大学英语Unit 2.ppt

1、BR3,Background Information,1. Sam Walton,2. Rolls-Royce,3. Dime Store,4. Ford Motor Company,5. Names,6. Forbes,BR3.1.1,Sam Walton,Sam Walton, an American retailing executive, was born in 1918 in Oklahoma. After 17 years of operating franchise retail stores, he opened the first Wal-Mart Discount City

2、 in Arkansas, in 1962. Walton developed Wal-Mart into a chain of massive,centrally controlled stores that were typically sited in small towns and rural areas. The stores featured heavy discounting, smaller profit margins than usual coupled with higher-volume sales, and a customer-oriented staff. Wal

3、-Mart flourished, went public in 1970, and by 1991 had become a multibillion-dollar business and Americas largest retailer with 1,700 stores. Walton, who stepped aside as CEO of the company in 1988 but remained active in its management, was by 1985 the wealthiest person in the United States.,II,BR3.

4、1.2,Sam Walton,After his death, his widow Helen and four children are doing well on their own. With a collective net worth of over $100 billion, they are ranked 7 to 11 in the Forbes Worlds Richest People in 2003.,BR3.2,Rolls-Royce,Rolls-Royce refers to any of the large, expensive, comfortable cars

5、made by the British company Rolls-Royce. Many people recognize them by the small metal statue on the front of every Rolls-Royce car. The company was formed in 19051906 by Charles Rolls (18771910) and Henry Royce (18631933) and also produces aircraft engines. The Rolls-Royce company was bought by the

6、 German company Volkswagen in 1998. The name Rolls-Royce is also used informally to refer to the best product of a particular type.,II,BR3.3,Dime Store,A dime store offers a wide assortment of inexpensive items, formerly costing five or ten cents, for personal and household use.,II,BR3.4,Ford Motor

7、Company,Ford Motor Company is a large US company that makes cars. It was established in Detroit in 1903 by Henry Ford, and the first Model T was sold in 1908. The company has produced the Lincoln since 1922 and the Mercury since 1938.,II,BR3.5.1,Names,II,BR3.6,Forbes,Forbes is an American business m

8、agazine. It is noted for its lists of the richest men and women in business. In its November 27, 2000 edition it published one listing the 50,richest businessmen and women in China, headed by Rong Yiren of CITIC with 1.9 billion dollars, followed in second place by Liu Yongxing of the Hope Group wit

9、h 1 billion dollars. The richest businesswoman on the list was Yang Lan of Sun Television, with 63 million dollars.,II,BR4,Warm-up Questions,GR-main,Global Reading,1. Part Division of the Text,2. Scanning,For Part 1,For Part 2 they call him “Mr. Sam” and accept his folksy ways. “Hes the same man who

10、 opened his dime store on the square and worked 18 hours a day for his dream,” says Mayor Richard,By all accounts, hes friendly, cheerful, a fine neighbor who does his best to blend in, never flashy, never throwing his weight around.,Hoback.,DR3.1,“He doesnt want any special treatment,” says night m

11、anager Johnny Baker, who struggles to call the boss by,his first name as a recent corporate memo commands. Few here think of his billions; they call him “Mr. Sam” and accept his folksy ways. “Hes the same man who opened his dime store on the square and worked 18 hours a day for his dream,” says Mayo

12、r Richard,By all accounts, hes friendly, cheerful, a fine neighbor who does his best to blend in, never flashy, never throwing his weight around.,Hoback.,DR3.1.1,“He doesnt want any special treatment,” says night manager Johnny Baker, who struggles to call the boss by,his first name as a recent corp

13、orate memo commands. Few here think of his billions; they call him “Mr. Sam” and accept his folksy ways. “Hes the same man who opened his dime store on the square and worked 18 hours a day for his dream,” says Mayor Richard,By all accounts, hes friendly, cheerful, a fine neighbor who does his best t

14、o blend in, never flashy, never throwing his weight around.,Hoback.,treatment: n. the way you deal with sb. or behave towards them (followed by of),Like everyone else, I resent his cruel treatment of his old father.,The old woman suffered from bad treatment at the hands of her sons. None of them wer

