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1、corporate and operations strategy experienced hire/new managers programme january 30, 2001 saul berman can best be accomplished quickly by acquisition expand product categories to current customers, e.g., brand extensions, bundling, channel strength products positioning matrix this contextual unders

2、tanding will then drive the selection of the proper positioning of the company within its industry 13 however, the pace and scope of change in the new economy require new approaches and tools designed specifically to plan strategically in rapidly changing markets industry driver impact new entrants

3、new/substitute products new markets m new opportunities will arise. consequently, the following questions need to be answered: what is the primary source of value in your existing business? how will this value change in the e-business environment? what additional sources of value are available? how

4、can you create new revenue streams by leveraging these sources? operations new challenge will be to use the internet to streamline, simplify, and strengthen the operational capabilities within the value chain. 38 point of view initial success in selling over the web will quickly highlight any supply

5、 chain inefficiencies unless a companys product can be delivered directly over the internet, their biggest future challenge will be developing an operations strategy that is compatible with the e-economy except for the best catalog companies, most companies existing operations strategy will be unsui

6、table for the e-economy initial success in selling over the web will lead to the realization that getting the product to the customer is still the biggest challenge furthermore, the success on the internet will high-light shortcomings in operations strategy as orders are received directly and will r

7、equire more tailoring to specific needs 39 operations strategy can help the transformation into becoming a brand owning company, or part of a vac. transformation to a brand owning company point of view vac 2 vac 1 vac 3 40 the stages and phases will be identical to the corporate strategy approach, b

8、ut the tasks and steps may differ refine scope plan project stages perform internal analysis prepare strategy assessment perform external analysis share knowledge phases agree strategic vision specify strategic initiatives define strategic options define projects establish transformation programs ca

9、pture learning revise program execute learning loop launch the tasks and steps will generally be the same. however they may be tailored for each engagement to address the client specific issues tasks & steps operations strategic framework develop enterprise overview assess potential 41 contents defi

10、nition and scope operations strategy - point of view os network and contacts mount whitney challenge 42 develop a community of consultants with a common interest in os share a common understanding of what of os is and its importance train 100 practitioners using a standardized os definition and meth

11、odology share knowledge, ideas and qualifications using lotus notes and the sc coi leverage specialized resources across the north american regions coordinate recruiting efforts to add resources with the requisite skills leverage our efforts with the cs and the spi and m&a efforts operations strateg

12、y network in order to capitalize on the expected growth in operations strategy, a network of os practitioners is being formed to: 43 operations strategy network angela griffithstechnology strategy(416) 869-8686 deborah wehrleorg & change/ c&os(416) 941-8383 bernadette havensx - ind sc(212) 259-1714

13、tonya jacobsenergy(407) 889-3266 susan dowlingsc lead / cip (212) 591-5294 laura ekice(678) 419-6448 patreece williamsfinancial services(212) 591-4697 rhonda augustinx-ind sc and energy(312) 701-2260 kelley fitzgeraldall other industries(847) 685-4772 jennifer zagofskyall west sc (415) 657-6205 kath

14、leen archibaldall west sc(714) 435-8633 stephanie gracesc - center for pi(703) 741-2105 kirsten rohmsc lead(703) 516-8609 canada east mid west west washington interested in getting involved in operations strategy? talk to your resource manager. 44 operations strategy network operations strategy prac

15、titioners: north america os lead partnerandrew molenaar east region: partnerjack bonini managersjong lee, keith polak midwest region:partnersira sharfin, paige greve managerrichard oishi west region:partnersdave lubowe, kris pederson managersjohn hradnansky, sheri yadav, jonathan goldsmith, donald n

16、agel other os contacts and information sources 45 operations strategy network strategic change coi database / ascendant / noei citations, project deliverables, tools etc. the sc coi database can be found on domino058/9. search in the “operations strategy formulation” category, which falls under the

17、c&os sc competency ascendanttm has a comprehensive list of strategy tools. for more information, contact the hotline at (214) 754-4810, or download the software from pwc install the noe interface database will combine the coi with 8 other mcs resource databases and is targeted for late january/early

18、 february launch other os contacts and information sources 46 contents definition and scope operations strategy - point of view os network and contacts mount whitney challenge 47 the operations strategy - mount whitney challenge join the select group of operations strategy consultants who have climbed mount whitney - 14,497 feet. high level meeting notice where - the top of mount whitney - 14,497 feet when - next summer between ju

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