西特尔企业形象画册文案.doc

西特尔企业形象画册文案封面：COVER:西特尔电子科技Ce-anCe Electronic Technology Co., Ltd.领先科技，恒久品质Leading technology Lasting qualityP1-2：形象Corporate Image领先科技，恒久品质Leading technology Lasting quality科技什么？产品的质量、技术、工艺生产模式、管理模式、运营模式服务质量、企业道德、社会责任西特尔，载领先科技于品质科技之于企业是动力，是自身不断发展完善的动力；（配图）What is technology?It contains the quality, technique and crafts of products. the mode of production, management and operationthe quality of service, the ethics of business, the responsibility of societyCe-anCe accumulates quality with leading technologyTechnology to the enterpriseIt is a motivation, for continuous development and self-improvement.P3-4：第一篇：科技，推动创新Chapter 1, Technology promotes innovation科技之于企业是动力，是自身不断发展完善的动力；Technology to the enterpriseIt is a motivation, for continuous development and self-improvement.西特尔深谙科技的力量十年如一日，厚积薄发孕育着每一次超越的力量助力品质不断向上提升推动企业不断向前发展（配图）Ce-anCe, being versed in the power of technologyFor decades on end, persevering to exceedBreeding transcendence of energyAssisting advance of qualityPromoting constant progress of companyP5-6：公司发展史Company GrowthCe-anCe成长历程 Ce-anCes development history1998年进入音响行业领域。In 1998, Ce-anCe began to access the industry of audio.2000年公司内部改革和战略重组，公司正式更名为西特尔电子科技有限公司。In 2000, due to the internal reform and reorganization of the company strategy, the company officially changed its name to Ce-anCe Electronic Technology Co., Ltd. 2001年参加89届“中国出口商品交易会”中国专业音响首次在“广交会”亮相，公司营销战略转向国外市场，产品90%销往欧美市场。In 2001, Ce-anCe Electronic Technology Co. participated in 89 sessions, Chinese Export Commodities Fair. It is a debut of Chinese professional audio in this fair. Then, the company marketing strategy turned to the foreign market, 90% sold to the West. 2002年西特尔进入数字音响领域的研究，开发生产第一台拥有自主知识产权的24bit数字效果调音台。In 2002 Ce-anCe entered the research field of digit audio. It exploited and produced the first 24bit DPE MIXER with independent intellectual property. 2003年西特尔全面实施ISO9001:2000质量体系，并通过ISO9001:2000质量体系认证，产品全面通过CCC、CE及CB认证。In 2003, Ce-anCe fully implemented ISO9001: 2000 quality system and passed ISO9001: 2000 quality system certification, the products have passed CCC, CE and CB certified as well.2004年西特尔与中国科学技术大学开展战略合作，全面开展数字、智能音频系统的研究开发。In 2004, Ce-anCe cooperated with USTC (University of Science and Technology of China), carried out a comprehensive research and development of digital, intelligent audio system2005年西特尔参与第七届“亚洲艺术节”开幕式演出的音响工程安装使用。In 2005, Ce-anCe took charge of the audio engineerings installation and application for the seventh Asian Art Festival” Opening Ceremony.2006年西特尔成功开发基于Zigbee的专业音频设备实时无线监控网络并获得江门市科学技术奖。In 2006, Ce-anCe successfully developed the Zigbee-based professional audio equipment which render real-time wireless monitoring network. This exploit obtained the Science and Technology Award in Jiangmen.2007年成功研究开发260综合音频处理系统，综合音频系器仿真平台获恩平市科学技术奖。In 2007, succeed in exploiting 260 integrated audio processing system，and the simulation platform was awarded the Enping Science and Technology Prize.2008年西特尔开发的D类功放核心技术得到广东省“产学研”项目的立项支持。In 2008, Ce-anCes new projectthe core technology of Class D amplifier won the support from Guangdong Province Research Projects.2009年西特尔D类功放核心技术“产学研”项目顺利结题通过并申请相应专利技术（两项发明专利及多项实用新型技术）。In 2009, the industry, academia and research institute project of Ce-anCes Class D amplifier core technology completed successfully. Furthermore, it applied for the corresponding patents (two inventive patents and several practical new technologies).2010年西特尔投资建设占地20000多平方米的研发及生产基地投入使用，标志着西特尔进入新的历程，2010年10月规模强大具有世界先进水平的“智能数字会议中心”投放市场。