15、e willing to take care of her.,DR3.1.2,“He doesnt want any special treatment,” says night manager Johnny Baker, who struggles to call the boss by,his first name as a recent corporate memo commands. Few here think of his billions; they call him “Mr. Sam” and accept his folksy ways. “Hes the same man

16、who opened his dime store on the square and worked 18 hours a day for his dream,” says Mayor Richard,By all accounts, hes friendly, cheerful, a fine neighbor who does his best to blend in, never flashy, never throwing his weight around.,Hoback.,by/from all accounts: according to what everyone says,T

17、om, by all accounts, is a superb pianist.,根据大家的说法，汤姆是个很棒的钢琴家。,The Chinese football team will play the Koreans tonight. It should be a match worth watching by all accounts.,Collocation:,according to/by sb.s own account,据某人自己说,DR3.1.3,“He doesnt want any special treatment,” says night manager Johnny B

18、aker, who struggles to call the boss by,his first name as a recent corporate memo commands. Few here think of his billions; they call him “Mr. Sam” and accept his folksy ways. “Hes the same man who opened his dime store on the square and worked 18 hours a day for his dream,” says Mayor Richard,By al

19、l accounts, hes friendly, cheerful, a fine neighbor who does his best to blend in, never flashy, never throwing his weight around.,Hoback.,cheerful: adj. (of sb.) happy in a lively, energetic way; (of sth.) making you feel happy,One of the reasons why she is successful is that she is able to remain

20、cheerful in a crisis.,The kindergarten is bright and cheerful, with plenty of toys.,You could never be unhappy in such a cheerful house.,在这么舒适的房子里，你绝对不会不愉快。,他乐意负起责任，我们都很受鼓舞。,His cheerful acceptance of responsibility encouraged us all.,DR3.1.4,“He doesnt want any special treatment,” says night manage

21、r Johnny Baker, who struggles to call the boss by,his first name as a recent corporate memo commands. Few here think of his billions; they call him “Mr. Sam” and accept his folksy ways. “Hes the same man who opened his dime store on the square and worked 18 hours a day for his dream,” says Mayor Ric

22、hard,By all accounts, hes friendly, cheerful, a fine neighbor who does his best to blend in, never flashy, never throwing his weight around.,Hoback.,blend in/into:,If sb. blends into a particular group or situation, or if they blend in, they seem to belong there or are not noticeable, because their

23、behavior is similar to that of the other people involved.,What he said reinforced my determination to blend in with my surroundings.,As a newly-appointed manager, he was not sure whether he could blend in.,The painter blended in with the crowd at the art sale.,Pattern:,blend in blend into sth. blend

24、 in with sth.,DR4,No matter how big a time he had on Saturday night, you can find him in church on Sunday. Surely in a reserved seat, right? “We dont have reserved seats,” says Gordon Garlington III, pastor of the local church.,So where does The Richest Man in America sit? Wherever he finds a seat.

25、“Look, hes just not that way. He doesnt have a set place. At a church supper the other night, he and his wife were in back washing dishes.”,DR4.1,No matter how big a time he had on Saturday night, you can find him in church on Sunday. Surely in a reserved seat, right? “We dont have reserved seats,”

26、says Gordon Garlington III, pastor of the local church.,So where does The Richest Man in America sit? Wherever he finds a seat. “Look, hes just not that way. He doesnt have a set place. At a church supper the other night, he and his wife were in back washing dishes.”,1. What does “in back” mean here

27、?,Here it means “at the back of the church”.,2.,Note: in back (of)/at the back (of)：在后面（或后部） Examples:,There is a garden at the back/in back (of the house). (房子)后面有个花园。,The sound is produced at the back of the palate. 这个音是从后腭发出的。,DR4.2,No matter how big a time he had on Saturday night, you can find

28、him in church on Sunday. Surely in a reserved seat, right? “We dont have reserved seats,” says Gordon Garlington III, pastor of the local church.,So where does The Richest Man in America sit? Wherever he finds a seat. “Look, hes just not that way. He doesnt have a set place. At a church supper the o

29、ther night, he and his wife were in back washing dishes.”,DR4.2.1,No matter how big a time he had on Saturday night, you can find him in church on Sunday. Surely in a reserved seat, right? “We dont have reserved seats,” says Gordon Garlington III, pastor of the local church.,So where does The Riches

