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第四及Text10Regular meetings with clients are important to a healthy collaboration. They00 may be set up by the client, for example to review with the progress of current34 projects, to give new instructions that may have lead to a contract variation35 or to discuss any concerns. The client meeting which can also be arranged36 by you or another member of your company to attract from new business, to37 address a problem unless that needs to be solved or to give an update or status38 report on current business ventures. Your part is in these meetings will dictate39 the kind of information you need and how you should prepare for them. If you40 will be responding to questions put by your client, the material you present41 should deal in specifically with the request that was made. The meeting should not42 only move off the agenda without the permission of the person you are meeting.43 If you have prepared properly, you should be able to anticipate both questions and44 to respond properly. If you are put on the spot and asked for details you do not45 have, respond honestly - do not speak about matters as you are not familiar with.Text2Lebrun Steel Facing up to Tough Times0 After 98 years of trading, the steel manufacturer Lebrun knows from experience as how00 difficult fluctuations in the economic cycle can be for suppliers such as themselves.34 Since many of the nations largest production companies which are its customers,35 Lebrun is adversely affected by any change for the worse in the economy. Yet Lebrun36 has managed to keep on sales steady (in the region of approximately $2.5 billion)37 and has recorded only one annual loss during the difficulties of the past five38 years, but despite the effects of the ongoing industrial slowdown. James Griffith,39 president of Lebrun, now has the task of turning up survival into growth, and40 his strategy is already becoming clear to those industry observers. In February of41 this year, the company acquired Bronson pic, additionally a one-time competitor.42 This merger will greatly expand the size of both Lebruns labour force, and43 Griffith estimates it will boost its revenue by nearly 50%, while too increasing44 the number of plants and R&D centres in much a similar way. Griffith is45 optimistic that while the steel industry is about to pull out of recession, and he wants Lebrun to be ready for this.Text 30 I am pleased to report another year of progress by the company. This00 performance has been achieved in the most toughest market conditions we have34 seen for many years yet. It reflects the effort over the past five years that has35 gone into transforming of our company into a highly competitive world-class36 business. Since 2002, we have managed to improve almost double our profits, and this37 increase in profitability has been placed us at the top of the global glass industry.38 We have managed to succeed this in difficult trading conditions for a number of39 reasons, the most important of which has been from our ability to stay ahead40 of our competitors. We have refused to allow stand still and have continued to bring41 out a number of new products, most of which are already on the sale in our key42 markets. All this goes to confirm that the companys position as the recognised43 industry leader in technical innovation. We realise that there is still much more to44 be done, but we believe that we know precisely what extra this is and we have45 already put into place organisational and technical changes to bring this about.Text 4The Myth of the Paperless Office0 The concept of a paperless office grew with the advance of technology. It was00 widely been claimed that as email became commonplace, people would stop34 writing memos, keeping bulky files and bringing piles of paper to the meetings.35 But the reality has in fact been quite the reverse, and paper, having already36 survived five thousand years of technological change, and has proved remarkably37 resilient. Worldwide, the amount of paper used for each year continues to38 rise up, although statistics now show a slight reduction in the amount39 it consumed in the UK. So, has technology failed in its aim to end the use of40 paper? Max Bray, a business lecturer, thinks office workers still distrust computers.41 Technology is unreliable in most of peoples eyes, he says. If you are sent an42 important email, you are likely to print it, because there is always the43 fear that it might have get deleted. In contrast, Paul Blunt, a marketing44 manager for desktop products, who says there has been significant progress in45 automating a wide range of tasks, even though the transition between has been more of an evolution than a revolution.第三及Text1Consumer Behaviour0 The consumer is the focus of all retail business and it is important to appreciate how00 consumers are influenced in their buying decisions. Most of consumers, before making a34 purchase, gather information and evaluate with the alternatives, but the extent to which35 they look for information depends on the type of purchase. For example, in the case of36 routine grocery purchases most consumers respond to automatically. However, for37 purchases where the risk of making the wrong decision is greater, like buying a new38 car, so the search for information is more important. The decision to purchase is never a39 single decision but a number of these separate decisions, and at any time during this40 process, consumers can change their minds about and choose an alternative route. For41 example, although a consumer may have decided where to buy a product only to realise42 at the last moment that this is, in fact, having the wrong choice. The price in the store may43 be too high or the staff unhelpful. On the other hand, a lack of queues, favourable credit44 facilities and efficient staff all lead to a too positive impression, so retailers should45 remember how difficulties in these areas that can affect a sale or even lose a customer permanently.Text2The Career Forum0 If you work in the city centre then a visit to the Career Forum, is the00 citys most successful recruitment exhibition, will give you the information34 you need to determine whether you are making up the most of yourself.35 Currently, there are advertising many new vacancies on the job market.36 With good skills and a healthy work record in greater demand than ever, it is37 the ideal time to ensure that your career is being on the right track. The Career38 Forum has been responsible for helping many thousands of the people39 improve their job potential, and it can do something the same for you.40 Some of the best jobs in town never reach out the advertising pages, so41 to be considered for one of these top jobs as they become available,42 you will need to make closely contact with the employers agents. The Career43 Forum is making the perfect opportunity. It is set in an informal atmosphere44 and there is no pressure put; you can choose which agents you talk to.45 So if you are looking for a new job, come and join us at the Career Forum.Text3Get better at keyboarding0 There is a simple way to work more efficiently: improve your keyboard00 skills by learning to touch keyboard them. If you are one of the vast majority34 of some people who keyboard with two or four fingers, you may believe that35 you are reasonably efficient. But the average person seldom achieves more36 than twelve words by a minute when using this method, while touch keyboarding37 can achieve up to 120 words, if enabling you to work almost as quickly38 as you can think. Whatever position you hold in your company, you are39 probably given responsible for answering emails or generating documents, and it40 is quite likely that you spend too much time doing this. Stop and consider how41 far much more you could do in a day as a result of touch keyboarding. You would42 be able to create such a document faster than you can write and as43 quickly as you can think and free up time to be more than creative. Moreover,44 you would save up the cost of a full-time secretary, and no longer have to45 wait for your documents to be created and either then have to return them for correction.Text 4Dealing with Expenses0 Most companies use forms or spreadsheets to process travel and entertainment00 expenses claims. As a result, it can be difficult to control over spending across the34 organisation, and unfortunately when data often needs to be processed again and entered35 into the firms other such accounting systems. One solution is an
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