知识管理系统案例

1、知识管理系统案例分析基于西门子公司的知识管理实践小组成员：刘菁、聂肖云、汤婷、陈荣、陆涵逍、李姗姗01020304公司简介KMS的建立过程KMS的结构和功能实现总结与思考CONTENT021公司简介1847德国西门子股份公司创立2012140年来的发展使其占据中国市场领先地位1872进入中国2014在中国的总营收达到64.4亿欧元，拥有超过32000名员工，成为中国社会和经济不可分割的一部分1.1 发展历程1.2 业务单位 3、 2、 1、信息与通讯领域 I&C信息通讯网络集团（ICN）信息与移动通讯集团 西门子行业应用服务集团（SBS）2KMS的建立过程2.1 架构雏形共享网（互动架构）知识

2、共享系统包括知识图书馆、为回复“紧急求助”而开设的论坛，以及用于知识共享的平台。为销售人员和营销团队建立一个知识共享系统2.2 全球推广总部和各地的分公司共同制定共享网的战略方向具体落实系统的维护工作主要在慕尼黑总部进行共同制定出的战略方向以及系统的主要战略性维护会落实到各地分公司全球本土化2.3 给系统注入动力上级奖励制度网上奖励制度这种制度虽然在初期能在一定程度上刺激共享网的推广，但由于它没有真正地奖励那些知识贡献者，从而难以发挥长期持续的激励作用。共享网经理们决定把重点更多地放在参与者身上，参与者会因为质量高的投稿获得共享网“股票”。外在激励2.3 给系统注入动力内在激励 事实上，直接把

3、股票换成实物奖励的用户一直较少，投稿的数量和质量等资料的公开化使投稿者可以获得人所共知的“专家地位”，这一点日渐成为员工积极利用共享网的内在动力。2.4 向整个集团扩张 共享网在营销销售等部门获得成功。向研发部门扩展MARKET CONDITIONSCONDITIONS A1234Clean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here first. Also, the version here is great!CONDITIONS B

4、CONDITIONS CCONDITIONS DClean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here first. Also, the version here is great!Clean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here first. Also, the vers

5、ion here is great!Clean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here first. Also, the version here is great!KEYWORDSPOINT 01POINT 02POINT 03Clean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it

6、here first. Also, the version here is great!Clean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here first. Also, the version here is great!Clean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here f

7、irst. Also, the version here is great!SWOTThe internet all over the world is exploding in nerdgasm. Thats right, the new teaser trailer for the upcoming Star Wars Episode.STRENGTHSWEAKNESSThe internet all over the world is exploding in nerdgasm. Thats right, the new teaser trailer for the upcoming S

8、tar Wars Episode.THREATSThe internet all over the world is exploding in nerdgasm. Thats right, the new teaser trailer for the upcoming Star Wars Episode.OPPORTUNITYThe internet all over the world is exploding in nerdgasm. Thats right, the new teaser trailer for the upcoming Star Wars Episode.3KMS的结构

9、和功能实现3.1 KMS的结构知识环境战略、协作和领导力、价值观知识社区人、组织关系知识集市基础结构(平台、工具、服务、工作场所）、内容结构等知识共享知识创造知识管理关键过程西门子公司的知识管理实践模型知识环境战略、协作和领导力、价值观知识社区人、组织关系知识集市基础结构(平台、工具、服务、工作场所）、内容结构等知识共享知识创造知识管理关键过程3.2 KMS的功能实现-知识获取3.2 KMS的功能实现-知识获取目的：排序、 系统化、 再组织两种分类方式：1.“know-why,know-what,know-how，know-who”2.“隐含、显性、正式”3.2 KMS的功能实现-知识共享Sh

10、areNet-虚拟知识社区功能1.数据库、聊天室、搜索引擎的结合2.数据库：存储各种形式的信息，不拘格式（成功项目的描述、演示文稿）3.搜索引擎：3.2 KMS的功能实现-知识应用和创新3.3 KMS实施效果缩短产品上市时间加速知识流和知识整合感知获取遍布全球知识和信息并对之实现有效管理建立面向客户的虚拟社区实施知识社区管理企业核心能力并加速知识创新及早获得战略机遇或危机信号 （扩大“注意力宽带”） 降低协作成本改善客户忠诚度3.3 知识应用和创新40%30%DATA ANALYSISClean and crisp lines all over the place. Wrap it up wi

11、th this one.Tweed is back in style you heard it here first. Also, the version here is great!DATA ANALYSISClean and crisp lines all over the place. Wrap it up with this one.Tweed is back in style you heard it here first. Also, the version here is great!01PLAN AYou know I like walls, what can I say. T

12、his one needs to be used in small areas, though. You can see it repeat.02PLAN BYou know I like walls, what can I say. This one needs to be used in small areas, though. You can see it repeat.03PLAN CYou know I like walls, what can I say. This one needs to be used in small areas, though. You can see it repeat.04PLAN DYou know I like walls, what can I say. This one needs to be used in small areas, though. You can see it repeat.05PLAN EYou know I like walls, what can I say.