外文翻译物流管理论文.doc

1.TheDefinitionofLogistics物流的定义Aftercompletingacommercialtransaction,logisticswillexecutethetransferofgoodsfromthesupplier(seller)tothecustomer(buyer)inthemostcost-effectivemanner.Thisisthedefinitionoflogistics.Duringthetransferprocess,hardwaresuchaslogisticsfacilitiesandequipment(logisticscarriers)areneeded,aswellasinformationcontrolandstandardization.Inaddition,supportsfromthegovernmentandlogisticsassociationshouldbeinplace.在完成商业交易之后,物流将以最低成本和最高效益的方式执行将商品从供应商(卖方)流转到顾客(买方)的过程。这就是物流的定义。在物流过程中,既需要诸如物流设施和设备(物流运输工具等)的硬件,也需要对物流实施信息化管理进行物流标准化。此外,政府和物流组织的支持也不可或缺。Threemajorfunctionsoflogistics物流的三大主要功能(1)Creatingtimevalue:samegoodscanbevalueddifferentatdifferenttimes.Goodsoftenstopduringthetransferprocess,whichisprofessionallycalledthestorageoflogistics.Itcreatesthetimevalueforgoods.(1)创造时间价值:同种商品因所处时间的不同而有着不同的价值。在商品流转过程中,往往会处于某种停滞的状态,物流的专业术语就称之为储存。储存创造了商品的时间价值。(2)Creatinglocationvalue:samegoodscanbevalueddifferentlyatdifferentlocations.Thevalueaddedduringthetransferprocessisthelocationvalueoflogistics.(2)创造场所价值:同种商品因所处位置的不同而有着不同的价值。这种因商品流转过程中而产生的附加增值称之为物流的场所价值。(3)Distributionprocessingvalue:sometimeslogisticscreatedistributionprocessingvalue,whichchangesthelength,thicknessandpackagesofthegoods.Likepopularsaying,“cuttingintosmallerparts”isthemostcommonlyseendistributionprocessingwithinlogisticscreateaddedvalueforgoods.(3)同配送加工价值:有时,物流活动也能创造配送加工价值,这种物流加工主要改变商品的长度、厚度和包装形态。物流中经常提到的“分割成更小的部分”就是配送加工中最为常见的形式。大多数物流加工都能创造商品的附加价值。2.Logisticsisanewcommercialarea,developingfromthetraditionalstagetoamodernone.Themaindifferencesbetweenthesetwostageinclude:物流作为新兴的商务领域,经历了从传统物流向现代物流发展的两个阶段。这两个阶段的不同主要体现在以下两个方面:(1)Modernlogisticsadoptscontainerizationtechniques.Thegoodstransferprocessstartswithpackaging,followedbytransportation,storageanddistribution.Thewholeprocessisoperatedunderlogisticsstandards.Basedonthelogisticsbasemoduleof600×400mm,fromthelogisticsmoduleof1,200×1,000mm,andenlargetothesizeof2,591×2,438mm-thesizeofhigh×wideofthecontainer.Itcanbeadjustedtothestandardsizesofcontainersfortrains,trucksandships.(1)现代物流采用了集装技术。商品物流往往从包装开始,而后经历运输、储存和配送等过程。整个过程始终在物流标准化的前提下运行。以物流基础模数尺寸600×400MM为基础,制定出物流模数尺寸1200×1000MM,并将其放大至2591×2438MM,即形成集装箱的高度与宽度标准尺寸。并能调整成适合铁运、汽运和船运的集装箱标准规格尺寸。(2)Informationtechnologiesaremostimportantformodernlogistics.BarCode,POS,EDIandGPSsystemsdramaticallyimprovetheefficiencyandaccuracyofthelogisticsactivities.Internetfurtherassiststhemarketdevelopment,operationandmanagementofthelogisticsindustry.(2)信息技术在现代物流中尤其重要。条形码、销售时点系统、电子数据传输系统、全球卫星定位系统的使用,极大地提高了物流活动的效率和精确程度。而互联网更加有助于物流管理的市场开发、运营和管理。