麦肯锡PPT模板(绝对经典)

1、CONFIDENTIALConceptual Template June 2002 This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company. This material was used by McKinsey & Compan

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7、extTextTextTextTextSTAIRCASEUnit of measureSTARS 3DUnit of measureCONFIDENTIALConceptual Template June 2002 This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval fr

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16、TextFOCUSEDUnit of measureNew entrantSuppliersIndustry competitorsBuyersSubstitutesFORCES AT WORKUnit of measureTextTextTextPARALLELUnit of measureTextTextTextTextSPLITUnit of measureTextSURROUNDUnit of measureTextTextTWISTEDUnit of measureTextTextUP & AWAYUnit of measureTextTextUP & DOWNUnit of mea

17、sureLEVEL 1TextUnit of measureLEVEL 2TextTextUnit of measureLEVEL 3TextTextTextUnit of measureLEVEL 4TextTextTextTextUnit of measureLEVEL 5TextTextTextTextTextUnit of measureLEVEL 6TextTextTextTextTextTextUnit of measureThe way managerscollectively behave with respect to useof time, attention,and sy

18、mbolic actions The people in the organization, consideredin terms of corporate demographics, not individual personalitiesThe organization chart and accompanying baggage that show who reports to whom and how tasks are both divided up and integrated Those ideas of what is right and desirable (in corpo

19、rate and/or individual behavior) which are typical of the organization and common to most of its members The processes and procedures through which things get donefrom day to day A coherent setof actions aimedat gaining asustainableadvantage over competition Capabilitiespossessed bythe organizationa

20、s a whole asdistinct from theindividuals. Some companies perform extraordinaryfeats withordinary peopleStaffSystemsStyleSharedValuesStructureSkillsStrategy2S-5SUnit of measureCustomerClientsDistributorsCompetitorsSuppliers3CS TRIANGLEUnit of measureSkillsSharedvaluesStrategyStaffStructureSystemsStyl

21、eA coherent set ofactions aimed at gaining a sustainable advantageover competition The organization chart andaccompanying baggage that showwho reports to whom and how tasks are both divided up and integrated The people in the organization,considered interms of corporatedemographics, notindividual pe

22、rsonalities The way managers collectively behave with respect to use of time, attention and symbolic actions The processes and proceduresthrough which things get donefrom day-to-dayThose ideas of what is rightand desirable (in corporateand/or individual behavior)which are typical of theorganization

23、and commonto most of its members Capabilitiespossessed bythe organizationas a whole asdistinct fromthe individuals.Some companiesperform extraordinaryfeats with ordinary people3S-4SUnit of measureStyleStructureStaffStrategySystemsSkillsShared valuesThe way managers collectively behave with respect t

24、o use of time,attention and symbolic actionsCapabilities possessed by the organization as a whole as distinct from the individuals. Some companies perform extraordinary feats with ordinary peopleThose ideas of what is right and desirable (in corporate and/or individual behavior)which are typical of

25、theorganization and commonto most of its membersThe processes and and procedures through which things get donefrom day-to-dayThe organization chart and accompanying baggage that showwho reports to whom and how tasks are both divided up and integratedThe people in theorganization, considered in terms

26、 of corporate demographics, notindividual personalitiesA coherent set of actions aimed at gaining a sustainable advantage over competition7SUnit of measureCompetitive positionLowMediumHighProduct/market attractivenessLowMediumHighBUSS PORTFOLIOUnit of measureChange visionChief ExecutiveLeadership gr

27、oupsDown the lineExternal constitutionCommitmentConvictionCourageCapabilityIndividual activityEnabling devicesCHANGE BOARDUnit of measure Delta P Vision andLeadershipOrganizationalInfrastructurePerformanceMeasurementPeopleDevelopmentCommunicationsProblem SolvingProcessClient managers (particularly m

28、iddle management) haveskill to lead programimplementationChange in actual behaviorAction plans sufficient to achieve goalsAgreement on objectives by line managementManagement of high-involvement processImplementation ornear implementationof required structureand systemsFlow of 2-way communicationsPe

29、oples understanding, belief and contribution to act on vision and action plansAccurate measurementof action and resultsClear accountabilitiesEarly winsVisible demonstrationof new vision andvalues by clientleadershipDELTA PUnit of measureNatural owner Relative ability to extract value Low Medium Valu

30、e-creation potential in business unit High Corporatecenter skillsBusiness unit linkagesTaxation/valuationdifferences Industry attractivenessCompetitive positionRestructuring/rationalization opportunities“One of the pack” Retain andgive toppriorityRetain andgive priorityRetain andmanage forcode orliq

