新编剑桥商务英语完整中级Unit 2bVIP

.,商学院工商管理系商务英语,BEC-IIUnit2BCorporatehospitality公司商务招待,.,商学院工商管理系商务英语,TeachingObjective,ToenableSstotalkaboutcorporatehospitalityTopracticereadingforgistandspecificinformationToraiseawarenessofformalversusinformallanguageinlettersToreviewlanguageformakinganddealingwithinvitationsTopracticewritingaletterofacceptance,.,商学院工商管理系商务英语,Unitoverview,Mixingbusinesswithpleasure:Speakingofsuitablewaysofentertainingcorporateguestsanddiscussingadvantageanddisadvantageofmixingbusinesswithpleasure;Readinganarticleaboutbusinesssocializing.Arrangingacompanyvisit:Readingofaninvitationletter,Languagefocusandwritingaletterofaceptance,.,商学院工商管理系商务英语,Content,MixingbusinesswithpleasureArrangingacompanyvisit,.,商学院工商管理系商务英语,Mixingbusinesswithpleasure,VocabularyOralPracticeReadingComprehensionOralpracticeSupplementaryreadingSupplementaryaudio,.,商学院工商管理系商务英语,Vocabulary1-2,corporatehospitality商务接待，企业社交tip技巧，窍门，忠告tobeinneedof需要businessobjectives商务目标socialsetting社交场合trainingconsultants培训咨询corporateevents商务活动asocialevent社交活动accommodation住处poortiming时间不当,.,商学院工商管理系商务英语,Vocabulary2-2,salesfigure销售数字therecipeforsuccess成功秘诀establish/buildagoodbusinessrelationship建立良好的商务关系tradefair贸易会fashionsportswear运动时装teenage少年productionmethods生产方式headoffice总部designteam设计小组marketingandsalesdirectors营销和销售部门的主管induetime经过一段时间，到适当的时候,.,商学院工商管理系商务英语,.,商学院工商管理系商务英语,OralPractice1-2,Readtheprofilesofthebusinesspeoplebelow.Choosewaysofentertainingthemformthefollowinglist.,.,商学院工商管理系商务英语,OralPractice2-2,Aroundofgolf一场高尔夫球Asightseeingtourofthecity城市观光游Avisittoasportsevent观看体育赛事Ashoppingtrip购物游fact-findingmission情况考察offeryourcompanyasubstantialcontract为您的公司提供一份客观的合同toplaceanorderwith向定购avaluedcustomer有价值的客户finaliseoneortwosmalldetailsconcerning对与有关的一两个详细情况做出最后决定。amanufactureroffashionsportswear时装运动服生产商atwo-daystopover为期两天的中途停留注：（乘飞机作长途旅行中）中途下机逗留，中途短暂停留,.,商学院工商管理系商务英语,Reference:,afact-findingmissionenablesbusinessmentounderstandthecompany实地考察能使商人们了解公司invitehimtoaroundofgolf邀请他去打一场高尔夫球befithissocialstatus适合他的社会身份facilitateone-to-oneconversation有利于一对一交流takeitasachancetostrengthenbusinessties把此作为加强交流的机会havetherightatmospheretotalkaboutbusiness有恰当的谈论商务的气氛canconcentrateontheworkwithoutdistractionachancetoknowtheotherpeoplebetter,.,商学院工商管理系商务英语,ReadingComprehension,TextTexttranslationWordsandexpressionsReadingcomprehensionexercise,Readthearticleandthinkaboutwhichwaysofentertainingbusinessclientsarementioned.,.,商学院工商管理系商务英语,Text1-7,TrainingtobeentertainingandmakingitpayDianeSummerspicksupsometipsonhowhostsandclientscanmixbusinessandpleasuremoreeffectively.Chinese,.,商学院工商管理系商务英语,Text2-7,Gotalunchwithaclientorcontacttoday?Areyousureyourobjectivesofthemealareclear?Ifyouranswertothelastquestionisyes-havingsomenicefoodandgettingtoknowtheotherpersonalittlebetter,youcouldbeinneedofatrainingcourse.Fortunately,oneisnowavailable.CalledinfluencinginaSocialContext,thethree-dayprogrammerunbyHuthwaite,theUK-basedtrainingconsultants,willgiveyoutheknowledgeandskillstoplanandachieveobjectivesinasocialsettingwhileensuringthatyourclientsandprospectsstillenjoythemselves.Chinese,.,商学院工商管理系商务英语,Text3-7,Thefirstthingthecoursestressisthatthereisnopointintakingclienttoarugbymatchifyouarehopingtohavesomeone-to-oneconversations.Instead,useasportingeventortheopera,forexample,asahook,thenarrangeamealafterwardsforthemoreintimatediscussionsaboutyourcompanysoutstandingrecord,orwhateverbusinessitisthatyouwishtodo.Chinese,.,商学院工商管理系商务英语,Text4-7,Anothercommonmistakemanybusinessmakeittosendstafftocorporateeventswithouttellingthemwhytheyarethereorwhattheyshoulddo.Itisnotsurprisingthattheyseethisasachancesimplytostandaroundhavingfreedrinksonthecompanyandchattingtoeachotherratherthantalkingtoclients.Everyonefeelsuncomfortableinthissituation.Chinese,.,商学院工商管理系商务英语,Text5-7,Also,manybusinesspeopleseemtobeafraidofmentioningthewordbusinessatcorporateevents.Yetoomuchsocialchit-chatandgetting-to-know-youtypeconversationaddsuptomissedopportunities.Corporateeventsneedtobeseenforwhattheyare-businessmeetinginasocialsetting.Chinese,.,商学院工商管理系商务英语,Text6-7,Afurtherdifficultyliesindecidingexactlywhenyourbringupthematterofbusinessatsocialevent.Somepeoplesimplyhavepoortiming.Whatclientwantstospendaneveningatthetheatrelisteningtoyouwhisperhalf-yearsalesfiguresintohisear.Nomatterhowexcitingyoumaythinktheyare?Chinese,.,商学院工商管理系商务英语,Text7-7,AccordingthePeterBelseyfromHuthwaite,therecipeforsuccessandthekeytoestablishingorbuildingagoodbusinessrelationshipseemstobetheabilitytomixsocialconversationwithpurposefulconversationandtomovesmoothlyandeffortlesslybetweenthetwo.So,ifyourehavinglunchwithaclienttoday,Chinese,.,商学院工商管理系商务英语,Wordsandexpressions1-7,Pickup这个短语是“学会，学到”的意思，比如：ShesoonpickedupFrenchwhenshewenttoliveinFrance.她到法国居住后很快就学会了法语。另外，pickup还有一个常见的意思，那就是“接某人”，比如，pickmeupattheairport.在机场接我。contact做名词，意思是“熟人，在业务上有关系的人”，“可能有利用价值的人”（aperson,esp.inahighposition,whomyoucanusetoyourknowledgeinyourworkorsociallytogiveyouinformationorinstructions）例如，thecontactatcityhall在市政府工作的人,.,商学院工商管理系商务英语,Wordsandexpressions2-7,available的意思是可以得到的。比如，alotfreeEnglishcoursesarenowavailableintheinternet.现在在网络上有很多免费的英语课程。available这个词很有用。比如说：Iamnotavailable.Iamalreadyengaged.不好意思。我已经订婚了。用这句话可以很明确地拒绝那些追求你的人。,.,商学院工商管理系商务英语,Wordsandexpressions3-7,有两个很重要的单词，第一个是context:环境，背景，来龙去脉；前后关系.Youcanoftentellthemeaningofawordfromitscontext.我们往往可以从一个字的上下文知道它的意思。