2025年游客价值指数 TRAVELER VALUE INDEX 2025_第1页
2025年游客价值指数 TRAVELER VALUE INDEX 2025_第2页
2025年游客价值指数 TRAVELER VALUE INDEX 2025_第3页
2025年游客价值指数 TRAVELER VALUE INDEX 2025_第4页
2025年游客价值指数 TRAVELER VALUE INDEX 2025_第5页
已阅读5页,还剩38页未读 继续免费阅读

下载本文档

版权说明:本文档由用户提供并上传,收益归属内容提供方,若内容存在侵权,请进行举报或认领

文档简介

Uncoverthegrowingimportanceoftravel,shiftingtravelerpriorities,andemerginginfluencesonbooking

TABLEOFCONTENTS

04

AnotefromourChiefCommercialOfficer

06

Overview

08

Travelismoreimportantthanever

20

Priceiscriticalbutit'snoteverything

30

Trustandconsistencychangethegame

34

Theimpactofsocialmediaissurging

40

Travelbookingisevolving

42

Takeaction

44

Methodology

TRAVELERVALUEINDEX04

AnotefromExpediaGroup'sChiefCommercialOfficer

Thetravelindustryhasanimpressivetrackrecordofovercomingchallengesandemergingstrongerfromthem.Ibelievethiscomesfromourdesiretolistentotravelersandadaptaccordingly.

Thisiswhywedoresearch–togainabetterunderstanding,

forourselvesandforyouourpartners,ofthetraveler’smindset.

Withthecurrenteconomicandgeopoliticaluncertainty,challengesandchangesremainaconstantforourindustry.Themacro-

environmentcontinuestoevolve,makingitcriticaltoconstantly

evaluatehowtravelers’plans,preferences,andvaluesareshifting.

Throughthedata,onethingisclear–whiletravelers’valueshave

evolved,thedesiretotravelhasbecomefundamental.We’reseeinganincreasedappetiteforinternationaltravel,theimportanceoftrustgrowing,andnewinfluencesontravelemerging.

Thesetrendsprovideopportunitiesforallofthetravelindustry.Asyourpartner,ourjobatExpediaGroupistoarmyouwithinsightsandsolutionssoyoucanfocusondeliveringexcellentexperiences.

Together,wearehelpingtravelersbuildamazinglifememories.

GregSchulze

ChiefCommercialOfficerExpediaGroup

TRAVELERVALUEINDEX06

Canada

Germany

UnitedKingdom

France

UnitedStates

Japan

China

Italy

Mexico

Brazil

Australia

CHAPTER01

Overview

Thepastfiveyearshavebeena

whirlwindforthetravelindustry.Fromthepandemicshutdownsand“revengetravel"tostability'sreturnandnownewchallenges,thejourneyhasbeen

anythingbutsmooth.

Thewaypeoplenowthinkabouttravelhaschangedinprofoundways.Travelerstodayaremakingdecisionswithnew

priorities,shiftingvalues,andfreshperspectivesthatcontinuetoshapetheindustry.

Tobetterunderstandthesechanges,wepartneredwithWakefieldResearchto

revisitour

2023TravelerValueIndex

togathertimelyandfreshinsightoftoday'stravelersandtheirplansfortomorrow.

Readontounderstandhowconsumersareplanningfortravelforthenext

12monthsandwhatinfluencesareimpactingtheirtraveldecisions.

Insidethedata

Togivedetailedinsightintoglobaltravel,weanalyzeddatafrom11,000consumersacross11keymarkets.Thisisnotjusta

snapshotintime.Byrevisitinginsights

fromthe2023TravelerValueIndex,we’reabletoseechangesintravelersentiment,behaviors,andbookingpreferencesoverthepastfewyears.

•11,000consumerstudy

•Across11markets(Australia,Brazil,Canada,China,France,Germany,Italy,Japan,Mexico,UK,US)

TRAVELERVALUEINDEX08

CHAPTER02

Travelismore

importantthanever

We’vealwaysbelievedthattravelisaforceforgood.Itexpandsperspectivesand

unitescommunities,whichhasneverbeenmoreimportant.

