。WhatYou’llLearnToday:CommunicationskillsPreparingtheTalkDeliveringtheTalkHandlingQ&A21secretstobecomingagoodspeaker.第4页，共73页。WhatisCommunicationSkills?Verbal(wordsspoken)Vocal(tone,range,appeal,credibilityofvoice)Visual(physicalappearance,clothing,gestures,eyecontact)7%38%55%Communication

Skills第5页，共73页。“Withouteffectivedelivery, aspeechofthehighestmentalcapacity canbeheldinnoesteem.

Witheffectivedelivery, evenonewithmoderateabilitiesmay surpassthoseofthehighesttalent.”

--Cicero

“Themanwhocanthinkanddoesnotknow howtoexpresswhathethinks isatthelevelofhimwhocannotthink.”

--PericlesTheImportanceofCommunicationSkills第6页，共73页。CommunicationSkills=Fake?MostimportantfactorisPASSION!Ifyou’repassionate,yourvocal&visualskillswillcomenaturally.Passioncouldcomefromsubject,experience,orenvironment.“Thereisjustonesurecureforbadspeeches– Gettrulyexcitedonthesubject,and99percent ofthefaultsofyourspeakingwilldisappear.”

--RobertMontgomeryButthereareskillstobelearned.Likereading,writing,typing….Mustlearnthis,ifyouwantyourworktobeunderstood!第7页，共73页。VerbalSkillsBesimpleandclear!Don’tramble.Stoptothinkifyouneedto.Exampleone:DanQuaylecelebratesdemocracy:Exampletwo:DanQuayletryingtosay

“Amindisaterriblethingtowaste”第8页，共73页。VerbalSkillsSpeakingisnotlikewriting!!!Usesimplewords.Don’tusecomplexsentences.Canyouunderstandthis:Don’tuseambiguouswordsinspeech.第9页，共73页。VocalSkillsProject&resonateyourvoice.No“UM”sand“ER”s.(Pauseinstead).Silenceisatool(Todrawattention).第10页，共73页。VocalSkillsPlayyourvoicewithpitchandtempo.Toamplifyapoint,slowdown,speakloudly,exaggerateinotation,pauseintherightplaces.“Youareright.Iamwrong”

–StalintoTrotsky“Asknotwhatyourcountrycandoforyou;askwhatyoucandoforyourcountry”

--JohnF.KennedyBADEXAMPLE:“Iwelcomethiskindofexamination,becausepeoplehavetoknowwhethertheirpresidentisacrook.Well,I’mnotacrook.”

--RichardM.NixonDon’tuseiteverywhere!第11页，共73页。VocalSkills:Samemessage;

manywaystodeiverJohnKennedy:“Youneedtocontributetoyourcountry”’“Asknotwhatyourcountrycandoforyou;askwhatyoucandoforyourcountry”.Quaylevs.BensonDebate:Quayle:"IhaveasmuchexperienceintheCongressasJackKennedydidwhenhesoughtthepresidency."

Answer1:“JackKennedyisbetterthanyou.”Answer2:"Senator,IservedwithJackKennedy.

IknewJackKennedy.

JackKennedywasafriendofmine.

Senator,you'renoJackKennedy.“第12页，共73页。VocalSkills:EnthusiasmPassion&Enthusiasm!Ifyou’renotpassionate,whyshouldwecare?Example:MartinLutherKingIhaveadream.

Thatoneday

Thisnationwillriseup

Liveuptothetruemeaningtoitscreed:

