Unit 10 Money ⅢAdvertisements 每课一练（北师大必修4）

Unit 10 Money.单词拼写1The heating system here has an automatic (自动的) temperature control.2The plan that he put forward wasnt practical (实用的).3The food in this restaurant attracts a great many customers.4Her beauty makes her the focus of attention.5The children enjoyed the freedom (自由) of the school holidays.单项填空1Its an interesting idea but there are many_difficulties.ApracticalBcarefulCfull Dconfident解析：选A。句意：这是一个很有趣的想法，然而却存在着许多实际困难。practical“实际的”，符合题意。careful“细心的”；full“满的”；confident“有信心的”。2An empty lifeboat was found after the ship Titanic sank，but there was still no_of life.Amark BsignCsignal Dsymbol解析：选B。考查名词辨析。句意：泰坦尼克号轮船下沉后，一艘空的救生艇被发现，但是仍然没有生命迹象。mark“符号，记号，标志”；sign“符号，记号，迹象，手势”；signal“信号，暗号”；symbol“符号，象征，标志”。3My grandpa, 95 years old now，_World War .Ago through Bpassed throughCwent through Dwent by解析：选C。本题考查动词短语的区别及时态。由句意判断应用一般过去时。go through“经历，通过”；pass through“经过，路过”；go by“经过，(时间)过去”。4The nuclear problem in Iran has now become_of worldwide media attention.Athe focus Bthe baseCthe middle Dthe midst解析：选A。句子大意为伊朗核问题现在已成为世界媒体关注的中心或焦点。C、D两项是干扰项，两项都表示某位置或空间的中心，显然与题意不符。5The machine imported from abroad is run by_.Aelectric BelectricalCelectronic Delectricity解析：选D。考查同根词辨析。句意：这台从国外进口的机器以电为动力。by是介词，应接名词。electric“电的，带电的，电动的”；electrical“与电有关的，电气的”；electronic“电子的”；electricity“电，电力”。6The computer costs 5,000 yuan, but I spent_4,200 saving 800 yuan.Anot more than Bno less thanCno more than Dmore than解析：选C。本题考查与more than有关的词组。A项意为“不超过”；B项意为“不少于”；C项意为“仅仅”。7A cook will be immediately fired if he is found_in the kitchen.Asmoke BsmokingCto smoke Dsmoked解析：选B。find后接复合宾语过去分词表示被动或完成的动作，现在分词表示主动或正在进行的动作。这里a cook与smoke之间是主谓关系，故用smoking作宾语补足语。8If_， please buy me some rice while you are at the supermarket.Ayou are convenient Bit is convenient to youCit is convenient with you DI am convenient to you解析：选B。在使用convenient时，要注意其习惯说法，不能说sb.is convenient，而应用it is convenient for/to sb.。9How do you deal with the disagreement between the company and the customers?The key_the problem is to meet the demand_by the customers.Ato solving; making Bto solving; madeCto solve; making Dto solve; made解析：选B。the key后接的to是介词而不是不定式符号，所以后面应接动名词；过去分词短语made by the customers作demand的定语，make与demand是逻辑上的动宾关系，所以要用过去分词。10Whose advice should we take?_.AThats OK BIts your turnCIm sorry DUp to you解析：选D。Thats OK“可以”；Its your turn“轮到你了”；Im sorry“对不起”；Up to you“由你决定”。.阅读理解AWhats the fastest way to learn a language？SAVE 10% TODAY WHEN YOU ORDERVERSION 3 PERSONAL EDITION CDROM PRODUCTSLevel 1$206Level 1,2 & 3$485Level 1,2,3,4 & 5$629More than 30 languages availableSIXMONTH, NORISK, MONEYBACK GUARANTEELearning a new language seems hard and frightening as we look back on the years of grammar and translations in school.Yet babies communicate at eighteen months and speak the language fluently before they go to school.Firstly and most importantly，a childs natural languagelearning ability exits only in a speech environment free of translations and explanations of grammar.Secondly，a childs language learning speeds up by constant feedback (反馈) from family and friends.Thirdly，children learn through play.At Rosetta Stone, you know adults can recover the native languagelearning ability they once had as children.At every step and in every skill, you receive immediate and actionable feedback, including speech recognition (识别)，advice and attention.Every act is an act of play for children and theres no reason why it should be different for learners of any age.With Rosetta Stone programs, you rediscover the joy of learning languages.Clever，puzzlelike activities produce sudden “aha！” moments and astonishing language discoveries，we see it all the time.A slow smile appears across the learners face after just a few screens.Its a smile of recognition, as though the brain suddenly realizes what is like to learn a language as a child.Visit our website and find out how you can make your own languagelearning ability active with Rosetta Stone.Its the fastest way to learn a language.