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TheInnerCircleGuidetoAgenticAI

Researchsupportedby

7AIAgentUseCasesforDigital-FirstEnterprises

Customerexpectationsarerisingfasterthanheadcount.Toimproveproductivityandscaleoperations,enterprisesareadoptingAIagentsthatcanunderstandnaturallanguage,integratewithbackendsystemsandcompletemeaningfulwork.

1.High-volumetransactionalrequests5.Claimpreventionandassistedtroubleshooting

High-volumetransactionalinteractionsincludetracking

packages,confirmingorderstatus,requestinginvoice

copiesandchangingdeliverydates.Theserequestsfollowpredictableworkflowsandrelyonstructuredsystemdata.

AIagentscanretrievedata,executeupdatesandconfirmcompletion,helpingreducewaittime,loweraveragehandletimeandprovide24/7availability.

Manyclaimsstemfromproductmisuse,minorissuesor

misunderstoodsetupinstructions.AIagentscanguide

customersthroughtroubleshooting,clarifyinstructionsand

evaluatefactorssuchaswarrantyeligibilityandcomplianceconditionsduringtheinteraction.Thiscanreduceunnecessaryclaims,processingcostsandreverselogisticsexpenses.

2.Real-timeissueresolutioninthemoment

Customersoftencallatmomentsofurgency,suchas

authenticationerrors,failedpickuplockersordeliveryissues.AIagentscandetecturgency,validateidentity,retrieveaccountdataandinitiatecorrectiveactionswithoutdelay.This

supportsimmediateresolution,reducesrepeatcontactsandhelpsmaintaintrust.

3.Intelligentroutingandagentspecialization

Someinteractionsrequirehumanexpertise,includingbilling

disputes,warrantyescalationsandcomplexconfiguration

requests.Beforetransfer,AIagentsclassifyintent,gather

contextandrouteinteractionstotheappropriatespecializedteam.Humanagentsreceivepre-qualifiedconversations

ratherthanrawinboundcalls,improvingfirstcontactresolutionandproductivity.

4.Mid-conversationtopicswitching

Customersrarelyfollowlinearpaths.Arefunddiscussionmaybecomeawarrantyclaim,oradeliveryenquirymayshifttoproductconfiguration.ModernAIagentsdetecttopicshifts,pauseoneworkflow,loadtherelevantprocessandpreservecontext,reducingrestartedcallsandimprovingcompletionrates.

6.Peakdemandandtrafficrouting

Holidayspikes,productlaunchesandservicedisruptionscancreatetrafficsurges.AIagentsscaleinstantly,createdynamictickets,prioritizeurgentcasesanddefernon-criticalissues.

Thishelpsmaintainstableservicelevelswithoutseasonalhiring.

7.Autonomousqualitymanagement

Traditionalqualityassuranceteamsmanuallysample

afractionofcalls.Modernplatformsevaluate100%of

interactionsautomatically,analyzingperformance,complianceadherenceandconversationalquality.Thisenablesobjectivemeasurement,eliminatessamplingbiasandcontinuous

improvementacrosscustomerconversations.

Learnhowintelligence,augmentation,andautomationcanworktogethertodeliverbettercustomerexperiences

3

TheInnerCircleGuidetoAgenticAI(USedition)PublishedJuly2026

©ContactBabel2026

Pleasenotethatallinformationisbelievedcorrectatthetimeofpublication,but

ContactBabeldoesnotacceptresponsibilityforanyactionarisingfromerrorsoromissionswithinthereport,linkstoexternalwebsitesorotherthird-partycontent.