Peopleacrosstheworldfeelthesame.

50%ofconsumerssay

travelismoreimportanttothemnowcomparedtofiveyearsago.

Thisisanincreasefromourpreviousstudy.InJuly2022,46%ofrespondentssaidtravelwasmoreimportanttothematthattimethanitwasbeforethepandemic1.Despiterestrictionsbeingfurtherinthepast,itiscleartheimpactonpeople’sdesiretotravelhasnotfaded—infact,ithasstrengthened.

Apriorityforyoungergenerations

57%oftravelersunder40saytravelismoreimportantnowthanfive

yearsago.

1.ExpediaGroup,2023TravelerValueIndex

TRAVELERVALUEINDEX10

Theappetitefortravelgrows

88%ofconsumersareplanningtotakealeisuretripinthenext12months,comparedto79%

fromJuly20222.

Stronginternationalintent

ConsumersfromChina(87%),UK(77%),andGermany(72%)aremostlikelytotravelbeyondtheirborders.

Consumersareplanningtotakemoretrips–anaverageof2.88trips,comparedto

2.05inJuly20225

Travelersareeyeingmoreinternationaltripsaswell,as68%ofconsumershavealreadybookedorarelikelytobookaninternationaltripinthenext12months.Thisisa19%increasefromJuly20223andsignificantlyhigherthanDecember20214.

Thisincreaseintravelimportancetranslatestoa

highappetitefortravel.Morepeopleareplanningtotravelforleisureinthenextyearthanin2022,andthefrequencyoftripsissettoincrease.

ThisisconsistentwithourAPAC-specificresearch,

whichfoundthat81%ofAPACtravelersareprioritizingtravel,and46%saytheyplantovisitNorthAmericawithinthenext12months.ReadmoreaboutAPAC

MARCH2025

-travelertrends

here

.

68%

JULY

2022

DECEMBER

49%

likelytobookorhavealreadybookedaninternationaltripinthenext12months

2021

MAY

werelikelytobookorhavealreadybookedaninternationaltripinthenext12months8

2020

TAKEACTION

Aseagertravelersaresearchingfortheirnexttrip,it’svitalyourbrandcanbeseen.

ToboostvisibilityonExpediaGroupsites,

thereareseveralsolutionsyoucanleverage.

AcceleratorandTravelAds,

FlightsSponsoredListings,

12%

bookinganinternationaltripinthenext6months7

werelikelytotravel internationallyinthenext12months6

2,3,5,8.ExpediaGroup,2023TravelerValueIndex

4,7.ExpediaGroup,TravelerValueIndex2022Outlook

6.ExpediaGroup,WhatTravelersWant2020

Friendsandfamilyfueltravel

Behindeveryjourneyisapersonalstory.Whenasking

travelersforapeekintothese,thereareseveralemergingpatternsimportantfortravelbusinesses.

Thetwomostcommonreasonstotravelinourlateststudyhavebothincreasedoverthelastthreeyears.

Thetopmotivatorisspendingtimewithfamilyand

friends(49%ofrespondents),followedbyfindingnewexperiences(44%ofrespondents).

Themorethemerrier

SpendingtimewithfriendsandfamilyisevenmoreimportanttoconsumersfromMexico

(60%),theUS(57%),andtheUK(55%).

9.ExpediaGroup,2023TravelerValueIndex

TRAVELERVALUEINDEX12

TOPMOTIVATIONSBEHINDTRAVEL

Spendingtimewithfamilyandfriends

Newexperiences

Changeofscenery

Physicalormentalhealthbenefits

Gettingoutofmycomfortzone

Meetingnewpeople

Usingtravelbenefitsfromloyalty/rewardprograms

48%49%

43%44%

49%41%

49%40%

34%27%

22%

23%

15%

19%

●20229

●2025

Blurredbusinesstravelbooms

Businesstravelhascontinuedtoriseoverthelastthreeyearswith43%ofconsumersplanningtotravelforworkinthenextyear,an11%increasefrom202210.

