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AboutACCA.
Aboutthisreport.
WeareACCA(theAssociationofCharteredCertifiedAccountants),theonlytrulyglobalprofessionalaccountancybody.
Sincewewerefoundedin1904,we’vebeenbreakingdownbarrierstotheaccountancyprofession.Todayweproudlysupportadiversecommunityofover257,900membersand530,100futuremembersin180countries.
We’reredefiningaccountancy.Ourcutting-edgequalifications,continuouslearningandinsightsarerespectedandvaluedbyemployersineverysector.Theyequipindividualswiththebusinessandfinanceexpertiseandethicaljudgementtoleadanddrivesustainablevalueinorganisationsandeconomiesworldwide.
Guidedbyourpurposeandvalues,we’releadingtheaccountancyprofessionforachangedworld.Partneringwithpolicymakers,standardsetters,thedonorcommunity,educatorsandotheraccountancybodies,we’restrengtheningandbuildingaprofessionthatfocusesonpeople,planetandprosperitytocreatevalueforall.
Theeconomicactivitiesofbusinessplayahuge
roleinshapingtheenvironmentinwhichwealllive.
Wecannotignorethefutureimplicationsofhowbusinessconductsitselftoday.Thisreportexploreshowbusinessgoals,andthewaytheyarepursued,areframedbytheunderlyinglegalformat.Themostinfluentialbusinesses,multinationalcorporations,sharecommonfeatureswiththeirrootsintheearlyhistoryofcorporategovernance;weconsiderwhetherthepurposeofthosefeaturesremainsrelevant,andwhetherthemechanismsthroughwhichtheyareimplementedarestilldoingthejobtheyweredesignedfor.
Businessstakeholders,whetherprovidingresources,receivingvalue(inwhateverform)orboth,betweenthemhaveaninterestinalltheimpactsofthebusinessonsociety.Ifthereisatensionbetweenmanagement’slegalobligationsandthosebusinessstakeholderinterestshowshouldweaddressthat?Canadditionalchecksandbalanceslikereportingrequirementsmeetthischallenge,ormightmorefundamentalreformbeneeded?
Findoutmoreat
THINKAHEADBUILDINGFUTUREBUSINESS
2
BUILDINGFUTUREBUSINESS3
Contents.
Aboutthisreport2lntroduction4Backgroundtohowthelimitedliabilitycompanyrosetoprominence6Theinteractionwithaccountancy12Wherearewenow?14Wheredowegofromhere?16References18ACCA’sglobalpolicypriorities19
Introduction.
Whydogoodbusinessesmakebaddecisions?
Theanswer,ofcourse,isthatbusinessesdon’t
makedecisions,humansdo.Butwhydohumans
makethedecisionsthattheydo–andinparticular,whydopeopledothingswhichonanyobjective
analysismaketheworldasawholeaworseenvironmentforeveryone?
Societyisbuiltoneconomicactivity,andeconomicactivity
dependsuponbusiness.Aligningtheobjectivesofprivate
enterprisewiththoseofsocietyshouldofferthemostefficientpathtomeetingtheobjectivesofsociety.
‘Ithoughtwhatwasgoodforourcountrywas
goodforGeneralMotors,andviceversa.’
CharlesErwinWilson,CEOofGeneralMotors(1953).
Buttheimpactofbusinessonsocietyisnottheaggregateofthe
recognised‘results’ofeachindividualbusiness–becausethewaywemeasurebusinessisnotthewaywemeasuresociety.Butifwemightneedtochangethewaywemeasurebusiness,weneedtounderstandnotjustwhatwemeasurebutalsowhywedothat–
boththetheoryandthepractice,whetherthepracticalreasonsaredrivenbytechnology,politicsorotherfactors.
