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英文文献authors: archie b. carrollauthor affiliation :directors,university of georgia, management, scherer professor emeritusserial title :management of the university of georgia 1, coal prices david that the meaning of social responsibility csr is a decision-making and action taken, at least in part to consider the direct economic and technology companies for reasons other than interest.later, davis and his collaborators bloom strong social responsibility is further clear that decision makers consider their own interests, but also an obligation to take measures to protect and improve social welfare.university of georgia professor carol (archie b. carroll) that csr refers to a specific period of social enterprises to fulfill their obligations hope; society not only requires enterprises to achieve its economic mission, and expect to comply with its testimonies, heavy ethics, line the common good.fu lu on behalf of csr means that companies seeking to maximize profits for shareholders outside the responsibility of preserving and enhancing the interests of the community obligations.corporate social responsibility includes the employees responsibility, the responsibility of the consumer, the creditors responsibility to the environment, resource protection and rational utilization of duty, the responsibility of the host community economic development, social welfare and public welfare responsibilities.corporate social responsibility includes two features, first is the legal and institutional requirements of the mandatory social responsibility, this type of corporate social responsibility is often through the appropriate laws, regulations, industry standards system has been developed to enforce implementation.the second is the moral values and the requirements of spontaneous social responsibility, the implementation of such corporate social responsibility is based on the corporate culture of human, natural, harmonious relationship between social recognition, and express the entrepreneurs own humanity and the values.as a result, corporate social responsibility of coal: coal companies seeking to maximize profits outside of stakeholders including employees, consumers, creditors, governments, communities, local environmental and social responsibility.including legal and institutional requirements of social responsibility of coal companies and coal business ethics and values to fulfill the social responsibility initiative.2, coal prices need to fulfill their social responsibility (1) is to enhance the core competitiveness of enterprises in the key.csr is the core competitiveness of the coal enterprises to enhance the key.in the following three aspects: csr can help companies attract, develop and retain talent.an integrated high quality, love the business staff are the most valuable asset.one element of csr is responsible for the staff.including by providing healthy and safe working conditions and career development; establishment of institutionalized, multi-level system of training and staff development to improve the professional quality of staff and management level, the growth of the staff create a favorable external environment; companies will complylabor contract law, to ensure that employees enjoy legitimate rights and interests, all of which help companies attract, develop and retain talent.csr will win a good reputation in the community enterprise, product brands and continued creativity.these are the companies can make use of intangible assets, allows businesses to obtain a more favorable competitive position.corporate social responsibility, which will help companies achieve sustainable development.csr means that companies will uphold the concept of sustainable development, taking resource conservation and environment-friendly path of development of circular economy, in line with the times, which will help enterprises achieve sustainable development.(2) is conducive to a harmonious relationship between government and enterprises.csr means that coal prices are to strictly abide by national laws and regulations, business law, including the safety law, labor contract law, environmental protection law, consumer protection law and so on; csr means that the prices of coalwill focus on major policy decisions reflect the government strategy.which are conducive to a harmonious relationship between government and enterprises.(3) is conducive to building a harmonious community.corporate social responsibility, involvement of local residents in employment, the construction of public projects to improve local living conditions and protecting the environment, and many other local solve problems will help win hearts and minds, to promote harmonious community building.(4) is conducive to ecological development.previously, the coal mining enterprises in the neglect of ecological protection, groundwater seepage, ground collapse, drought and a series of ecological problems.csr requires the development of coal enterprises should pay attention to protection of the environment is conducive to economic development and protecting the natural environment of harmony.in addition, csr is also effective communication between the enterprise provides a good platform.corporate social responsibility report, can deepen mutual understanding, increase trust and promote cooperation.煤企社会责任的内涵 david认为csr是决策和行动的采取,至少要部分考虑企业直接的经济和技术利益以外的原因。后来,戴维斯与他的合作者布洛姆斯特朗进一步明确指出社会责任是决策者在考虑自己的利益的同时,也有义务采取措施以保护和改善社会福利。美国佐治亚大学教授卡罗尔(archie b. carroll)认为csr是指某一特定时期社会寄希望于企业履行之义务;社会不仅要求企业实现其经济上的使命,而且期望其能够遵法度、重伦理、行公益。卢代富认为csr 就是指企业在谋求股东利润最大化之外所负有的维护和增进社会利益的义务。企业社会责任包括对雇员的责任、对消费者的责任、对债权人的责任、对环境、资源保护与合理利用的责任、对所在社区经济发展的责任、对社会福利和社会公益事业的责任。 企业社会责任包括两个特征,第一是法律和制度要求的强制性的社会责任,这类企业社会责任往往是通过相应法律、法规、行业标准等制度的制定来强制推行的。第二是道德和价值观念要求的自发的社会责任,这类企业社会责任的推行是建立在企业文化中对人、自然、社会和谐关系的认可上,体现了企业家自身的人文素质与价值观念。 由此,煤炭企业的社会责任为:煤炭企业在谋求利润最大化之外对利益相关方包括员工、消费者、债权人、政府、所在社区、当地环境和社会等承担的责任。包括法律和制度对煤炭企业要求的社会责任和煤炭企业道德和价值观方面自发履行的社会责任。 2、煤企履行社会责任的必要性 (1)是提升企业核心竞争力的关键。csr是煤炭企业提升核心竞争力的关键。主要体现在以下三个方面:csr有助于企
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