语篇解读：本文主要关于Rosetta Stone英语学习光盘的广告，广告强调其英语学习法的独特性和互动性。1Which of the following is TRUE about Rosetta Stone?AYou can learn only a few languages.BYou will get some advice in time during learning.CYou may take part in the language school today.DYou can get your money back after seven months.解析：选B。细节理解题。由第三段最后一句“you receive immediate and actionable feedback, including speech recognition, advice and attention.”可以看出学习过程中会得到及时的建议。光盘有一定的互动性，也不是参加语言学校，所以C项错误。2The main purpose of the text is to_.Atell adults how to learn a language wellBadvise readers to buy CDs of Rosetta StoneCpresent some problems of learning languagesDcompare adults with children learning languages解析：选B。推理判断题。由最后一段可以看出本文实际上是英语学习光盘产品的广告。3If theres a $499 program, you order it today and pay_.A$479 B$459C$449 D$439解析：选C。细节理解题。从广告的表格中可以看出现在购买有10%的折扣，即(49949.9)近似值为449。4The passage is most likely to be a(n)_.Aeducation paperBreview on languageCscience reportDadvertisement for a product解析：选D。作者意图题。由最后一段内容可知是产品广告。BCelebrity (名人) has become one of the most important representative of popular culture.Fans used to be crazy about a specific film, but now the public tends to base its consumption (消费)on the interest of celebrity attached to any given product.Besides, fashion magazines have almost abandoned the practice of putting models on the cover because they dont sell nearly as well as famous faces.As a result, celebrities have realized their unbelievably powerful market potential, moving from advertising for others products to developing their own.Celebrity clothing lines arent a completely new phenomenon, but in the past they were typically aimed at the ordinary consumers, and limited to a few TV actresses.Today they are started by firstclass stars whose products enjoy equal fame with some world top brands.The most successful startups have been those by celebrities with specific personal style.As celebrities become more and more experienced at the market, they expand their production scale rapidly, coveting almost all the products of daily life.However, for every success story, theres related warning tale of a celebrity who overvalued his consumer appeal.No matter how famous the products origin is, if it fails to impress consumers with its own qualities it begins to resemble an exercise in selfpromotional marketing.And once the initial (最初的) attention dies down, consumer interest might fade, loyalty (忠诚) returning to tiredandtrue labels.Today, celebrities face even more severe embarrassment.The popcultural circle might be bigger than ever，but its rate of turnover has speeded up as well.Each_misstep_threatens_to_reduce_a_celebritys_shelf_life,_and the same newspaper or magazine that once brought him fame has no problem picking him to pieces when the opportunity appears.Still, the egos (自我的) potential for expansion is limitless.Having already achieved great wealth and public recognition, many celebrities see fashion as the next frontier to be conquered.As the saying goes，success and failure always go hand in hand.Their success as designers might last only a short time，but fashion like celebrity has always been temporary.语篇解读：现今“名人效应”影响深远，因此很多制造商都用名人来做广告。但当名人一旦走错路出现负面效应，也会马上成为众矢之的。5Fashion magazines today_.Aseldom put models on the coverBno longer put models on the coverCneed not worry about celebrities market potentialDjudge the market potential of every celebrity correctly解析：选A。细节理解题。根据第一段第三句“. fashion magazines have almost abandoned the practice of putting model on the cover .”可知，今天的时尚杂志很少用模特做封面了，但是并非再也不用模特做封面了，因此排除B选A。6A change in the consumer market can be found today that_.Aprice rather than brand name is more concernedBproducers prefer models to celebrities for advertisementsCproducers prefer TV actresses to film stars for advertisementsDquality rather than the out