THINKAHEADBUILDINGFUTUREBUSINESS
4
Imaginetwosmalllightindustrialunits,sittingsidebysidenexttoariver…
Fromtheoutsidetheylooksimilarbutinsidetellsadifferentstory.Unit1hostsasmallbusinessmanufacturingorganicwaterfilter
kitsfordistributiontocharitiesworkinginwarzones,disasterrelief
andthelike.Thebusinessmakesapointofemployingthosewho
mightotherwisefinditdifficulttogetwork–theunitisentirely
wheelchairaccessibleandoptimisedforemployeeswithimpaired
vision.Severalareformerconvicts.Manyworkpart-time,either
becausetheycannotmanageafull-timeroleortofitaroundcaringobligationsathome.Thebusinesspridesitselfonpayingabove
alivingwage(prorata)andofferingemployeesupportaswellas
givingbacktothelocalcommunity.Asaresultitpaysnexttonotaxasitmakeslittleornoprofitinatypicalyear,andthepreponderanceofindividualsearningatorbelowincometaxandsocialsecurity
contributionlevelsmeansitpaysrelativelylittlethere.Muchof
whatmightotherwisebeprofitisdonatedtolocalcharities,andthebusinessisasignificantlocalemployer.
Unit2isthehomeofadisposablevapemanufacturer.Itssmall,
highlytrainedworkforceofskilledsupervisorsoperateacapital-
intensive,highlyautomatedandenergy-hungryproductionprocesswhichcreatessignificantquantitiesofpollutingbyproducts;theunitdrawswaterfromtheriverforcoolingandhasseveralconvictionsforpollutionoffences(allpaidoffswiftlyfromitshandsome
financialprofits).Thesmallteamofhighlypaidworkersaccountforsignificantincometaxandsocialsecuritycontributions,although
mostofthemlivesomedistancefromthesite,andwhilethe
BUILDINGFUTUREBUSINESS5
parentbusinessensuresthatitsaffairsareefficientlymanageditneverthelessmakesahealthyprofitmarginonwhichcorporationtaxesarepaid.
Viewedobjectively,theonlymeasureonwhichthesecondunitlookslikethebetterbusinesstohaveinyourcommunitymightbethetaxes–buteventhosearemostlycollectedanddistributedcentrally,soit
wouldnotreallymatterwhereitwaslocated.Thebusinesswewouldwanttoencourageisthefirstone–bothitsoutputsandthewaytheyproducethemarebetterforpeoplethanthoseofthesecond.
Andyetmuchoftheglobaleconomyisdrivenbytheconceptof
‘investment’–shareholdersexpectareturnontheircapital.Andanyconventionalfinancialadviserwouldpreferthesecondbusiness.
Ifcommercialpressuresdroverentsup,eventhoughthephysical
inputsandoutputsofbothbusinessesmightremainthesame,theirfinancialpositionwouldchange–andunderthecompanylawsof
mostcountries,itwouldbethefirstbusinessthatwouldbethemostlikelytobecomeinsolventandbeforcedtoceasetrading.
‘Ifeconomicactivityissupposedtobenefitsociety,howhaveweendedupwithan
economicmodelwhichseemstodotheopposite?’
Answeringthatinvolvesdefiningwhothestakeholdersare,andwhat“value”meanstothem.Fromahumanperspective,asafeplaceto
livewithreliablesuppliesofhealthyfood,cleanwaterandphysical
andsocialinfrastructure(suchasroads,healthcareandeducation)
willbemoreimportantthanmonetarywealth–buttheactivitywhichdeliversthoseprioritiesdependsabsolutelyonflowsoffinanceandmonetaryvalue.Gettingthebalancerightinaglobaleconomywheretheconnectionbetweenstakeholdersanddecisionmakerscan
stretchacrosscontinentsmaymeanrethinkingtheparameterswithinwhichdecisionsaretaken.
Backgroundtohowthelimitedliabilitycompanyrosetoprominence.
Earlyadventures:poolingofriskandcapital
Humaneconomicactivityhasalwaysbenefitedfromcooperation
andcollaboration.Fromtheearliesthuntersworkingtogetherto
bringdownlargerpreytotheconstructionofbuildingsorboats,
jointenterprisedeliversdisproportionatemarginalreturns.Withthedevelopmentofcurrencyandmorecomplexeconomicsystems,
theconceptofaggregationofcapitalledtothedevelopmentofvariousdifferentarrangementsforpoolingresources.
