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The Analysis of College Students Undertaking EnterpriseAbstract:College students start an undertaking is a kind of new approach and new form to obtain employment.But the low rate of success is the chief problem which puzzled we college students. Here is the analysis about undertaking acitivities, include the weakness analysis and threat analysis. Aim at those situations, I propose some measures to improve those conditions. At last, give some advices to college students who want to start their enterprises.Key words:colloge student; start an undertaking; weakness; opportunityIn recent years,the competition has become more and more fierce in Human Resources Market ,and employment has become the most troubled problem because of the Enlarge Action among many colleges and universities. Confronted with such pressure ,some college students turned to continuing their study ,and some of others attend the Civil Service Exam.But the recruitment quantity of postgraduate and civil servant is limited.In addition, many undergraduates found that they have not more superiority than others who were lower academicians.This situation is likely to continue for a period of time and will not change in a short term. Therefore, more and more students are inclined to do poineering work independently and take it as an important way of obtaining employment. However,it is very dangerous to do pioneering work without intellectual analysis. The WeaknessMany related investigations show that the success rate is very low. It is far below the average level of society.It is also shows that,college students have many disadvantages compareed with general entrepreneurs. First of all, the lack of psychological preparation lead to this phenomen that many students blindly followed the upsurge.Many choices of entrepreneurship are not based on the good self-localization,but repeated others among the pionnering work upsurge.Finally,they became depressed and frustrated when confronted with a heap of difficulties,and then they gave up. Secondly, all young college students are followed from school to school development path,they are ingenuous and lack of social experience. But the competitors that they faced were not the people of the same age, on the contrary, they are veterans in commerce. So, undergraduates are more likely to be deceived and defeated in the relentless competition .For another, the lack of the spirit of bearing hardships and the awareness of work hard and perseveringly had became their disadvantages. At present , the majority of college students are only one child in their family. The good family environment and the spoiled from their parents made most students were empty of rough experience. However, in poineering process, many successful people have experienced the eat steamed bread, drink cold water difficulties before they success. So it is difficult to attain success without work hard and perseveringly .The ThreatThere are many threats among external conditions. One is the competition from the ordinary entrepreneurs. There are two kings ordinary entrepreneurs: one is the lower groups for a living need,such as laid-off workers, unemployed. Another is that entrepreneurs has already in the workplace after a few years, and accumulated much experience of entrepreneurs, so they had strong competitiveness than students. The second is the pressure from the family. According to the survey. Among the college students who hold the idea of entrepreneurial, more than half of them were opposed by their families, lack of experience was the main reasion that considered by their families. Most parents wanted their child could found a stable job, got stable salary after graduation, and they disagreed with their childrens choice of start an undertaking and assume corresponding risk.The third element is the consequences of failure . Many students gave up this idea because they did not know what to do after them failure. Although they could choose to start all over again, when comparing with their classmates, they not only lost years salary, but also had to adapt to the new industry and new job. So many students step back due to the fearing of failure results.The MeasuresThe government should further improve policies, reduce the college students anxieties in undertaking , and provide a better external environment for students. Take measures to improve the system of capital protection as far as possible . At the same time, the government should widen the business propaganda, enhance students pioneering consciousness.The school invited the success to guide the college students start an undertaking, and the enterprise offer excellent students the opportunity to study in enterprises. It is also important to establish a bidirectional credit platform in order to widen the financing channel.The school can be specifically offer business counseling targeted for students who had the entrepreneurial intention , in order to help them establish poineering project, seize market opportunities, and provide all kinds of counselling and convenience untill they eventually incorporated the company. Consequently, to improve the success rate of college students entrepreneurship, create entrepreneurial opportunities by the government and the society is very important,but strengthen the students intelligence and ability is the chief.大学生创业企业的分析摘要:大学生创业是一种新的方法和新的就业形式。但成功率低的主要问题是困扰我们的大学生。这是关于创业活动的分析,包括缺陷分析和威胁分析。针对这些情况,笔者提出完善这些条件的一些措施。最后,大学生谁想开始自己的企业提供一些建议。关键词:大学生;创业机会;缺陷;近年来,竞争已成为人力资源市场越来越激烈,就业已成为最困扰的问题因为";扩大行动";许多高校。面对这样的压力,一些大学生将继续他们的研究,还有的人参加公务员考试。但研究生和公务员招聘的数量是有限的。此外,许多大学生发现他们比其他人低院士不可比拟的优越性。这种情况可能会持续一段时间时间和在短期内不会改变。因此,越来越多的学生更倾向于自主创业并把它作为就业的重要途径。然而,它没有知识分析创业是很危险的。弱点很多相关的调查表明,成功率是很低的。它远远低于社会平均水平。这也表明,大学生有很多缺点,在一般的企业家。首先,心理准备不足导致这种现象,许多学生盲从热潮。创业多选择,并不是基于良好的自我定位,但重复别人的pionnering工作热潮之中。最后,他们变得沮丧和失意的时候,面对一堆困难,然后他们放弃了。其次,所有年轻的大学生是";学校";发展路径,他们是天真的,缺乏社会经验。但是,他们所面对的不同年龄的人的对手,相反,他们是老兵在商务。因此,大学生更容

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