Alsorisingisthenumberoftravelerscombiningbusinesswithvacation.Flexcations,oratripwhereyouwork

remotelyforatleastsomeportionofyourleisuretrip,haveseenthebiggestincrease,with44%planningforaflexcationtripinthenext12months.

Morepeoplearealsoincludingvacationatthestart

orendoftheirbusinesstripsas42%ofconsumersare

planningbleisuretravelinthenext12months,anincreasefrom29%in202211.

Who'stakingaflexcation?

Thetrendismostcommonamongpartiallyorfullyremoteworkersandthoseunder40,with72%and58%ofthesegroupsplanning

aflexcationtrip,respectively.

10-12.ExpediaGroup,2023TravelerValueIndex

TRAVELERVALUEINDEX14

TRAVELPLANSINTHENEXT12MONTHS

July202212March2025

Businesstrips

32%

43%

Bleisuretrip

29%

42%

Flexcationtrip

28%

44%

TAKEACTION

Tomeettheneedsoftheseevolving

travelers,makesureyourbusinessissetupto

accommodatebusiness,bleisure,andflexcationtravelersalike.Forlodgingandairlinepartners,thismeansprioritizingmid-weekavailability,

offeringstrong,reliableWi-Fi,andsettingupyourpropertywithadequateworkingspaces.

TRAVELERVALUEINDEX16

Travelersarespendingmore,justnotallinoneplace

Withmoretravelplansforthecoming12months,travelershaveahigheroveralltravelbudget.

51%ofconsumersare

increasingtheirtravel

budgetforthenextyear.

Thisdoesn’tmeantravelersareplanningtobefrivolous.Infact,theopposite.Withpeopleplanningmoretrips,theymayhaveasmallerbudgetforeachindividualtrip.

58%anticipatebeingmore

priceconsciousinthenext12

monthsthantheywereinthepastyearandonly9%saidtheyare

planningtobelesscost-conscious.

Theculpritbehindpricesensitivities?Inflation.When

askedaboutthebiggestfactorsimpactingtravelplansinthenext12months,44%ofrespondentssaidinflation.Whilethisisaslightdecreasefrom202213,inflationisstillbyfarthemostpressingconcernimpactingtravelplansin2025.

13ExpediaGroup,2023TravelerValueIndex

TRAVELERVALUEINDEX18

FACTORSIMPACTINGTRAVEL

Inflationremainsthetopconcernimpactingtravelplans

202214

2025

Risingcostscausedbyinflation

oooooa51%

oo44%

Healthandsafetyconcerns

50%

●●●●●

33%

Environmental

concerns*

oooa27%

Political

instability

ooo26%

21%

Travel

restrictions

ooooo30%

19%

*Notethatenvironmentalconcernswasanewadditiontothe2025survey

Theimpactofinflationisevenmore

prevalentinBrazil(64%),Australia(63%),Canada(60%),andtheUS(55%).

Forthefirsttime,weaskedconsumersifenvironmentalconcernsimpactedtravelplans.Ourstudyshowsitisaconcernfor27%ofrespondents,whichrisesto33%forthoseunder40.

Politicalinstabilityconcernshave

decreasedslightlysince2022.Countries

whereitisalargerconcernwhenthis

surveywastakeninFebruary-March2025,includeCanada(30%)andChina(27%)

where,atthetimeofpublication,theimpactofemergingtradetariffswiththeUSisemergingbutisyettobe

fullyrealized.

TAKEACTION

Naturaldisastersareincreasingly

affectingtravel,soplanningaheadiscrucial.Learnhowtoprepare

yourbusiness,minimizelast-minutecancellations,andkeepyouandyourtravelerssafe.