TheRomansocietatesmodels,oftencitedasthebasisforearly
Europeantradingmodels,allowedforpoolingofriskandcapital,
althoughtherewasnolimitationofliability,somemberswerefullyexposedpersonallytoanylossesfromthebusiness(Hirst2011).
Theseformswereapopularwayoftrading,andwereusednot
onlyfortradinggoods,suchasoil,wineandgrain,butalsofor
financialservicesandmaritimeadventuring.Althoughthe‘private’formwoulddissolveonthedeathofoneofthepartners,thelarger,morespecialisedsocietaspublicanorum,usedforstateactivities
suchaslargephysicalinfrastructure,miningofpreciousmetalsand
BUILDINGFUTUREBUSINESS6
BUILDINGFUTUREBUSINESS7
taxfarming,hasbeenarguedtohavesharedmanyofthefeaturesofthemoderncorporation(Malmendier2008).Individualswere
abletorepresentthebusiness,enteringintobindingcontracts
onitsbehalf,andtobuya‘share’intheundertakingwhichcouldbesoldon.Theentitywouldcontinuetoexistonachange
inpartnership,andthereisevidencethatitwasabletoholdcommunalpropertyinitsownright.
TheIndiansrenimodelsharedevenmorefeatureswithmodern
corporations(Khanna2005).Separatelegalentitieswith
centralisedmanagement,srenihadcomplexinternalruleswith
anelementofinsulationfromliabilityforthemembers.Individualscouldenterandexitthestructure,andthereissomeevidence
fortransferabilityofinterestalongthelinesofmodernshare
capital.Formationwasrelativelysimpleandstatesanctioned,withestablishedinternalgovernancemodelsthatrecognisedmanyofthesameissuesasmoderncorporatemodelsthatcanarisefromthefailureofincentivesformanagementtoalignwiththegoalsofcapitalowners,andsolutionsthatsharemanycommonfeatures.
Themainconceptualdifferencewasthelackofformallimitsontheliabilityofcapitalownerstotheliabilitiesofthebusiness,afeaturewhichwewillconsiderinmoredetailbelow.
‘srenihadcomplexinternalruleswithanelementofinsulation
fromliabilityforthemembers.Individualscouldenterandexitthestructure’
Table1‘ComparingUSandancientIndiaorganisationalforms’.
(adaptedfromKhanna,V.S.(2005),‘TheEconomicHistoryoftheCorporateForminAncientIndia).
ORGANISATIONALFORM
Characteristics
ModernUSCorporation
AncientIndianSreni
Separateentity
Yes
Yes
Centralizedmanagement
Yes
Yes
Transferabilityofinterest
Yes
ProbablyYes
Limitedliability
Yes(thoughrecently)
ProbablyNot1
Agenthaspowertobindentity?
Yes
Yes2
Managementelected?
Yes
Yes(thoughattimesappearshereditary)
Canmanagementberemoved?
Yes
Yes
Dutyofloyalty
Yes
ProbablyYes
Dutyofcare
Yes
Yes
Liabilityinsulation
Yes
Yes(lessdetailedthanUS)
Internalruleshavebindingeffect
Yes
Yes
Formationiseasy
Yes
Yes
Registerwithstate
Yes
Yes
Stateapprovalneeded
Yes(thoughweak)
Yes
Useofincentivepayments
Yes
Yes(lessdetailedthanUS)
Entryiseasy
Yes
Someconditions,butnocastebars3
Sharingofassetsandliabilities
Termsofagreement
Termsofagreementandadditionalrules
Exitiseasy
Yes
Yes,butwithobligations,potentially
Board/CommitteeIndependence
Yes
ProbablyYes
VotingRegulation
Yes
Yes(lessdetailedthanUS)
Transparencyisvaluableanddisclosureisencouraged
YesProbably
Yes(lessdetailedthanUS)
1Thereislittlereasontobelievethatthesrenimembersborejointandseveralliabilityforallsreniobligationsyeteachmember’sliabilitywasnotlimitedtotheinitialinvestmentamount.Perhapsakindofprorataliabilitymayhavebeenmorelikely.