In 2010, Ce-anCe put the R&D and manufacturing base into use which was invested and constructed with more than 20,000 sq.m. It marks Ce-anCe opened a new chapter of its promoting. In Oct. 2010,”Intellligent Digital Conference Center”, directed to the world advanced level, was put on the market.P7-8：公司介绍 Company Introduction西特尔电子科技有限公司是一家集科研、制造、销售、技术服务于一体，专业生产功率放大器、调音台、麦克风、音箱、周边设备、数字音视频系列产品及软件开发，产品畅销全球60多个国家和地区。具有自营进出口业务的综合性企业。经过十年的努力，西特尔公司与中国科技大学建立长期的科研合作关系，创办了“西特尔电子科技综合实验室”，不断置身于科技与信息最前沿，积极参与全球分工与资源配置，培养了一支高素质的科研开发队伍和一批高水平的管理人员，具有较强的产品研发和生产能力。西特尔全面实施IS9001:2000质量管理体系，并于2003年通过体系认证，产品已获得CB报告，并通过CE和CCC认证。西特尔秉承“领先科技，恒久品质”为核心价值；以“与科技同步”为企业使命；以“全面、优质、满意”为服务理念，让客户实现利益的最大化。致力打造Ce-anCe科技品牌，与客户携手合作，共创辉煌。Ce-anCe Electronic Technology Co., Ltd. specializes in producing power amplifier, mixer, microphone, speakers, peripherals, digital audio and video products as well as software development, and relates to research, manufacturing, market and technical services. Ce-anCs products receive worldwide popularity in more than 60 countries and regions. It is an integrated enterprise with import and export business.After a decade of efforts, Ce-anCe Company and USTC (University of Science and Technology of China) established a long-term research partnership, and founded the Ce-anCe Integrated Electronic Technology Lab.” which always exposures to the forefront of technology and information. This lab actively participates in the global division of labor and resources. Meanwhile, it cultivates a high-quality research and development team, and a group of high level management personnel who contained abundant potential of researching and producing. Ce-anCe implemented the IS9001: 2000 quality management system, and passed the system certification in 2003, its products have obtained CB report, and won the certification of CE and CCC.Ce-anC insistently adheres to the leading technology, lasting quality as the core value, the sync with the technology as the corporate mission; and the comprehensive, high quality and satisfaction” as the service concept. Ce-anCe devotes to assisting customers to achieve maximum benefits and building its own brand. With the cooperation of customers, Ce-anCe will create further resplendence. P9-10：以诚待人，以信立业 Treat with Sincerity, Work with Integrity 诚信，是西特尔的立业之本Honest and Fidelity is the foundation value of Ce-anCes culture.西特尔四大核心价值观是所有西特尔人永不动摇的承诺，更已成为西特尔企业文化的重要基石，它深深地渗透到我们的点滴行为中，并将继续指导我们今后的决策和行动！西特尔核心价值观：Ce-anCes four major core values are the permanent unwavering commitment of Ce-anCers, and it has already been the very basis of this well-diversified enterprise culture. Meanwhile, it deeply permeates into the manner of daily dealing, and will continually be the guide of our decision and action in the future.Ce-anCes Core Value 顾客至上 customer supremacy 诚信负责 Responsibly Integrity 不断创新 Continuously Innovation 追求卓越 Perseveringly Excellence我们把为客户创造价值作为标准，我们向市场提供“科技、品质、时尚”的产品，我们建立完善、有效的服务体系；我们把“为客户创造价值”作为西特尔的使命。 西特尔把“诚信负责”作为重要核心价值观。诚信负责就是要对客户负责；诚信负责就是要对员工负责；诚信负责就是要对社会负责。我们不断投入和改善，努力为员工提供安全、健康和愉悦的工作环境，我们始终鼓励员工在工作中学习，在学习中成长，成为对家庭负责，对社会有用的人才。壮大企业，贡献社会是西特尔人的重要责任。我们遵守国家法律，严守商业道德，努力把西特尔企业塑造成为首社会尊敬，贡献社会的优秀企业。