HND项目FS班GU3满分

The International College of Xiamen University 13 SQA HND Financial ServicesUnit Name: Financial Services: Group Award Graded Unit 3Unit Code: H7VA 35Name: Peiyu, HuangSCN: 27620135575123Supervisor: Yinwei, ChangSubmission Date: Jan, 12, 2016Word account: 1813 Stage 1 Planning Table of Contents1.1 introduction21.2 Justification for selection21.3 Methods for researching31.4 Strategy for managing the gathering of information stated41.5 Potential barriers and steps to overcome41.6 Time plan for investigation4Reference71.1 introductionMy object is to investigate the stock of the two financial institutions，and comparison between these two financial companies stock and FTSE. Then discuss and analyze what factors will affect the stock price,for example:The effect of FTSE on the individual stock;The impact of financial conditions on stock prices, etc.So I chose the following two financial institutions to compare:Companys NameCodeSectorIndustryBARCLAYSBARCFinancialsBanksStandard Chartered PLCSTANFinancialsBanksIndex is used for comparative purposesThrough the comparison of the same industry to better understand the stock price1.2 Justification for selectionI chose Barclays PLC(BARC) as one of my investigation company, because it is indeed one of the worlds largest banking and financial institutions， headquartered in London, UK. Barclays PLC was established in 1690, which is the oldest bank in Britain and with more than 300 years of history.In addition，The total assets of the Barclays PLC up to 149 million pounds in 2012，become the worlds seventh largest bank，ranked second in the UK. Barclays PLC operating business in more than 50 countries around the world，which has more than 2100 branches in the UK. And in 2016, Barclays PLC already has more than 48 million customers. In addtion, it has now generated compound annual growth of 3.6% since 2014. General speaking, only keeping an appropriate risk management and reducing unnecessary cost on administration and distribution, can company keep higher turnover increase. Consequently, I believe along with the changes and evolution.The long-term profitability of Barclays PLC is also keeping high-quality growth.The British Barclays PLC delivered the average earnings per share (EPS) growth of 2 per cent over the last two years. Basic earnings per share for 2014 were 17.30p (2013: 15.30p).It is vital for both the company as well as the benefit received by shareholders. As far as my opinion, I have much confidence to make sure that the company will have bright future in his business.Table-1 BARC Earnings per share Earnings per share (in pence)Year201420132012Earnings per share17.30p15.30p35.50pTo consider all advantages of Standard Chartered PLC (STAN), I am sure that this company will have better performance in 2016. At first,His total assets keeps higher increase in recent 5 years. Compare with other competitors, Standard Chartered PLC was build up in 1853 and was listing in London Stock Exchange in 1969. Along with market needs start raise, its capital structure become more stable and they begin to extension its business.Until 2016, Standard Chartered Bank Group has more than 600 branches in the world, and has operating business in more than 50 countries.They being periodically pay dividend, the shares price of Standard Chartered PLC keep relative high level. Contrast with some deceleration industry and mature industry, the Standard Chartered PLC shares price have more development potential and large space to increase.Compared to 2013,the earnings per share declined in 2014, reflecting a challenging market environment and significant restructuring actions.But I believe the good significant restructuring actions will bring more income and yield benefits.Therefore,I think investing Standard Chartered PLC is a wise choice in 2016. Table-2 Dividend per Share Dividend per Share (in pence)Year20142013201220112010Dividend per Share51.8154.4548.4344.0942.641.3 Methods for researchingIn this report，I use the fundamental analysis and technical analysis, which can help me to finish this report. For fundamental analysis methods, it helps me how to chose appropriate shares. First, I collect financial statement for each company, Then I analyze the data to understand the performance of the company in recent years. Through comparison, I decide the final share portfolio. Advantages of using fundamental analysis is to be able to grasp the basic trend of the stock price in a more comprehensive way, and relatively simple to use.On the contrary，forecast time span is relatively long, the guiding role of the short term investors are relatively weak.Technical analysis is a method of forecasting security prices by examining past price movements and other observable indicators of market activity. This technique rejects the more conventional mode of fundamental valuation based on financial statements.Technical analysis has the characteristics of comprehensive, direct, accurate, strong operability, wide application range and so on. Compared with the fundamental analysis,Technical analysis is more attractive to short-term investors.In addition, the technical analysis of the market reaction is more direct,The results of the analysis