2Theheadmanandofficersofthesrenicouldbindthesreniincontractualmatters.Sometimesothermemberscouldbindthesreni,butonlywiththeapprovalofthesreni.
3Uponentrysomepaymentofcapitalcouldbeexpected.
THINKAHEADBUILDINGFUTUREBUSINESS
8
Astechnologyadvanced,themagnitudeofinvestmentrequiredtosupportthephysicalinfrastructureandmachinery,whetherroads,
bridges,millsorships,drovethedevelopmentofdedicatedlegal
investmentstructuresthatallowedfortheaggregationofriskand
theefficientallocationofcapitaltomanagersabletomaximiseuseofthatcapital.Thedistinctionbetweenstateoperationsandprivateenterprisehadyettoemergeclearly,withdirectandspecific
authorisationofeconomicoperationsfromtheheadofstateor
equivalentbeingcommon.Duringthe19thcenturythismodel
begantochange,aspopulationsgrewandtechnologyallowedforandevenencouragedgreaterspecialisationatincreasingscale.
Theimportanceofraisingexternalcapital
Themajorityofmodernlargebusinesses,andmanysmallerones,operatethroughjointstockcorporationswithlimitedliability.Whileeachcountry(or,insomecases,tradebloc)hasitsownspecific
variant,therearecertaincommonkeyfeatures.
That’snogreatsurprise–today’scorporateformwasinitially
developedinwesternEurope:thebasicfeatureswerehighly
attractivewhilecolonialexpansionensuredwidespread
adoptionandretentionofthelegalspecifics.Asbusinessand
technologydroveeachotherforwardtocreatetheconceptofthemultinational,economicactivitycametobedominatedbythelegalformsofthelargestindustrialisednations.
Butwhatwerethefoundationsofthecorporateform,andhow
hasthealignmentofthosefoundationsinfluencedbehaviouranddecisionmakingeversince?Developmentcontinuedtofollow
parallelcoursesinmanycountriesbutbyfocusingonasingle
jurisdictionwecanbettermakeoutthewebofinteractingfactors
‘…earlycorporategovernancestill
hadmanyflawsandinvestmentwasbynomeanswithoutrisk.’
whichaffectthecomplexrelationshipbetweenbusinessregulationandsociety.TheUKisanidealmodelbeingheavilyresearched
andhugelyinfluentialonthedevelopmentofbusinessregulation.
Inthe17thand18thcenturiesthemajorityofnewlyformedjoint
stockcompaniesintheseafaringtradingnationsofnorthern
Europehadasimplefunction;theyallowedmerchantstopooltheircapitalandrisksfortradingvoyages.Thelegalformdeveloped
tomanagethatprocesswasdesignedtogivetheinvestors
(shareholders)adegreeofcomfortthattheirmanagerswould
accountproperlytothemfortheprofits.Suchcompanieshadno
otherrealstakeholdersastheyhadfewrecurringcustomersor
creditors,andnoseparatecorporateresponsibilitytowidersociety.Maximisingtheshareholderreturnoneachindividualvoyagewastheobviousaim.
Whiletheeconomicmodelwasinmanywayssimilartolater
businessforms,theseearlycompanieswereformedforspecificpurposesandwereconducted,intheDutchandEnglishmarketsthatfosteredthemostsuccessfulventures,withstateapproval
and,initially,fortheprimarybenefitoftheexchequer.TheBritishEastIndiaCompany(1600–1874)andtheDutchVereenigde
OostindischeCompagnie(1602–1799)(commonlyknownastheDutchEastIndiaCompanyortheVOC)werebothgrantedstatemonopoliesovertradewiththe‘Eastindies’,andoperatedfor
centuries,exercisingincreasinglevelsofeconomicandpoliticalcontrolovertheterritorieswithintheirspheresofinfluence.