4

CONTENTS

Contents 4

TableofFigures 5

WhatisAgenticAI? 7

EvolutionofAIintheContactCenter 7

WhyareUSorganizationsimplementingAI(ofanykind)? 10

AgenticAIandagent-washing 11

HowAgenticAIWorks 11

AgenticAICharacteristics 14

AgenticAIDeploymentModels 15

Openstandardsandinteroperability 16

UseCasesforAgenticAI 17

AI-EnabledLiveAgentAssistance 17

AI-EnabledSelf-Service&DigitalChannelSupport 22

AgenticAIforSelf-Service 22

AgenticAIforDigitalChannels 24

AI-EnabledAnalytics 27

ImplementingAgenticAI 29

ImplementationSteps 29

CommercialandPricingModels 32

GovernanceFrameworksforAgenticAI 33

RegulationandAgenticAI(NorthAmerica) 34

SecuritywhenAIcanact 36

KeystoSuccessandPitfallstoAvoid 36

TheFutureofAgenticAIintheContactCenter 38

AboutContactBabel 40

5

TABLEOFFIGURES

Figure1:Theevolutionfromrule-basedautomationtoagenticAI 8

Figure2:MostimportantoutcomesfromcurrentorfutureuseofAI 10

Figure3:TheagenticAIoperatingloop 12

Figure4:Aspectsofagentic,conversationalandgenerativeAI 13

Figure5:CommonagenticAIdeploymentmodels 15

Figure6:HowMCPandA2Afittogether 16

Figure7:Historicalmeancallduration(service&sales),2012-2025 17

Figure8:Historicalaveragespeedtoanswer&callabandonmentrate,2012-2025 18

Figure9:Whycustomersmovefromwebself-servicetolivetelephony 22

Figure10:Levelofautomationusedinwebchat,2019-25 24

Figure11:Levelofautomationusedinemailmanagement(2019-2025) 25

Figure12:Modelsofhumanoversight,frommosttoleastinvolved 31

Figure13:ExampleagenticAIgovernanceroles 34

CallMineristhegloballeaderincustomerexperience(CX)automation,poweredbydeepconversationintelligence.

LeveragingAIagentsandhumanexpertise,CallMinerdeliverssmarter,moreefficientinteractionsthattransformCXandreduceoperationalcosts.

AdvancedAIandindustry-leadinganalyticsturneveryconversationintoactionableintelligence,drivingprocessoptimization,performancegains,customer

engagement,andenterprise-wideautomation.

CallMineristrustedtoimproveCXforleadingbrandsacrosstechnology,mediaandtelecom,retail,manufacturing,financialservices,healthcare,andtravel&hospitality.

Tolearnmore,visit

CallM

,readthe

CallMinerblog

,orfollowuson

LinkedIn

,

X

and

Facebook

.

7

WHATISAGENTICAI?

Theterm“agenticAI”isappearingeverywhere,soitisbesttostartthisstudyofhowitcanbeusedinthecontactcenterenvironmenttospecifywhatweactuallymeanbythis.

Atthetoplevel,“agenticAI”referstosystemscapableoftakingautonomousactionstowardachievingadefinedgoal.

Unliketraditionalbotsorstaticautomation,agenticAIbehaveslikeadigitalemployee:

planning,executingandadaptingtasksacrosssystemswithoutconstanthumaninstruction.TrueagenticAIexhibitsspecificcharacteristics:

•Autonomy:operateswithouthumanpromptingoncegoalsareset

•Goal-oriented:actstofulfilspecificobjectives(e.g.resolveabillingdispute)

•Initiative-driven:proactivelytakesstepsratherthanwaitingforinput

•Adaptability:learnsfromoutcomesandadjustsstrategiesaccordingly

•Tool-using:interfaceswithothersystemssuchasCRM,ticketingplatformsanddatabasesasnecessary.

EVOLUTIONOFAIINTHECONTACTCENTER

TheuseofAIinthecontactcenterhascomealongway,veryquickly.

Theterm“artificialintelligence”isusedverylooselybyindustrycommentators,solutionprovidersandorganizations,somuchsothatitnowseemstocoveralmosteveryuseoftechnologyinthecontactcenter.

