国贸经济管理类毕业论文-民营资本投资电视业的模式、问题与对策分析

?CR4WFJ0JA-1- ?vkGHn67k%knGJ.ZkP%kGH*kk+DGJk-y4,zonMBo#HGHtgMo4GHGk)+GHykeRGH%5kzkGH|Cc9y,cczDzkDz+9GHDk*HkhMKRkRGHGJEBoKKdBL GH ?CR4WFJ0JA-2-AbstractIn recent years, it is a definite fact that the nongovernmental capital hasinvested to the media industry. On one hand, the media industry need huge capitalto expand; On the other hand, the nongovernmental capital invest to the mediaindustry in seeking for substantive profit. The government policy becomesflexible to some extent in facing with development of the media industry. The TVindustry is the most important part in the media industry.In this paper, the TV industry which the nongovernmental capital investedactively is to be analyzed. Firstly, the theory foundation of nongovernmentalcapital investment to the TV industry was reviewed. Secondly, the media industryand nongovernmental capital is to be defined in brief. Thirdly, the present modelsand problems of the nongovernmental investment in the TV industry wereconcluded, which are combined with the present situation in our country. Finally,suggestions of government dealing with the dilemma are to be put forward, whichare: Laws and regulations need to be defined; Policy of property right should bedistinguished; Nongovernmental organization should be transformed themselves.All mentioned are advantage to both TV industry and nongovernmental capital.K Key wordsL : Nongovernmental Capital; TV industry ; Investment?CR4WFJ0JA-3- 1 A:UCtCt+e?J,*6A6 .42 +e?JA:UCt,%+| .52.1+e?J,%+|0; .52.2 A:UCt,%+|Ct)( .63 A:UCt+e?J=8, .73.1A:UCt,FYW .73.2 +e?J)Ct,M0r .83.3 o1, .83.4 “F)+e?JV,AH .94 A:UCtCt+e?J, Q? .94.1 )0,A:U+e?J( .104.2 A:U5,+e?J4:U( . 114.3 A:U5,+e?8-f( . 114.4 A:U+e?8Ct0,+e?J( . 115 A:UCtCt+e?J,LN6 .125.1 o1#LLN .125.2 s3+LN .125.3A:U+e?f(,4:UNL .136 aA:UCtCt+e?J*,*A .136.1)-?B3,*A .146.2 )+e?J,*A .156.3)A:UCt,*A .1569)d .178* BX .18?CR4WFJ0JA-4-A:UCtCt+e?J, Q?LN)16D%CX*6A,M-*6A+|)PJFCtF:ULN,AF EJvG-APDAA)PJFE#,-AW86A.D0ppK-4#)T)PCtF:ULNE#,j-PWP4#.D0ppKToJ)A:UCt+e?J58,A*6A+|L90M&,?&o1,AF FA3+5,6A:UCtCt+e?J,?-p6A:UCt,Ct+e?J=Ct58C6T65-(58X,LN,FD1 A:UCtCt+e?J,*6A6+e?J0-$Aj_9,8f(k?+a+e?Jp9,? 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