Butforallthefinancialsuccessesofthesetwomodels,early
corporategovernancestillhadmanyflawsandinvestmentwas
bynomeanswithoutrisk.TheSouthSeaCompany,foundedin
1711,becameabywordformarketfailureintheUKwhenitsstockscrashedonpoorresultsin1720,whiletheill-fated‘Mississippi
Company’(CompagnieD’Occidentfrom1717–1719,andCompagnieDesIndesfrom1719)collapsedin1720,causinghugedamageto
theFrencheconomy(Frentrop2003).
Theimpactoftechnologicalchangeandits
interactionwithlegalmechanismsregulatingbusinessbehaviour
Variousformsoftransportbenefitedfromthesedeveloping
mechanismsforfinancinglarge-scaleeconomicactivity:first
canalsandthen,moreimportantly,railways.Theconcentration
ofmanufacturinginfactoriesbroughteconomiesofscalefor
manufacturersand,intheory,lowerpricesforconsumers.Butroadtransportwasslowandunpredictable,and,forheavyandbulky
cargoessuchascoalorclay,veryexpensive.Britishbusiness
hadalreadyreapedthebenefitsofseatransportforshipping
coalsfromNewcastletoLondonand,astheindustrialrevolutiongatheredpace,thoughtsturnedtooptimisingtransportoninlandwaterways.Canalswereanidealsolutionfortheearlyindustrial
economy.Theiradvantagelayinmovingheavyandfragilegoodsoverlongdistancesforrelativelylittleenergyinputandatfar
BUILDINGFUTUREBUSINESS9
lessriskofbreakage,crucialforegthepotteriesoftheEnglishmidlandsshippingproductstomarkets.Theirrouteswerefixed,however,andtheconstructionofcanalswasnotonlymassively
labourintensivebutalsoreliedonthegoodwillofthelandownersthroughwhoseestatestheypassed–andinthecaseofpre-
industrialEnglanditwasthelandownerswhostoodtobenefit
fromcollaboratingwiththefactoryownerstofinancethenew
infrastructure.WiththeireasyaccesstoParliamenttobenefitfromthedelegatedauthorityofthecrowntooperatetheirjointstock
ventures,investorsinthecanalmaniaofthe1790shelpedtolinktheindustrialcentresoftheUKwhilemakingsignificantfinancialprofitsforthemselves,atthecostofpermanentlyalteringthe
landscape.
Astheindustrialrevolutiongatheredpace,theshiftinsteam
technologyfromstationarytolocomotiveenginesdroveanother
leapinboththephysicalandlegalcharacterofeconomicactivity.
Whileearlyrailwayswerelittlebetterthanroadtransportatcaringfordelicatecargoes,theyhadonemassiveadvantageoverboth
roadandcanaltransport:speed.Thefirstpostalserviceswere
carriedbytrainin1830(Gibbs2025)andhadcompletelydisplacedtheoldroad-boundmailcoachesby1846(PostalHeritageTrust
2005).Dairyproductscouldbetransported,fresh,tocitycentreswhilepeoplecouldnowtravelreliablyfromonecitytoanotheratsettimesandfarmoreswiftlythanhadeverbeenthecase.
Whereearlierventureshadtendedtobringtogethermerchantsandtraderswithadirectinterestinthesubjectmatterofthe
activities,subscriptionstothejointstockrailwaycompaniesdrewinvestmentsfromafarwiderrangeofstakeholders.Thewide
varietyofgoodsthatcouldbecarried,andservicesthatcouldbefacilitated,byrailexpandedthedirectappealofinvestinginrailtransport.AttheheightoftheRailManiain1845–1847over
1,000routeswerecontemplatedand330railwayActspassed-in1846alonemorethan700railwayBills(proposalsforActs)were
introducedtoParliament(ShawTayloretal,2018,UKParliament 20261).Yetmanyofthesewereneverbuilt,orwereconsolidatedwithothercompaniesastherailbubbleburstinthelateryearsofthedecade.