Readtheblog,

14ExpediaGroup,2023TravelerValueIndex

TRAVELERVALUEINDEX20

CHAPTER03

Priceiscritical

butit'snoteverything

TheTravelerValueIndexshowsameasureofwhat

consumersvaluewhenbookingtravel.Inour2023report,consumersmadeitclearthatpricewasbyfarthemost

importantfactor,followedbytheabilitytogetafullrefundandenhancedcleaning.

OurTravelerValueIndexshowshowconsumerrankdecision-makingfactorsincluding:

•Abilitytogetafullrefundoncanceledbookings

•Atypical,lowpricing

•Flexiblepoliciestochangebookingswithoutfeesorpenalty

•Enhancedandfrequentcleaning/disinfectionmethods

•Contactlessexperiencethroughouttrip

•Premium,first-classbenefitsandupgrades

•Environmentallyfriendlypolicies

•Reviewsfromothertravelers*Newfor2025*

Thisyear,whilecostremainsimportant,thewaytravelersdefine“value”isshifting.Travelersaren’tjustlookingfor

thelowestprice,they’relookingforquality,assurance,andflexibilitywhenbookingtheirtrips.

TRAVELERVALUEINDEX22

25%

20%

15%

10%

5%

0%

TOPVALUESWHENBOOKINGTRAVEL

Priceandpositivereviewsarevaluedhighestwhenbookingtravel

Flexiblepoliciestochangebookings

Abilitytogetafullrefundonbookingsifyouneedtocancel

Contactless

experiences

throughouttrip

Atypical,lowpricing

Exceptionallypositivereviews

Enhancedcleaning/

disinfectionmethods

andfrequency

●Air

●Car

Activity

●Hotel

●Cruise

●VacationRental

Reviewsholdjustasmuchimportanceaspricewhenitcomestobookinghotels,

vacationrentals,andactivities.Travelerswanttofeelinformedfromrealpeople

beforemakingadecision.Thisshift

highlightsthegrowinginfluenceofsocialproofandtheneedforbusinessestobuildtrustthroughpositiveguestexperiences.

Prioritizingtrust

Forthoseunder40,reviewsaremoreimportantthanpricewhenbookinghotels,vacationrentals,tours,andcruises.Keepreadingtodiscoverhowmuchthey’re

willingtopayextraforbrandswithtrustedreviews.

Atthesametime,flexibilityisstillatoppriority.Especiallyamidsteconomic

uncertainty,travelerswanttheabilitytocancelwithconfidence.Refundablebookingscontinuetobeamajor

consideration,especiallyforhotels,vacationrentals,andflights.

TAKEACTION

Businessesthatofferclearandflexiblecancellationpolicieswillhavea

competitiveedgeinattractingtheseprice-conscioustravelers.

TRAVELERVALUEINDEX24

MOSTAPPEALINGPROMOTIONS

Dealsthatland

Withtravelersbeingprice-conscious,promotionsprovideourpartners

withawaytostandout.Whichdealsaremostlikelytoenticetravelers?

Thatdependsonwhattypeoftravelthey’rebooking.

Earlybookingdiscountsarepopularfor

hotelsandvacationrentals,whereas

complimentaryadd-onsaretypicallymoreenticingfortravelersbookingairfare,carrentals,andactivitybookings.

Packagedealsarepopularamong

travelersplanningtobookahotelinthenext12months.Oursurveyfoundthat

50%ofconsumersconsideradiscount

forbookingapackagedealappealing–themostpopularofalltheoptions.

Lookingatpeopleplanningthreeormoretripsinthenext12months,they’remore

interestedindiscountsassociatedwithloyaltyandrewardsprogramstobuilduptheirpoints.

Thedatashowsthatconsumersarelookingforavarietyofdealsanddiscounts–andthesecandifferbasedontheunique

circumstancesoftheirtrips.So,ensuringyourbrandhasadiversifiedstrategy

forpromotionalofferingsisessentialtostandingoutamongthecompetition.

