江苏第一单元reding第二课时学案牛津版必修4.doc

Period 3 Unit 1 Reading AdvertisementsAims: Strengthen what has been learned in the previous period.Learn to use the words and expressions in the reading passage.Procedures:Step 1 Revision:Answer the following questions:1. What are the similarities between commercial advertisements and PSAs?2. What are the differences between commercial advertisements and PSAs?3. What are the advantages and disadvantages of ads?Step 2 Exercises:I. Multiple choices：1. The newly published book, which refers _ basic English grammar, is _only for beginners. A. as; meant B. for; intended C. to; planned D. to; intended2. - Was the judge _ with the result? - I dont think so. But perhaps no judge is easy _.A. satisfying; satisfied B. satisfied; to satisfy C. satisfactory; to be satisfied D. satisfaction; satisfactory 3. There _ a lot of coal mines in the south, but many of them have been closed or are _ be closed. A. use to having; about to B. used to be; to C. use to having; going to D. used to be; supposed to 4. I _ what hes said because I _him. A. believe; believe B. believe in; believe in C. believe; believe in D. believe in; believe 5. We _ him to stop surfing the internet, but he wouldnt. A. persuaded B. tried to persuade C. suggested D. demanded 6. Would you _ me a good dictionary? A. command B. demand C. recommend D. recommendation 7. Can you tell your mother_?A. what time do you arrive home B. what time did you arrive homeC. when you arrived home D. when you arrive home8. Ill lend you the book _ I can remember who has borrowed it. A. if only B. only if C. even if D. as if 9. - Id like a table for six. - Sorry, sir, but we dont have any tables _ right now. A. usable B. suitable C. comfortable D. available10. The visit of the police was _ the lost child. A. connected with B. joined with C. connecting with D. joined to11. The government is trying to do something to _ better understanding between the two countries. A. raise B. promote C. heighten D. increase12. Also when you write your goals in a particular way you are able to make yourself continuously _ situations that will bring you nearer to your goal. A. aware of B. worried about C. familiar with D. accustomed to13. People found him still _ after the road accident, so they sent him to hospital at once. A. live B. lively C. living D. alive14. The possibility that he killed the lady has been _ because he was staying with his friends at that time. A. turned out B. ruled out C. put out D. kept out15. Jane was _ moved by what the teacher said. So she decided to work _ into the night to finish her task.A. deep; late B. deeply; lately C. deep; lately D. deeply; late16. During our stay in London, we visited the hospital founded _ the nurse Florence Nightingale.A. in case of B. in honour of C. in favour of D. in place of17. A proposal has been put forward _ a debate _ between the boys and girls.A. which; is heldB. that; be heldC. that; will be heldD. when; to be held18. _ arriving at school, she was _ her friends. A. On; realized by B. With; known asC. In; approved of D. Upon; recognized by19. Most of what has been said about the Smiths also true of the Johnsons A. are B. is C. being D. to be 20.It was not _ she took off her glasses _ I realized she was a famous film star.A. when, thatB. until, that C. until, when D. when, then21. -Youve made great progress in you studies of English, havent you? - Yes, but much _.A. remains to doB. is remained to doC. remains to be done D. is remained to be done22. _ we were worried about was _ they could manage to control the pollution.A. That; how B. That; whether C. What; that D. What; whether 23. - Havent seen you for ages! Do you still work in Nanjing?- _. It is two years since I worked there.A. Yes, I have B. Yes, I do C. No, I haventD. No, I dont24. After the long journey, the Smiths returned home, _.A. safe but tired B. safely but tired C. safe and tiring D. safely and tiring25. With the speakers voice _, he could make himself _.A. raised, heard B. risen, heardC. risen, hearD. raised, hear26. The advice he gave _ prove _.A. does, correct B. does, correctlyC. is, correctlyD. is, correct27. -What do you think of the girl? -Not only _ hard but also_ very charming.A. does she work ; is she B. she works ; she is C. does she work ; she is D. she works ;is she 28. _wants to stay in a hotel has to sign his name here. A. Anyone B. The one C. Whoever D. Who29. That year his total income, with his reward _, _ 1500 dollars.A. added up to; added B. added; added to C. added to; added up to D. adds; adds up to 30. Why? This is the third time you have missed the lecture!20090409I to. I was hurrying