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1、ttt培训师的21种演讲技巧21 Secrets to Becoming A Good SpeakerKai-Fu LeeManaging DirectorMicrosoft Research, Chinattt培训师的21种演讲技巧We Present Every Day! Not just conference talks. Product group meetings BillG / TAB meetings Preamble to a demo Convince a product group to be interested Present patent to a lawyer Pr
2、esent a group result at offsite “Elevator” talksttt培训师的21种演讲技巧But Im not good at it. Presentation skills can be acquired. Examples: Bill Gates Kai-Fu Leettt培训师的21种演讲技巧What Youll Learn Today: Communication skills Preparing the Talk Delivering the Talk Handling Q&A 21 secrets to becoming a good sp
3、eaker.ttt培训师的21种演讲技巧What is Communication Skills? Verbal (words spoken) Vocal (tone, range, appeal, credibility of voice) Visual (physical appearance, clothing, gestures, eye contact) 7% 38% 55%CommunicationSkillsttt培训师的21种演讲技巧“Without effective delivery, a speech of the highest mental capacity can
4、be held in no esteem.With effective delivery,even one with moderate abilities maysurpass those of the highest talent.”- Cicero “The man who can think and does not knowhow to express what he thinksis at the level of him who cannot think.”- PericlesThe Importance of Communication Skillsttt培训师的21种演讲技巧C
5、ommunication Skills = Fake? Most important factor is PASSION! If youre passionate, your vocal & visual skills will come naturally. Passion could come from subject, experience, or environment. “There is just one sure cure for bad speeches Get truly excited on the subject, and 99 percent of the fa
6、ults of your speaking will disappear.”- Robert Montgomery But there are skills to be learned.Like reading, writing, typing.Must learn this, if you want your work to be understood!ttt培训师的21种演讲技巧Verbal Skills Be simple and clear! Dont ramble. Stop to think if you need to. Example one: Dan Quayle celeb
7、rates democracy: Example two: Dan Quayle trying to say “A mind is a terrible thing to waste”ttt培训师的21种演讲技巧Verbal Skills Speaking is not like writing! Use simple words. Dont use complex sentences. Can you understand this: Dont use ambiguous words in speech.ttt培训师的21种演讲技巧Vocal Skills Project & res
8、onate your voice. No “UM”s and “ER”s. (Pause instead). Silence is a tool (To draw attention).ttt培训师的21种演讲技巧Vocal Skills Play your voice with pitch and tempo. To amplify a point, slow down, speak loudly, exaggerate inotation, pause in the right places. “You are right. I am wrong” Stalin to Trotsky “A
9、sk not what your country can do for you; ask what you can do for your country”- John F. Kennedy BAD EXAMPLE : “I welcome this kind of examination, because people have to know whether their president is a crook. Well, Im not a crook.”- Richard M. Nixon Dont use it everywhere!ttt培训师的21种演讲技巧Vocal Skill
10、s : Same message; many ways to deiver John Kennedy: “You need to contribute to your country” “Ask not what your country can do for you; ask what you can do for your country”. Quayle vs. Benson Debate: Quayle: I have as much experience in the Congress as Jack Kennedy did when he sought the presidency
11、. Answer 1: “Jack Kennedy is better than you.” Answer 2: Senator, I served with Jack Kennedy. I knew Jack Kennedy. Jack Kennedy was a friend of mine. Senator, youre no Jack Kennedy.“ttt培训师的21种演讲技巧Vocal Skills : Enthusiasm Passion & Enthusiasm! If youre not passionate, why should we care? Example
12、: Martin Luther King I have a dream.That one dayThis nation will rise upLive up to the true meaning to its creed:We hold these truths to be self-evidentThat all men are created equal. ttt培训师的21种演讲技巧Visual Skills Visual Skills THE most important Appear trustworthy & respectful. US Election 1960 w
