ADVANCEDSUPPLYCHAINMANAGEMENTSTRATEGYAND…：先进的供应链管理战略….doc

OSCM/LSCM 487 Syllabus Page 1 of 10 DEPARTMENT OF LOGISTICS, OPERATIONS, AND MANAGEMENT INFORMAITON SYSTEMS OSCM/LSCM 487: STRATEGIC SUPPLY CHAIN MANAGEMENT SPRING 2010 9:30 AM Class INSTRUCTOR: Dr. David Cantor Assistant Professor of Logistics and Supply Chain Management Department of Logistics, Operations, and MIS College of Business 3119 Gerdin Business Building Iowa State University Ames, IA 50011-1350 515-294-8462 - Office 515-294-2534 - Fax Email: OFFICE HOURS: My office hours are held on Mondays. I am normally available to meet with you between 1:00 pm and 2:30pm at my office which is Room 3119 Gerdin Business Building. Students are strongly advised to contact me about appointment availability. Please feel free to contact me via email () or phone to schedule an appointment. Students are encouraged to make at least one (1) face-to-face appointment with me during the semester. Students are encouraged to make their appointment early in the term. Of course, additional appointments are welcome at any time the student believes that meeting with me may be useful or necessary. In fact, I encourage students to meet with me to discuss any of the assignments including the case study assignment. COURSE DESCRIPTION: Supply chain management is recognized as a required core competency for most firms today. This course provides a capstone experience to the fields of operations and logistics through developing an understanding of the managerial issues and challenges of developing and implementing a firms supply chain strategy. The International Center for Competitive Excellence states that “supply chain management is the integration of business processes from end user through original suppliers that provide products, services and information that add value for customers.” This includes all the activities involved in delivering a product from raw material through to the customer including: sourcing raw materials and parts, manufacturing and assembly, warehousing and inventory tracking, order entry and order management, distribution across all channels, delivery to the customer, and the information systems necessary to monitor OSCM/LSCM 487 Syllabus Page 2 of 10 all of these activities. Supply chain management coordinates and integrates all of these activities into a seamless process. It has been noted that competition today is no longer firm vs. firm, but supply chain vs. supply chain. Elements of supply chain management have been studied and practiced for some time in marketing, logistics and operations management courses. This course will integrate these different perspectives to develop an understanding of how to manage a supply chain. Effective supply chain strategies take into account the interactions of the various supply chain partners. Particular attention will be given to the notion of the supply chain as a “system” of firms working towards satisfying customers. Supply chain risk management will be another constant theme. Specific examples from the food industry will be used to illustrate concepts. We will use cases, current articles, and guest speakers to investigate the strategic influence of these functions and the new approaches firms are using to better manage the process that acquires, transforms and moves materials and services. The class will combine lecture and discussion focused on critical thinking regarding assigned topics. Advanced preparation is essential for effective class participation. COURSE OBJECTIVES: Develop an understanding of logistics, operations and supply chain management and their role in supporting the business strategy. Discuss the impact of supply chain management on the success and profitability of organizations. Identify current problems, issues and trends faced by supply chain managers. Develop an understanding of the individual processes of supply chain management and their interrelationships within a company and across companies. Develop an understanding of the effective supply chain management tools and techniques. Strengthen integrative management analytical and problem-solving skills. COURSE MATERIAL: In pursuit of the course description above, this course has been structured with assigned readings from the required textbook and course packet. Additionally, planned class lectures, guest lectures, and other activities will be used throughout the semester. The required textbook for this course is: Supply Chain Management: Processes, Partnerships, Performance, 3rd Edition, Douglas M. Lambert, Editor, 2008 (ISBN 978-0-9759949-3-1) A course packet is required for this course. The course packet is available The course packet contains the following cases. 1. Jielang Phone Home! (A). Shih, Willy; Bernstein, Ethan S.; Bilimoria, Nina. Case No. 9-609- 080. Published 02/15/2009, Revised 05/18/2009. Harvard Business School Publishing, (15 pages). OSCM/LSCM 487 Syllabus Page 3 of 10 2. New Balance Athletic Shoe, Inc. Bowen, H. Kent; Huckman, Robert S.; Knoop, Carin-Isabel. Case No. 9-606-094. Published 04/20/2006, Revised 06/30/2008. Harvard Business School Publishing, (18 pages). 3. Unsafe for Children: Mattels Toy Recalls and Supply Chain Management. Hoyt, David W.;Lee, Hau L.;Tseng, Mitchell M. Case No. GS63. Published 09/15/2008, Graduate School of Business Stanford University, (20 pages). 4. Crocs: Revolutionizing an Industrys Supply Chain Model for Competitive Advantage. Marks, Michael; Holloway, Charles;Lee, Hau L.;Hoyt, David W.;Silverman, Amanda. Case No. GS57. Published 06/18/2007, Revised 04/24/2008. Graduate School of Business Stanford University, (20 pages). 5. Metalcraft Supplier Scorecard. Kulp, Susan; Narayanan, V.G.; Verkleeren, Ronald L. Case No. 9-102-047. Published 03/24/2002, Revised 03/19/2004. Harvard Business School Publishing, (21 pages). 