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国际化肥企业标杆研究,化肥年产值,美盛发展历史,Our StoryWe are living through a marketing and sales revolution, and there has never been a more dynamic time for brands and retailers. At Mosaic we are never satisfied with the status quo and are in constant search for new ideas and new ways to help our clients build their brands amidst the evolving dynamics of empowered consumers leveraging new technologies.We werent surprised about the change, in fact in early 2004 we understood that People would be at the center of how brands connect with consumers one experience at a time. We invested in People, Training and Technology, because we knew the old ways of mass production and mass marketing were no longer working.We also built on our decades of retail sales and merchandising experience to include experiential marketing and digital services. We were prepared to lead the revolution, not just respond to it.Our unique capabilities of reaching consumers in the community, at retail and online have proven to be a winning service model for our clients. Delivering these services seamlessly across North America is a big part of why so many Fortune 100 companies work with Mosaic.,Mosaic 美国美盛公司,营销网路:在11个国家拥有生产设施。销售遍布全球五大洲,在50多个国家建立了先进的分销设施和销售网络。,(网址:/),yara发展历史,公司创始人贝克伦和艾德在位于挪威诺托登的测试中心利用水力发电的电力提取空气中的氮,是世界第一个用人工生产的氮肥产品(硝酸钙)。NORSK HYDRO 公司于1905年12月2日正式成立,是近代全球农业现代革命的重要标志。一个包括电力供应的大型新生产基地在诺托登落成,同时,也在卢坎兴建工厂。其间,暹罗(今日的泰国)朱拉隆功国王亲临两所工厂考察。1928年,位于卢坎的生产厂开始生产合成氨。1929年,于波斯格朗兴建化肥生产基地,开发新工业产品,如重水及二氧化碳等。同年,荷兰斯勒伊斯基尔 (Sluiskil NSM) 的生产基地正式投入运作。在瑞典斯德哥尔摩成立销售办事处。在美国开展销售业务,全力推广硝酸钙,用于水果和蔬菜类经济作物的市场。通过设于加州旧金山的销售代理,全面开展美国市场业务。1949年 Glomfjord 工厂成立,并开始利用水力发电把和成氨提升转为硝酸钙和复合肥。在波斯格朗建立合成氨生产基地,生产工艺采用“部分氧化重油技术”和“蒸汽转化石脑油技术”。1969年与卡塔尔政府属下的卡塔尔工业集团合资成立 QAFCO 公司。通过一系列的并购,将荷兰 NSM 公司,瑞典 Supra 公司,英国 Fisons 公司,德国 Sticstoff 公司,Windmill公司和法国 Cofaz 公司等化肥生产和经营企业收归旗下,进一步扩大了公司产能及经营版图。1982年,在中国深圳赤湾港设立散装化肥仓储物流基地,为中国广大农户提供更佳的服务。收购巴西 Adubos Trevo 公司并取得南非 Kynoch 公司的控股权。NORSK HYDRO 公司决定将原化肥部分拆,成立专注于化肥及相关业务的雅苒国际集团,同时在挪威首都奥斯陆证劵交易所上市。2004年3月25日在奥斯陆证券交易所上市。雅苒的目标是成为未来化肥行业业绩优异的领先者。雅苒国际集团的业务进一步扩大,包括扩大集团在巴西的业务,收购瑞士 Balderton 公司一半股权,与 Praxair 成立合资企业,收购芬兰凯米拉长之道公司 (Kemira GrowHow) 及大力研制废气减排产品及开拓相关市场雅苒赢得环保优秀奖,并且,位于卡塔尔的合资企业 (QAFCO) 进一步扩大产能。同年,雅苒公布创纪录的收益。Jrgen Ole Haslestad 先生继 Thorleif Enger 先生退休后出任雅苒国际的首席执行官。,挪威Yara(雅苒亚拉),(网址: / ),挪威Yara(雅苒亚拉),(网址: / ),世界化工企业,化工企业在中国,化工年产值,巴斯夫发展历史,早于公元前2600年,中国已出现了有关使用染料之文字记载。另一方面,德国人亦一向是开发染料的先驱者。1834年,德国一名化学家发现,若在提炼煤油时加上漂白剂,苯胺会放出鲜蓝色彩,这奠定了日后发展苯胺染料的基础。 与此同时,中国的纺织业正处于蓬勃发展期,巴斯夫把握此大好良机,于1885年派遣一名代表梅耶尔前往上海推销染料。就在这个以带领服装潮流见称的中国城市里,巴斯夫染料成为了畅销产品。由那时候开始,巴斯夫正式踏足中国市场。 巴斯夫是一间大型国际化工公司,在39个国家中生产各种产品,并与170多个国家的客户商务往来。巴斯夫集团于1997年底综合销售额高达558亿马克。1997年底,巴斯夫的员工人数超过100,000名。 巴斯夫的业务主要以化学品及塑料为核心,范围十分广泛,从原料,例如天然气,到植保剂和医药等,数不胜数。1997年各业务部门的销售额所占比例如下:保健及营养20%;染料及整理剂23%;化学品16%;塑料及纤维26%;石油及天然气11%;其他4%。 分布世界各地的巴斯夫雇员本着创新精神共同建立起公司。这种精神从最初开始便已形成一种传统,这对公司十分重要,因为巴斯夫所制造的消费品并不多,但在物料供应方面可说是包罗万象。这些物料被用作制成各式各样使生活更美好的产品,例如蓝色牛仔裤所用的靛蓝染料和汽车所有的涂料等。尽心尽力为我们的生产带来优质产品,是构成巴斯夫成功的部份元素。 听取客户意见,为客户提供服务以及满足他们的需求,是巴斯夫的宗旨,为贯彻这宗旨,公司将继续开发新产品和增强巴斯夫在市场所占的领导地位。此外,公司每年投资于世界各地科研开发工作的经费逾20亿马克,为巴斯夫致力于未来发展的路向提供有力的支援。 事实上,巴斯夫的未来发展方向并不只着眼于商业利益上,更关注到我们所居住的地球。随着社会价值观的转变,人类愈来愈重视安全及环境保护。这两点对巴斯夫将来的成功发展十分重要,而我们参与全球性的“关怀责任”计划,正是对“延续发展”的一项重要贡献,这项计划用于巴斯夫所有业务范畴及附属公司内之产品和服务。,德国巴斯夫,(网址: /apex/GChina/GChina/zh_CN/portal),营销网路:巴斯夫集团在欧洲、亚洲、南北美洲的41个国家拥有超过160家全资子公司或者合资公司。,拜尔发展历史,拜耳,营销网路:,(网址: / ),陶氏化学发展历史,陶氏化学,营销网路:中国(北京、天津、上海、广州、香港、台北)等180个国家和地区。,(网址:/greaterchina/ch/),广泛应用于建筑、水净化、造纸、药品、交通、食品及食品包装、家居用品和个人护理等领域,包括食品、运输、保健和医药、个人及家居护理、建造与工程等。