13、as won on visual skills. Components of Visual Skills Eyes Body Hands Facettt培训师的21种演讲技巧Visual Skills Eyes Look forward at audience (trust) Dont shift eyeballs; dont look in corner. Dont look too much at computer screen or your notes. Look at peoples faces (not eyes) 3-6 seconds per person. Shift ran
14、domly. Nod, smile, use facial expression.ttt培训师的21种演讲技巧Visual Skills Body Stand up when talking. Walk around = informal. Dont: Rock, shake, lean too much.ttt培训师的21种演讲技巧Visual Skills Hands Gesture complements talk. Should come naturally, without thinking. Make sure they match! Need to exaggerate a li
15、ttle Especially with large audience. Dont fidget or put in pocket. Videotape whole talk & watch.ttt培训师的21种演讲技巧Visual Skills Face Show emotion! Most of the time: “I care a lot about this.” “I really believe in this.” “I love my work.” Sometimes (in response to questions). “This is the most outrag
16、eous thing Ive ever heard.” “I will have nothing to do with this.”ttt培训师的21种演讲技巧What Youll Learn Today: Communication skills Preparing the Talk Delivering the Talk Handling Q&A 21 secrets to becoming a good speaker.ttt培训师的21种演讲技巧Preparing the Talk Always OVERPREPARE! Preparation includes: Resear
17、ching the background. Organizing the talk. Writing the slides. Rehearsing the talk. Last minute things.ttt培训师的21种演讲技巧Researching the Background When youre invited, find out: How long is the talk? Whats the topic? (Say no if you dont care about the topic). Whos the audience. Once you say yes, you are
18、 COMMITTED to do a great job.ttt培训师的21种演讲技巧Organizing the Talk Youre the salesman. First lesson for salesmen: “Tell them what youre going to say. Say it. Tell them what you said” Very similar to your paper!ttt培训师的21种演讲技巧The Central Message (it) People will not remember everything. Have ONE clear wal
19、k-away message. What do you want people to remember in 3 months? The answer to the question: “How was the talk?” Repeat it!ttt培训师的21种演讲技巧The Opening Say something provoking! Give a (very short) outline/overview.ttt培训师的21种演讲技巧The Substance Logical. Convincing. Help them remember the message! Anticipa
20、te doubts & remove them. Smooth transitions Dont lose the audience OK to re-order the sub-topics. Keep repeating the message!ttt培训师的21种演讲技巧The Ending End with a BANG! Repeat the message. Say thank you.ttt培训师的21种演讲技巧Writing the Visuals (PowerPoint) Prepation (80% time) First prepare outline (reco
21、mmend : Word). Then modify outline for: Logic onvincing, flow, transitions. Actual Slide Writing (20% time) Should come almost directly from the outline.ttt培训师的21种演讲技巧Use of Visuals (PowerPoint) Visuals only support your talk. Spend more time on your talk! Simple and clear 1 idea; 3 sub-concepts; =
22、6 lines. Readable Big & color-coordinated. Dont read from the slides!ttt培训师的21种演讲技巧What if Talk is Complex Dont lose people. Use grayed out outline. If idea is complex: Try really hard to avoid complex slides, but If you must use it, use layers (prevent read-ahead & lack of focus). Remember
23、to change slides for printing. Example.ttt培训师的21种演讲技巧If you must use complex layersa good exampleContent ServerProxy ServerClients3. return content1. open connection & send requestContent re-authoringClient/UserprofilesAdaptationschemesNetworkmonitoringCaching &pre-fetchingmanagement2. retri
24、eve content 2. retrieve content 3. retrieve network data, user/client profiles4. perform adaptation5. return content1. open connection & send requestttt培训师的21种演讲技巧Use of Demos / Multimedia Keeps the talk interesting. Dont overdo it. Should be tied to content. Ordering : 2,N, N-1, N-2,.3, 1 ttt培训