Weholdthesetruthstobeself-evident

Thatallmenarecreatedequal.第13页，共73页。VisualSkillsVisualSkills–THEmostimportantAppeartrustworthy&respectful.USElection1960waswononvisualskills.ComponentsofVisualSkillsEyesBodyHandsFace第14页，共73页。VisualSkills–EyesLookforwardataudience(trust)Don’tshifteyeballs;don’tlookincorner.Don’tlooktoomuchatcomputerscreenoryournotes.Lookatpeople’sfaces(noteyes)3-6secondsperperson.Shiftrandomly.Nod,smile,usefacialexpression.第15页，共73页。VisualSkills–BodyStandupwhentalking.Walkaround=informal.Don’t:Rock,shake,leantoomuch.第16页，共73页。VisualSkills–HandsGesturecomplementstalk.Shouldcomenaturally,withoutthinking.Makesuretheymatch!NeedtoexaggeratealittleEspeciallywithlargeaudience.Don’tfidgetorputinpocket.Videotapewholetalk&watch.第17页，共73页。VisualSkills–FaceShowemotion!Mostofthetime:“Icarealotaboutthis.”“Ireallybelieveinthis.”“Ilovemywork.”Sometimes(inresponsetoquestions).“ThisisthemostoutrageousthingI’veeverheard.”“Iwillhavenothingtodowiththis.”第18页，共73页。WhatYou’llLearnToday:CommunicationskillsPreparingtheTalkDeliveringtheTalkHandlingQ&A21secretstobecomingagoodspeaker.第19页，共73页。PreparingtheTalkAlwaysOVERPREPARE!!!!!Preparationincludes:Researchingthebackground.Organizingthetalk.Writingtheslides.Rehearsingthetalk.Lastminutethings….第20页，共73页。ResearchingtheBackgroundWhenyou’reinvited,findout:Howlongisthetalk?What’sthetopic?(Saynoifyoudon’tcareaboutthetopic).Who’stheaudience.Onceyousayyes,youareCOMMITTEDtodoagreatjob.第21页，共73页。OrganizingtheTalkYou’rethesalesman.Firstlessonforsalesmen:“Tellthemwhatyou’regoingtosay.Sayit.Tellthemwhatyousaid”Verysimilartoyourpaper!第22页，共73页。TheCentralMessage(it)Peoplewillnotremembereverything.HaveONEclearwalk-awaymessage.Whatdoyouwantpeopletorememberin3months?Theanswertothequestion:

“Howwasthetalk?”Repeatit!第23页，共73页。TheOpeningSaysomethingprovoking!Givea(veryshort)outline/overview.第24页，共73页。TheSubstanceLogical.Convincing.Helpthemrememberthemessage!Anticipatedoubts&removethem.SmoothtransitionsDon’tlosetheaudienceOKtore-orderthesub-topics.Keeprepeatingthemessage!第25页，共73页。TheEndingEndwithaBANG!Repeatthemessage.Saythankyou.第26页，共73页。WritingtheVisuals(PowerPoint)Prepation(80%time)Firstprepareoutline(recommend:Word).Thenmodifyoutlinefor:Logiconvincing,flow,transitions….ActualSlideWriting(20%time)Shouldcomealmostdirectlyfromtheoutline.第27页，共73页。UseofVisuals(PowerPoint)Visualsonlysupportyourtalk.Spendmoretimeonyourtalk!Simpleandclear1idea;3sub-concepts;<=6lines.Readable–Big&color-coordinated.Don’treadfromtheslides!第28页，共73页。WhatifTalkisComplexDon’tlosepeople.Usegrayedoutoutline.Ifideaiscomplex:Tryreallyhardtoavoidcomplexslides,but…Ifyoumustuseit,uselayers(preventread-ahead&lackoffocus).Remembertochangeslidesforprinting.Example….第29页，共73页。Ifyoumustusecomplexlayers…

