01-国际商务礼仪1双语

1、Chapter I The Importance of Business Etiquette,商务礼仪的重要性,Objectives（学习目标）,After you have studied this chapter, you should be able to: Realize the necessity of learning business etiquette. Analyze the concept of etiquette theoretically and recognize the characteristics of etiquette. Cultivate the cros

2、s-cultural awareness in business communication.,Chapter 1,Good manners are cost-effective because: 1. They increase the quality of life in the workplace 2. They contribute to optimum employee morale 3. They embellish the company image 4. They also play a major role in generating profit Succeeding in

3、 business today requires not only mastery of ones job but also mastery of the common courtesies of give and take and of consideration for others. Put them to work today, and you will find that they will work for you in all your professional days to come.,Chapter 1,Why should we learn business etique

4、tte?,Test yourself（自我测试）,Based on your understanding of business etiquette, judge the following situations and discuss in groups. 1. When you have a business meeting in the UK, you should A. get down to business straight away B. spend time eating and drinking and getting to know each other 2. The mo

5、st ill-mannered thing to do at a business meal is A. order a lot of food B. use a cell phone,Chapter 1,Test yourself （自我测试）,3. You have a meeting with a client but are expecting a call you should A. turn your cell phone off B. tell your client you are expecting a phone call 4. When you receive someo

6、ne elses business card you should A. immediately pass them your business card B. look at the card and acknowledge it 5. When expressing thanks to a business client who has given you a gift, you should A. send an e-mail because it is faster and more efficient B. send a handwritten note,Chapter 1,Prev

7、iew (课前预习),Before we learn this chapter, try to answer the following questions based on your own understanding and then read the text on your book carefully with these questions. 1. What is your understanding of the quotation “Etiquette Is simply how persons lives touch one another”? 2. Why do we de

8、fine etiquette as a powerful combination of manners and principles? 3. How can you avoid betraying yourself or compromising your integrity and be polite at the same time?,Chapter 1,The structure of the text,Part 1 The Concept of Business Etiquette “Whenever two people come together and their behavio

9、r affects one another, you have etiquette. Etiquette is not some rigid code of manners; its simply how persons lives touch one another.” Emily Post （American etiquette expert）,Chapter 1,Part 2 The Effects of Business Etiquette Employee Relations Respect individual personal space Dont interupt during

10、 meetings Pleasant office environment Better quality work,The structure of the text,Chapter 1,The structure of the text, Employee - Boss Relations Supervisors Give thank-you cards or holiday gifts as awards Be well-dressed and groomed at all times Do not drink too much at office parties Improve mora

11、le and motivate the employees Win respect and consideration Set a standard for employees Co - workers Respect their boss, aspire to emulate,Chapter 1,The structure of the text, Business-to-Business Relations Foreign clients Research the professional customs Have business cards printed in the clients

12、 native language Show up on time for meetings Can accept different cultures and accepts the clients business practices Respect the clients time and strive to meet deadlines,Chapter 1,Part II,The Characteristics and Principles of Business Etiquette The Characteristics of Business Manners Etiquette =

13、Manners + Principles 1. What to do in all kinds of situations 2. What we can expect other people to do Whats the purpose of business manners? Improve the efficiency of business transactions in the long term, especially in international markets.,Chapter 1,Part II,Basic requirements of Business Manner

14、s 1. Professional Image Positive impression 2. Dress Codes Clean and professional 3. Communication Good Respectful, patient and calm Use poor grammar Bad Speed talking Use filler words 4. Timeliness Committed to the organization Take your job seriously 5. Be Positive Induces a level of confidence In

15、creases your motivation,Chapter 1,Principles,What do principles tell us? 1. Why a certain manner is called for 2. What to do when there is no prescribed manner or a manner does not work 3. How to resolve different situations in interpersonal relationship,Chapter 1,Three principles,The three principl

16、es that govern all etiquette 1. Consideration Concept: look at the current situation and assess how it affects everyone involved The essence of etiquette: sincerely considerate, respectful and honest Functions: 1. Allow the real you to thrive 2. Give you the skills and confidence to build the best r

17、elationships possible 3. Give you the opportunity to be successful,Chapter 1,Three Principles,2. Respect Concept: Look at how your possible actions will affect others in the future Importance: The essential etiquette in interpersonal communication 1. Listening to the others attentively 2. Not interr

18、upting the others conversation How 3. Remembering the names of new acquaintances 4. Replying promptly to the letters phone calls and messages,Chapter 1,Three Principles,3. Honesty Concept: Act sincerely and being truthful, not deceitful. Etiquette does not mean putting on airs, playing games, betraying yourself, or compromising your integrity. The more considerate, respectful, and honest businesspeople sincerely are