Lookingattheuseof“AI”inthewidestsense,wecanseewhereagenticAIfitsin:

1:Rule-BasedAutomation

•Simplescriptsanddecisiontrees(IVRs,chatbotswithlimitedflows)

•Humanescalationrequiredforanythingoutsidepresetrules

•Considerableusageandsuccesswithhandingsimplewebchat

2:ConversationalAI

•Naturallanguageunderstanding(NLU)enablesmoredynamicdialogues

•Stillreactiveandlargelydependentonstructuredinteractions

8

3:GenerativeAI

•LLMs(largelanguagemodels)generateresponses,summariesandcontent

•Greatlyimprovesknowledgeretrieval,butlackstaskautonomy

•Providesinformationratherthanaction

4:AgenticAI

•Combinesconversationalandgenerativecapabilities

•Addsautonomousdecision-making,actionexecutionandplanning

•Representstheshiftfromautomationtotrueautonomy.

Figure1:Theevolutionfromrule-basedautomationtoagenticAI

—callMiner

IntelligentAutomation

PoweringtheFutureofCX

CallMinercombinesAI-poweredconversationintelligencewithadvancedautomationandagentaugmentationtoimprovecustomerexperienceandreduceoperationalcosts.

Helpingyouembracethefutureofcustomerexperience

Intelligence

Captureandanalyze100%ofomnichannelinteractionswithspeedandaccuracy.Turnconversationsintoreal-time,AI-driveninsightsforsmarterdecisionsandbusinessimprovement.

Augmentation

Empoweragentswithcoachingandreal-timeguidance.

Augmentfrontlineteamstodeliverfasterresolutions,

improvecustomersatisfaction,anddelivermore

effective,empatheticCX.

Automation

FuelCXautomationtoreducecostsandaccelerateoutcomes.Engagecustomersdirectlythroughprocessautomation,

proactiveoutreach,andnatural,voice-optimizedvirtualagents.

Download7AIAgentUseCasesforDigital-FirstEnterprises

Howtouseintelligentautomationto

meetrisingcustomerexpectationswhilescalingoperationsandefficiency

10

WHYAREUSORGANIZATIONSIMPLEMENTINGAI(OFANYKIND)?

Conventionalwisdomsaysthatitistoreducethecostofpayingsalariesandwhilethereisalmostcertainlyanelementofthis,itdoesnotseemtobetheprimarymotive.

Figure2:MostimportantoutcomesfromcurrentorfutureuseofAI

MostimportantoutcomesfromcurrentorfutureuseofAI

4%

15%

25%

56%

39%

Cutcalldurations

20%

28%

13%

Supportmultiplelanguages

41%

15%

44%

Predictcustomerbehavior

26%

39%

19%

16%

16%

17%5%

10%1%

3%3%

Reduceagentheadcount

28%

28%

31%

25%

Detectfraudattempts

50%

Reducecallqueues

38%

50%

Improveknowledgebase

44%

50%

Handlemoreenquiriesthroughself-service

47%

52%

2%

Improveaccuracyofresponses

52%

33%

15%

Betterunderstandcustomers

0%10%20%30%40%50%60%70%80%90%100%

CriticallyimportantImportantOflimitedimportanceUnimportant

Infact,while19%ofUScontactcenterssaidthatreducingagentheadcountwasofcriticalimportancetothem,55%saidthatitwasofeitherlimited,ornoimportance.

AIislookedupontobevitalasameanstoincreasethesophistication,accuracyand

effectivenessofself-service,andalsoasawaytoimprovetheunderstandingofcustomers.

Theimprovedprovisionofinformation–quickerandmoreaccurate–acrossallchannelsisalsoakeydriverofAIimplementation.

Improvingtelephonyoperationalperformancethroughreducedcalllengthsandqueuetimesisseenaslessimportant,despitethepowerfuleffectthiscanhaveoncustomer

experience.

11

Itshouldbenotedthatalthoughheadcountreductionisoneoftheleastpopularofthe

optionsprovided,thelargemajorityofthereasonsforimplementingAIcouldactuallyleadtothis.Forexample,thebenefitsfromsuccessfullycuttingcalldurationcouldleadtoshorter

queuetimeswiththesamenumberofagentsemployed.However,itcouldalternativelyleadtoreducedheadcountifnoimprovementtoqueueperformanceKPIsweredesired.

AIproducesefficiencies,anditisthenuptotheorganizationtodecidewhattodowiththem.

