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2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,To stand still isto fall behind,2015 Consumer ExecutiveTop of Mind Survey,/CMsurvey,洛阳哪能看好白癜风郑州华柱白癜风医院是河南省新农合定点医疗机构,【微信号zzhznpx】咨询QQ：851856908采用专利口服（2012102561459）专利外用（2012102561660）治疗白癜风，新农合报销【70%-30%】，地址：郑州市西大街一号(二七广场东行100米路北)。平顶山最专业的白癜风医院/漯河最专业的白癜风医院/平顶山白癜风医院/河南治疗白癜风最好的医院/安阳专科白癜风医院/济源专业白癜风医院/河南最好的白癜风医院/南阳白癜风医院/新乡专科白癜风医院/河南最好的白癜风医院/洛阳白癜风医院/河南白癜风专科医院/漯河专科白癜风医院/新乡白癜风专科医院/洛阳白癜风医院/济源治疗白癜风医院/济源治疗白癜风最好的医院/许昌最好的白癜风医院/商丘专科白癜风医院/新乡专业白癜风医院/, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,The question is, how?,So the goal is to grow, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,THE DRIVERS, ENABLERS AND DERAILERS OF GROWTH:,Omni-channeland technology,Consumertrust,CSR andSustainability,Datasecurity,Supplychain,Consumerknowledge,Driver,Driver,Derailer,Enabler,Enabler,Derailer, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,Consumer trust,1 in 3 executives said building consumer trust would bean area for increased investment over the next year.,This is the top area of focus after growth.,Driver,$, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,“No matter how good your productor service is, you will not be able togrow without the trust of yourcustomers.”,Willy Kruh,Global Chair, Consumer MarketsKPMG International,Driver, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,Omni-channel and,technology,The growing role of the Internet throughout the path to purchase continues,to be critically important to companies ability to compete.Yet this area remains a significant challenge for many executives.,25%,said its a,top,challenge,Driver,Just over half of the retailers surveyed offer aseamless shopping experience and slightly feweroffer mobile shopping 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,55%Seamless shoppingexperience,52%Ability to shop from amobile device,Driver, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,“Becoming diagonal will helpconsumer companies cut throughemerging technologies like smartwatches or new payment methodsthat may be controlled by thirdparties.”,Jeanne Johnson,Head of Omni-ChannelKPMG in the US,Driver, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,Consumer knowledge,The possibilities of data and analytics have not yet been fully,absorbed and integrated by most companies.,Without deep insight into customer preferences and behaviors,success is far from guaranteed creating a competitive edge for,those who can grasp it.,Enabler, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,1 in 5,respondents said that they,understand how their customers,will actually behave,Enabler, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,“The competitive edge will go tothose companies who master,turning data into insight into value.”,Thomas Erwin,Senior Partner, Data & AnalyticsKPMG in Germany,Enabler, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,Supply chain,The move to digital and mobile shopping puts pressure for,efficiency on all aspects of supply.,As a result, this is one of the areas that is important to many who,named it as an area for increased investment.,Enabler, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,24%,of executives said they are,planning to increase investment,in their supply chain,Enabler, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,“Regardless of whether companiesthink supply chain and operationsimprovements are needed to fuelgrowth they should ensure theyvegot a cross-functional,well-constructed supply chainstrategy.”,Andrew Underwood,Head of Supply Chain forConsumer MarketsKPMG in the UK,Enabler, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,Data security,Over half of the respondents believe their company has the skillsand technology to manage cyber security, indicating a possible,false sense of security.,Even executives who have already experienced a breach show no,greater concern about the issue than those who have not.,Derailer,Derailer,Top 4most significant threats executives said theyfeared as a result of a data breach 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,Reputationaldamageand loss ofconsumer trust,Inability todeliverproducts orservices,Lost timedue to crisismanagement,Loss ofintellectualproperty, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,“Threats to companies data aredynamic they can also be,attacked by activists, government orcompetitors.”,Anthony Buffomante,Head of Cyber Security forConsumer MarketsKPMG in the US,Derailer, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,CSR and Sustainability,When it comes to corporate social responsibility (CSR), food and,product safety ranked as companies top priority, area for,investment, and greatest challenge.,As a key driver of consumer trust, this is not surprising.,Derailer, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,2 out of 3,executives said consumer trust,is the primary driver of their,sustainable practices,Derailer, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,“Customers will leave if theydont feel like they can trust abrand. Companies need to thinkabout what their brand standsfor, and how they can buildtangible trust.”,Julio Hernandez,Global Head of KPMGs,Customer Center of Excellence,Derailer, 2015 KPMG International Cooperative (“KPMG International”),a Swiss entity. Member firms of the KPMG network of independent firms are affiliated with KPMG International. KPMG International provides no client services.No member firm has any authority to obligate or bind KPMG International or any other member firm third parties, nor does KPMG International have any such authority to obligate or bind any member firm. All rights reserved.,IS YOUR COMPANY READY FOR GROWTH?,Is your com