We set “creating value for customers” as a standard, and offer the products with “technology, quality, vogue” to market. We have established sound and effective service system. So “create value for customers”serve as the mission of Ce-anCe.Ce-anCe puts “Responsibly Integrity” on the stage of momentous core value. Responsible for the integrity means to be responsible to customers, staff and societyWe continually make efforts to provide employees with safe, healthy and pleasant working environment, we always encourage employees to working with learning, to learning with growing. Ultimately become responsible for the family, and the talents of our whole society.Strengthening companies and contributing to the better society construction is viewed as response of Ce-anCe. We comply with law, adherence to business ethics, and strive to become one of best enterprises that both contribute to and be esteemed by the society.P11-12：专利、证书Patent and Certification十载不朽荣誉，见证西特尔真情回馈社会的满腔心力A Decade of immortal honor witnesses the wholehearted effort of Ce-anCe.先进的生产设备、科学的生产工艺、严格的质量体系以及苛刻的原材料采购系统，保证了西特尔的产品质量一直处于行业领先地位。在西特尔，我们不仅保证为您提供性价比优秀，齐全而时尚的高科技产品，更为您带来无限安心，因为西特尔的产品完全符合国家质量、环保、安全和健康标准。在进行每一个新项目时，我们的员工会千方百计确保各项工作如期完成，并且达到最高标准。西特尔获得了许多令人羡慕的认证及认可，它们能使您更加放心地选用西特尔。（专利、证书图片）Advanced production equipment, scientific production technology and strict quality system, as well as the rigorous raw materials procurement system are all the guarantee elements for Ce-anCes leading position of production quality in this field. In Ce-anCe, we not only promise to provide the superior price quality and the stylish high-tech products, but also ensure to bring you the safe using experience. All of these guarantee come from the Ce-anCes excellence products which are all full compliance with national quality, environmental protection, safety and health standards. With every new project, our staff will do everything possible to ensure that the work completed on schedule and achieve the highest standards.Ce-anCe received many admiring certification and authorisation; they sever as the assurance for you to choose Ce-anCes products as prior choice.P13-14：研发中心 R&D Center科技，是西特尔的“成长创造源”，是西特尔永恒的核心竞争力Technology is the resource of Ce-anCe growth and creation, and is the continued core competitiveness of Ce-anCe.2006年，西特尔电子科技有限公司与中国科学技术大学工程学院展开合作，致力于数字音频技术的开发研究，成立了“西特尔电子科技综合实验室”，成功研制出基于Zigbee的专业音频设备实时无线监控网络系统和达到国际先进水平的Xap260数字音频处理系统,针对使用现场优化设计的Xap260，PC软件人机化界面，使参数调节随心而动，基于32位高性能DSP处理引擎，敏感的数据长度达64位。在Xap260开发过程中使用综合音频处理器仿真开发平台实现了软硬件并行开发，大大缩短开发时间。获得广东省“产学研”项目立项支持的D类功放核心技术“软开关数字功放关键技术研究”，该项目处于世界先进水平并于2009年顺利完成，PWM功率放大器的核心研究获得了相关发明专利。In 2006, Ce-anCe Electronic Technology Co., Ltd. collaborated with the department of engineering in USTC (University of Science and Technology of China), both devoted into the area of digital audio technology, and build up a “Ce-anCe integrated electronic technology lab. This lab successfully developed the professional Zigbee-base audio equipment that can conduct the real time wireless monitoring network system and Xap260 digital audio processing system which reached the international advanced level. The Xap260 digital audio processing system is designed for optimal on-site use, PC software of human-machine interface. It fully achieved the parameter adjustment with extraordinary convenience. The 32-bit high performance DSP based processing engine may be sensitive to 64 bits data length. In the development process of the Xap260, we applied parallel development of integrated hardware and software simulation developing platform which can greatly reduce time. This research gained industry, academia and research institute to support the project in the D class amplifier core technology, soft-switch key of digital power amplifier from Guangdong Province. This project is in the leading position of world, and successfully completed in 2009. PWM power amplifier core research obtained related patents. P15-16：优美厂区Beautiful Plant优美、和谐的厂区环境为西特尔人提供一个舒适的工作、生活场所！