Module 5 The Great Sports

Module5,TheGreatSportsPersonality,Reading,football,basketball,badminton,tabletennis,sailing,boxing,racingcar,wrestling,baseball,golf,rugby,YaoMing,Jordan,Ronaldo,Pele,LiXiang,DongYaping,LiNing,gymnastics,Readthepassageandsaywhatyoucanseeinthephoto.,Whatisthesportsmandoing?Doyouknowthenameofthistypeofgymnasticsheisdoing?Whatisthenameofthisgymnast?Whatelsedoyouknowabouthim?,LiNingisperformingonthepommelledhorseatacompetition.,Background1.LiNingsSportsCareerLiNing,afamousgymnast,oneofthemostoutstandingathletesinthe20thcentury,thefounderofBeijingLi-NingSportsGoodsCo,wasbornonOctober3,1963,inLiuzhou.HebeganthetrainingingymnasticsattheageofsevenandenteredtheStatessGymnasticTeamat17.IntheSixthWorldCupGymnasticCompetitionin1982,hewon,sixofthesevengoldmedalsformenandcreatedalegendintheworldsgymnastichistoryandwasawardedasthe“PrinceofGymnastics”.In1989,whenhewas26,helefthisbelovedcompetitionarena竞技场.Inhis19-yearsportscareer,LiNingwon106goldmedalsingymnasticcompetitionsathomeandabroad.LiwasexpectedtowinmoreOlympicmedalsatthe1988Games.2.LiNingsBusinessCareerWhenLiNing,Chinas“Princeof,Gymnastics”retiredfromcompetitivesportsin1988andjoinedthebusinessworld,hesetoffhisjourneytobuildahousehold家喻户晓nameforsportsproductsthatoutdoforeignbrandsinChina.LiisasuccessfulbusinessmaninChina.In1989heinitiated发起the“Li-Ning”sportsproductbrand.Stickingtothespiritof“fromsportsandtosports”,LiNinghasbeensupportingthesportscausesathomeandabroad.Heoftentellshisemployees,“Becomingaworldchampioniseverybodys,dream.Ihaverealizedit.Whilebecomingasuccessfulentrepreneurismydream.Italldependsoneveryoneofyou.”TheLiNinggrouphasnowdevelopedalargenumberoflines,supplyingcasualwear,shoes,leathergoods,necktiesandgiftsaswell.ItisnowthetopsportsbrandonChinasmainland,whichsells50percentmorerevenuetermsthanNike,whichisthenumbertwo,withAdidas,aclosethirdandotherbrandsfarbehind.,Differentitemsingymnastics,Singlebar,Doublebars,horse,Floorexercise,High-and-lowbars,Balancebeam,Anythingispossible.,Aslogan,Logo,Howmanypartscanthispassagebedividedinto?,Part1(para.1):Part2(para.2-4):Part3(para.5):,LiNingwasagreatsportsman.LiNingsachievementinsports,LiNingsucceededinhisnewlifeasbusinessman.LiNingssuccessinbusiness,LiNingsdreamofopeningaschoolforgymnastscametrue.LiNingsdream/goal/ambitioninlife,Matchthemainideasofeachparagraph.,_A.SeveralelementsguaranteedLiNingssuccess._B.LiNingssportslifewasverysuccessful._C.LiNingdecidedtocontinuehisworkforsport._D.LiNingproductsareverysuccessfulnow._E.LiNinglaunchedanewbrandofsportswearafterherretired.,3,1,5,4,2,Readthepassageagainandcheckthetruestatements.,1LiNingwonsixmedalsattheLosAngelesOlympics.2HewasnothappywithhisresultsattheSeoulOlympics.3HegotanewjobworkingforNikesportswear.4Hechosethenameofhissportswearcompanycarefully.,True,True,True,False,5SixLiNingproductsaresoldeveryminute.6LiNingclothesarewornbythenationalteamsofFranceandItaly.7In1991heopenedaschoolwithPeleandMuhammadAli.8Hewantstohelpchildrenbecomegoodatsport.,True,True,False,False,Paragraph1,WhydidpeoplecallLiNingtheprinceofgymnasts?Whatdidthesportsjournalistsmeettodoin1999?WhydidLiNingretirewiththefeelingthathehadfailed?,Hehadwon106goldmedalsin_acrosstheworld.Theyincludedsixoutofsevengoldmedals,He_becausehehadnotperformedwellinthe1988SeoulOlympics.,Sportsjournalistsmetto_thegreatestsportsmenandsportswomenofthetwentiethcenturyandLiNingsnamewasonit.,makealistof,wasdisappointed,majorcompetitions,Paragraph2,Whatmadehimdeterminedtosucceedinhisnewlife?Whatdidhedecidetolaunch?Whatdoyouknowabouthislogo?,_madehimdeterminedtosucceedinhisnewlife.,Hedecidedtolaunchanewbrandofsportswear,_globalgiants.,Thebrightredlogo_thefirsttwopinyinlettersofhisname.,ismadeupof,competingwith,Thesenseoffailure,Paragraph3,WhydidLiNingssuccesscomequickly?,ontheincrease,attractive,hadamajoradvantageover,They_theirbetterknownrivals-theywerecheaper.,Hisdesignswere_.,Thenumberofyoungpeoplewithmoneytospendwas_.,Sosuccesswasguaranteed,Paragraph4,HowsuccessfulareLiNingproducts?,purchased,Thechances,internationally,willbewearing,Chineseathletes_LiNingtracksuitsduringthe2008Olympics.,Thecompanyhasalsogrown_.,_areyouwillseestudentsinLiNingtracksuitswiththefamiliarlogo,whenyougointoaschooloruniversityanywhere.,ALiNingProductis_everytenseconds.,Paragraph5,WhathasLiNingcontinuedtodosinceheopenedaschoolforgymnasts?Hehascontinuedtohelpyoungpeopleto_.,achievetheirsportingambitions,Paraphrase长难句解析:,Butevenifhehadwoneverythingitwaspossibletowininhissport,LiNingretiredwiththefeelingthathehadfailed.(P42,Para.1),=LiNinghadnearlywoneveryprizeingymnastics.Buthestillthoughthehadfailed,andbecauseofthis,heretired.,2.Hemadetheunusualchoice,foraChineseperson,ofchoosinghisownnameasthebrandmark.(P42,Para.2),=LiNingchosetousehisownnametobethebrandmark.AndthechoicewasnotusualforaChineseperson.,3.Ifyougointoaschooloruniversityanywhere,thechancesareyouwillseestudentsinLiNingtracksuitswiththefamiliarlogo.(P42,Para.4),=Inanyschooloruniversity,youwillbelikelytoseestudentswearingLiNingtracksuits.Andonthesuits,thereisthefamiliarlogo.,Workinpairsanddiscussthequestions.,1WhydidLiNingstartasportswearcompany?2Whyhashebeensuccessful?,BecausehedidntforgethissportingbackgroundandwantedtocompetewithglobalgiantslikeNikeandAdidas.,Becausehissportsclothescameontothemarketatjusttherighttime,andLiNingsdesignswereattractivebutcomparativelycheaper.,Completethetablewithwordsfromthepassage.,competition,failure,retirement,success,Findwordsorphrasesinthepassagewhichmean:,1aprizeyoucanwinatasportscompetition2havingastrongwishtodosomething3tointroduce(intothemarket)4thenameofaproductmadebyaspecific