AGENTICAIANDAGENT-WASHING

Thelooseuseoftheterm“artificialintelligence”notedabovehasacommercialedgetoit.AsagenticAIhasbecomethephrasethatbuyersrespondto,agrowingnumberofsolutions

havebeenrelabeledtomatch,andestablishedchatbots,scriptedworkflowsandroboticprocessautomationarenowroutinelypresentedasagents.Thispracticehasbecome

commonenoughtoearnitsownname:“agent-washing”.

Thedistinctionthatmatterstoabuyerisapracticalone.Agenuineagenticsystemsetsagoal,plansthestepsneededtoreachit,actsacrossthesystemsinvolvedandadaptsbasedontheresult,whereasarelabeledchatbotstillfollowsafixedscriptandhandsoffthe

momenttheconversationleavesthatscript.

Thegapbetweenthetwousuallystayshiddeninthesalesdemonstration,whichisbuilt

aroundasinglecleanscenario,andonlybecomesclearinliveoperationacrossthefullrangeofmessyreal-worldcontacts.

Buyersshouldtreattheword“agent”asthestartofaconversationratherthantheanswertoone,andseeaprospectivesystemactonarealworkflowbeforeacceptingthelabel.

HOWAGENTICAIWORKS

AgenticAIisnotsimplyamoreadvancedchatbot.ItrepresentsafundamentalshiftinthewayAIsystemsoperate,movingfromreactionandcontentcreationtoautonomoustaskexecution.

ThissectionexplainshowagenticAIworksatasystemlevelandhowitcomparestoother

commonAItypesincontactcenters:conversationalAIandgenerativeAI.AgenticAIoperatesasanautonomoussystemcapableofpursuingobjectives,makingdecisionsandacting

acrosstoolsandenvironments.

Itsarchitectureincludesseveralinterlockingcomponents:

•GoalDefinition:AIdetectstheuser'sobjectivefrominput(text,voice,orAPI)usingnaturallanguageunderstanding(NLU)orintentrecognition.Forexample,fromthequery“Iwaschargedtwiceformylastorder,”theAIidentifiesagoal:resolvebillingdiscrepancy.

12

•Planning&Reasoning:thesystemformulatesamulti-stepplantoreachthe

identifiedgoal.Itthenusesplanningalgorithmsorreasoningframeworksto

determinethenecessarystepsandtheirsequence.Forexample,Authenticate>

Retrieveorder>Checkduplicatepayment>Processrefund>Notifyuser>Logaction.

•ToolandAPIIntegration:agenticAIinteractswithexternalsystemssuchasCRM,billingplatformsandschedulingsoftwareviaAPIsinordertocompletetasks.Unlikechatbots,whichonlysurfaceinformation,agenticsystemsexecutetransactionsandmodifydata.

•ExecutionandOrchestration:executeseachstepinreal-time,adjustingasneeded.Itmayoperateacrosschannelsandtouchpointsasrequired.

•FeedbackLoopsandLearning:outcomesaremonitoredandstrategiesadaptedbasedonsuccess/failuresignals,whichcanincorporateuserfeedback(e.g.

satisfactionscoresorcomplaints)toretraincomponentsoradjustworkflows.

•Human-AICollaboration:agenticAIknowswhentoescalate,pauseorrequest

humanvalidationthroughconfigurableconfidencethresholdsorifcertainconditionsaretriggered,enablingHuman-in-the-Loop(HITL)interactionsforcriticalsteps.

Figure3:TheagenticAIoperatingloop

13

AgenticAIdiffersfromconversationalandgenerativeAIinnumerousways,includingautonomy,outputs,planningabilityandusecases.

Figure4:Aspectsofagentic,conversationalandgenerativeAI

Aspect

ConversationalAI

GenerativeAI

AgenticAI

PrimaryFunction

Dialogueandintentunderstanding

Contentcreation(text,images,code,etc.)