Crimehastobestudiedinitssocialcontext.研究犯罪活动必须联系它们所在的社会背景。另外一个单词是prospect.这是一个可数名词，意思是“可能的/潜在的顾客”，“委托人或购买者”（apotentialcustomer,client,orpurchaser）比如：Thecarsalesmantalkedtoseveralprospects.那汽车销售员和好几个可能成为客户的人谈话。,.,商学院工商管理系商务英语,Wordsandexpressions4-7,Seeas把看作是,认为。比如：Ididntseehisdeterminationasadefect.我不认为他的果断是一种缺陷。Standaround闲站着，也可以写成standabout.例如：dontstandarounddoingnothing,givemeahandwiththeluggage.别闲站着啥也不干，帮我提提行李。类似的表达有sitaround/about闲坐着。onthecompany在这段话中的意思是“由公司付钱”。我们也可以说：Thismealisonme.这顿饭我请客，我买单。Havinganothercoffeeonme.再来一杯咖啡，我买单。,.,商学院工商管理系商务英语,Wordsandexpressions5-7,Beafraidofdoingsth害怕做某事：Iamafraidofspeakingtothepublic.我害怕在公众场合讲话。Chit-chat是“非正式的闲聊”，也可以做动词用。比如:wearejustchit-chatingaboutthisandthat.我们只是在随便闲聊而已。Addupto意味着，说明。比如：theiractionaddeduptoadeliberatefloutingofrules.他们的行动说明他们在故意违反规则。,.,商学院工商管理系商务英语,Wordsandexpressions6-7,Liein(原因，答案，兴趣等)在于比如：Thecausesofthewarlieinthegreedandincompetenceofpoliticiansonbothsides.战争的起因在于双方面政界人士的贪婪和无能。注意，如果指责任，选择，决策等方面的关键在于某人，习惯上是用liewith。例如；Responsibilityforthedisastermustultimatelyliewiththegovernment.灾难的责任完全在于无能的政府。Thechoicelieswithyou.由你选择。Somepeoplesimplyhavepoortiming.有些人总是提得不合时宜。,.,商学院工商管理系商务英语,Wordsandexpressions7-7,Recipe是“处方，秘诀”的意思，比如Hethinkstheonerecipeforsuccessliesinhardwork.他认为成功的唯一诀窍在于勤奋。Thekeytoestablishingorbuildingagoodbusinessrelationship建立良好的商务关系的关键是注意，这里的to是介词，所以必须跟动名词establishing和building连用。mixsocialconversationwithpurposefulconversation把“社交活动”与“目的性对话”交织起来。又比如其它例子：mixbusinesswithpleasure.把公务和娱乐结合起来。,.,商学院工商管理系商务英语,Readingcomprehensionexercise,Usingtheinformationinthearticle,completeeachsentencewithaphrasefromthelistReadthearticleagain.Choosethebesttitleforeachnumberedparagraph.,.,商学院工商管理系商务英语,Oralpractice,buildagoodbusinessrelationship建立良好的商务关系establishrapportwithclients与客户建立联系enhancemutualunderstanding增进相互理解amorecolorfullife更为丰富多彩的生活workandplayareone工作与休息融为一体difficultyofswappingroles角色交换的困难forgetyourrole忘记自己的角色toopreoccupiedwithyourwork对工作过于专心,Speaking.Whataretheadvantagesanddisadvantagesofmixingbusinesswithpleasure.把商务和娱乐结合的有利之处和不利之处是什么？,参考词汇和表达,.,商学院工商管理系商务英语,Arrangingacompanyvisit,ReadingcomprehensionReadingexerciseLanguagepointsWritingpractice,.,商学院工商管理系商务英语,Readingcomprehension,Reading.MrFellini,thePurchasingManagerofCuoreSportivo,hasreceivedthisinvitationfromAngelaGoddardofTrackplusLtd.Readherletter.Whatistheinvitationfor?,LetterWordsandexpressions,.,商学院工商管理系商务英语,Letter1-4,DearMrFellini,IwasdelightedtofinallymeetyouattheMilantradefairlastweekandIwouldliketothankyoufortheinterestyouexpressedinTrackplusandourrangeofchildrensandteenagefashionsportswearandaccessories.,.,商学院工商管理系商务英语,Letter2-4,wewouldliketoinviteyoutospendtwoorthreedaysintheUKtovisitourfactoryinOxfordandgiveyouanoverviewofourfacilitiesandproductionmethods.ThiswouldalsobeanopportunityforyoutovisitourHeadOfficeinLondontomeetourdesignteamandMarketingandSalesDirectorstodiscusscommonareasofinterest.,.,商学院工商管理系商务英语,Letter3-4,Asyouwouldbeourguest,wewouldofcoursemeetallyourexpense.WecanalsoputacompanycaranddriveratyourdisposalduringyourstayinLondon.Ibelieveyoumentionedthatyouareakeentheatre-goer.Wewould,therefore,bepleasedtoarrangeforyoutoseeaWestEndPlayifthiswouldinterestyou.,.,商学院工商管理系商务英语,Letter4-4,Letter4-4Intermsofpossibledates,wewerehopingthatwecouldarrangesomethingfortheendofthemonth.Iwouldbegratefulifyoucouldtellmeinthenextfewdaysifthiswouldbesuitableforyou.Pleaseletmeknow,however,ifyouwouldpreferalternativedates.IdohopeyourschedulewillallowyoutoacceptourinvitationIlookforwardtohearingfromyouinduecourse,.,商学院工商管理系商务英语,Wordsandexpressions1-4,Ourrangeofchildrensandteenagefashionsportswearandaccessories.这里的“range”一词的意思是“（变化）范围”。比如：awidepricerange极大的价格变化范围。另外，teenage是形容词，所以后边直接跟名词，,.,商学院工商管理系商务英语,Wordsandexpressions2-4,Facilities是“设备”，“设施”的意思。一般都是用复数。例如：hospitalsandotherhealthcarefacilities医院和其他的医疗保健设施。Meetallyourexpenses中的meet是“支付”，“付清”。例如：Canyoumeetthisaccount?你能付清这笔钱吗？Put/leave/placesthatsbsdisposal把某物交给某人自由处理。比如，我们还可以说，mylibraryisatyourdisposal.我的书房由你随意使用。,.,商学院工商管理系商务英语,Wordsandexpressions3-4,akeentheatre-goer中的keen意思为“对入迷”。比如，heisakeengardener他是个园艺迷。在商务英语中，keen常常表示“激烈的，强烈的”。比如，akeencompetition激烈的竞争。Intermsof:从的角度来看，（inrelationto;withreferenceto）比如：Intermsofnaturalresources,itisoneofthepoorestcountriesinWesternEurope.就自然资源而言，这是西欧最贫穷的国家之一。,.,商学院工商管理系商务英语,Wordsandexpressions4-4,induecourse/time:经过一段时间，到适当的时候。比如：weshallnodoubtgettheinformationinduecourse.毫无疑问，我们到时候会得到信息的。,.,商学院工商管理系商务英语,Readingexercise1-2,Readingexercise1-2Readthearticleagain.Arethefollowingstatementstrueoffalse?MrFellinifirstmetMsGoddardattheMilantradefair.MrFellinihasalreadyseenTrackplussproductionprocess.TrackpluswillpayforMrFellinisaccommodationexpenseonly.MsGoddardwouldlikeMrFellinitovisitattheendofNovember.MsGoddardissurethatthedateswillbeconvenientforMrFellini.答案：1true2false3false4true5false,.,商学院工商管理系商务英语,Readingexercise2-2,Choosethemostappropriatephrase(AorB)tofilleachnumberedspaceintheletter.A.itwasreallygreatIwasdelightedA.wedreallylikeyoutocomewewouldliketoinviteyou.A.IbelieveyoumentionedImprettysureyoutoldme.A.Iwouldbegratefulifyoucouldtellmeitdbeniceifyoucouldletmeknow.A.Imreallyhoping.Idohope.A.Ilookforwardtohearingfromyou.Pleasedropmealine.,.,商学院工商管理系商务英语,Languagepoints1-3,Letterofinvitation邀请信中常见的句型ThefollowingphraseareusefulforformalwritteninvitationsInviting/offering发出邀请（注意：情态动词的使用使语气更加委婉）WeshouldliketoinviteyouWeshouldbeveryplea