,德国杜邦发展历史,杜邦,挪威海德鲁发展历史,NORSK HYDRO成立于1905年,创始人是享负盛名的挪威当代工业家艾德 (Sam Eyde)、贝克伦 (Kristian Birkeland) 和 瓦伦贝克 (Marcus Wallenberg),他们利用挪威充足的水电能源生产出公司第一个重要产品矿物肥料, 产品面世后,即引起世界各地的高度重视,大幅提高了本农作物产量,为日后全球的农业生产奠下了坚实的基础。经过期后数十年的努力开拓,NORSK HYDRO 公司的业务不断扩大成为一间大型综合企业,主要板块包括化肥、石油和金属。为确保经营化肥及相关产品的部门能更专注其业务开拓,NORSK HYDRO 公司最后决定于2004年将化肥及相关业务分拆,成立雅苒国际集团并于同年在挪威奥斯陆证券交易所上市。随着公司业务不断壮大,雅苒的目标是成为行业的典范,继续为世界各地的客户提供最优质的产品及优良的服务,创造最佳的经济效益。,挪威海德鲁发展历史,HistoryThe first steps with fertilizerFinanced by the Swedish Wallenberg family and French banks, the company was founded on December 2, 1905 as Norsk hydro-elektrisk Kvlstofaktieselskab (lit. Norwegian hydro-electric nitrogen limited) by Sam Eyde, exploiting a novel technology for producing artificial fertilizers by fixing nitrogen from air. The technology had been developed by the Norwegian scientist Kristian Birkeland. The method is still known as the BirkelandEyde process. The process required large amounts of electric energy, and for this, a power plant was built at the Svelgfossen waterfall near Notodden. Later also Rjukanfossen waterfall was developed and its power harnessed, in the process establishing the city of Rjukan, establishing the plant Norsk Hydro Rjukan.Hydros first factory was built at Notodden (opened in 1907) followed up with another at Rjukan, Tinn (opened in 1911). Then in 1912 production is established at Glomfjord in Nordland. In 1930 Norsk Hydro opened a plant at Herya outside Porsgrunn. To begin with it was to function as a shipping port for the fertilizer as well as a point to import limestone. From 1936 Hydro also started producing fertilizer at Herya. There was also opened a railway, Rjukanbanen, connecting Rjukan with Hry. The railway opened in 1909 and consisted of a railway ferry across Tinnsj, railway again with Tinnosbanen and a barge ride from Borgestad to Herya with barge on the Telemark Canal. The canal was superseded by the railway line Bratsbergbanen in 1916.By the 1920s, Norsk Hydros electric arc-based technology for manufacturing artificial fertilizer was no longer able to compete with the newly developed Haber-Bosch process, and in 1927 the company formed a partnership with the German company IG Farben in order to gain access to this process. By 1945, IG Farben had become a majority shareholder in Norsk Hydro. The plant at Herya was a direct result of no longer being dependent on immediate proximity to the power sources. This provided the advantage of being able to have the plants and the shipping port in the same location, as was the case with the Herya plant.,挪威海德鲁发展历史,Heavy water production at RjukanHeavy water sample made by Norsk HydroThe Rjukan plant was the only location in Europe which produced heavy water, a component the Allied powers in World War II feared would be used as part of the German atomic bomb project, and consequently was the target of several commando and air raids and a sabotage raid which eventually resulted in the plants destruction and later reconstruction. (This story was portrayed in the Kirk Douglas movie The Heroes of Telemark.)The first metalThe first steps towards light metal production came in 1940 when Hydro started construction of a magnesium carbonate plant at Herya, but the German invasion of Norway stopped the plans.During the Second World War Norsk Hydro collaborated with IG Farben and Nordische Aluminium Aktiengesellschaft (Nordag) in building new aluminium and magnesium plants in support of the German war effort. The construction was however ended