6. Cradle-to-Cradle Design at Herman Miller: Moving Toward Environmental Sustainability. Lee, Deishin; Bony, Lionel. Case No. 9-607-003. Published 05/30/2007, Revised 02/07/2008. Harvard Business School Publishing, (21 pages). 7. Nestle: Quality on the Boardroom Agenda (A). Lehtivaara, Petri; Cordon, Carlos; Vollmann, Thomas E. Case No. IMD021. Published 01/01/2001, Revised 02/21/2003. IMD - International Institute for Management Development, (10 pages). The following articles are available on WebCT. 1. The Power of Virtual Integration: An Interview with Dell Computers Michael Dell (HBR OnPoint Enhanced Edition). Dell, Michael; Magretta, Joan. In HBR OnPoint, Case No. 7907. Published 09/01/2001, Harvard Business School Publishing, (15 pages). 2. P the cases are available from Xanedu. The reading assignments from these texts are outlined on the Course Schedule. These readings are intended to be completed prior to each class meeting time. Students are responsible for completing ALL assigned readings. In addition to these course materials, other materials such as assigned articles, outside readings, assignments, etc. will be made available in class or on WebCT. OSCM/LSCM 487 Syllabus Page 4 of 10 CLASS FORMAT: This class will meet twice a week on Tuesdays and Thursdays for one hour and 15 minutes each time. There will be no break. It is assumed that all students will be in class on time and remain until dismissed. The format of the class will include lectures, discussions, guest speakers, and other events. Material presented during the class period may NOT be from the textbook the class and textbooks are intended to complement each other. The student will be responsible for everything that goes on during the class period, so all students are advised to take very thorough class notes. The professor will use PowerPoint presentation slides as a way to lead class discussion. However, the student should not merely copy the content that appears on the PowerPoint slides. Audio recording of the lectures is NOT authorized without expressed written permission of the professor. COURSE MANAGEMENT SYSTEM: WebCT is the course management system that will be used for this class. All PowerPoint slide presentation notes and appropriate course materials can be found on the WebCT site. Any new information, additional material, announcements, and any quizzes will be posted on WebCT during the semester. It is recommended that you check WebCT regularly for any changes. It is your responsibility to keep up with any changes. To login to WebCT please visit: Email Announcements: Email will be used frequently to disseminate class announcements. All students should check their e-mail frequently. The WebCT system sends communications to the students Iowa State email address. Students are responsible for making sure that this works appropriately. COURSE GRADES: Grades in this course will be computed as follows: Item Total Points Possible Class Participation100 Writing Assignment100 Group Case Study/Presentation100 Team Performance Report30 Communications Center20 Quizzes (2)150 Mid-term Exam200 Final Exam300 Total Points Possible1000 OSCM/LSCM 487 Syllabus Page 5 of 10 * Cheating of any kind will constitute a violation of the Iowa State Universitys academic integrity policy and will result in a grade of “F” for the entire course. Failure to take the mid-term and final-exam will automatically result in a grade of “F” for the entire course. * The Professor will utilize pluses and minuses when calculating final grades for this course. The final grading scale is as follows (in terms of the above point schedule): 930-1000 = A770-799 = C+ 900-929 = A- 700-769 = C 870-899 = B+600-699 = D 830-869 = BBelow 600 = F 800-829 = B- CLASS PARTICIPATION: Students will receive the greatest benefit by completing all of the reading assignments in advance of class, attending class, and being an active participant in classroom discussions. Sharing of opinions, ideas and questions is strongly encouraged and greatly benefits all participants. To encourage active class participation, classroom attendance will be recorded. You must attend the entire class inorder to receive credit. You will also be required to attend two LSCM club event, APICS event, or the Career Night events. You must notify the instructor that you will attend an event before you participant in it. Class participation is worth 100 points; participation in two events sponsored by LSCM club, APICS, or Career Night is worth 20 points out of the 100 points. INDIVIDUAL WRITING ASSIGNMENT: Each student will be required to write a one page double-spaced position paper on a current issue in supply chain management. Phase 1 of the assignment must contain: 1) brief summary of the current issue; 2) the key players involved; and 3) the arguments for and against the issue. Phase 2 of the assignment must contain: the students position on the issue. Further details on this written assignment will be provided no later than February 2, 2010. The first phase of this assignment will be due on February 25, 2010. The second phase of this assignment will be due on April 27, 2010. I highly encourage you to receive feedback from the College of Business Communication center. Each phase is worth: 50 points GROUP CASE STUDY/PRESENTATION: OSCM/LSCM 487 Syllabus Page 6 of 10 This course requires students to read, analyze, and present a case to the participants in this class. To meet this requirement, students will be assigned to teams in the first class of the semester. Each team is responsible for only one case. Each team is responsible for developing a 2 to 4 page executive summary and presenting their report to the class on their assigned day. The written report is due at 9:00 AM on the day the case is discussed in class. The written report should include both the case write-up and the groups PowerPoint presentation. A team performance assessment