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APACChallengeZhuhaiRaceClippingReport AsofAugust 03th Summary Atthe2011F1ShanghaiGrandPrixFinal XXFerrariownersinChinateamedupforagrandcharityparadeattheShanghaiInternationalCircuit Thisisthefirst evercircuitparadebyasinglebrandrightbeforethefinalracesincetheinceptionoftheF1in1950 JointlyarrangedbyFerrariChinaoffice theFerrariOwnersClubinShanghai TBD theF1ManagementCommitteeandtheShanghaiGrandPrixorganizers thisparadeaimstocelebratetheracingcultureandraisefundstotheShanghaiCharityFoundationforchildrenwhoneedmedicalhelp AtotalofRMBXXwasraisedthroughthisinitiative AttheFerrariF1galadinner Mr EdwinFenech FerrariPresidentandCEOforGreaterChina FernandoAlonso FelipeMass andrepresentativeoftheFerrariownerjointlypresentedthedonationstotheShanghaiCharityFund XXX governmentofficialname andxxxwavedtheflagtokickofftheceremony TheparadewasgreetedbyScuderiaFerraridriverMarcGen inthepolepositioninastunningCalifornia TBD RightbehindwereXXFerrarimodelsincludingtheveryinnovative8 cylinder458Italiasportscar thexxxandmore modelstobeconfirmedbyJade Theparaderanseverallapsonthecircuitashundredsandthousandsofenthusiasticspectators cheertheteamon RacingisthesoulofFerrari andthetrackisourbattlefield saidMr EdwinFenech Forthisparade Ferrarihasbroughttogetherastunningline uptoshareFerrari sgloriousracingheritageandculture Atthesametime wehopetohelpcontributetothesocietywhograciouslysupportedFerrari sgrowthsince2004 UptoApr 18th 80clippingsofcoveragewerecollectedwithtotalADValueofRMB9 795 106 MediaCoverageOverview HongKong Fourclippingsfrommagazineandsixfromnewspaperwerecollected HG twenty twoclippingsfrommagazine Twofromnewspaperwerecollected withtotalADValueofNT 57 000 HongKongMediaReport anincreaseofnearly50percentcomparedto2009 anincreaseofnearly50percentcomparedto2009 anincreaseofnearly50percentcomparedto2009 FerrariChallengeTrofeoPirelli MainlandChinaMarket Source MediaType Size OrientalAutoPrint1 3P Date Circulation AdValue 2011 07 01220 00022 952 Source MediaType Size CarAndDriverPrint1 3P Date Circulation AdValue 2011 08 01260 00015 540 Source MediaType Size InCarPrint6P Date Circulation AdValue 2011 07 01N A259 200 Source MediaType Size China OverseasFamousBrandsPrint1P Date Circulation AdValue 2011 07 0150 00011 340 Source MediaType Size AutoMagazinePrint1P Date Circulation AdValue 2011 08 01432 968118 188 Source MediaType Size AutoSportsPrint4P Date Circulation AdValue 2011 08 01138 000326 592 Source MediaType Size WalkingPrint1 4P Date Circulation AdValue 2011 08 01N A9 600 Source MediaType Size AutoWorldPrint2P Date Circulation AdValue 2011 08 01298 000270 459 Source MediaType Size MotorTrendPrint1 4P Date Circulation AdValue 2011 08 01300 00015 066 Source MediaType Size ZhuhaiDailyPrint1 4P Date Circulation AdValue 2011 06 10110 00024 960 Source MediaType Size LifeElementPrint1 8P Date Circulation AdValue 2011 07 0169 7005 232 Source MediaType Size Car FanPrint1 6P Date Circulation AdValue 2011 07 01150 0007 809 Source MediaType Size AutoMagazinePrint1 6P Date Circulation AdValue 2011 07 01432 9686 432 Source MediaType Size AutoFreePrint2P Date Circulation AdValue 2011 07 01100 00085 050 Source MediaType Size AutoTouringPrint2P Date Circulation AdValue 2011 07 01120 000120 960 Source MediaType Size VroomPrint1 8P Date Circulation AdValue 2011 07 01160 0001 974 Source MediaType Size AutoDriving ServicePrint1 4P Date Circulation AdValue 2011 07 03140 0009 720 Source MediaType Size SoutheastExpressPrint1 8P Date Circulation AdValue 2011 07 20400 00012 474 Source MediaType Size ZhujiangEveningNewsPrint2 5P Date Circulation AdValue 2011 06 2058 00021 090 Source MediaType Size ZhujiangEveningNewsPrint1 4P Date Circulation AdValue 2011 06 2258 00018 870 Source MediaType Size BeijingEveningNewsPrint1 32P Date Circulation AdValue 2011 06 281 500 0005 040 Source MediaType Size TitanSportsPrint1 8P Date Circulation AdValue 2011 06 241 600 00037 440 Source MediaType Size StyleWeekendPrintP Date Circulation AdValue 2011 06 24250 00016 650 Source MediaType Size ZhuhaiDailyPrint1 4P Date Circulation AdValue 2011 06 30110 00022 880 Source MediaType Size NanfangDailyPrint1 15P Date Circulation AdValue 2011 07 01800 00011 500 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A30 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 05 26N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 15N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 15N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 15N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 16N A19 200 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 17N A15 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 17N A15 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 18N A19 200 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 19N A20 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 19N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 19N A19 200 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 19N A20 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 19N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A10 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A20 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A20 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A20 000 Source MediaType Size www modi WebsiteN A Date Circulation AdValue 2011 06 20N A50 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A20 000 Source MediaType Size WebsiteN A Date Circulation AdValue 2011 06 20N A20 0
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