Beautiful and harmonious environment of Ce-anCe plant provides a comfortable working and living spaces for Ce-anCers.优美清新的厂区环境、科学规划的生产车间、明亮洁净的员工餐厅和设备齐全的员工业余生活设施，为每一位西特尔人提供了一个轻松愉快的工作环境。2010年落成的西特尔电子科技工业园，占地20000多平米，将打造成一个集数字智能产品及其配套产品生产于一体的高新技术工业园区；采用国外先进的生产设备和检测设备及严格的质量管理和精细分工，同时，产品采用符合国际环保标准的原材料，严苛选择配件供应商，结合西特尔的专利及新型技术，使西特尔电子科技产品品质达到甚至超过国际行业水平；西特尔电子科技秉承“精益求精、不断创新”的科学理念，一如既往的将高品质产品回馈给广大用户。（工厂环境、科研机构、生产设备、检测设备图片）The beautiful and pleasant environment of factory, scientific planning of manufactory workshop, bright and clean of employee canteen, followed with abundant equipments for staff spare time life, all provide every Ce-anCers a pleasant working environment. Ce-anCe Technology Industry Park was accomplished in 2010, covering 20,000 square meters. It will play as a high-tech industrial park combined with a number of intelligence products and a set of supporting production. The advanced foreign production equipment, testing equipment, strict quality management and fine division of labor are adopted in Ce-anCe, meanwhile, the products meet international environmental standards in using raw materials, and we strictly choose parts suppliers. With Ce-anCe patents and new technology, our quality of electronic products meets or exceeds international industry standards. Ce-anCe Electronic Technology will still insist the scientific philosophy- “Keep Improving, Reinvent Continuously” and create high quality products as payback to users.P17-18：高效团队High Performance Teamwork以人为本的活性机制，锻造高效、创新、务实的西特尔团队！The activity of people-oriented mechanisms, forging efficient, innovative and pragmatic Ce-anCe team!在21世纪，企业的竞争就是人才与技术的竞争。人才和技术是企业进步、发展的根本所在。一个企业的竞争力不是看外在的资源，而是看内部的学习和创新的能力。企业自己的人才和技术，才能成其为企业内在的强大支撑力。西特尔始终坚信企业的存续和持久发展有赖于企业所特有的文化，有效的组织管理和团队合作精神更是企业文化的核心。面对知识经济带来的机遇与挑战，公司适时引进各类适用型、可培养型和创新型人才，并通过建立激励机制、竞争机制、选拔机制，进一步营造人才成长的完善环境，充分发掘他们的积极性与创造性。灵活的机制、人性化的管理，才能全面提高团队的战斗力，才能锻造出高效、创新、务实的团队，从而推动企业的全速行进！在西特尔，车间、研究所、管理层所有的西特尔人，都认真贯彻和执行企业文化和核心价值观。在共同价值观的指引下，他们欣然地投入自己的工作岗位，为西特尔的发展贡献自己最大的心力。（团队沟通图片、科研、生活图片）In the 21st century, the competitiveness of enterprises is the talent and technology competition. Talent and technology is the progress and development foundation of enterprise. The competitiveness of a business does not depend on external resources, but on internal learning and innovation. We hold that only talents and own technology can be viewed as the strongest support for the enterprise internal force. Ce-anCe always firmly believed that the survival of enterprises and sustainable development relies on the unique business culture, effective organizational management and team spirit. Facing to the challenge and opportunity from Knowledge-base Economy, Ce-anCe duly introduces various adaptable, cultivable and creatable talents, in order to better construct the environment for cultivating talents and fully develop their enthusiasm and creativity, we establish incentives, competition and selection mechanisms.Flexible mechanisms, human resource management play an important role in comprehensively improving the combat effectiveness, to forge a highly efficient, innovative and pragmatic team, and then moving at full speed so as to promote business! In Ce-anCe workshops, research institute, management etc, all of the Ce-anCers earnestly implement corporate culture and core values. Guidance on common values, they readily put into their jobs, contributing to the development for the Ce-anCe best effort. P19-20：第二篇：科技，创造价值Technology creates value.