30、t Man in America sit? Wherever he finds a seat. “Look, hes just not that way. He doesnt have a set place. At a church supper the other night, he and his wife were in back washing dishes.”,reserve: vt. 1) order or book (a seat, book, room, table, etc.),The service at that five-star restaurant is exce

31、llent. Ill reserve a table for five there.,音乐会的票会很紧张，所以让你的朋友先预订。,Demand will be huge, so ask your friends to reserve tickets for the concert.,2),keep for a special use,Pattern:,be reserved for sb./sth.,这些座位是专门留给老人和病人的。,These seats are reserved for old and sick people.,Reserve your strength for the l

32、ong walk.,DR5,For 19 years, hes used the same barber. John Mayhall finds him waiting when he opens up at 7 a.m. He chats about the national news, or reads in his chair, perhaps the Benton County Daily Democrat, another Walton property that keeps him off the front page. It buried the Forbes list at t

33、he bottom of page 2. “Hes just not a front-page person,” a newspaper employee explains. But one recent morning, The Richest Man in America did something that would have made headlines anywhere in the world: He forgot his money. “I said, Forget it, take care of it next time, ” says barber Mayhall. “B

34、ut he said, No, Ill get it, and he went home for his wallet.”,DR5.1,For 19 years, hes used the same barber. John Mayhall finds him waiting when he opens up at 7 a.m. He chats about the national news, or reads in his chair, perhaps the Benton County Daily Democrat, another Walton property that keeps

35、him off the front page. It buried the Forbes list at the bottom of page 2. “Hes just not a front-page person,” a newspaper employee explains. But one recent morning, The Richest Man in America did something that would have made headlines anywhere in the world: He forgot his money. “I said, Forget it

36、, take care of it next time, ” says barber Mayhall. “But he said, No, Ill get it, and he went home for his wallet.”,1.What does “it” refer to?,“It” refers to the Benton County Daily Democrat.,2. Paraphrase the sentence.,The Forbes list was arranged at the bottom of page 2 in the Benton County Daily

37、Democrat so that it could not be found easily.,DR5.2,For 19 years, hes used the same barber. John Mayhall finds him waiting when he opens up at 7 a.m. He chats about the national news, or reads in his chair, perhaps the Benton County Daily Democrat, another Walton property that keeps him off the fro

38、nt page. It buried the Forbes list at the bottom of page 2. “Hes just not a front-page person,” a newspaper employee explains. But one recent morning, The Richest Man in America did something that would have made headlines anywhere in the world: He forgot his money. “I said, Forget it, take care of

39、it next time, ” says barber Mayhall. “But he said, No, Ill get it, and he went home for his wallet.”,DR5.2.1,For 19 years, hes used the same barber. John Mayhall finds him waiting when he opens up at 7 a.m. He chats about the national news, or reads in his chair, perhaps the Benton County Daily Demo

40、crat, another Walton property that keeps him off the front page. It buried the Forbes list at the bottom of page 2. “Hes just not a front-page person,” a newspaper employee explains. But one recent morning, The Richest Man in America did something that would have made headlines anywhere in the world

41、: He forgot his money. “I said, Forget it, take care of it next time, ” says barber Mayhall. “But he said, No, Ill get it, and he went home for his wallet.”,open up: unlock and open the door so that people can get in,Open up, or I break in.,They open the school up at 7:45 a.m. so that students can h

42、ave more sleep.,DR5.2.2,For 19 years, hes used the same barber. John Mayhall finds him waiting when he opens up at 7 a.m. He chats about the national news, or reads in his chair, perhaps the Benton County Daily Democrat, another Walton property that keeps him off the front page. It buried the Forbes

43、 list at the bottom of page 2. “Hes just not a front-page person,” a newspaper employee explains. But one recent morning, The Richest Man in America did something that would have made headlines anywhere in the world: He forgot his money. “I said, Forget it, take care of it next time, ” says barber M

44、ayhall. “But he said, No, Ill get it, and he went home for his wallet.”,headline: n. the title of a newspaper article, printed above the article in large letters,Headlines in the newspaper are arranged so that they attract attention.,The headlines in the newspapers were to please millions of people

45、in China: Beijing to host the 2008 Olympic Games.,DR6,Wasnt that, well, a little strange? “No sir,” says Mayhall, “the only thing strange about Sam Walton is that he isnt strange.” But just how long Walton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he go

