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1 2001 年 10 月高等自学考试中英合作商务管理金融管理专业考试 商务英语试题 课程代码 0796 阅读与写作部分 READING PART ONE Question 1 5 Look at question 1 5 In each question which phrase or sentence is correct for each question circle one letter A B or C Example Don t forget Fight BA692 6 45PM The plane arrives at A quarter to seven in the morning B quarter past six in the evening C quarter to seven in the evening The correct answer is C so circle C as shown above 1 PRICES HELD AT LAST YEAR S LEVEL This year the goods will cost A less than last year B more than last year C the same as last year 2 TRADE EXHIBITION TODAY Display and sale of new and second hand boats 2 00p m 5 00p m NO ADMISSION CHARGE What does this notice tell us about the exhibition A Most of the boats are new B People do not have to pay to attend 2 C It will be open the whole day 3 FINCON EXPERT FINANCIAL ADVICE FOR ALL TYPES OF MANUFACTURING COMPANIES SMALL COMPANIES PARTICULARLY WELCOME TEL 0202 628 3445 This advertisement tells us that Fincon offers advice only to A small companies B manufacturing companies C finance companies 4 To Sales Staff From Subject Job Vacancy Following John Green s promotion to sales manager applications are invited for the post of assistant manager from sales personnel Which job is vacant A sales manager B assistant manager C sales person 5 Staff are requested to fill in the enclosed forms and return them to Personnel urgently Staff need to A send their completed forms back immediately B enclose a CV with their forms C send the forms out as soon as possible Questions 6 10 Look at the list below It shows sections from a business services directory For questions 6 10 decide which section of the directory A H each person should consult For each question mark one letter A Hon your Answer Sheet Do not use any letter more than once Section AZ Business directory A Catering services B Office equipment suppliers C Removal and storage companies D Market research agencies E Export advisors F Promotional materials suppliers G Builders and decorators H Software consultants 6 John Sunderland needs to buy a filing cabinet for his International marketing company 7 Clare Frank wants to paint the storeroom of her computer shop 8 Nigel Plant would like to give free t shirts to customers at his restaurant 3 9 Gillian Bream wants advice about updating her sales database 10 Judith Sark needs refreshments for a party at her interiou design company Question 11 15 look at the charts below They show domestic and foreign sales figures for eight models of car sold by the same manufacturer over a twelve month period Which model does each sentence 11 15 describe For each sentence mark one letter A H on your Answer Sheet Do not use any letter more than once CAR SALES Domestic sales Foreign sales 0 100 200 300 400 500 600 700 800 900 1000 Jan MarApr JunJul SepOct Dec 0 200 400 600 800 1000 1200 Jan MarApr JunJul SepOct Dec Model A model B 0 100 200 300 400 500 600 700 800 900 1000 Jan Mar Apr Jun Jul Sep Oct Dec 0 100 200 300 400 500 600 700 800 900 Jan MarApr JunJul SepOct Dec model C Model D 4 0 100 200 300 400 500 600 700 800 900 1000 Jan MarApr JunJul SepOct Dec 0 100 200 300 400 500 600 700 800 900 Jan MarApr Jun Jul SepOct Dec Model E Model F 0 100 200 300 400 500 600 700 Jan MarApr JunJul SepOct Dec 0 200 400 600 800 1000 1200 Jan MarApr JunJul SepOct Dec Model G Model H 11Foreign sales were higher than domestic sales in the first two quarters but dropped below them during the third and fourth quarters 12The gap in the first quarter between foreign and domestic sales narrowed steadily over the year with foreign sales overtaking domestic sales in the final quarter 13Foreign sales increased steadily over the twelve month period while domestic sales fell in the last quarter after having a strong start in the first three 14Although domestic sales were lower than forieign sales in the first two quarters they equaled them in the third before dropping at the year end 15Domestic sales increased steadily over the year but they never overtook foreign sales despite equaling them in the second quarter PART TWO Question 16 20 Read the passage below about a communications training company Choose the correct word to fill each gap from A B C or D For each question mark one letter A B C or D on your Answer Sheet EFX Communicate LTD 5 Every body says people are communicating like never 16 in business Certainly people are talking a lot But are they delivering anything meaningful Communication is much more than just talking It 17 of psychological factors body language listening organization etc EFX offers training to benefit clients in improving their communications 18 the topics we cover are how to write and give effective presentations how leaders can provide direction and motivation to the team how to 19 out what customers really want and get your message to them We will be happy to 20 your exact