上海外语教育出版社大学英语综合教程Unit2valu.ppt

Unit 2,values,First discount store in Rogers, Ark.,The history of Wal-Mart,沃尔玛公司由美国零售业的传奇人物山姆沃尔顿先生于1962年在阿肯色州成立。经过四十多年的发展，沃尔玛公司已经成为美国最大的私人雇主和世界上最大的连锁零售商。目前，沃尔玛在全球开设了超过7,000家商场，员工总数190多万人，分布在全球14个国家。每周光临沃尔玛的顾客1.76亿人次。,The Founder of Wal-Mart: Sam Walton,If judged by appearance, Sam Walton was a very ordinary man. He was raised in the Depression years, and served in the army during World War II. It was he, who from humble beginnings built the worlds most admired retail organization.,Sam had a passion to compete and an appetite for adventure. He realized that Wal-Mart needed to do more than offer low prices to be successful - it also had to exceed customers expectations for quality service. Sam devoted his life to expanding and improving upon this concept. He was also a good motivator of people, because he practiced what he preached. He remained guided by the old-fashioned principles of hard work, honesty, neighborliness and thrift. Even after his death in 1992, those principles continue to guide the company as it expands into other countries and cultures.,Their purpose&mission,Save people money so they can live better. Sam Walton said it best, “If we work together, well lower the cost of living for everyonewell give the world an opportunity to see what its like to save and have a better life.”,Wal-Mart in China,Wal-Mart came to China in 1996. The first Supercenter and SAMS CLUB were opened in Shenzhen, Guangdong Province. Today, there are 104 units in 55 cities, including 99 Supercenters, 3 SAMS Clubs and 2 Neighborhood Markets. Across China Wal-Mart employs over 50,000 associates.,The Wal-Mart Culture,Wal-Mart Stores, Inc. was founded on principles developed by Sam Walton. These principles carried out every day by hard-working and friendly associates have created a unique corporate culture that is key to Wal-Marts competitive edge. The basic beliefs guiding Wal-Mart Stores, Inc. are:,1.Respect for the individual Every associates opinion is respected. 2.Service to the customer The customer is the boss. 3. Strive for excellence Wal-Mart associates share an exceptional commitment to customer satisfaction. At the start of each day, store associates gather for the Wal-Mart or SAMS CLUB cheer and review sales from the previous day, as well as discuss their daily goals.,Wal-Mart Quote,“All associates work for the customers who buy our merchandise. In fact, the customers can fire everybody in our company. And they can do it by simply spending their money somewhere else. The greatest measure of our success is how well we please the customer, Our Boss. Lets all support Aggressive Hospitality and have our customers leave 100% satisfied every day.”,The Wal-Mart Cheer,沃尔玛创始人山姆沃尔顿在参观韩国的一家网球工厂时， 发现工厂里的工人每天早上聚集在一起欢呼和做体操。他很喜欢这种做法并且急不可待地回去与同事分享。他曾经说过，“因为我们工作如此辛苦，我们在工作过程中，都希望有轻松愉快的时候，使我们不用总是愁眉苦脸。这是“工作中吹口哨”的哲学，我们不仅仅会拥有轻松的心情，而且会因此将工作做得更好。”,Give me a W! Give me an A! Give me an L! Give me a Squiggly! Give me an M! Give me an A! Give me an R! Give me a T! Whats that spell? Wal-Mart! Whos number one? The Customer! Always!,来一个W - W 来一个A - A 来一个L - L 我们一起扭一扭！ M - M A - A R - R T - T 我们就是 - 沃尔玛 天天平价 - 沃尔玛 顾客第一 - 沃尔玛 沃尔玛, 沃尔玛, 向前进!,vocabulary,1.mansion:a large house usually belongs to a richer 2. remote:far away in space or time e.g.in the remote future/past remote control 3. dime: coin of US worth 10 cents 4. discount: amount of money taken off the cost of sth U/C,e.g. We give (a) 10% discount for cash. idiom: be at a discount: be at a reduced price e.g. All the commodities are at a discount after the Spring Festival. 5. pickup: a light van having an open body with low sides,6.muddy: full of mud mud:soft and wet earth v. muddy: make sth muddy 7. sigh: take a long deep breath that can be heard,expressing sadness,tiredness,etc. e.g. She sighed as she read the letter.,n sound of sighing e.g. give/breathe a sigh 8.carry on : behave in a wild or improper way;conduct;continue e.g. The students carried on in spite of the presence of their headmaster. They carried on the adventure in such a terrible storm.,9.folk: people in general (esp. AmE) 10.get away with: do sth wrong or risky without being caught or punished e.g. Although he made such a serious mistake, he was lucky enough to get away with it. 11.shell:bullet,12.local:of a particular place e.g. the local people/government,etc 13.treatment: manner of treating sb/sth e.g. The patient underwent painful medical treatment. The miners demanded better treatment. 