HOTELPROMOTIONS

Earlybookingdiscount

45%

Packagebookingdiscount

43%

Pricedropprotection

43%

Mobileappbookingdiscount

37%

Loyalty/rewardsprogramdiscount

37%

VACATIONRENTALPROMOTIONS

Earlybookingdiscount

47%

Mobileappbookingdiscount

42%

Loyalty/rewardsprogramdiscount

41%

Long-termstaydiscount

40%

Last-minutediscount

AIR/CAR/ACTIVITYPROMOTIONS

Complimentaryadd-on

48%

Packagebookingdiscount

42%

Earlybookingdiscount

41%

Loyalty/rewardsprogramdiscount

40%

Mobileappdiscount

40%

37%

TAKEACTION

Astravelerssearchfordeals,herearethesourcestohelpyoucanstandoutwithpromotionsonExpediaGroupsites:

Forhotelpartners,

Forcarpartners,

ForVRpartners,

ForairpartnersForactivitypartners

TRAVELERVALUEINDEX26

Popularpackages

We’veseenthatpackageshavea

strongappealforprice-conscious

travelers.Thedataalsoshows69%oftravelersalreadycombinetheirhotelpurchaseswithair,vehicle,oractivities.

Whenbookingapackage,travelersarelookingforflexibilityandareverylikelytopurchasethefollowing:

57%

TAKEACTION

Connectwithtravelerslookingforpackagesandmaximizeyourrevenue.

Setupapackage

Withmanytravelerssearchingforflights

andhotelstogether,brandscanuseMarketInsightstounderstandflightdemandandpackageshareinthemarket.

ExploretheMarketInsightspage

Customizablepackage

52%

Prebuilt/bundledpackagefromanonlinetravelsite

50%

Prebuilt/bundledpackagefromtravelplannerthatjustsellsvacationpackages

TRAVELERVALUEINDEX28

Themostdemandedamenities

Todeliverastrongtravelerexperience,providingthemost-wantedamenitiesisessential.

Themost-wantedamenitiesinhotelsarehigh-speedWi-Fi,restaurants,

andparking.Our

Unpack,25

spottedtheHotelRestaurantRenaissance

trendastravelerscravedistinctiveortop-ratedhoteldiningexperiences.

Forconsumersbookingvacation

rentals,thetopamenitiesexpectedareclimatecontrol,high-speed

Wi-Fiandenhancedcleaning.

MOSTPOPULARVRAMENITIES

AC/Heatandhigh-speedWi-Fiare

popularamenitiesforvacationrentals

Airconditioning/heat

53%

High-speedWi-Fi

51%

Cleaning

46%

View(ocean,mountains,etc.)

43%

Parkingincluded

42%

Wellorganized

42%

TVwithstreamingservices

38%

Outdoorspace

36%

Premiumlinens

36%

Washer/dryer

36%

TAKEACTION

Optimizeyourlistingfortravelerslookingforthemost-demandedamenities.

Tipsforhotels,

Adviceforvacationrentals,

MOSTPOPULARHOTELAMENITIES

HighspeedWi-Fiandhotelrestaurants

arepopularamenitiesforhotel

High-speedWi-Fi

55%

Hotelrestaurant

50%

Parkingincluded

45%

View(ocean,mountains,etc.)

44%

TVwithstreamingservices

42%

Pool

38%

On-siteactivities

32%

Hotelbar

30%

Kitchen

29%

Hottub

28%

TRAVELERVALUEINDEX30

CHAPTER04

Trustandconsistencychangethegame

Arecurringthemepresentthroughoutthedataistrust.Travelersmusttrustthebrandbeforebookingtravel

Reviewsareanimportantpartofbuildingtrustina

brand,particularlyinlodging.Whenaskedspecificallyaboutreviews,thedatashows:

76%

ofconsumerswouldpaymoreforahotelwith

bettercustomerreviews

and25%wouldpayalotmore.

75%

ofconsumerswouldpay

moreforavacationrental

withbettercustomerreviewsand24%wouldpayalotmore.

TRAVELERVALUEINDEX32

Youngertravelersvaluereviews

Thoseunder40notonlyputmorevalueonreviews,80%aremorelikelytopaymoreforahotelwithbetterreviewsand79%wouldpaymoreforavacationrental.