科技之于客户是价值，是为客户创造持续增长的价值西特尔每一次成长迸发出每一滴每一点的实效光辉以“为客户创造价值”为核心不断创新产品和提升服务质量最终实现客户的价值最大化（配图）Benefitting customers with technology is value that can create sustainable growth for the value of customer.Each growth of Ce-anCe isBursting out of every drop from the effectiveness gloryPutting create value for customers” as the core missionContinually innovate products and improve service qualityUltimately maximize the value of customerP21-22：只做值得信赖的品牌We do the brand only we trust 品牌即承诺！它深入到您生活的每一个角落，并赢得赞许，而这正是西特尔品牌的意义Brand is promise! It goes into every corner of your life, and wins approval. And this is the meaning of Ce-anCe brand.社会在发展，人们的生活水平在不断地进步，对物质生活的要求也不断地提升。西特尔电子科技，为持续满足人们日益增长的生活需求，不断地奋斗着。经过10年的发展历程，西特尔在专业音响领域特别是数字音频处理方面取得令人可喜的成绩。公司自成立以来，引进国际先进的研发技术和一流的生产设备，创造出深受广大消费者喜爱的产品，使公司逐步成为行业的杰出代表。我们陆续推出了Xap260、Xap480、基干Zigbee技术的内置音频处理器等数字音频系列产品，均以优异的质量和良好的服务，得到了国内外消费者的拥护；在D类功放方面、具有自主知识产权的D类功放PWM核心技术达到国际先进水平，最新推出的智能会议中控系统比国际同类产品功能更强大，受到了消费者和市场的青睐，得到了国际的认可，这些都为西特尔最终成为数字产品全球供货商奠定了坚实的基础。西特尔电子科技属下四大核心事业领域：数字处理系列产品调音台系列产品功放系列产品音箱系列产品With the development of society, peoples living standard continues to progress, material requirements are also continuously lifting. For sustained content the increasing needs of people, Ce-anCe Electronic Technology constantly struggle with.During the 10 years development experience, Cen-anCe made gratifying achievements in the area of professional audio, especially the digital audio processing. Since the inception, we introduce the international advanced technology and first-class production facility, and produce widely popular products. Our company has gradually become an outstanding representative of the industry. We have launched a Xap260, Xap480, Zigbee-base built-in audio processors etc, and a series of digital audio products. They all serve superb quality and good service, received the support of domestic and foreign market. In the Class D amplifier, the independent Class D PWM amplifier IP core technology reached the international advanced level. The latest version of the smart control meeting system is more powerful than the similar product internationally which achieved the favor of consumers and markets, received international recognition as well. All of this achievements and efforts, has laid solid foundation for our eventually become a global supplier of digital products.The four core business areas belong to Ce-anCe Electronic Science and Technology: Digital processing products Mixer Series Amplifier Series Speaker Series P23-24：周边系列：Peripheral Equipment西特尔拥有多种型号及不同性能的周边系统产品：电子分频器系列、均衡器系列、压缩延时系列、激励器系列、数字效果器系列、数字音频处理器系列。西特尔数字音频处理器第二代Xap260V继承Xap260i的所有易用性特征，包括大屏幕窗口和菜单式操作，7键导航等，Xap260i新增了以下特性：（1）远程控制特性=RS485接口支持多达65535台设备连接；=全功能的PC控制软件，不仅可以设置Xap260i的所有参数，还可以在设备之间灵活的复制参数；=针对现场控制而优化设计的PC软件人机界面，使参数调节随心而动；=开放的控制协议，任何一台可编程的RS485控制都可以轻松实现音量控制和关机；（2）优越音频特性=基于32位高性能DSP的处理引擎，敏感数据长度甚至到达64位；=20dBu输出能力；=高达120dB的动态范围=每通道均有0到1秒可调的延时单元Ce-anCe has a variety of models and different properties of peripheral system products: electronic crossover series, EQ series, compression delay series, inspired series, series of digital effects, digital audio processor series. Ce-anCe Xap260V second-generation digital audio processor for all inherited Xap260i ease of use features, including large-screen window and menu operation, 7 key navigation, Xap260i added the following features:(1) remote control featuresRS4