31、uidate Probablydivest DivestDivest orliquidate MACSUnit of measureBusiness StrategyManufacturing StrategyConfigurationSystemsResearchFocusLaborPolicyProductDesignMakevs.BuyOrganizationProcessDesignMANUFACTURING STRATEGYUnit of measureRestructuring framework 1 5 4 3 2 PENTAGONUnit of measureBenefit P

32、rice Competitivedisadvantage Competitiveadvantage PRICE BENEFITUnit of measureAppraise performanceand prospects Developstrategy Redesignpivotal jobs Design the skillbuilding process Assess changereadiness Top downaction programs Bottom up action programs 1 2 4 5 6 7 8 3 SMILE CHARTUnit of measure3.C

33、reate andpursue a uniqueadvantage 2.Resegment the market to create a niche4.Exploit uniqueadvantageindustrywide 1.Do more andbetter of thesameWhen tocompete STRAT GAMEBOARDUnit of measureStage 1 Stage 2 Stage 3 Stage 4 Value system Strategic manage-mentExternally orientated planningForecast based pl

34、anningBudget planningMeet budget and schedulePredict the futureThink strategicallyCreate the futureSTRAT MANAGEUnit of measureSelling margin ContributionSalesSelling rateSalesAvailable selling time EffectivenessContribution Available selling time Productivity ContributionTotal selling costsEfficienc

35、yAvailable selling timeTotal selling costsUtilizationAvailable selling timeTotal sales time Support intensitySupport costsTotal selling costsSupport leverageTotal sales timeSupport costsTREE PRODUCTIVITYUnit of measureMaximizeshareholdervalueGrowthroughculturalinitiativeRedeployassetsImprove corebus

36、inessperformanceGrow throughacquisitionand/or mergerAdopt soundfinancingapproachVALUE CREATIONUnit of measureReal Perceived Clients relative ability to extract valueCorporate center skillsLinkages between business unitsFinancial ownership fitIndustry restructureInternal controllerShared resourcesTra

37、nsfer of capabilityVertical integrationDifferences in tax positionExistence of non-cases objectivesInefficiencies in financial marketsDifference in valuation techniqueVALUE SOURCESUnit of measureGANTT10HeaderTextUnit of measureGANTT15HeaderText#Unit of measureLabel 1Label 2Label 3AREAUnit of measure

38、Label 1Label 2Label 3Label 4Label 5BARUnit of measureLabel 1Label 2Label 3Label 4Label 5Label 1Label 2Label 3Label 4Label 5TitleUnit of measureTitleUnit of measureBAR 2Unit of measureLabel 1Label 2Label 3Label 4Label 5BAR BUTTEDUnit of measureLabel 1Label 2Label 3Label 4Label 5000000000000000SeriesS

39、eriesBAR STACKEDSeriesUnit of measureLabel 1Label 2Label 3Label 4Label 5000000000000000100%=SeriesSeriesBAR STACKED 100%SeriesUnit of measureTitleUnit of measureTitleUnit of measureLabel 1Label 2Label 3Label 4Label 5Label 6BUBBLEUnit of measureLabel 1Label 2Label 3Label 4Label 5COLUMNUnit of measure

40、Label 1Label 2 Label 3Label 4Label 5Label 1Label 2Label 3Label 4Label 5TitleUnit of measureTitleUnit of measureCOLUMN 2Unit of measureLabel 1Label 2Label 3Label 4Label 5COLUMN BUTTEDUnit of measureLabel 1Label 2Label 3Label 4Label 5 SeriesSeriesSeriesSeries000000000000000COLUMN STACKEDUnit of measur

41、eLabel 1Label 2Label 3Label 4Label 5SeriesSeriesSeriesSeries100%=000000000000000COLUMN STACKED 100%Unit of measureTitleUnit of measureLabel 1Label 2Label 3Label 4Label 5TitleUnit of measure100% =000SeriesSeriesSeriesSeriesLabel 1COMBO PIE SEGMENT COLUMNUnit of measureTitleUnit of measureTitleUnit of

42、 measureLabel 1Label 2Label 3Label 4Label 5COST CURVEUnit of measureTitleUnit of measureTitleUnit of measureDUAL COLUMN LINEUnit of measureTitleUnit of measureTitleUnit of measureDUAL LINEUnit of measureLabel 1Label 2Label 3Label 4LINEUnit of measureLabel 1Label 2Label 3Label 4Label 5PIEUnit of meas