Thisshowsinvestinginreviewswillpaydividendsinthelongterm.

Inadditiontoreviews,travelerswantassurances

theplacethey’rebookinghasahistoryofdeliveringgreattravelerexperiencesconsistently.

85%ofconsumerswouldbe

morelikelytobookahotelorvacationrentalthathasbeenproventoconsistentlydelivergreattravelerexperiences

whenotherfactorsareequaland39%wouldbealotmorelikely.

TAKEACTION

Learnhowtogetmorereviewsforyour

property,confidentlyrespondtofeedback,anddiscoverhowyoucanusereviewstoenhanceyourmarketingandguest

outreachstrategy.

Checkouttheblog,

OurVIPAccessandPremierHostprogramsaresetuptogivetravelersstrongvalidationthat

yourpropertyoffersstrongtravelerexperiences–solidifyingthetrusttravelersneed.

LearnaboutVIPAccessDiscoverhowtoqualifyforPremierHost

TRAVELERVALUEINDEX34

CHAPTER05

Theimpactofsocialmediaissurging

Theinfluenceandtrustofsocialmediainthetravelindustryhassurgedoverthepastfewyears.Our

researchfoundthat61%oftravelerscitedsocialmediaasasourceoftravelinspiration,abig

increasefrom202215.

Whenitcomestowhattypeofsocialmediais

providinginspiration,thedatashowstravelerslooktoavarietyofsources.Themostpopularsource

forconsumerswasfamilyandfriends’socialmediaaccounts(30%),followedbytravel-focusedsocialmediainfluencers(28%),socialmediaaccounts

frombrands(25%),andnon-travelsocialmediainfluencers(17%).

15ExpediaGroup,2023TravelerValueIndex

16-18.ExpediaGroup,2023TravelerValueIndex

SOURCESOFTRAVELINSPIRATION

Socialleadsfortravelinspiration

SocialMedia

Friendsandfamily

Travelprovider/bookingwebsite

Travelagent

Entertainment(TV,movies)

Mediapublications

35%

61%

52%

46%

44%

38%

29%

34%

25%

32%

26%

27%

●202216

●2025

*Notethatthequestionoptionsdifferedslightly,andthe2025socialmediadataisanetofseveralsocialmediaoptions.

Youngertravelersturntosocial

71%oftravelersunder40saytheyusesocialmediaforinspiration.

Consumersarealsoincreasinglyturningtosocialmediaforinformationonwheretobook,upto59%,asteep

increasefrom32%inJuly202217.

Moreconsumers(32%)arealsolookingtoentertainmentasasourceoftravelinspiration(upfrom25%in202218).

Our

Unpack,25

dataoutlinedaSet-JettingForecastto

revealwhatentertainment-inspireddestinationstravelerswillheadtoin2025.

TRAVELERVALUEINDEX36

DESTINATIONSINSPIREDBYENTERTAINMENTINCLUDE:

•Dubaiinspiredby“TheRealHousewivesofDubai”

•MontanaandWyominginspiredby“Yellowstone”

•NewYorkCityinspiredby“AndJustLikeThat…”

•CapeTowninspiredby“OnePiece”

•Scotlandinspiredby“TheTraitors”

TAKEACTION

Wanttoreachaudiencesinspiredby

thelatestshow?ExpediaGroup,smediaplanningteamhassecuredmedia

partnershipswithmajorplayerssuchasNetflixandDisney+soourpartnerscanmeetthetraveleratalljuncturesoftheirshoppingpath.

Exploreadvertisingsolutions,

Enteringtheinfluencerera

Associalmediarisesinimportance,theimpactofinfluencersontravelrecommendationshasgrown.

73%ofconsumershavehadan

influencerrecommendation

influencetheirdecisiontobookatravelelementortripinthepast.

84%ofthoseunder40havehadinfluencerrecommendationsinfluencetheirdecisiontobooktravelinthepast.