3.InternationalLogistics国际物流Anincreasingnumberofcompaniesareinvolvingininternationalmarketsthroughexporting,licensing,joinsventures,andownership.Thistrendshouldcontinue.Withsuchexpansionthereisaneedtodevelopworldwidelogisticsnetworks.Integratedlogisticsmanagementandcostanalysiswillbemorecomplexanddifficulttomanage.很多企业正通过出口、许可、合营或跨国经营涉足国际市场。这种趋势仍将持续。随着这种趋势的发展，开发国际物流网络成为必须。整合物流管理和成本分析将更加复杂和困难。Therearesomefuturetrendsininternationalization:国际化将呈现出以下未来趋势：(1)Morelogisticsexecutiveswithinternationalresponsibilities(1)物流将更多地承担起国际义务(2)Expansionofthenumberandsizeofforeigntradezones.(2)对外贸易区的数量和规模的扩大(3)Reductionintheamountofinternationalpaperworkanddocumentation(3)国际有纸作业和单据制作的数量的减少(4)Moreforeignwarehousingisownedandcontrolledbytheexportingfirm(4)更多的涉外仓储业务由出口企业经营和控制(5)Increasingnumberofsmallerfirm(5)小企业的数量增长(6)Foreignownershipoflogisticsservicefirms,e.g.,publicwarehousingandtransportationcarriers.(6)物流服务企业的涉外经营，如公营仓储业务和国际运输商(7)Increasingmultipledistributionchannels(7)增加多配送渠道Theinternationaltransportandtheinternationallogisticsaresamethingsinsomeway.So,whentheinternationaltradinginvolved,thefirmmustestablishinternationallogisticssystemstoprovidetheproductsandservicedemanded.Themostsignificantdevelopmentininternationallogisticswillbetheincreasingsophisticationinformationsystemadoptedandindependentdepartmentstooperate.从某些方面讲，国际运输等同于国际物流。因此，当涉足国际贸易领域时，企业必须建立国际物流系统以提供需要的产品或服务。国际物流的更重要的发展在于大力采用先进的信息系统和实行独立的部门运作。4.Packaging.Packagingperformstwobasicfunctionsmarketingandlogistics.Inmarketingthepackagingactspromotionandadvertising.Itssize,weight,color,andprintedinformationattractcustomersandconveyknowledgeoftheproduct.Whenfirmsareinvolvedininternationalmarketing,packagingbecomesevenmoreimportant.Productssoldtoforeigncountriestravelgreaterdistancesandundergomorehandlingoperations.Thelogisticspackageistoprotecttheproductsduringtheprocessoflogistics.包装。包装执行两个基本的功能营销和物流。就市场营销而言，包装承担促销和广告的功能。其尺寸、重量、颜色和印制的信息会对顾客产生吸引力并将产品信息传达给顾客。当企业涉足国际市场营销时，包装就显得更为重要。出口到国外的产品需要运输更长的距离，经历更多的装卸搬运。而物流包装在物流过程中起到了保护产品的作用。Scrapdisposal.Thelogisticsprocessmusteffectivelyandquicklyhandle,transport,andstorewasteproducts.Iftheycanbereusedorrecycled,logisticscompanyshouldarrangeandmovethemtothereproductionandreprocessinglocations.废弃物处理。物流过程中的活动也应当包括高效快速地对废弃物进行装卸、运输和仓储。如若废弃物能够重新利用或回收，物流企业应当合理安排并将其运送到再生产或再加工地点。Returngoodshandling.Thehandlingofreturngoodsisoftencalledreversedistribution.Buyersmayreturnitemstothesellerforanumberofreasons.Mostlogisticssystemsarenotgoodenoughtohandlesuchcases.Inmanyindustries,consumersreturnproductsforwarrantyrepair,replacement,orrecycling,reversedistributioncostsmaybeveryhigh.Reversedistributionwillbecomemoreimportantascustomersdemandmoreflexibleandfavorablereturnpolicies.