体验商务英语第一册课件 Unit11.ppt

Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC Task6 Doesthispictureoffendyou Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures Weallhaveculturalbiases Everyonehaspersonalbiasesaboutdiverseculturesthatarereflectionsofideas imagesinsociety Skillsareneededtounderstand respondeffectivelytodifferences WhatIsCulture Integratedpatternofhumanbehaviorincluding ThoughtsCommunicationActionsCustomsBeliefsValuesInstitutions惯例 ofaracial ethnic orsocialgroup Everyonehasaculture Aperson supbringing 教养 childhoodenvironmentorfamilylifemaybereferredtoashisorherculture Oneperson sculturalexperiences therefore maybedifferentfromanotherperson sculturalexperiences asonefamily scultureisdifferentfromanotherfamily sculture Levelsofculture National learnedbehavioral 动作的 patterns beliefs values andinstitutionssharedbythecitizensofanation International culturaltraditionsthatexpandbeyondculturalboundaries Subculture differenttraditionspracticedbygroupssetwithinalargerculture Frequentlyregionallybased 集体文化 副文化 指与主文化相对应的那些非主流的 局部的文化现象 Task6Cultures Cross culturalValues比较各种文化标准 FreedomIndependenceSelf relianceEqualityIndividualismCompetitionEfficiencyTimeDirectness直率Openness BelongingGroupharmonyCollectiveness集体主义Age seniority资历GroupconsciousnessCooperationQuality品质PatienceIndirectness迂回Go between中间人 Americans Japanese Elashmawi Harris1993 Task6Cultures LANGUAGE CULTRE Languageisacarrier containerofculturalinformation Languageisaspecialpartofculture Languageisstronglyinfluenced shapedbyculture reflectingmanyfeaturesofculture Language cultureinteract interplay相互作用 Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures England Americaaretwocountriesseparatedbythesamelanguage AttributedtoGeorgeBernardShaw 1856 1950 Irishwriter BritishEnglish AmericanEnglish Sweet Candy Flat Apartment Cellar Basement Timetable Schedule Bookingoffice Ticketoffice Autumn Fall Torch Flashlight Lift Elevator Motorway Highway Shop Store Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures English Chinese 温室 乔迁之庆 公开同居 中学 炉子或厨具 耗时又无价值的工作 爱管闲事的人 矮脚衣柜 总统夫人 卫生间 黑子 跑表 Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures OVERVIEW Vocabulary Companycultures Listening Culturalmistakes Reading FastfoodinJapan Skills Identifyingproblems agreeingaction Casestudy Achangeofculture Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC A Lookatthefollowingtipsforvisitingadifferentcountryordoingbusinessthere Usethewordsfromtheboxtocompletethetips dateclotheshoursbookcustomsmoneycardsfoodsportlanguage Findoutaboutthemostpopular inthecountry Alwaystake inUSdollars Findoutaboutthenormalworking Becarefulhowyouwritethe Findoutaboutthemostimportant andfestivals Learnhowtospeakalittleofthelocal Startingup sport money hours date customs language Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC 7 Reada aboutthehistoryofthecountry 8 Eatsomeofthe beforeyougo 9 Wearformal 10 Translateyourbusiness intothelocallanguage WhichofthetipsinExerciseAdoyouthinkare a veryuseful B useful c notuseful B C Whichtipsaregoodadviceforyourcountry Addsomeothers Itisimportanttolearnhowtogreetpeopleintheirlanguage book food clothes cards A dateclotheshoursbookcustomsmoneycardsfoodsportlanguage Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC CompanyCultures Companycultureisthedistinctivepersonalityoftheorganization Itdetermineshowmembersact howenergeticallytheycontributetoteamwork problemsolving innovation customerservice productivity quality Aswematuredfrominfancytoadulthood itwasourculture in outsideofthehome thattoldushowtoact Ashumanbeingswearehighlyskilledatlearningfromsocialsettings recognizingalmostimmediatelyhowweshouldbehave Weknowhowtofitin howtodowhatisneeded Yemi HElementaryBusinessEnglishMay2010WZVTC Companycultures likeanyotherculture tellmembershowtobehave whattodoifyouwanttounderstandacompany sculture lookatwhatpeopledo CompanyCultures Yemi HElementaryBusinessEnglishMay2010WZVTC A Differentcompanieshavedifferentculturesandwaysofworking Completethesesentenceswiththewordsinbrackets Dress uniforms casualFridays weekendclothes 1 Wedon thavetowearbusinesssuitsattheendoftheweek Mycompanyhasasystemof 2 Inmanybanks staffcan twearwhattheylike Theyhavetowear Vocabulary casualFridays uniforms Timekeeping flexiblehours part time shiftwork 3 Fortwoweekseachmonth Iworkatnight Ican tsleepduringtheday Ihate 4 Wehavea systeminouroffice Somepeopleworkfrom9a m to5p m othersworkfrom10a m to6p m shiftwork flexiblehours Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC Timeoff childcare annualleave publicholiday 5 IamsobusyatthemomentthatIworkedonNewYear sDay whichisa n 6 Howmanydays doyougetinyourcompany publicholiday annualleave Reportingprocedures writtenreport face to face e mail 7 Weoftenspeakonthephonebutnever 8 Hesendsusa n intheposteachmonth face to face writtenreport Vocabulary Differentcompanieshavedifferentculturesandwaysofworking Completethesesentenceswiththewordsinbrackets Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures A Typesofmeeting informal formal social 9 Ourdepartmentstartseverydaywitha n meeting Itisveryrelaxed 10 