agoodexampleContentServerProxyServerClients3.returncontent1.openconnection&sendrequestContentre-authoringClient/UserprofilesAdaptationschemesNetworkmonitoringCaching&pre-fetchingmanagement2.retrievecontent2.retrievecontent3.retrievenetworkdata,user/clientprofiles4.performadaptation5.returncontent1.openconnection&sendrequest第30页，共73页。UseofDemos/MultimediaKeepsthetalkinteresting.Don’toverdoit.Shouldbetiedtocontent.Ordering:2,N,N-1,N-2,….3,1第31页，共73页。RehearsingYourTalkRecord&listentoeverytalkatleasttwice!Record:Best:PowerPointfeatures.OK:Taperecorder.Mustdosometime:VideoAskexperiencedspeakertocritique.Improve:Style,logic,timingperslide.第32页，共73页。GettheTimingRight!Runningoutoftimeisadisaster.Writehowmuchtimeshouldremainoneachslide.第33页，共73页。Afteryou’remoreexperienced….Nolongernecessarytorecord.Everynewtalkstillmustberehearsed.Bringnotesifyouaren’tconfident.第34页，共73页。JustBeforetheTalk….Preparesomethingmatchingtheoccasion.Makesureyou’renottootired:Getenoughsleepthepreviousnight.Drink3cupsofcoffee!第35页，共73页。WhatYou’llLearnToday:CommunicationskillsPreparingtheTalkDeliveringtheTalkHandlingQ&A21secretstobecomingagoodspeaker.第36页，共73页。DeliveringtheTalkOvercominglanguagebarrier.Overcomingnervousness.ArtofGoodOpening&ending.HumorAudienceparticipation第37页，共73页。OvercomingLanguageBarrierPerfectEnglishnotnecessary.Knowyourlimitations.Don’tusefancywords,complexsentences.Don’ttakeanychanceoflookingsilly.OKtobringcheatnotes!第38页，共73页。Outline&ScriptAlwaysmakeanoutline.PowerPointnotes;WordOutline.Don’thavetouseit.ItmaybebesttoREADaspeech.Noexcusenottobefluent!(practice!)Don’tstareatpaper.(Memorizeitifyou’reprefer).第39页，共73页。OvercomingNervousness“Dothethingyoufear andthedeathoffeariscertain.”

--RalphWaldoEmerson第40页，共73页。HidingNervousnessItispossibletohidenervousness!Don’tlettheshakingshow!Makeafist;holdthelectern.Speakloudly.Takeadeepbreath.Lookatafriendlyface.Lookabovepeople’sheads.第41页，共73页。ArtofGoodOpening&EndingOpeningSaysomethingrelevanttotheoccasion.Needtoresearchbackgroundbeforethetalk.Ending“Ifyourememberonlyonethingfromthistalk,thenyoushouldrememberXXX”.第42页，共73页。HumorGoodhumor:Respectful.Relevant(betteryet:original).Short.Planyourjokes:Rememberwhatworked.Useitagain!第43页，共73页。HumorHowtotellajoke?Setup(peopleshouldknowajokeiscomingup).Pauseafterclimax(punchline).Moveonnaturallyifnoreaction!第44页，共73页。AudienceParticipationBestwayforpeopletoremember!AskaudienceaquestionAnticipatetheiranswer(s)!RespondwithsomethinginterestingANDrelevant.第45页，共73页。BeYourselfLearntheskills;don’tcopythestyles.Youmustbeyourselftobecredible.Manystylescouldbeeffective:BillGates–BrillianttechnologistSteveBallmer–PowerfulsalesmanSteveJobs–Passionateevangelist第46页，共73页。WhatYou’llLearnToday:CommunicationskillsPreparingtheTalkDeliveringtheTalkHandlingQ&A21secretstobecomingagoodspeaker.第47页，共73页。Q&AQ&Aisyourchanceto:Amplifyyourpoints.Increaseyourcredibility.第48页，共73页。DealingwithQuestionsEasyQuestionsAmplifyyourpoints!HardQuestionsNoneedtoanswerdirectly.Butdon’thide!NarrowQuestionsTakeoffline.第49页，共73页。Q&A–GivingAGoodAnswerRespectthelistenerRightbodylanguageRepeatthequestionCompleteifpeoplecannothear.Paraphrasetohelpamplifyyourpoint.Ifpeoplearetooshy,youstart!Don’targueordismissaquestion.第50页，共73页。21Secrets#1Anybodycanlearntogiveagoodtalk.第51页，共73页。21Secrets#2Don’tgiveatalkunless

you’repassionate.第52页，共73页。21Secrets#3Usesimpleandclearwords.第53页，共73页。21Secrets#4Playyourvoicetofocusonkeypoints.第54页，共73页。21Secrets#5Silenceisagreattool.第55页，共73页。21Secrets#6Overprepareev