MuchoftherationalisationoftheUKrailnetworkwasdrivenby
oneman,GeorgeHudson,‘TheRailwayKing’,whoselegacy
helpedunderpintheexplosivegrowth(forbetterorworse)ofthe
Britisheconomyinthelatterhalfofthe19thcentury.ButHudson’s
successeswereenabledbythedevelopingeconomiclandscape,asfinancingmodelsmovedfromthetraditional‘insidercontrol’
modelofbusiness,controllingtheextractionandexploitationof
surplusthroughdirectauthorisation,totheindustrialcapitalists’
‘outsidecontrol’methodofjointstockcompaniesemploying
professionalmanagementtocrystalliseproductivesurplusesintheformoffinancialprofit(Bryer2025).ManyofHudson’spractices
exploitedthelaxregulationofthetime,andaccusationsthathe
hadimplementedanearlyproto-Ponzischeme,payingdividends
outofcapitalratherthanincome,lednotjusttohisownruinbuttothereformofcorporateoversightrules,astheconsequencesto
societyasawholeofmisbehaviourbycontrollinginterestsbecamemoresevere.
Thedevelopmentofthemoderncorporateformreflectedthe
concernsofsociety(oratleast,thosepartsofitabletoinfluencesuchmatters).Whileitiseasy,withthebenefitofhindsight,to
lookbackandseethewiderglobalimpactsofindustrialisation,facilitatedbythecorporateform,immediateconcernswerefarmorelocal.
Crucially,theearlyattemptstoaddresstheimpactofthesenew
BUILDINGFUTUREBUSINESS10
businessestargetedindividualundertakings,dealingwithindividual
incidentsastheyarose.Thelawofnuisancedevelopedrapidly,
andbytheendofthecenturysawthemillandfactoryowners’
freedomtopollutereinedintosomeextent.Buttheearlytonewassetbyacaseinvolvingthefirstcommercialsteamrailway.TheCourtheldthatstatutoryauthority(thepowerunderwhichthoseearly
companiesoperated)couldoverrideclaimsofnuisance;ortoputitanotherway,societyasawholehadtobearthecostsofprogress.
Corporateinterestsdidn’thavethingsalltheirownway.Manyvocalcriticstriedtorestricttheimpactofrapidlyexpandingeconomic
activity,citingarangeofdifferentconcerns.Thepublichealth
impactofthenewconcentrationofpeopleandactivityinthecitiesincludedeffectsonairandwaterquality.
Thecoalsmokefromfactorieswassodensethatsomepartsof
ManchesterandLondonhadtolightthestreetsatnoon.Buildingsturnedblackfromthesootwithinjustafewyearsofexposure,
whileawholeregionofEnglandbecameknownastheBlack
Country.Inunderacentury,thepepperedmothevolveddarker
wings,camouflagingitagainstsmoke-blackenedtreesand
stonework.Theimpactonhumanhealthwassevere,reducing
averageageatdeathforlower-classfactoryworkersinManchestertojust17years,halfthatofequivalentrurallabourers(BBCBitesize2026).
Meanwhile,theconcentrationofsomanypeopleincitieswhose
infrastructurehadchangedlittleinhundredsofyearschallengedsewagesystemsbeyondbreakingpoint.In1858thewatersof
theriverThamesbecamesofoulthatTheGreatStinkdrove
theMembersofParliamentfromthechamberoftheHouseof
Commons.Theycommissionedanewsystemofsewers,pumpingstationsandtreatmentworkstodealwiththeproblem.
‘…societyasawhole hadtobearthecostsofprogress.’
THINKAHEADBUILDINGFUTUREBUSINESS
11
‘Improvedsanitationwould
reducethenumberofpeople
seekingpoorrelief,somoney
spentonimprovingpublichealthwouldpayforitselfovertime.’
Buttheresponseofgovernmentwaslargelytobeartheburdenofrespondingtothesechangesitself.In1848thefirstPublicHealth
Acthadbeenpassed,legislatingforcleandrinkingwater,the
appointmentofamedicalofficerforeverytownandtheremovalofallrefusefromhousesandroads,aswellasimproveddrainageandtheprovisionofsewers–thoughthedrivingforcebehind
theAct,EdwinCh
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