Taskorchestrationandautonomousexecution

OutputType

Textreplies,

clarifications

Summaries,messages,documents

Actionstaken,taskscompleted

LevelofAutonomy

Reactive

Semi-proactive

Fullyorsemi-

autonomous

UseCaseExamples

FAQbots,IVRmenus

Draftingfollow-up

emails,summarizing

calls

Resolvingtickets,processingrefunds

ContextHandling

Turn-based

conversation

Context-awaregeneration

Persistent,goal-andstate-drivenmemory

ToolUse

Noneorlookup-only

Referencecontenttocreateoutput

Executesacross

multiplesystemsand

APIs

PlanningAbility

None-scriptedflows

Noneorshallow

Multi-stepplanningandsequencing

ExampleOutput

“Letmetransferyouto

thebilling

department.”

Draftedrefundemail

Refundprocessed,

CRMupdatedanduser

notified

14

AGENTICAICHARACTERISTICS

AgenticAIisthenextevolutionarystepincontactcenterautomation,goingbeyondunderstandingandresponding.

AgenticAIsystemsplan,decide,actandlearn,differingfundamentallyfromconversationalandgenerativeAIinthattheAIagentdoesn’tjustspeakorwrite,itactuallygetsthingsdone,autonomouslyandacrosssystemsifnecessary.

SomeelementsofagenticAIinclude:

•SystemIntegration:operatesacrossmultipletoolsandAPIs,takingactionssuchasissuingrefunds,reschedulingappointmentsorupdatingrecords.

•CollaborationandDelegation:co-ordinateswithotheragentsorhumanworkers,usingconfidencethresholdstodecidewhentoself-resolveorescalate.

•PlanningandSequencingActions:agenticAImapsoutthestepsrequiredtoreachanobjective,forexample,authentication,followedbydataretrieval,followedbypolicyapplication,resultinginaresolvedissue.

•EnvironmentReasoning:understandsthestatusofexternalsystemsandconditions(suchasserviceoutagesorcalendaravailability),adaptingitsstrategyiftoolsordatasourcesareunavailable.Forexample,iftheCRMsystemisdown,AIcanroutethe

interactiontoahumanagentorlogatasktoretrylater.

•ErrorRecovery:detectsfailuresintheworkflowandtriestoreroute,escalateorretryasappropriate(e.g.ifpaymentprocessingfails,AIcanretrywithabackupsystemoralertasupervisor).

•AgentCoordination:inmulti-agenticsystems,AIagentsassignedtodifferent

domains(billing,techsupport,sales),collaboratewitheachother,passingondata,

sharingtaskownershipandaligninggoals.Inamulti-agenticenvironment,abilling

agentmayconfirmrefundeligibilityandthenpassthecasetoacomplianceagentforpolicyreview.

•PersistentMemory:storesknowledgeacrosssessionsandinteractions,enablingpersonalizationandcontinuity(e.g.rememberingacustomer’spreferredcallbacktimefromaprevioussession).

15

AGENTICAIDEPLOYMENTMODELS

IndustrydeploymentsofagenticAItypicallyfallintooneoftheseoperationalmodels:

•MonolithicAgent:asingleagenthandlestasksend-to-end.Thisissimplertodeploy,butbydefinitionlessmodularandhardertoscaleacrossroles.

•Planner/ExecutorModel:whileoneagentplans,othersexecutesubtasks.Thismodelismoreflexibleandallowstargetedoptimization.

•Multi-AgenticSystems:thismodelusesmultiplespecializedagents,operatinglikeadigitalteam.Itismodular,scalableandidealforcomplex,high-volumeenvironments(e.g.telecomsorhealthcare).Forexample,oneagenthandlescustomer

authentication,anotherprocessesrefunds,whileathirdmanagescompliancelogging.

•Human–AIHybrid:combinesautomationwithhumanoversightatcheckpoints.Itiscurrentlythemostcommonenterprisedeploymentmodel,balancingrisk,control

andefficiency.

Figure5:CommonagenticAIdeploymentmodels

Regardlessofdeploymentmodel,thereisagreatemphasison“GovernanceFirst”agenticAIdeployments,whichaimstoprotectcustomers,dataandtrust.Thereisasectionlaterinthereportthatlooksatthis.