report must be completed and submitted to the course instructor by 9am one week after your team presentation. The team performance report should discuss the points covered by the Communication Centers presentation. Please carefully examine your individual schedules for the period on which this team project is scheduled and report any schedule conflicts IMMEDIATELY! The weight of each portion of the project toward the final team grade for the project is: Executive Summary and Oral Presentation: 100 total points. Grading Criteria: The cases will be graded in terms of how well the group has: Identified the core problem that is described in the case Analyzed the core problem that is described in the case Provided evidence/arguments to support their proposed solution to the case The quality of recommendations provided by the group The quality of their presentation including coherence The level of preparation exhibited by the group Group member professional attire Additionally, the Professor has made available via WebCT the case study evaluation form. The Professor encourages ALL students to review this document as they read and analyze the cases. The team performance assessment report requires that each group member write a 2 page double spaced document which reflects on the students experience on the group assignment. The team performance report should discuss the points covered by the Communication Centers presentation. The team performance assessment report must be completed and submitted to the course instructor by 9am one week after your team presentation. The grading criteria for the team performance assessment report will be posted on WebCT. The team performance assessment report notwithstanding, problems with team member performance should be brought to my attention as soon as they become apparent. Dont risk a dysfunctional team by keeping quiet. Most problems can be corrected given open communication early in the team project. I reserve the right to incorporate any feedback (including my own) into the team performance assessment report. If any team member fails to actively participate in the group case study assignment, the team member will receive a grade of zero for the entire group assignment. The team performance assessment report is worth 30 points. Case write ups, by the student group responsible for the case, are due by 7:00 AM on the day that they are discussed in class. All case write-ups (powerpoint presentation file, written report) must be submitted to WebCT. All students will be responsible for understanding the OSCM/LSCM 487 Syllabus Page 7 of 10 material covered in the cases, and this understanding will be assessed in the form of class participation, quizzes and exams administered in this course. COMMUNICATIONS CENTER: The College of Business provides a communication center /consultants for students. The new location of the center is 2140 Gerdin; the consultants this year will be Abhi Rao and Ted Hoagland. I highly encourage you to make use of the communication centers services (e.g., assistance with writing assignments, presentation development/delivery). You can contact the center via email () or phone (515-294-9693) or drop in during office hours. Use of the communication center is worth 20 points. You can earn 20 points by practicing your group case presentation at the communication center at least one day prior to your formal presentation. The communication center will provide feedback on both your powerpoint slides and the quality of your oral communications skills. The communication center will notify the instructor when you participate. EXAMS: The quizzes, mid-term and final exam will consist of multiple choice, short answer, and short essay questions which will be based on all material covered in this course. The content that appears in the quizzes, mid-term and final exam may be based on either the material discussed in class and/or the materials required for the course including but not limited to the textbook, cases, and class handouts. The quizzes and exams are required. Any absence not covered by a valid excuse (per University policy) will result in a grade of zero for the quiz/exam and probable failure for the class. Missed quizzes/exams for which a valid excuse is presented may be made up by completion of an ESSAY quiz/exam, which will be substantially different from the scheduled quiz/exam. A make-up exam will only be permitted for extraordinary circumstances and will require official documentation (a doctors note, work supervisors request, etc). Failure to take the mid-term and final-exam will automatically result in a grade of “F” for the entire course. In cases of prolonged absence, it may be best to contact the Undergraduate Office so that a member of the staff can email all your professors simultaneously. Each quiz will be worth 75 points. QUESTIONS: All students are encouraged to bring questions, concerns and comments to my attention as soon as they arise. Do not wait until the end of the semester! Once final grades are submitted, grades will not be changed. OSCM/LSCM 487 Syllabus Page 8 of 10 ACADEMIC MISCONDUCT: Academic Misconduct in any form is in violation of Iowa State University Student Disciplinary Regulations and will not be tolerated. This includes, but is not limited to: copying or sharing answers on tests or assignments, plagiarism, and having someone else do your academic work. Depending on the act, a student could receive an F grade on the test/assignment, F grade for the course, and could be suspended or expelled from the University. See the Conduct Code at /ja for more details and a full explanation of the Academic Misconduct policies. REMINDER OF COB PROFESSIONAL STANDARDS AND EXPECTATIONS Each member of Iowa State Universitys College of Business community accepts personal responsibility to support and represent the Colleges hi