CompanieshaveanAnnualGeneralMeeting AGM onceayear Itisavery meeting withalotofpeople informal formal Names jobtitle firstname familynames 11 Insomecountries thecompanycultureisformal Staffuse whentheyspeaktoeachother 12 What syour now Areyou ChiefExecutive familynames jobtitle Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures Differentcompanieshavedifferentculturesandwaysofworking Completethesesentenceswiththewordsinbrackets Vocabulary A B Wouldyouliketoworkforanorganizationwhichhas Uniforms CasualFridays Alotofformalmeetings Flexiblehours Why Whynot Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures AThreepeopletalkaboutculturalmistakes 11 1listentoJohn sstory answerthequestions 1 Whatmealwasheinvitedto 2 WhatdidJohnlookat 3 Whatwashismistake a Johntalkedduringanimportantsilence b Johntalkedabouthishost stable c Johndidn twantagift listening dinner table b Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures 11 2listentoCameron sstoryandanswerthequestions 4 WherewasPeter snewjob 5 Whatwashismistake a hedidn tusethefirstnames b HedidnotspeakFrench c Hedidnotusefamilynames 6 HowdidthestafffeelwhenPeterusedfirstnames InFrance c Theywerenothappy Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC 11 3listentoSusan sstoryandanswerthequestions 7 WheredidSusanmakehermistake 8 Whodidshegooutforamealwith 9 Whatwashermistake a Susanpouredherowndrink b Susandidnotlaugh c Susanpouredtoomanydrinks 10 Whatdidsheforgettodo Japan Japanesesalesstaff a Topourdrinksfortheothers Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC A Reading Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC franchisev Hissandwichbarissosuccessfulthathedecidedtofranchiseit 给 以特许权n Hehasboughtaprintingfranchiseorahotdogfranchise 特许经销权franchisee特许经营人Whatarethebenefits drawbacksofbeingafranchisee adapt改变 以适合Manycityvehicleshavebeenadaptedforuseasschoolbuses outlet专营店 大卖场HehasgotrichexperienceinmanagingF Boutlet chain连锁店Henowownsachainof970foodstores Franchiseisthefranchisewillhavehisowntrademark tradenames products patents technology businessmodel etc toawardthefranchise Franchiseesareundercontract wereunifiedinthefranchisemodelinbusinessactivities tothosewhopaytheappropriatelicensefees 特许经营是指特许者将自己所拥有的商标 商号 产品 专利和专有技术 经营模式等授予被特许者使用 被特许者按合同规定 在特许者统一业务模式下从事经营活动 并向特许者支付相应的费用 Reading Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC B Whichofthesecompaniesdoyouthinkhavefranchises Marks Spencer BodyShop IBM McDonald s Benetton Reading Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC HowmanySubway sfranchisestoresweresetupinJapan Howwasthebusinesslikeinthosestores Whatwerethereasonsfortheirfailures HowisSubwayJapanliketodayaccordingtoYoshimasaKawabata 195 112ofthemfailed TheirsandwichesweretoobigforJapaneseconsumersanddidn thaveenoughmayonnaiseandsugar Theirmanagementwaspoorandtheydidn tprovideenoughsupportforthefranchisestores Theydidn tdoenoughpromotionandadvertising ItisstillthebiggestsandwichchaininJapan Reading Questions Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC A 11 4Ahumanresourcesmanageristalkingtothegeneralmanagerofacompanyaboutanemployee JaneWilkinson Janejoinedthecompanythreemonthsago Listentothedialogue Ticktheproblemswhicharementionedinthedialogue Janedoesn tenjoythework Shehasn tgotenoughwork Shehasgottoomuchwork Sheisbored Shehasverychallengingwork Shedoesn tlikethegeneraloffice Shedoesn tlikeherboss Skills Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC WhatdoyouthinkJane sproblemis Ithinkshe sunhappy Shedoesnotenjoytheworkhere Sometimesshehasn tgotenoughworktodoandshefeelsbored Inherlastjobitwasmorerelaxed Peopleusedfirstnamesandtherewasnodresscode It sadifferentculturehere That stherealproblem Ithinkweshouldtalktoher Thebestthingtodoistotransferhertoanotherdepartment Startthediscussion Describetheproblem Givereasons Offersolutions Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC A Roleplaythissituation Anemployeegoestothehumanresourcesmanagerwithaproblem D Employee turntopage141 Humanresourcesmanager turntopage146 Usefullanguage IdentifyingtheproblemAgreeingactionThere saproblemwith Sowe regoingto Theproblemis Iagree We ll SuggestingactionWecould should shouldn t Ithink don tthinkweshould Task6Cultures Yemi HElementaryBusinessEnglishMay2010WZVTC Goodmorning Mr Benson CanItalktoyou Yes ofcourse HowcanIhelpyou I vegotproblemswithmywork Ican tgetalongwithMs Thompson mylinemanager Shedoesn tgivemeenoughworktodo Sometimesitseemsthatmytopdutyistositthereandanswerthetelephone I msorrytohearthat it sreallyaproblem Whatdoyouwanttodothen IwonderifitispossibleformetoworkfromhomeorIwouldrathermovetoanotherdepartment Well I mafraidworkingfromhomeisoutofthequestion Thecompanyhasjustreceivedseverallargeorders everyonewillgetverybusyinamonth stime ShallIjustcheckifthereisanysuitablepositionsforyouinotherdepartments Iwillkeepyouinformedaboutit It sverykindofyou Mr Benson Thankyouverymuch Youarewelcome That swhatI mherefor Thankyouforcoming Yemi HElementaryBusinessEnglishMay2010WZVTC Task6Cultures Achangeofculture BackgroundAliceBaumannisthenewgeneralmanagerinanoverseasbranchofKelly s aninternation