on July 24, 1943 when an allied bombardment completely destroyed the facilities, killing 55 construction workers. As Germanys defeat became more likely, Norsk Hydro started to tone down its collaborative relations with the occupier.In 1946 the rdal aluminium plant was opened, operated by the state owned company rdal og Sunndal Verk. In a merger Hydro acquired this company in 1986, in essence establishing the light metal division Hydro Aluminium.Since 1919 there had first been zinc, then aluminium production at Glomfjord in Northern Norway. Hydro bought the power plant in 1947 and started ammonia production there instead. In the 1950s Hydro opened a new magnesium plant in Herya and in 1963 Hydro started in cooperation with Harvey Aluminum a plant at Karmy to produce aluminium. The plant, called Alnor, was purchased in whole by Hydro in 1973.In 2000, Hydro acquired Wells Aluminum, a network of aluminium extrusion plants in the United States. Two years later, the company acquired the leading German aluminium producer Vereinigte Aluminium Werke from the German utility company E.ON and the French building systems company Technal.Hydro became a truly integrated aluminium company in 2011, when it acquired the aluminium assets owned by Vale in Brazil. This made Hydro a significant player in bauxite mining and alumina refining.,挪威海德鲁发展历史,Into the petroleum ageMain article: Hydro Oil & GasIn 1965 Hydro joined Elf Aquitaine and six other French companies to form Petronord to perform search for oil and gas in the North Sea. Hydro soon became a large company in the North Sea petroleum industry, and also became operator of a number of fields, the first being Oseberg.In 1969 Hydro started its first international operations, with a 25% stake in a fertilizer plant in Qatar.Hydro acquired in the late 1980s the Mobil service stations in Norway, Sweden and Denmark, changing their name to Hydro. In 1995 Hydro merged its gas stations in Norway and Denmark with the Texaco, creating the joint venture HydroTexaco. The service station chain was sold in 2006 to Reitangruppen. In 1999 Hydro acquired Norways third largest petroleum company Saga Petroleum, which had major upstream operations primarily in Norway and the United Kingdom. The British operations were later sold.Hydros fertilizer business was spun off as a separately stock-listed company under the name of Yara International on March 26, 2004. Hydro distributed all its Yara shares to Hydros shareholders and presently has no ownership in Yara.In December 2006 Norsk Hydro revealed a proposal to merge their oil business with compatriate oil and gas company Statoil.2 Under the rules of the EEA the proposal was approved by the European Union on May 3, 20073 and by the Norwegian Parliament on June 8, 2007.4 The merger was completed by 1 October 2007. Hydros shareholders took 32.7% of the new companyStatoilHydroshares.3OperationsAluminiumHydro is the fourth largest integrated aluminium company world wide.citation needed In Norway Hydro has plants in Rjukan, Raufoss, Vennesla, Karmy, Hyanger, rdal, Sunndalsra, Holmestrand and Magnor. The corporation also has plants abroad.Qatalum was the largest aluminium plant ever launched in one step. Located in Qatar, the company is an equal 50-50 joint venture between Qatar Petroleum and Hydro. Its annual capacity is 585,000 tonnes of primary aluminium, all to be shipped as value added aluminium casthouse products. A 1350 MW n
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