requirements with you 16 A sooner B previously C before D earlier 17 A consists B includes C contains D involves 18 A Among B Between C Across D Along 19 A learn B know C find D study 20 A speak B inform C discuss D explain Question 21 25 Read the passage below about conference services Choose the correct word to fill each gap from A B Cor D For each question make one letter A B Cor D on your Answer Sheet Conference and venue services If you are planning a conference you 21 probably require the services of a reliable equipment supplier and technicians Event Services Ltd is your conference a success We are able to supply and install a comprehensive range of products 23 a simple data projector for a small meeting to a complete conference stage with sound lighting and production These products are all chosen specifically 24 the conference environment Our technicians have high 25 of skill and experience Call us today to discuss your requirements 21 A will B can C may D ought 22 A do B get C put D make 23 A across B from C between D along 24 A for B at C to D on 25 A ranges B levels C grades D types Question 26 35 Read the article below about interview techniques Choose the correct word to fill each gap from A B C on the opposite page For each question26 35 mark one letter A B or C on your Answer Sheet ASK THE EXPERT I m not very good at interviews how can I do better 6 Try to research the company before you go to the interview by referring to its website or requesting some brochures Also find out about the job you are applying 26 what responsibilities are 27 and what skills training and qualifications the employer expects Think 28 what questions you will probably be asked and then plan 29 you cluld answer them 30 you can practice the interview 31 a friend to ask you the questions 32 practice makes perfect On the day of the interview be smart confident and punctual 33 you enter the interview room smile make eye contact and give a firm handshake The first twenty seconds of the interview are the most important Try to create 34 good impression from the start and ensure 35 is the performance the interviewer is most likely to remember 26 A to B for C with 27 A accompanied B related C involved 28 A out B to C of 29 A how B why C when 30 A Unless B If C Whether 31 A Get B Expect C Need 32 A however B although C because 33 A As B During C Until 34 A one B a C the 35 A you B your C yours Question 36 45 Read the passage below about a supermarket chain Choose the correct word to fill each gap from A B C or D on the opposite page For each question mark one letter A B or C on your Answer Sheet Storewise plc Storewise plc shares jumped 36 a new high for the year after the retailing giant unveiled its best quarterly trading performance 37 1998 Same store sales at Storewise rose 6 9 for the 14 weeks ending November 15 with strong wolumes of 6 6 38 were much better than investment analysts expected Storewise shares yesterday 39 8p to 252p in response to the news Storewise already 40 for 1of every 8 spent in all shops in the UK Analysts said that it is picking up even further market 41 benefiting from the current weakness of its rivals The chain s performance in non food business is 42 market leading positions in books CDs and cosmetics Storewise director George Bloom said We re 43 a good job for our customers Our stores are very busy so we ve been putting extra staff 44 our stores There s 45 a good effort by everyone in the organization 7 36 A up B to C on 37 A since B as C before 38 A what B when C which 39 A climbed B extended C raced 40 A caters B measures C accounts 41 A share B division C segment 42 A arriving B reaching C getting 43 A doing B having C making 44 A along B into C between 45 A gone B been C had PART THREE Question 46 52 Read the text below about RCT a leading law firm Are sentences 46 52 below Right or Wrong If there is not enough information to answer Right or Wrong choose Doesn t say For each sentence 46 52 circle one letter A B or C on your Answer Sheet RCT ALAW FIRM WITH A DIFFERENCE RCT one of the UK s largest law firms introduced its new brand name this year replacing the surnames of the original partners Richardson Crane and Truman who established their law firm in the late 19th century In 1987 the firm had a turnover of 1m Now it has 11 offices 259 lawyers 83 of them women a greater ratio than the average law firm a support staff of nearly 2 000 and its turnover is more than 140m The firm represents a number of major UK companies and has a strong international network Although very competitive in the market place RCT has created a caring environment for its staff For example the working week was cut recently while pay remained the same RCT says its success is due to the way its lawyers are paid The profit share for each lawyer is calculated annually and is based on work completed rather than being an automatic reward for length of service Another difference