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21SecretstoBecomingAGoodSpeaker,Kai-FuLeeManagingDirectorMicrosoftResearch,China,1,WePresentEveryDay!,Notjustconferencetalks.ProductgroupmeetingsBillG/TABmeetingsPreambletoademoConvinceaproductgrouptobeinterestedPresentpatenttoalawyerPresentagroupresultatoffsite“Elevator”talks,2,ButImnotgoodatit.,Presentationskillscanbeacquired.Examples:BillGatesKai-FuLee,3,WhatYoullLearnToday:,CommunicationskillsPreparingtheTalkDeliveringtheTalkHandlingQaskwhatyoucandoforyourcountry”-JohnF.KennedyBADEXAMPLE:“Iwelcomethiskindofexamination,becausepeoplehavetoknowwhethertheirpresidentisacrook.Well,Imnotacrook.”-RichardM.NixonDontuseiteverywhere!,11,VocalSkills:Samemessage;manywaystodeiver,JohnKennedy:“Youneedtocontributetoyourcountry”“Asknotwhatyourcountrycandoforyou;askwhatyoucandoforyourcountry”.Quaylevs.BensonDebate:Quayle:IhaveasmuchexperienceintheCongressasJackKennedydidwhenhesoughtthepresidency.Answer1:“JackKennedyisbetterthanyou.”Answer2:Senator,IservedwithJackKennedy.IknewJackKennedy.JackKennedywasafriendofmine.Senator,yourenoJackKennedy.“,12,VocalSkills:Enthusiasm,Passiondontlookincorner.Dontlooktoomuchatcomputerscreenoryournotes.Lookatpeoplesfaces(noteyes)3-6secondsperperson.Shiftrandomly.Nod,smile,usefacialexpression.,15,VisualSkillsBody,Standupwhentalking.Walkaround=informal.Dont:Rock,shake,leantoomuch.,16,VisualSkillsHands,Gesturecomplementstalk.Shouldcomenaturally,withoutthinking.Makesuretheymatch!NeedtoexaggeratealittleEspeciallywithlargeaudience.Dontfidgetorputinpocket.Videotapewholetalk3sub-concepts;=6lines.ReadableBigWordOutline.Donthavetouseit.ItmaybebesttoREADaspeech.Noexcusenottobefluent!(practice!)Dontstareatpaper.(Memorizeitifyoureprefer).,39,OvercomingNervousness,“Dothethingyoufearandthedeathoffeariscertain.”-RalphWaldoEmerson,40,HidingNervousness,Itispossibletohidenervousness!Dontlettheshakingshow!Makeafist;holdthelectern.Speakloudly.Takeadeepbreath.Lookatafriendlyface.Lookabovepeoplesheads.,41,ArtofGoodOpeningdontcopythestyles.Youmustbeyourselftobecredible.Manystylescouldbeeffective:BillGatesBrillianttechnologistSteveBallmerPowerfulsalesmanSteveJobsPassionateevangelist,46,WhatYoullLearnToday:,CommunicationskillsPreparingtheTalkDeliveringtheTalkHandlingQ&A21secretstobecomingagoodspeaker.,47,Q&A,Q&Aisyourchanceto:Amplifyyourpoints.Increaseyourcredibility.,48,DealingwithQuestions,EasyQuestionsAmplifyyourpoints!HardQuestionsNoneedtoanswerdirectly.Butdonthide!NarrowQuestionsTakeoffline.,49,Q&AGivingAGoodAnswer,RespectthelistenerRightbodylanguageRepeatthequestionCompleteifpeoplecannothear.Paraphrasetohelpamplifyyourpoint.Ifpeoplearetooshy,youstart!Dontargueordismissaquestion.,50,21Secrets,#1Anybodycanlearntogiveagoodtalk.,51,21Secrets,#2Dontgiveatalkunlessyourepassionate.,52,21Secrets,#3Usesimpleandclearwords.,53,21Secrets,#4Playyourvoicetofocusonkeypoints.,54,21Secrets,#5Silenceisagreattool.,55,21Secrets,#6Overprepareeverytalk.,56,21Secrets,#7Tellthemwhatyouregoingtosay.Sayit.Tellthemwhatyousaid.,57,21Secrets,#8HaveONEclearcentralmessagefor:thequestion“Howwasthetalk”,58,21Secrets,#9Openyourtalkwithsomethingthought-provoking,59,21Secrets,#10Slidesshouldbesimple&clear.,60,21Secrets,#11Dontreadfromyourslides.,61,21Secrets,#12Orderyourdemos.,62,21Secrets,#13Rehearse&listentoeachtalkatleasttwice!,63,21Secrets,#14Timeyourtalkoneveryslide.,64,21Secrets,#15ItmaybeOKtoreadfromascript.,65,21Secrets,#16Stayawake!Drink3cupsofcoffeebeforeyourtalk.,66,21Secrets,#17Itispossibletohidenervousness.,67,21Secrets,#18Tailoryouropeningremarkstotheoccasion.,68,21Secrets,#19“Ifyouonlyrememberonethingfromthistalk,youshouldrememberXXX”,69,2

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