46、es is anyones guess. Ever since Forbes magazine pronounced him Americas richest man, with $2.8 billion in Wal-Mart stock, hes been a rich man on the run, steering clear of reporters, dreamers, and schemers. “He may be the richest by Forbes rankings,” says corporate affairs director Jim Von Gremp, “b

47、ut he doesnt know whether he is or not - and he doesnt care. He doesnt spend much. He owns stock, but hes always left it in the company so it could grow.,DR6.1,Wasnt that, well, a little strange? “No sir,” says Mayhall, “the only thing strange about Sam Walton is that he isnt strange.” But just how

48、long Walton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he goes is anyones guess. Ever since Forbes magazine pronounced him Americas richest man, with $2.8 billion in Wal-Mart stock, hes been a rich man on the run, steering clear of reporters, dreamers, a

49、nd schemers. “He may be the richest by Forbes rankings,” says corporate affairs director Jim Von Gremp, “but he doesnt know whether he is or not - and he doesnt care. He doesnt spend much. He owns stock, but hes always left it in the company so it could grow.,Translate the sentence into Chinese.,然而，

50、沃尔顿所到之处名人追星族紧跟不舍，他的平民习惯能保持多久，就很难说了。,DR6.2,Wasnt that, well, a little strange? “No sir,” says Mayhall, “the only thing strange about Sam Walton is that he isnt strange.” But just how long Walton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he goes is anyone

51、s guess. Ever since Forbes magazine pronounced him Americas richest man, with $2.8 billion in Wal-Mart stock, hes been a rich man on the run, steering clear of reporters, dreamers, and schemers. “He may be the richest by Forbes rankings,” says corporate affairs director Jim Von Gremp, “but he doesnt

52、 know whether he is or not - and he doesnt care. He doesnt spend much. He owns stock, but hes always left it in the company so it could grow.,DR,Wasnt that, well, a little strange? “No sir,” says Mayhall, “the only thing strange about Sam Walton is that he isnt strange.” But just how long Wal

53、ton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he goes is anyones guess. Ever since Forbes magazine pronounced him Americas richest man, with $2.8 billion in Wal-Mart stock, hes been a rich man on the run, steering clear of reporters, dreamers, and schem

54、ers. “He may be the richest by Forbes rankings,” says corporate affairs director Jim Von Gremp, “but he doesnt know whether he is or not - and he doesnt care. He doesnt spend much. He owns stock, but hes always left it in the company so it could grow.,hold to: keep to,John holds to his belief that y

55、ou can be successful as long as you work hard.,约翰坚信只要努力就会取得成功。,不管你怎样争辩，我将坚持我的决定。,Whatever your argument, I shall hold to my decision.,Collocation:,hold on,（打电话时用语）稍候；坚持,hold out,坚持，忍耐；伸出,DR,Wasnt that, well, a little strange? “No sir,” says Mayhall, “the only thing strange about Sam Walton is

56、 that he isnt strange.” But just how long Walton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he goes is anyones guess. Ever since Forbes magazine pronounced him Americas richest man, with $2.8 billion in Wal-Mart stock, hes been a rich man on the run, ste

57、ering clear of reporters, dreamers, and schemers. “He may be the richest by Forbes rankings,” says corporate affairs director Jim Von Gremp, “but he doesnt know whether he is or not - and he doesnt care. He doesnt spend much. He owns stock, but hes always left it in the company so it could grow.,hol

58、d to: keep to,hold to, hold on trying to avoid being captured,He has to be on the run from one office to another to get the permit to open a take-away restaurant.,Shes on the run from morning till night.,她从早到晚都匆匆忙忙。,在逃的杀人犯已流窜了三个星期。,The escaped murderer has been on the run for three weeks.,DR6.2.4,Wa

59、snt that, well, a little strange? “No sir,” says Mayhall, “the only thing strange about Sam Walton is that he isnt strange.” But just how long Walton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he goes is anyones guess. Ever since Forbes magazine pronounced him Americas richest man, with $2.8 billion in Wal-Mart stock, hes been a rich man on the run, steering clear of reporters, dreamers, and schemers. “He may be the richest by Forbes rankings