TRAVELERVALUEINDEX38

TRAVELTYPESBOUGHTBASEDONINFLUENCERRECOMMENDATION

Hotelsanddomesticdestinationtripsarethemostpopulartraveltypes

boughtbasedoninfluencers.

Hotel

Adomestictrip

Tour/activity

Aspecificdestination

Airtravel

Aninternationaltrip

Vacationrental

Carrental

Cruisetravel

31%30%

24%24%

23%21%

20%

18%16%

74%ofconsumerswouldlikelypurchaseatravelpackagebasedonaninfluencer’srecommendation,andmostareopen

tofulltrip-planningfrominfluencers.

Andwhenlookingatinterestinbrand

recommendations,thedataisevenstronger.

83%ofconsumerswouldbelikelytopurchasea

travelpackagebased

ontherecommendationofabrandtheylike

and40%wouldbevery/extremelylikely.

TAKEACTION

Partnerwithouraward-winningcreativeteam,EStudio,tocraftinnovative

socialandinfluencercampaigns.Or,discoverhowyourbrandcanleveragepersonalizedstorefrontandcuratedcontentthroughTravelShops.

WorkwithEStudio,

ExploreTravelShops,

CHAPTER06

Travelbookingisevolving

Consumerswillbookwhereandwhentheywantto,aslongasit’sthroughatrustedplatform.Thedatashowswhichoptionsconsumersrankedasthemostlikelyforthemtobookthrough:

1.Atravelprovidertheyknowandtrust

2.Anon-travelprovider(likeacreditcardorretailer)theyknowandtrustthat’spoweredbya

well-knowntravelbrand

3.Anon-travelprovidertheyknowandtrust

4.Anon-travelprovidertheyaren’tfamiliarwith

Whiletraditionaltravelbrandsarestillthemostpopularoption,manyconsumersareinterestedinbooking

throughnon-travelproviders.

82%ofconsumersare

interestedinbookingtravelthroughanon-travelloyaltyprogramtheybelongto

and43%areveryorextremelyinterested.

Thedriverforthisisloyaltyprograms,asconsumershopetoearnandredeemloyaltypointsfortravel.Infact,

travelisthetopchoiceforhowconsumersredeemloyaltypoints.Maybethisshouldn’tbeasurpriseastravelcreatesstrongemotionalconnectionsacrossgenerationsandis

inherentlytiedtounique,unforgettableexperiences.

TRAVELERVALUEINDEX40

WHATCONSUMERSWANTTOREDEEMLOYALTYPOINTSFOR

Travelersareoverwhelminglylookingtoredeempointsontravel

26%

83%

14%

40%

30%

Giftcardsorcashback

Statement

credit

Charity

contributions

Travel

Merchandise/retailitems

TAKEACTION

RapidAPIprovidesinstantaccessourfulllodgingsupply,competitiverates,an

温馨提示

  • 1. 本站所有资源如无特殊说明,都需要本地电脑安装OFFICE2007和PDF阅读器。图纸软件为CAD,CAXA,PROE,UG,SolidWorks等.压缩文件请下载最新的WinRAR软件解压。
  • 2. 本站的文档不包含任何第三方提供的附件图纸等,如果需要附件,请联系上传者。文件的所有权益归上传用户所有。
  • 3. 本站RAR压缩包中若带图纸,网页内容里面会有图纸预览,若没有图纸预览就没有图纸。
  • 4. 未经权益所有人同意不得将文件中的内容挪作商业或盈利用途。
  • 5. 人人文库网仅提供信息存储空间,仅对用户上传内容的表现方式做保护处理,对用户上传分享的文档内容本身不做任何修改或编辑,并不能对任何下载内容负责。
  • 6. 下载文件中如有侵权或不适当内容,请与我们联系,我们立即纠正。
  • 7. 本站不保证下载资源的准确性、安全性和完整性, 同时也不承担用户因使用这些下载资源对自己和他人造成任何形式的伤害或损失。

最新文档

评论

0/150

提交评论