16

OPENSTANDARDSANDINTEROPERABILITY

ThesectionabovedescribesagentsreachingexternalsystemsthroughAPIsand,inmoreadvanceddeployments,workingalongsideotheragents.

Untilrecentlyeveryoneofthoseconnectionshadtobebuiltandmaintainedindividually,whichtiedbuyerstightlytowhicheversupplierhaddonetheintegrationwork.Twoopenstandardsthathaverisentoprominencewithinthepastcoupleofyearsarechangingthat.

TheModelContextProtocol(MCP)givesanagentacommonwaytoreachthetools,data

andsystemsitneeds,soasingleconnectorcanservemanydifferentagentsinsteadofbeingwrittenfromscratcheachtime.

TheAgent2Agentprotocol(A2A)addressesthelevelaboveitandallowsagentsbuiltby

differentsupplierstodiscoveroneanotheranddelegateworkbetweenthem.BothhavebeenplacedunderneutralgovernanceattheLinuxFoundationandadoptedbythemajormodelandplatformproviders,whichiswhatgivesthemweight.

Figure6:HowMCPandA2Afittogether

Forcontactcenterbuyersthesignificanceisstraightforward:standardsofthiskindreducethecostofswitchingandmakeitrealistictoassembleanoperationfromthebest

componentsavailableinsteadofacceptingasinglesupplier'sentirestack.Procurementteamsshouldnowbeaskingwhetheraprospectivesolutionsupportstheseprotocols,becausethatsupportisbecomingafairproxyforhowopenaplatformreallyis.

17

USECASESFORAGENTICAI

AgenticAIextendsfarbeyondstaticchatbotsorreactiveassistants,actingasanautonomousagentthatunderstandsgoalsandexecutesacrosssystems,adaptinginrealtimetoachieveoptimaloutcomes.

ThefollowingagenticAIusecasesarecategorizedintothreepillars:liveagentassistance,customerself-service/digitalchannelsupportandanalytics/compliance.

AI-ENABLEDLIVEAGENTASSISTANCE

AIoffersgreatopportunitiesforareductionintalktimeandthereforecostandqueuelengthreduction,withoutnegativelyimpactingcustomerexperienceoroutcomes.

Thefollowingchartshowstheseeminglyinexorableriseincallduration.

Calldurationisalessimportantmetricnowthanhistorically,ascontactcentershaveallowedcalltimestoincreaseascustomerexperiencebecomesmoreimportantandself-service

takesupagreaterproportionoftheeasiershortcalls.However,queuelengthsimpactgreatlyoncustomerexperience:ifagentsaretalkingtocustomersforlonger,theycan’tbetaking

newcalls.

Figure7:Historicalmeancallduration(service&sales),2012-2025

Callduration(seconds)

408

381367

20142015

420

346

360

300

306

240

180

120

60

0

2012

Historicalmeancallduration(service&sales),2012-2025

447

410

370372

553

529

513

442

426423

392

347

2013

2016201720182019202020212022202320242025

Sales

Service

487

463

660

600

540

480

507

467

384

360

456

476

576

520

514

18

Driveninpartbytheselongercalls,thefollowingchartshowsaveragespeedtoanswerandcallabandonmentrate,bothofwhichhaveadiscernibleimpactonCX,salesopportunitiesandcost.

Figure8:Historicalaveragespeedtoanswer&callabandonmentrate,2012-2025

Speedtoanswer(seconds)

Callabandonmentrate(%)

120

100

80

5.4%

60

40

20

31

0

2012

7.3%

6.0%

53

46

20152016

7.1%

6.1%5.7%

101

75

56

6.3%

5.3%

43

34

20132014

7.1%6.3%

99

79

73

5.9%

5.4%

60

50

20172018

10.0%

9.0%

8.0%

7.0%

6.0%

5.0%

4.0%

3.0%

2.0%

1.0%

0.0%

Historicalaveragespeedtoanswer&callabandonmentrate,2012-2025

7.3%

74

AveragespeedtoanswerCallabandonmentrate

2019202020212022202320242025

8.9%

AgenticAIcantrimtimeandmoneywhichiscurrentlywastedby:

•searchingfortherightinformation

•accessingmultipleapplicationsandscreens

•pausesforagentstotype

•longandinaccuratepost-callwork.

