BEC常用词语搭配.doc

Simon老师整理出BEC中、高级口语的十个关键名词及其搭配，用于口语表达，也可用作写作的参考。 以下是关键词，在我的博客和小组也可以找到，enjoy. 1. Profit ADJECTIVE big , considerable , enormous , good , greater , high , huge , large , massive , maximum, strong , increasing , rising low , modest , reasonable , small declining , falling overall , total average , steady additional , excess , extra quick expected potential future gross, net VERB + PROFIT bring , bring in , earn , generate , make , produce , boost , increase double maximize guarantee PROFIT + VERB climb , grow , increase , jump , rise , soar decline , drop , fall , plummet , plunge PROFIT + NOUN margin motive 2. Advertisement ADJECTIVE good discreet misleading magazine , newspaper , press , television , TV VERB + ADVERTISEMENT place , put , take out, publish , run 3. Service ADJECTIVE efficient , excellent , first-class , good , professional , quality bad , poor , terrible prompt , quick slow friendly , personal customer after-sales VERB + SERVICE deliver sth (to sb) , give (sb) , offer (sb) , provide (sb with) get , receive improve guarantee 4. Awareness ADJECTIVE full greater , heightened , increased dawning , growing , increasing acute , deep , intense , keen , strong general , public brand , consumer VERB + AWARENESS have build , create , develop , encourage , enhance , foster , heighten , increase , promote , raise AWARENESS + VERB increase , spread 5. Brand ADJECTIVE leading , major , premium , principal , top famous , favorite , name , popular , well-known new BRAND + NOUN identity , image , name , value awareness loyalty 6. Customer ADJECTIVE big , favoured, favourite , good , important , key , large , major long-standing , long-time , loyal , valued regular current , existing , old new potential , prospective , would-be dissatisfied , satisfied VERB + CUSTOMER have deal with , help , serve , attract , draw , entice , get , lure lose keep , retain satisfy CUSTOMER + NOUN relations, service , support demands , needs , requirements , specifications feedback , reaction dissatisfaction , satisfaction loyalty complaints , enquiries, requests survey 7. Cost ADJECTIVE considerable , enormous , great , high , huge low increasing , rising , soaring , spiralling administration, construction , development , fuel , labour, maintenance , manufacturing , production , research operating , running fixed , variable, direct , indirect overhead VERB + COSTS pay increase bring down , cut , lower , reduce control , keep down , minimize cover recover COSTS + VERB go up , increase , rise , soar 8. Market A business/trade ADJECTIVE competitive active , booming, strong steady buyers , sellers job , labour/labor VERB + MARKET develop , expand break into , enter , get into , penetrate capture , dominate control , drive supply lose MARKET + VERB open up boom , grow develop , evolve , mature react , respond MARKET + NOUN price conditions leader position , share penetration trends B people who want to buy sth ADJECTIVE big , broad , good , huge , large mass poor , small expanding , growing shrinking ready target VERB + MARKET create target reach , tap , tap into MARKET + VERB expand , grow shrink collapse MARKET + NOUN research demand 9. Product ADJECTIVE good , right innovative high-end , quality marketable promotional high-tech VERB + PRODUCT buy , purchase sell advertise , market , promote introduce manufacture , produce create , design , develop customize , tailor deliver , distribute export , import launch package label test PRODUCT + NOUN category, range, type design , innovation development management package description , information launch price quality life cycle safety 10. Price ADJECTIVE high rising , soaring falling low reduced , rock-bottom, bedrock, threshold affordable , attractive , competitive, reasonable , right average retail , sale , sales , selling wholesale fixed market VERB + PRICE fix , set boost , double , increase , push up , raise bring down , cut , drop , lower , push down , reduce , slash adjust PRICE + VERB go up , incr