are closer to the local phenomenon of the actual market.The disadvantage of technical analysis is that the scope of the object is relatively narrow, and it is difficult to judge the long-term trend of the market.Moreover, I use industry analysis and FTSE 100 to help me understand the situation of the industry development in this period.I have recorded the price of each share,sector index, FTSE 100, all share indices in the website every weekly. I also go to the company homepage to investigate the main business for each company. On the other hand,due to the sharp fluctuations in the global stock market in 2015. I also analyzed the factors of nationally and internationally, which would affect the stock fluctuations.And I use the secondary sources to help me forecast the short-term trend. It gives me abundance of useful information.It was collected mainly from company annual reports, including Chinese and English editions, archival materials in magazines, newspapers and internet，（such as Bloomberg News and Reuters）. And some times I collect useful information from investment expert advises on websites and Financial television.Why I choose these kinds of sources, because it can provide large amounts of information quickly, low costs,considerably effective,and reduce the overall time.Of course,there are also certain deficiencies and shortcomings.For example:Newspapers or magazines may have a more personal view of the editor. the needed information may not exist-researchers can rarely obtain all the data they need from secondary sources.1.4 Strategy for managing the gathering of information statedI will through secondary resources to understand the relevant media reports,such as Newspapers,Television or Website and so on.The advantage of reading a newspaper is can usually be obtained more quickly and at lower cost than primary data.Also, newspaper sometimes can provide data an individual cannot collect on its own-information that either is not directly available or would be too expensive to collect.On the contrary，The timeliness of the newspaper is not high，and the newspaper information not necessarily true.As for television，TV main purpose is improve ratings，and academic may not be enough.Magazines advantage is that there are has many investment expert point of view, and has the latest data analysis,but the shortcomings are equally obvious,The reports they wrote were more likely to be individualistic.1.5 Potential barriers and steps to overcomeThe progress is going to carry out,but there are two mainly potential barriers that i have to face. First,when I collect and analyze the information, may be faced with information errors or lack of information,because China s Internet censorship requirements would make some website can not search.So I only choose spend money to buy a VPN over the wall to find information. Another problem that I may face is that there something i have to do,but if conflict with my schedule,it will cause my plan can not be finished on time.If I meet this kind of problem, I will ask my teacher to postpone the date.Or squeeze out the time to make up the unfinished part. Indeed, the time and collect information bring me up against serious difficulties. as long as i make unremitting efforts,there is no difficulty i cannot overcome1.6 Time plan for investigationTable-2 Time schedule Time scheduleStageTimeDateEventsPlanning3 daysFrom Dec.21th 2015 to Dec.23th 2015Case study and analyze,select the two companies.3 daysFrom Dec.24th 2015 to Dec.26th 2015Relevant company information collection, justification for choices.3 daysFrom Dec.27th 2015 to Dec.29th 2015Investigate sectors or industries information 3 daysFrom Dec.30th 2015 to Jan.1th 2015Make a schedule5 daysFrom Jan.2th 2015 to Jan.6th 2016Write and finishing planning partDeveloping3 daysFrom Jan.7th 2016 to Jan.9th 2016Collect company information for each share3 daysFrom Jan.10th 2016 to Jan.12th 2016Investigate sectors or industries information for each share4 daysFrom Jan.13th 2016 to Jan.16th 2016Collect the macro economic information for UK3 daysFrom Jan.17th 2016 to Jan.19th 2016Analyze the relevant company information about affecting the shares fluctuation3 daysFrom Jan.20th 2016 to Jan.22th 2016Analyze collated information for sector and industries4 daysFrom Jan.23th 2016 to Jan.26th 2016Trough collected information know the UK stock market in general2 daysFrom Jan.27th 2016 to Jan.28th 2016Summing-up information5 daysFrom Feb.29th 2016 to Feb.2th 2016Write first draft. The first day write the project plan The following day write the objective The last day write the schedule5 daysFrom Feb.3th 2016 to Feb.7th 2016Write second draft15 daysFrom Feb.8th 2016 to Feb.22th 2016No working2 daysFrom Feb.23th 2016 to Feb.24th 2016Amend and check the developing part 3Evaluating3 daysFrom Feb.25th 2016 to Feb.27th 2016Discuss the main business for each company 4 daysFrom Feb.28th 2016 to Mar.2th 2016The movement and performance of each share3 daysFrom Mar.3th 2016 to Mar.5th 2016Compare companies in the same sector over the period 4 daysFrom Mar.6th 2016 to Mar.9th 2016Analysis the financial and other factors to affect the shares4 daysFrom Mar.10th 2016 to Mar.13th 2016Discuss the future flu