43、ureTitleUnit of measureLabel 1Label 2Label 3Label 4Label 5TitleUnit of measureLabel 1Label 2Label 3Label 4Label 5PIE 2Unit of measureTextTextVENN 2Unit of measureTextTextTextVENN 3Unit of measureRANGE HIGH LOWUnit of measureSCATTER X & YUnit of measureWATERFALL BARLabel 1Label 2Label 3Label 4Label 5

44、Unit of measureWATERFALL COLUMNLabel 1Label 2Label 3Label 4Label 5Unit of measureCONFIDENTIALConceptual Template June 2002 This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior writ

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47、urePPT TABLE 3HeadingHeadingHeadingTextTextTextUnit of measurePPT TABLE 4HeadingHeadingHeadingHeadingTextTextTextTextUnit of measurePPT TABLE 5HeadingHeadingHeadingHeadingHeadingTextTextTextTextTextUnit of measurePPT TABLE 6HeadingHeadingHeadingHeadingHeadingHeadingTextTextTextTextTextTextUnit of me

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49、 COLUMNTitleTextTitleTextTitleText4 COLUMNTitleTextTitleTextTitleTextTitleText5 COLUMNTitleTextTitleTextTitleTextTitleTextTitleText6 COLUMNTitleTextTitleTextTitleTextTitleTextTitleTextTitleText7 COLUMNTitleTextTitleTextTitleTextTitleTextTitleTextTitleTextTitleTextTitleTitle8 COLUMNSource:TextTextTex

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51、extTextTextTextText5 HORIZONTALUnit of measureTextTextTextTextTextTextTextTextTextTextTextTextTextTextText4-STEP Unit of measureTextTextTextTextTextTextTextTextFLOW 2TextHeaderHeaderTextUnit of measureFLOW 2 TITLEUnit of measureTextHeaderHeaderTextTextFLOW 3TextHeaderHeaderTextHeaderTextUnit of meas

52、ureFLOW 3 TITLEUnit of measureTextHeaderHeaderTextHeaderTextTextFLOW 4TextHeaderHeaderTextHeaderHeaderTextTextUnit of measureFLOW 4 TITLEUnit of measureTextHeaderHeaderTextHeaderHeaderTextTextTextFLOW 5TextHeaderHeaderTextHeaderHeaderHeaderTextTextTextUnit of measureFLOW 5 TITLEUnit of measureTextHe

53、aderHeaderTextHeaderHeaderHeaderTextTextTextTextHORIZONTAL FLOW 3Unit of measureTextTextTextTitleTextTextTextHORIZONTAL FLOW 4Unit of measureTitleTextTextTextTextTextTextTextTextHORIZONTAL FLOW 5Unit of measureTextTextTextTextTextTitleTextTextTextTextTextTitleTextTextTextTextTextHORIZONTAL FLOW 6Uni

54、t of measureTitleTitleTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextHORIZONTAL FLOW 7Unit of measureTitleTitleTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextFLOW WITH SHOCK 1TextHeaderHeaderTextHeaderTextUnit of measureTextTitleFLOW WITH

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56、nit of measureTextTextTextTextTextTextTextTextFRAMEWORK Unit of measureTextTextTextTextTextTextTextTextUnit of measureTitle Title TextTextUnit of measureTitle TextTitle TextUnit of measureTitle TextTitle TextTitle TextTitle TextxxxxxTitle TextTitle TextTitle TextTitle TextUnit of measure Title Title

57、 Title Unit of measureTitle TextTitle TextTitle Unit of measureTextTextTextTextTextTextTextUnit of measureTextTextTextTextTextTextTextTextTextTextTextSCP xxxxxxxxxxxxxxxerformancetructureonductExternal shockSCPUnit of measureTextTextTextTextTextTextTextTextTextTextTextTextTextTextUnit of measureText

58、TextTextTextTextTextTextTextTextTextTextTextTextTextTextUnit of measureTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextUnit of measureTextTitle TextTitle TextTitle TextTitle TextTitle TextTextUnit of measureTextTextTextTextTextTextTextTextTextTextTextTextTextTextT

59、extTextTextTextTextTextTextTextTextTextTextTextTextUnit of measureTextTextTextTextTextTextTextTextTextTitle TitleTitleTitleTitleTextTextTextTextTextTextTextTextTextTextTEAM STRUCTURE Title Title Client McKinsey Expert group Unit of measureTextTextUnit of measureTextTextTextTextTextTitle TextTitle Te

60、xtTitle TextTitle Title Title TextTitle TextTitle TextUnit of measureTitle Title Title Unit of measureTitle Title TextTitle TextTitle TextTitle TextTitle Title STUDY OBJECTIVEUnit of measureTextTextTextTextTextUnit of measureTextTextTextTextSub titleSub titleRisk management Title Unit of measureText