Findingtherightinformation

AIcanprovidetheagentwithsuggestionsaboutnextbestaction,pulluprelevant

informationfromtheknowledgebase,makesuggestionsbasedoncustomerhistoryandsentimentaboutoptimalcross-sellingandupsellingopportunities,andeventhestyleofconversationthatthiscustomermayprefer.

19

Apartfromcuttingdownonwastedtime,thisalsohasapositiveimpactonfirst-contact

resolutionandcustomerexperience.Thisisofparticularusetolessexperiencedagentsandforunfamiliarsubjectareas.

AgenticAImonitorsthereal-timedesktopandvoicedata,triggeringprocessessuchas

informationprovisionandback-officeprocesses.Itthenexecutesback-endactionsonbehalfofagents.

Forexample,whilethehumanagentcontinuestheconversation,theAIagentcanbeissuingarefundorupdatinganaddressdrivenbywhat’shappeningwithintheconversation.This

reducescognitiveloadonthehumanagent,aswellascuttingcalldurations.

Itcanalsoprovidecoachingoralertsifthere’salengthypauseintheconversationor

anythinghasbeendonewrong.Agentscanalsousespecificphrases,suchas“I’lljustlookthatupforyou”,triggeringtheAIassistanttotakeactionandputtingtheinformationonasingleagentdesktopapplication.

Thiscontextualknowledgeretrievalgathersrelevantknowledgebasearticlesorhistorical

casedatabasedonliveconversationandsurfacesstep-by-stepguidancetailoredtothe

currentinteraction.Forexample,iftheagentistalkingtoalong-termcustomer,theAIagentcanshowtheirloyaltytierandpolicyexceptionswithoutthehumanagenthavingtosearchforitthemselves.

AIcanworkalongsideagentstoproviderelevantknowledgethatmaybeotherwisetakealongtimetofind.ItcanalsoupdatetheknowledgebasesavailabletohumansandAIself-servicesystemsusinganautomatedfeedbackloopthatisconstantlyimprovingbasedonactualoutcomes.It’salsoimportanttonotethatagenticAIassistsacrossmultiplechannels,suggestingactionsinonechannelwhilecompletingtasksinanother(e.g.sendinga

confirmationemailduringalivechat).

Accessingasinglescreen

Manyoftoday’scontactcentersusecomplicated,multipleapplications,oftenonlylooselylinked,whichrequireskilledandexperiencedagentstonavigate,letalonetomanage

interactionwithcustomerssuccessfullyatthesametime.

Inmostcaseswherecomplex,multipleapplicationsareused,theyarenecessaryfortheagentstodotheirjob,sothequestionisnot“Howcanwereducethenumberof

applications?”,butrather“Howcanweimprovehowtheagentusestheapplications?”.

Atthemoment,duetocomplexity,expenseandthesheerweightofconstantchange,

applicationsareeitherintegratedveryloosely,ornotatall.Agentsaretrained(ormorelikely,learnonthejob)toswitchrapidlybetweenapplications,relyingontheirexperiencetomakesuretheydon’tforgettodowhat’srequired

Manycontactcentersstillrelyoninformationheldinlegacysystems.Agentsuseanaverageof3.5applicationswithinacalland2.3post-call,whichleadstoconsiderableamountsoftimebeingspent–especiallybyinexperiencedagents–tryingtofindtherightinformationor

inputdataonthecorrectscreen.

20

Therearesignificantissuesaroundnotaskingorforgettingtokeyininformation,failingtoinitiatethecorrectfollow-onprocessesortypeinconsistentdata,whichcanoftenleadtounnecessaryrepeatcalls.Theuseofmultipleapplicationshasanegativeeffectontrainingtimesandaccuracyratesfornewagentsaswell.

AgenticAIsolutionscanremovetheneedforagentstologintomultipleapplications,aswellasassistingthemwiththenavigationbetwee

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