25、师的21种演讲技巧Rehearsing Your Talk Record & listen to every talk at least twice! Record: Best : PowerPoint features. OK : Tape recorder. Must do sometime : Video Ask experienced speaker to critique. Improve: Style, logic, timing per slide.ttt培训师的21种演讲技巧Get the Timing Right! Running out of time is a d
26、isaster. Write how much time should remain on each slide.ttt培训师的21种演讲技巧After youre more experienced. No longer necessary to record. Every new talk still must be rehearsed. Bring notes if you arent confident.ttt培训师的21种演讲技巧Just Before the Talk. Prepare something matching the occasion. Make sure youre
27、not too tired: Get enough sleep the previous night. Drink 3 cups of coffee!ttt培训师的21种演讲技巧What Youll Learn Today: Communication skills Preparing the Talk Delivering the Talk Handling Q&A 21 secrets to becoming a good speaker.ttt培训师的21种演讲技巧Delivering the Talk Overcoming language barrier. Overcomin
28、g nervousness. Art of Good Opening & ending. Humor Audience participationttt培训师的21种演讲技巧Overcoming Language Barrier Perfect English not necessary. Know your limitations. Dont use fancy words, complex sentences. Dont take any chance of looking silly. OK to bring cheat notes!ttt培训师的21种演讲技巧Outline &
29、amp; Script Always make an outline. PowerPoint notes; Word Outline. Dont have to use it. It may be best to READ a speech. No excuse not to be fluent! (practice!) Dont stare at paper. (Memorize it if youre prefer).ttt培训师的21种演讲技巧Overcoming Nervousness“Do the thing you fearand the death of fear is cert
30、ain.”- Ralph Waldo Emersonttt培训师的21种演讲技巧Hiding Nervousness It is possible to hide nervousness! Dont let the shaking show! Make a fist; hold the lectern. Speak loudly. Take a deep breath. Look at a friendly face. Look above peoples heads.ttt培训师的21种演讲技巧Art of Good Opening & Ending Opening Say some
31、thing relevant to the occasion. Need to research background before the talk. Ending “If you remember only one thing from this talk, then you should remember XXX”.ttt培训师的21种演讲技巧Humor Good humor: Respectful. Relevant (better yet: original). Short. Plan your jokes: Remember what worked. Use it again!tt
32、t培训师的21种演讲技巧Humor How to tell a joke? Set up (people should know a joke is coming up). Pause after climax (punch line). Move on naturally if no reaction!ttt培训师的21种演讲技巧Audience Participation Best way for people to remember! Ask audience a question Anticipate their answer(s)! Respond with something in
33、teresting AND relevant.ttt培训师的21种演讲技巧Be Yourself Learn the skills; dont copy the styles. You must be yourself to be credible. Many styles could be effective: Bill Gates Brilliant technologist Steve Ballmer Powerful salesman Steve Jobs Passionate evangelistttt培训师的21种演讲技巧What Youll Learn Today: Commun
34、ication skills Preparing the Talk Delivering the Talk Handling Q&A 21 secrets to becoming a good speaker.ttt培训师的21种演讲技巧Q&A Q&A is your chance to: Amplify your points. Increase your credibility.ttt培训师的21种演讲技巧Dealing with Questions Easy Questions Amplify your points! Hard Questions No need
35、 to answer directly. But dont hide! Narrow Questions Take offline.ttt培训师的21种演讲技巧Q&A Giving A Good Answer Respect the listener Right body language Repeat the question Complete if people cannot hear. Paraphrase to help amplify your point. If people are too shy, you start! Dont argue or dismiss a q
36、uestion.ttt培训师的21种演讲技巧21 Secrets#1 Anybody can learn to give a good talk.ttt培训师的21种演讲技巧21 Secrets#2 Dont give a talk unless youre passionate.ttt培训师的21种演讲技巧21 Secrets#3 Use simple and clear words.ttt培训师的21种演讲技巧21 Secrets#4 Play your voice to focus on key points.ttt培训师的21种演讲技巧21 Secrets#5 Silence is a great tool.ttt培训师的21种演讲技巧21 Secrets#6 Overpr
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