工商管理专业PPT英语课件Unit 2 The Scope of Managem.ppt

1,Unit 2 The Scope of Management,2,Glossary,entail inteil v. 使必须、带来、伴随 n. 限定继承权 e.g. Management entails planning, organizing, coordinating, leading, and controlling resources to efficiently reach these goals. 管理需要计划、组织、协调、领导和控制资源来有效地达到这些目标。,3,Glossary,conform knf:m v. 使一致、遵从 conform to / with n. conformation 结构、形态、一致 e.g. A measure of how closely goods and services conform to predetermined standards and customer expectations. 一种衡量产品和服务有多符合预定的标准和顾客期望的措施。,4,Glossary,envision invin v. 想象、设想、展望 affordable f:dbl adj. 支付得起的、不太昂贵的 v. afford 担负得起、提供、给予 e.g. Henry Ford envisioned making affordable transportation available to every person. 亨利福特设想制造出每个人都能负担得起的交通工具。,5,Glossary,strive straiv v. 奋斗、努力 strive after/for为.奋斗 strive toward 向.奋进 过去式: strove, 过去分词: striven e.g. Companies that strive to envision and define the future often have an advantage over those that simply react to the present. 那些努力设想并定义未来的企业往往比那些仅仅对现状做出简单回应的企业更有优势。,6,Glossary,mission min n. 使命、任务、代表团 v. 派遣、传教 e.g. A starting point is to write a mission statement that defines why the organization exists and what it seeks to accomplish. 第一步是写一份使命陈述，用来定义为什么企业会存在以及它所寻求实现什么。,7,Glossary,informercial infm:l n. 商业信息片、直销广告 e.g. Edge executives were considering mass-marketing their training videos through television “informercials”. Edge公司的主管正考虑通过电视商业信息片来大量推销他们的培训光盘。,8,Glossary,franchise frn.taiz n. 特许经销权、选举权、特权 v. 赋予特权、赋予公民权 e.g. So they decided instead to expand Edges reach by developing a network of franchises that follow the companys training methods. 所以他们决定通过建立遵照公司培训方法的特许经营权网络来扩大Edge的覆盖面。,9,Glossary,tactical tktikl adj. 战术上的、足智多谋的 n. tactics 战术、手法、策略 departmental di:.p:tmentl adj. 部门的、各部的 n. department 部门、系、科、处、局 e.g. Middle managers set tactical objectives, which focus on departmental issues and define the results necessary to achieve the organizations strategic goals. 中层管理者制定战术目标，这些目标集中于部门事务并定义为了实现组织的战术目标所必须的结果。,10,Glossary,peer pi n. 同辈、同等的人 v. 凝视 e.g. They also build a network of relationships with bosses, peers, and employees. 他们也与上司、同事和员工建立人际关系网络。,11,Glossary,interpersonal .intp:snl adj. 人与人之间的、人际关系的 e.g. Managers also employ skills that fall into three basic categories: interpersonal, technical, and conceptual skills. 管理者也使用分为三种基本类型的技能：人际关系的、技术的和概念的技能。,12,Glossary,foster fst v. 培养、促进、养育、抚养 adj. 收养的 e.g. Developing employee trust and loyalty, and fostering innovation all these activities require interpersonal skills. 建立员工的信任和忠诚，促进创新这些活动都需要人际关系技能。,13,Glossary,pervasive p:veisiv adj. 普遍的、渗透的 v. pervade 弥漫、渗透、充满 e.g. Communication, or exchanging information, is the most important and pervasive interpersonal skill that managers use. 沟通或交换信息是管理者运用的最重要和最普遍的人际关系技能。,14,Glossary,stakeholder steik.huld n. 利益相关者、股东 e.g. Communication allows you to perceive the needs of these stakeholders, and it helps you respond to those needs. 沟通能让你认识到股东的需求，也能帮助你对那些需求做出回应。,15,Glossary,flourish flri v. 茂盛、繁荣、活跃 n. 挥舞、花样、炫耀、华丽词藻 e.g. All businesses are built on relationships, as Microsofts early alliance with IBM illustrates, and all relationships flourish with good communication. 所有的业务都是建立在人际关系之上的，正如微软与IBM的早期结盟所说明的，人际关系会随着良好的沟通而活跃。,16,Glossary,automotive .:tmutiv adj. 自动推进的、汽车的 e.g. Such as automotive assembly or computer programming, and because they manage other technical employees. 例如汽车组装或者计算机编程，也因为他们要管理其它的技术员工。,17,Glossary,nonroutine .nnru:ti:n n. 非常规程序 adj. 非常规的 反义: routine e.g. In contrast, nonprogrammed decisions are unique and nonroutine. 相反，非程序化决策是独特的、非常规的。,18,Glossary,analogue nlg n. 相似物、类似情况 adj. 类似的 e.g. As a result, they generally cannot be made according to any set procedures or rules, although analogues, similar past experiences, or common sense ma