between this firm and many others is than there are no fixed office hours staff decide on their own work pattern although there are minimum and maximum numbers of working hours One of the firm s great competitive strengths is that its offices are open to take telephone calls 24 hours a day seven days a week 46 RCT has traded under the same name since 1978 A Right B Wrong C Doesn t say 47 TCT employs a higher proportion of female lawyers than most other law firms A Right B Wrong C Doesn t say 48 RCT has offices in Europe A Right B Wrong C Doesn t say 49 RCT recently increased the salaries of all staff A Right B Wrong C Doesn t say 8 50 The lawyers receive a share of the profit according to the amount of work they have done A Right B Wrong C Doesn t say 51 All the staff work a minimum of 35 hours each week A Right B Wrong C Doesn t say 52 RCT can be contacted at any time A Right B Wrong C Doesn t say Question 53 60 Read the text below about a large company Answer questions 53 60 on the opposite page The Wright Way Wrights the famous department store and supermarket group has twenty five stores in various parts of the country It also has a supermarket chain with 117 shops In addition the group owns holiday centers cottages and ocean going yachts which are available to staff who have served for a minimum of ten years or to their close relations at highly attractive rates The group has expanded dramatically over the last eighteen months spending millions of pounds on a range of eye catching new stores in Manchester Birmingham and Glasgow The means for such growth can be explained by a simple sum which is the standard test of retail success profit per square metre The Wrights group currently achieves an average profit of 210 per square metre in its stores while its main competitor only manages 80 Although wages in the retail industry as a whole are fairly poor Wrights staff are amongst the best paid And in addition to competitive salaries having shares in the business means that they also receive a bonus payment calculated as a percentage of annual profits Last year it was an extraordinary 22 per cent The company was based on the idea that all workers should be partners in the business and this policy operates at all levels Every shop has a committee which elects 120 central members who in turn elect members to the central board It is this method of organization which has certainly led to the excellent conditions of employment enjoyed by staff Benefits don t stop at the very generous bonuses For example there are large corporate discounts on health club membership charges and half price theatre tickets And after 25 years service staff are able to take six months paid leave There is a committee which considers claims for single payments to staf who have had health problems There are Christmas gifts for pensioners and trips abroad every year for many of those employed in non management positions There are in short considerable advantages to working for Wrights For questions 53 56 choose the correct answer For each question circle one letter A B or C on your Answer Sheet 9 53 What has been Wrights most recent business venture A It has taken over a supermarket chain B It has made some of its existing stores larger C It has increased the number of its stores 54According to the text in which way is Wrights performance better than that of its competitors A Profit margin on goods is greater B its growth rate is rising more quickly C Its profits in relation to its retail space are greater 55According to the text which aspect of Wrights organization is unusual A The company belongs to the workers B All workers spend some time on the board C Managers work in the shops 56What kind of text is this A an advertisement for Wrights B an article in a business magazine C a section from a company report For questions 57 60 use the information in the text to match each topic with the person who talked about it A G For each question mark one letter A G on your Answer Sheet Do not use any letter more than once 57 Retired staff 58 Families of staff 59 Staff who have been sick 60 All staff WRITING PART FOUR Questions 61 65 Read the memo and advertisement below Complete the information form on the opposite page Write a word phrase in CAPITAL LETTERS or number in spaces 61 65 on our Answer A free health club membership B cheap theatre tickets C holiday accommodation D six months leave E one extra payment F annual present G visits abroad 10 Sheet MEMO Bus Tec Services Ltd To Richard Finance From Anna Marketing I think it would be a good idea to advertise our new website in the attached directory We don t need their design services but I think we should have a half page entry in the telecommunications sections For your information the new website address is www tecserv co uk Are you interested in trading on the Net If you need expert advice
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