to school when something urgent happened to me.A. dont mean B. didnt mean C. havent meant D. hadnt meant31. How do you like the film? _ interesting than expected. A. A great deal of moreB. A great deal much C. A great deal of muchD. A great deal more32. - Excuse me, may I ask you some questions? - Sorry, Im too busy and I havent even a minute to _. A. spend B. share C. spare D. stop 33. Why dont you bring _ to his attention that you are too busy to go skating with him?A. yourself B. that C. one D. it34. _is a highly developed twentieth-century industry. A. AdvertisementB. AdvertisingC. Advertise D. Advertiser35. The theory is of great importance _ the hotter a body is, the more energy it gives off. A. that B. when C. which D. what II. Cloze test The purpose of a letter of application (求职) is to help you to sell yourself. It should state 36 the job you want, and should tell what your abilities are and what you have 37 . It should be simple, human, personal and brief without 38 out any necessary facts. In writing a letter of application, keep in 39 that things a possible employer is most 40 to want to know about are your qualification, your achievements and your aims. The opening paragraph is perhaps the most important part. 41 the first few sentences fail to 42 the readers attention, the rest of the letter may not be 43 at all. Try to key your opening remarks to the needs or interests of the employer, not 44 your own needs or desires. For example, instead of beginning with I saw your 45 in todays newspaper. You might say I have made a careful 46 of your advertising during the past six months or I have made a survey in my neighborhood to find out how many housewives 47 your product and why they like it. Try to 48 generalities (笼统) . Be clear about the kind of job for which you are now 49 . College graduates looking for their first positions often ask What can I 50 in a letter? Employers want experience-which, naturally, no 51 has. The answer is that everything you have ever done is 52 . It is important to write a good strong closing remark for your letter. 53 a specific request for an interview or give the possible employer something definite to do or expect. An excellent 54 is to enclose (内附) a stamped, self-addressed envelope with your letter. That makes it 55 for a possible employer to get in touch with you.36. A. clearly B. carefully C. obviously D. easily37. A. found B. done C. known D.heard38. A. sending B. taking C. leaving D. picking39. A. brain B. sight C. order D.mind40. A. probable B. possible C. likely D.able41. A. While B. Although C.As D.If42. A. pay B.win C.show D.fix43. A. kept B. continued C. written D.read44. A. to B.for C. into D.fcom45. A. advertisement B.report C. article D. introduction46. A. watch B.search C. study D. discussion47. A. change B.make C.sell D.use48. A. avoid B. remember C. protect D.gain49. A. losing B. applying C. preparing D. fitting50. A. offer B. supply C.mean D. provide51 .A. worker B. beginner C.owner D. manager52. A. success B. development C. practice D. experience53. A .Make B.Ask C. State D.Get54. A. result B. decision C. promise D.idea55. A. happier B. easier C.heaper D. saferIII. Writing现在越来越多的广告出现在报纸、广播、杂志甚至街头，人们对此有不同的看法。请你根据以下提供的信息，写一篇短文, 并发表你的观点（至少两条）。赞 成反 对1 广告能拓宽人们对货物的选择2 使消费者更好地了解货物和商家3 不仅能够获得商品知识，也能得到艺术享受1 经常被虚假广告欺骗2 阅读广告上浪费了大量的时间3 看电视剧时插播广告特让人心烦你的观点： 注意：1. 字数120词左右。2 可能用到的词汇： 误导的 misleading 虚假的 false恼人的， 令人心烦的 annoyed工商局 Industrial and Commercial Bureau 发布 issue 3短文的开头和结尾已给出，不计字数。Nowadays, more and more advertisements appear on newspapers,broadcasting, magazines as well as streets. Advertisement is a popular way to communicate with consumers. People have different views on advertisements. Some people think advertisement guides choices of goods. Meanwhile, advertisements also offer us some new information about the product. And they help consumers to know the goods and the businessmen better. Consumers can gain not only knowledge of goods but also artistic enjoyment. Contrary to those people, many others think advertisements are very unpleasant. Consumers are often cheated by the false advertisement on which consumers always waste a great deal of time. What is more, consumers feel annoyed to be interrupted when they are watching TV play. So I suggest that there should not be too many TV advertisements. The advertisements which will be issued must be approved by the Industrial and Commercial Bureau.But whether you like it or not, advertisements have become a part of our life.Keys：1-5 DBBCB 6-10 CDBDA 11-15 BADBD 16-20 BBDBB 21-25 CDDAA 26-30 ACCCB31-35 DCDBA 36-40 ABCDC 41-45 DBDAA 46-50 CDABD 51-55 BDADBKeys：1-5 DBBCB 6-10 CDB