退货处理。退货处理通常叫做反向配送。买方可能因各种原因将产品退回卖方。多数物流系统未能对此类事件作出足够妥善的处理。在很多行业，消费者因维修保证、更换或回收而退回产品，因而反向配送的成本可能会很高。由于顾客对退货政策的要求更加灵活、更加实惠，反向配送将更加重要。5.ThirdPartLogistics(TPL)第三方物流ThirdPartLogisticsprovidesallthelogisticsservices.Theyactasabridgeorfacilitatorbetweenthefirstpart(supplierorproducer)andthesecondpart(buyerorcustomer).Theprimaryobjectivesofthirdpartlogisticsprovidersaretolowerthetotalcostoflogisticsforthesupplierandimprovetheserviceleveltothecustomer.第三方物流提供了所有的物流活动。他们在第一方（供应商或生产商）和第二方（买方或顾客）之间扮演着桥梁或设施供应商的角色。第三方物流提供商的基本目标是降低供应商的整体物流成本，提高顾客服务水平。ThirdPartLogisticshavebeengrowingrapidly.Costreductionanddemandsforbatterandcheaperservicesarethemaindrivesbehindthegrowth.Athirdpartlogisticsproviderwillbeinapositiontoconsolidatebusinessfromseveralcompaniesandofferfrequentpickupsanddeliveries,whereasinhousetransportationcannot.Otherreasonsareasfollows:第三方物流增长十分迅速。成本降低和对更好更便宜的服务的需求是增长背后的动力。第三方物流提供商能够将来自几家企业的业务进行整合，并能提供频繁的提货和交货，而企业内部运输无法做到。（第三方物流发展的）其它原因如下：*Thecompanydoesnotspecializeinlogistics；*企业并不专长于物流*Thecompanydoesnothavesufficientresources；*企业自身没有足够的物流资源*Eagertoimplementbetterlogisticsoperationordoesnothavetimetodeveloptherequiredcapabilitiesinhouse；*对实施更好的物流运作的期盼，或没有时间开发内部物流所需要的能力*Thecompanyisventuringintoanewbusinesswithtotallydifferentlogisticsrequirements；*企业正投资一项新领域，该领域有着不同的物流需求*Mergeroracquisitionmaymakeoutsourcinglogisticsoperationsmoreattractivethantointegratelogisticsoperations.*外包物流运营可能比整合物流运营更加有吸引力6.GlobalLogistics全球物流Developedcountriesoftendealwithglobalizationintwoways:tobemorecostcompetitivewiththirdworldcountries,andtolookfornewpartnersinothercountriestomanufacturecomponents,subassembliesandeventhefinalproducts.Thesecondapproachforcesmostdevelopedcountriestogetintoanewareacalled“globallogistics”.发达国家常在两个方面实施全球化:在第三世界国家谋求更大的成本优势,以及在其他国家寻找新的合作伙伴生产零配件、半成品甚至制成品。这第二个方面迫使发达国家不得不进入一个叫做“全球物流”的新领域。Benefitsofglobaloperationsincludecheaprawmaterialsandendproducts,lowerlaborcost,betterquality,increasedinternalcompetitionandbettercustomerservice.Someofthedisadvantagesareunreliabledelivery,poorcommunicationandlongertimefromdesigntofinishproduction.Challengesareoftenculturalandlinguisticdifferences,legalrequirements,logisticssuppliersormanufacturers,exchangerates.全球经营的利益包括(获得)廉价的原材料和终端产品,降低的劳动成本,更好的质量,提升国际竞争力以及更好的客户服务。其缺点主要是交货的不可靠性,艰难的沟通以及从产品的设计到产品的生产完成需要更长的时间。面临的挑战经常来自于文化和语言的差异,法律要求,物流支持,寻求合适的全球供应商或生产商,外汇汇率等。Therearethreemajorflowsinvolvedingloballogistics:materialflow,documentflowandcashflow.全球物流涉及到三种流转:物料流转,单据流转和资金流转。7.LogisticsintotheFuture物流走向未来Logisticsischangingatarapidandaccelerationrate.Therearetworeasonsareitsrapidgrowth:物流正以高速改变着。其高速增长原因有二: