城市竞争力原型.pptx

1、,Tim Moonen 54th ICCA Congress,November 2015,Cities, Conventions and CongressesUnderstanding city competitiveness,Buenos Aires,The BUSINESS of CITIES,Questions to delegates,Are we living in an age of cities?Yes No Do congresses and conventions help cities to be competitive? Yes No Do city government

2、s and conventions know how to optimise each other? Yes No,2,3,1. Business, cities and competitiveness,4,Growth since 2000. Source: Brookings Global Metro Monitor (2015),New patterns of growth and change,5,The new mobility not just FDI and tourism,Film & TV,Investors,Institutions,Events and Festivals

3、,Innovators,Visitors,Research,Firms,6,Cities and business: 6 key trends,7,Cities are Emerging Markets for Businesses Businesses are (Re)Urbanising The rise of Tradable Urban Services Rebranding for city markets and consumers Cities are Hubs of Business Innovation Businesses restructuring to meet Cit

4、y goals,Businesses are (Re)Urbanising,8,Cities are Hubs of Business Innovation,Why? Density Assets Institutions e.g.? Tech Berlin Fashion New York Life Sciences Boston Creative and MediaSeoul,Associated trends,10,100s of companies now have city branded services and products,11,12,2. The insight of i

5、ndexes,200 city indexes in 2015,13,No. of indexes,Total,8,29,16,40,23,24,10,22,20,8,1,2,2,13,10,4,2,4,4,1,200,43,New indexes since 2013,Competition and contested markets,14,Singapore now among top 4,Many European cities still excel,Los Angeles now out of top 10,The changing world of cities,15,Most i

6、mproved cities since 2010,The changing world of cities,16,Source: Brookings Global Metro Monitor (2009-2014),Job and income growth in cities since the global financial crisis,Cities in a positive development cycle,Cities in a cycle of adjustment and austerity,The changing world of cities,17,The new

7、world-leading tech cities,Austin Tel Aviv Stockholm,The changing world of cities,18,The rise of Seoul Singapore, Hong Kong, Boston Big falls for Los Angeles, Brussels.,IESE Cities in Motion, 2015,Competition for tourists,19,Huge growth in Bangkok, Singapore, Dubai and Istanbul,Flat growth in Rome, H

8、ong Kong, Shanghai and Tokyo,Mastercard Global Destination Cities Index, 2015,Competition for students,20,Top Asian higher education centres becoming much more popular,Berlin, Vienna and Dublin all struggling to stay competitive,QS Best Student Cities Index, 2015,21,How can cities accommodate growth

9、?,Metropolis Off or On ?,22,23,City government span of power and authority,Singapore,Hong Kong,London, Manchester (post-2017),Amsterdam, Shanghai, Beijing,Hamburg, Berlin, Zurich,Stockholm, Vienna, Oslo,Barcelona, Milan, Mumbai,New York, Tokyo, Seoul,Other UK cities, Dublin, NZ cities,Toronto, Auckl

10、and, Sao Paulo,NB: Guestimate based on range of powers and fiscal autonomy,25,3. The contribution of conventions and congresses,Where is the money going?,Top 20 cities for commercial real estate momentum, 2015,Source: Jones Lang LaSalle,26,Types of Globalising Cities,27,What is a type? Origins Perfo

11、rmance Aim Path Point in cycle,The Global War for Talent,Source: BCG (2014), Decoding Global Talent,28,Waves of Cities in Globalization,29,Globally aware,Globally oriented,Globally fluent,Learning the global language,30,3 cycles of global positioning,31,32,What do New World Cities do?,TV, film, cult

12、ural content,R&D facilities,Innovation,Migrant magnets,International students,Tourists, conventions, summits,Digital, green industries,Business ecosystem,Lifestyle brand,Strategic imperatives for different cities,33,Economic leadership of cities, Geographies Time Frames Tools Investment Capacity Ris

13、k Decision making Assets management Leaders have to invent the means to shape local economies. Leadership dividend x Leadership deficit,34,How do conventions and congresses contribute?,35,What do conventions and congresses contribute to city competitiveness?,Infrastructure and connectivity Multi-lin

14、gual labour force Amenities and cultural investment Global recognition, visibility, and acceptability Competitive instinct Service culture Identity and affinity Openness Advantages in all aspects of competitive development.,36,4 Cycle City Strategy,37,1st Cycle,2nd Cycle,3rd Cycle,4th Cycle,Projects

15、 & Physical Renewal Promote the city Tourism Events FDI,Strategic plans Specialist Agencies City brand New funding tools. Entrepreneurship Economic development.,Growth & diversification Governance reforms Business Friendly City Investment Ready City Innovation/ Universities PPPs Metropolitan sphere

16、Broader leadership Integrated brand Internationalisation,Growth and externalities international scale Competitive benchmarking Eco-system management Business Leadership External governance reforms.,4 Cycle City Strategy,38,1st Cycle,2nd Cycle,3rd Cycle,4th Cycle,Projects & Physical Renewal Promote t

17、he city Tourism Events FDI,Strategic plans Specialist Agencies City brand New funding tools. Entrepreneurship Economic development.,Growth & diversification Governance reforms Business Friendly City Investment Ready City Innovation/ Universities PPPs Metropolitan sphere Broader leadership Integrated

18、 brand Internationalisation,Growth and externalities international scale Competitive benchmarking Eco-system management Business Leadership External governance reforms.,Conventions play a distinct role in each cycle!,Buenos Aires,39,Visitor economy Conference economy,Buenos Aires: the strategic dividend,40,Understand your city type, strategy goals and competitors. Work actively as part of citys economic development team (with Universities, Airp