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外文翻译--电动跑步机行业呼唤中国名牌.doc

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外文翻译--电动跑步机行业呼唤中国名牌.doc

1英文资料TheelectronicraceapparatustradecallsChinasfamousbrandThedomesticelectricitywinstheraceinthefamilyBefore1996,electronicraceapparatuseswereallforeignproducts,theonesthatenteredthefamilyweremostlymechanicalraceapparatusesthatfactoriesreformedsystemofbythebicyclefactorymade,compatriotsinspireaweevenfromdistancetotheimportedelectronicraceapparatusofthepriceofseveraltenthousandandevenmorethantententhousandyuanAfter1993,withtheadjustmentoftheinternationalindustrialstructure,S.Koreanenterprisesshiftedtoourcountry,itisthehappyandauspiciousgroupcompanyofShandongthatutilizestheelectricalmachineryofthisarea,controlstheadvantagethatthepowerproducesatfirst,setupthespecialfactoryin1994,throughtheworkingabilityofthesubstantiatingmachine,combineddomesticandinternationalinformation,thehappyandauspiciousgroupallproducedtheelectronicraceapparatusoffamilyexpensesinordertomakethepartbyoneselfin1995,andexhibitattherichmeetingofbodyofNanchangofnextyear.Praisedasgatheringtogethertheauspiciouselectronicraceapparatusofthebrandofthefirstnationality,theoutputreached7,000inthatyear,thesalesvolumereaches5,000,hasheldthebeginningofproducingthedomesticelectronicraceapparatus.Uptotheproductioncapacityofproducing100,000peryearby2004throughthetechnologicaltransformationnotstopping,sellraceapparatus4inthesameyear.80,000,outputvalueis93,600,000yuan,incomefromsalesis72millionyuan,finishedISO9001andEuropeanUnionCEauthenticationatthesametime,andischosenasleadingbrandproductsinShandong.Gathertogethertheauspiciouselectronicraceapparatusinordertoexpandtheproductionscale,theresourcesofproductionofrationalutilization,successivelyforsomedomesticenterprisesstickingbrandproduction,improvedthedomesticoccupationrateoftheelectronicraceapparatusgreatly,haveofferfornumerousenterprisesanddevelopsamplestoo,hasdriventheflourishingdevelopmentofthewholetrade.TheelectricityrunsFashionablebodybuildingproductsofthefairlycomfortablelifeAtpresent,enterpriseswhichproducetheelectronicraceapparatuscentreinthecoastalareaoftheChangjiangDelta,ShandongPeninsula,Guangdong,Fujian,thetotalamount2isaboutmorethan50,itisabout15thatpossessscaleamongthem,andthejointventure,proprietorshipaccountfor50.Theelectronicraceapparatusistheintegratedproductsofelectromechanics,adoptassemblerlanguageprogramming,controlwiththecomputer,itisthedevelopmenttradethatthecountryencourages.Thedevelopmentofthisproducthasdrivenmaking,plasticproducts,electronicsindustryofsteeltube,electricalmachineryindustry,etc.seriesdevelop,makepeoplehealthisitlimitbyplace,environment,climatetodoexercises,containphysicaltraininginrecreationamusement,improvethenationalphysiqueinanallroundway.Inthisproductioncourse,therearenotpollutantandharmfulsubstancethatareproduced,purchasethesteel,plasticfittingsoutside,theelectronicdevicesandcomponentsareassembled,isthegreenmanufactureindustryTheCentralPartyCommitteewhichregardsHuJintaoastheGeneralSecretaryadvocatesbuildingharmoniousandorderlydevelopmentenvironmentinamorecosteffectivemanner,thedevelopmentoftheelectronicraceapparatusstickstothisthemeclosely,isplayinganimportantroleindrivingthetradestructuraladjustment.Raisethroughthenationalincomeenteringthewelloffsociety,theelectronicraceapparatusbeginstoenterthefamilytooinrecentyears,itforexamplecantgathertogethertheauspiciousbrandraceapparatusnotelectronicinin,salesvolumesofsmallcitychasetherearentannualincrement,alotofurbanandruralresidentsgrowingrichchoosethissuperiorwayofbuildingupbodyoneafteranother,theraceapparatusdesignedinlargequantitiesofhumanizationiscomingout,improvethroughelectronictechnology,thetechnologyofthecomputer,transformationofmakingtheequipmentfrock,itsdevelopmentspaceisverybig,isakindofproductswithsustainabledevelopmentprospectThreemajorkeyelementsofpromotingnationaleconomytoincreasehealthilyareconsumption,investment,netexport.Thedevelopmentofandtheelectronicraceapparatus,occupyverygreatproportionamongthem.OnethatiswithdomesticEngelcoefficientconstanttoreduce,byclothing,food,lodgingandtransportiontoraiselifequalitydeveloppeople,theelectronicraceapparatuswillbetheoptimumseekingapparatusofcompatriotsfitness,becausebythelookofexperienceofforeigncountries,goonbalancetemperandbecomethefashionatelectronicraceapparatus.Classifyinglookingfromnationaleconomy,itbelongstothetertiaryindustrythatsportsisconsumed,itexceeds10insuccessiontoaccelerateinrecentyears,andthespeedisacceleratedyearbyyear.Theshareofspuringgrwothofthenationaleconomicofconsumptionofsportsandkeepingfitwillinevitablelycontinueincreasing.Thiskindoffitnessisconsumedand3containedrelativelywidely,havebothconsumptionofresidentandpublicconsumptionsuchashealthclub,itsconsumptionaccelerationrateexceeds20,amongthem,theelectronicraceapparatusexceeds40,havestrongergrowthmomentum.IntellectualpropertyrightandtradefrictionTheintellectualpropertyrightbecomessoftribofthesportsgoodsindustryofourcountry,itistheproductionthatbecausewearecorrelatedwithtomarketeconomyandwiththesportsproducts,itinvent,trade,,etc.theknowledgeonepossession,belongto,knowlittleaboutgametherulesandlawsandregulationsandtheinformationnotrelevantnottransfer.Onesportsapparatusorequipmentknowwhichcountryinvent,othershadalreadyregisteredunexpectedly,underthesituationwhichcontentsareregistered,butwehaveproducedandsoldformanyyears.Notmerelythestyle,structurearethesameforsomeproducts,evenappearance,colorareveryclose,themoresadoneis,becausetotoignoreabovementionedsituation,weholdoneselfisitreachproductthisbirthplacegoforexhibiting,saletoproducealso,wesay,aninventiontechnologyorthepatentedproductmustgothroughlonganddifficultexplorationandstudy,Ithascondensedtheintelligenceandenergiesofthescientificresearchpersonnelofsports,theoriginalinventorhaspaidhardshipsofgoingbeyondthenormalconditionforthis,oughttoreceivetheprotectionoftherespectandlawofthesociety.Oneofmarketobtainproductsthatpatentsanctionisitcopytocopyproducerofusalreadyinourcountry,thereisnotinnovation,thisnotmerelyseriousotherspatentforinventionofinfringementatall,Makethebringingthedoctrineandenteringintothemistakenideainvogueforatimeofsportsgoodsindustryofourcountrytoo.Doitinthisway,incomparativelycloseplannedeconomicsystem,maylittlesomeonefindorinvestigate,buttoday,thegatewayofacountryisopenedfurther,wemustpayapriceforthis.In2001,ourfamilyparticipatedinU.S.A.ssuperexhibition,thesamplewasjustaexhibition,havebeendetainedallproducts,carryonnegotiationsseveraltimesandmakeaselfcriticisminwritingonthegroundsofinfringingbyothers,havepaidtheexpensivefinefinallyThisyear,attherichmeetingofGermanbody,theexhibitofanotherenterpriseofoursisassertedandinfringed,theothersidemustspeaktoanddoesnotforgivepeople,ourenterprisesadmitafault,readytopaythepenaltyanddoesnotmiss,andhumiliatethisenterprisebyeverymeansinpublic,passthediplomaticchannelfinally,theembassynegotiates,hasdealtwiththis.Happenwhenthiskindofcaseisonourcountrysmarket,onthebodyofourenterprise,thenormalorderthathasnotmerely4disruptedthemarket,hasinfringedtheinterestsofrightsandinterestspeople,havereducetheinternationalreputationofmadeinChina,hasdamagedthepublicimageofreformandopeningupofourcountrytoo.AfterourcountryenterstheWTO,theselfsatisfiedChinesebrandistryinghardtoseizetheopportunity,whilegoingabroad,thewesterndevelopedcountryhasmadethestrategicdefenceintimewiththis,setuptoofourcountrysportsgoodsincludingtechnology,standard,gettinggreenenvironmentalprotection,moveplantprotection,antidumping,intellectualpropertyright,communityresponsibilitydishesofdishesofbarrier,closedown,stoptheentryofthelikeproductwiththeextremelyunkindclause.Meanwhile,theyalsousedthreeuniqueskills,first,strengthenedtheregistereddynamicstothepatentedtechnologyoftheproducts.In2002,accountedfor5athomeinourcountryauthorizedthepatentforinvention.2,andaccountsfor76abroad.1Accountsfor3athomeinthepostwithhightechnicaladvantageisinvented.6,andaccountsfor96abroad.2.Second,theonethatstrengthenedtothemarketofourcountrywasmonitored.Inordertosafeguarditsonesownimageandinterests,attacktherival,theexternalbrandissentfulltimeorhirepersonnel,butthegreatmajorityarestillthecommercialnetworksutilizingthewholecountrytoopen,carryonomnidirectionalmonitoringtothemarketofourcountry.Theycarryontheinvestigationtoclassificationofthegoods,sellingstructure,productcostandconsumerdemandinthenameofsurveyingandstudyingthemarket.Amainonetoinvestigatetortofallkindsofofthelikeproduct,includingproductdesign,appearance,insidestructure,enterpriseidentificationandvariouskindsofdatum,etc.,thenassemblethepicture,materialobjectandwrittenhistoricalmaterialsinthepolicymakinglevelofthecompanyintime.Onthemarketnotnormalofourcountryatpresent,allkindsofimitate,infringethephenomenonandexistseriously,theyonceopportunityripe,canhitoutseverely,neversoft,astothiswemusthighlywatchoutfor.Third,strengthenandisprotectedandputtothecustomsonrecordandappliedworking.Theexternalbrandtrieshardtosolvefromflowingintooutsidetheborderandfromexportingtothefakeandforgedproductsoftheoverseasmarketwithintheborderthroughthiskindofway,havedomesticandinternational1300morethanshareisitisitinvolvethousandsofofbrandtoapplytoputonrecord2003,throughtoprotectjointlythewholecountryallpass,havenotableeffect.Becauseoftheabsolutepredominanceinpriceofsportsgoodsofourcountry,makeinternationaltraderubconstantly,embodyintheantidumpingmainly.Takingsports

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