14.corporate: belonging to corporation e.g. corporate culture,15.memo: a note of sth to be remembered. memorandum 16.folksy:simple in manners and customs, friendly and sociable 17.mayor: the one who governs a city 18.by/from all accounts: according to what everyone says or what is reported account: description,report e.g. I havent been there before. But it is, by all accounts, a lovely place.,idioms(1) on account of sth: because of sth e.g. The match was postponed on account of the heavy rain. (2) on no account:not for any reason e.g. On no account should we yield. (3) take account of sth take sth into account,19.cheerful: (of a person) happy in a lively way;(of sth) make one feel happy e.g. Hes always a cheerful guy. 20.blend:mix together thoroughly blend A with B;blend A and B (together) blend in: mix harmoniously with sb/sth e.g. As a newcomer, he was not sure whether he could blend in. blend into sth: The building does not blend into itssurroundings.,21.flashy:attracting attention by being too smart and decorated; showy 22.throw ones weight around show too much pride in oneself e.g. The new manager enjoys throwing his weight around. 23.reserve: order seats or accommodation for use at a future time;keep sth for a special use reserve sth (for sth/sb) e.g. These seats are reserved for our special guests.,24.pastor: minister 25.barber: a person whose job is to cut mens hair and shave them c.f. hairdresser 26.open up: (cause sth to )begin business e.g. He never opens his shop up on Sunday. 27.democrat: a person who believes in or supports democracy. Democrat: member or supporters of the Democratic Party of the US,28.employee: a person who is employed by a firm examinee,trainee,interviewee 29.headline: title of an article in large type at top of a page,especially in a newspaper hit/make/reach the headlines:become the most important news 30.wallet:small flat folding case carried in the pocket for holding money c.f. purse,31.hold to sth: not abandon or change(a principle, an opinion,etc.) e.g. John holds to the belief that one can be successful as long as he works hard. c.f. hold sb to sth:make sb keep a promise e.g. He promised his wife a journey to Guilin and she held him to it. 32.celebrity: famous personC e.g. celebrities of stage and screen,33.stock:portion of capital held by an investor 34.on the run: continuously active and moving around e.g. I have been on the run and Im exhausted now. 35.steer:direct or control( the course of a boat,car,etc.) e.g. steer the ship into the harbor steer/keep/stay clear of sth/sb:keep away from e.g. His doctor advised him to steer clear of tobacco.,36.schemer: a person who makes vicious plans. 37.ranking: the position one takes in an organization or society rank v:grade sb/sth according to quality, achievement,etc. e.g. She ranked second in the contest. It doesnt rank as his greatest victory. 38.make up: form, constitute e.g. The college is made up of 14 departments.,comprise,consist,compose,constitute comprise=(1)consist of be composed of (2)constitute e.g.(1) A year consists of is composed of 365 days. comprises,(2) 365 days comprise/constitute a year. 39.executive:connected with managing a business or an organization;having the power to put important laws or decisions into effect e.g. She has an executive position in a finance company. an executive committee,40.pepU (infml): vigor, feeling of liveliness. e.g. He used to be full of pep. pep sb up: make sb more energetic e.g. A walk in the fresh air will pep me up. 41.rally:coming together e.g. hold/stage a peace rally pep rally: a gathering intended to encourage liveliness,42.opening:the act of becoming or making open, esp. officially e.g. the opening of a new supermarket 43.liable:be liable to do sth=be likely to do sth e.g.(1)We are liable to make mistakes when were tired. (2)Glass is liable to break.,44.yell: yell (out) (at sb/sth) utter a loud cry yell out (in/with) sth e.g. She yelled (out) at her naughty child. He yelled out in pain. 45.lay down:establish lay down the safety regulations,You cant lay down hard rules.你别把规矩定得太死。 c.f (1)lay sth up:save sth;store sth e.g. lay up oil (2) lay sth out: arrange or design e.g. lay out a town/garden 46.loyalty:being true and faithful to loyal adj.be loyal to sth/sb The soldiers were very loyal to their king.,47.system:group of things working together as a whole 48.qualify: (1) qualify sb (for/as sth):have or give sb/sth the qualities that are necessary for sth 使某人具有某种资格 e.g. Our team has qualified for the semi-final. (2) qualify (sb) for sth to do sth,give sb the legal right to do sth给某人某种合法权利 e.g. The one who is 18 years old is qualified to vote. qualified: having the necessary qualities. e.g. She is qualified for the post. 49.option(1)Uthe power or freedom of choosing;choice e.g. We had little option at that time. We didnt have much choice.,(2)the right to buy or sell sth at a certain price within a certain time 50.court:an indoor or outdoor space for tennis or similar ball games 51.scholarship:a number of money given to excellent students as a kind of encouragement 52.tornado: violent and destructive storm 53.cultivate(1)make a special effort to establish and develop sth培养，陶冶,e.g. Good books help to cultivate our mind. (2) grow crops e.g. The remote area has already been cultivated for decades. 53.reward: reward sb for (doing) sth: give sb sth in return for his work or service e.g. Our patience was finally rewarded. He rewarded us for helping him. She rewarded him with a smile for his