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1、Questionnaire analysis reportForewordWith the economic and social development, college student do as special consumer group. The consumption concept of training and shaping is outstanding and can impact our formation and development outlook simply, and thus deeply impact on life character behavior.

2、So paying close attention to the condition of consumption of, calibrating psychological characteristics and behavior orientation of the consumption concept and developing and enhancing Financial Intelligence Quotient of the college student become the same topic which the contemporary university stud

3、ents care at present.This volume is clearly aimed at college students who have the ability to live independently but is still live in the shade of parents. The volume centered on living problem of the living expenses, concerning the source, using and etc. Questionnaires 50 pieces of valid questionna

4、ires 50 pieces back.Objective of SurveyCollege students in the current standard of living expenses problems increasing, every family one-child, to the quality of talents demanding background; has become a more and more compelling problem. Proper living expenses amount and using it appropriately will

5、 play a important role when college students enter the society and live on their own life. Our purpose is to understand the living condition and use of college students, as well as research in today's society college students' consumption level and consumption. For college students and its u

6、se by living on the investigation and analysis of the situation can make us good understanding of the situation and provide reference for college students and reflection reference, can also for college students' life and financial management play a positive role.Before we do this research, we di

7、d some conjecture on college students' living expenses and its usage which was based on Shanghai's economic situation and college students' actual condition. Shanghai as an international metropolis, developed economy, consumption level is high; and co lege students ' stand between sc

8、hool and society; on the other hand, college student haven' t got any fixed income and living expenses; so the use of Shanghai university students living expenses will normally be beyond the average level of Chinese college students. College students' general in teenagers, living expenses ma

9、y be used in learning, shopping, eating, and so on.So we design a series of questions about this investigation.SamplingOur survey sample box is grade college students in Shanghai business school. In this investigation, we adopt the way of a questionnaire survey. Furthermore, college students ' l

10、iving expensisssimilar to bread-and-butter issues. Summing up the above, compared with other way, questionnaire survey can collect more comprehensive information because the object which we surveyed has certain width. There ' re too may differences between culture, thought, family condition and

11、different consumption concept of all grade. So we choose questionnaire survey.As we' ve saidbove, we adopt the way of a questionnaire survey, so we adopt sampling survey sampling method. Inevitably, it will bring the error. Sampling survey is influenced by number of units in sample. When the oth

12、er conditions are the same, the more number of unit s in sample we ' ve got, the less sampling error we will have. But as a campus survey, we just had 50 questionnaires as well as we only had a small amount of samples. Moreover, extensive sampling investigation has it certain limitations. So the

13、 results of survey will produce some errors. But every coin has two sides; as long as we use sampling, we will produce inevitably errors. We try our best to put these errors in control and minimize the impact of our results although the inevitably errors still exist.Because the objects are college s

14、tudents, we choose school to be our research site necessarily. About questionnaire design, most of our problems adopted the method is simple checked in the questionnaire, the comparative commonly used methods are given option, directly let respondents ticker, convenient and save time, will not make

15、respondents bored, happen not to cooperate with phenomenon. But our questions slightly a bit complicated and there are two problems need respondents to think more, so most of respondents ' answers are brieflyHowever, the problems which we chosen are relating college students' lives, so the a

16、nswers we' ve got were intuitivelyfor our research problems.Survey MethodWe choose the Tuesday afternoon when most students have no work to finish and provide questionnaires on the road ahead at the school cafeteria where visitors flow rate are high. Respondents are comprised of 22 male and 28 f

17、emale, whose age is between 20 and 23. Due to the reason that the new campuses only have three grades students as freshman, sophomore and junior, we can' t investigate senior students, sothe report must have deviates. And survey regional is limitedAnalysis and ConclusionThrough the result we can

18、 be seen that the consumption and psychological of the college student are reasonable and realistic. But tendency of dispersion is obvious and individual difference is big. The main content can be concluded as following:1. The consumption of the college students is irrationalThe college students hav

19、e not enough income. The fifth question shows that 43% of the consumption comes from parents. Their independence of the economy is bad and they have no foundation of consumption. The economic independence causes the less experience of the college student, and could not balance the value and cost of

20、the consumption. Is the so- called“ He who takes charge knows the responsibility.403020100number of people ParentsScholarship . Gift money *Part time jobOthers number of peopleThe third question shows that some of them have RMB 1000 every month and 24% of them have more than RMB 2000. Enough living

21、expense, incomplete Consumption Concept and the low self-control will cause impulse spending.The eighth question shows that 26% of them will overspend, 44% of them have very few (living expense) left. The irrational consumption is also the main reason.2. Following the fashion is the old topicEven if

22、 the age of the college entrance examination is cancelled, the most of the college students are still mid 20s. That we stand in the forefront of the times, are on the lookout for what is novel, hold vogue subtly and afraid behind the trend is the same feature. The cost of mobile phone is the most. I

23、n the seventh question, the phone consumption is NO.4, just following diets, study and shopping.The ma i n wa y st u de nt s use t h e l i v i n g expenseMoreover, the computer and other related consumption goods are also the goods which we chase after. The proportion of electronic products became m

24、ore and more important. Shopping is the second consumption. In this 22% of these, most of them are clothes, etc.3. Weak consumption concept; no plans; don urtderstand managementIn the polls, a serious problem must cause our attention: there' re 26% of thestudents overrunning their living expense

25、s. And most of college students are free to admit their consumption has exceeded the range they planned. ve No. 6, 46% of the students haven ' t got habits to reekedping and prepare living expenses; 32% of the students have got a plan, but they also haven' t according to the plan toexecute;

26、only the 22% students have good habits.Living expenses budget situationJudging from the results, college students' living expenses and the bad habits they had is a worrisome problems.Most students have pointed their living expenses use misgivings at the last two第-4 -页共10页questions. But they stil

27、l don' t know how to solve problems. As wdW(a9;thestudents usually don ' t know how to manage the living expenses.the left of living expenses Savings OthersBuy clothes and makeup* Investment mMerge it into next month3025201510504. Consumption structures exists unreasonable factors, girls are

28、 more outstandingFrom 20th century 70's to today, college students' daily life consumption have got at least one aspect is common as before. The main component that consumption with living expenses and redundant living expenses. Most of the students combine the money with next month ' s

29、living expenses buy study materials, supplies mainlyn the cost of living, food expenses are most important. According to the price level in Shanghai, students will pay 390yuan per month in the meals only. In the research, we found that 70% of girls shopping and other consumers are far more powerful

30、than boys, but food the consumption of the far less than boys. Some girls control their appetite in order to keep slim. In order to save living expenses, some girls only I IIkJ IfJchoose cheap meals. Compared with girls, 60% of boys have right consumption structures; but the results may still not sa

31、tisfactory.unreasonable no plan on livingConsumptionexpenses卜 I boys | 门 girlsstructure5. Over-the pursuit of fashion and brand names, existing compare psychologicalIn survey, some students point that some students would rather be more economical even decrease other necessary costs to buy the most p

32、opular mobile phone, some boys for a brand shoes and some girls for brand cosmetics or cloth they borrow money from others even theft money to satisfy their desire, etc. These can show that some students could not control the money and the control of vanity will cause the endless compare psychology.

33、6. Love spending is excessiveFrom the survey, we find that some students who are in love will spend extra RMB100-300 a month. The less is more than RMB 50 and the most reach RMB 1000(such as give as the expensive goods). Most of them admitted that purse emotional needs material investment, and they

34、can not control the moderate principle. This makes people feel worry. To our amusement, the traditional sense is broke that boys bear the loving expense, and three other conditions appear. They are that boys bear all of them, boys and girls bear them together and girls bear all of them. The loving e

35、xpense of girls ismore than boys ' . The traditionaland modernlife style is fully expressed by today'desitsollege stuAddendum 1 : QuestionnaireThe survey for college students ' using and consuming theN living expense1. Your sex is: Male Female2. Your grade is: Freshman Sophomore Junior S

36、enior3. Every month your living expense is: Less than RMB500 RMB50Q1000 RMB10C-2000 More than RMB 20004. The satisfaction for your living expense: 1 2 3 4 5Very unsatisfiedVery satisfied5. Your main source of living expense(choose less than three) Parents Gift money Scholarship Part time job Others6

37、. Your condition of budget and keep account: NO Yes, but not performing Yes, and performing7. The main way you use the living expense( choose less than three): Diets Study Shopping Social intercourse(love, make friends and so on) Communication Entertainment Electronic products Others8. At the end of

38、 a month, your living expense will be: Overspend Just enough Few leave Leave more than half9. If your living expense is left, you will: Savings Investment Merge it into next month Buy clothes and makeup Others10. Except the diet, how about you use living expense in school and on holiday: Using more

39、in school Using more on holiday Similar11. Where do you think the use of living expense is not proper? Please specify.12. What measures will you take to solve the above-mentioned problem?Addendum 1 : The coding sheetColumn numberDescriptionCoding uesd1respondent numberas questionnaire2Q.11 = male, 2

40、=female, 9= no asked3Q.21 = freshman, 2 = sophomore, 3 = junior, 4 = senior, 9 = no asked4Q.31 = less than RMB5002 = RMB500 to RMB10003 = RMB1000 to RMB20004 = more than RMB20009 = no asked5Q.41 = 1,2 = 2, 3 = 3, 4 = 4, 5 = 59 = no asked6Q.51 = from parents2 = gift money3 = scholarship4 = part-time

41、jobs5 = others9 = no asked7Q.61 = no2 = yes, but not performing3 = yes, and performing9 = no asked8Q.71 = diet2 = study3 = shopping4 = social contacting5 = communication6 = entertainment7 = electronic product8 = others9 = no asked9Q.81 = overspend2 = just enough3 = few leave4 = leave more than half9

42、 = no asked10Q.91 = savings2 = investment3 = Merge it into next month4 = buy clothes and make up 9 = no asked11Q.101 = using more in school2 = using more in holiday3 = the same 9 = no askedAddendum 1 : The data sheet1. Your sex is:answermalefemaleNumber of people2228percentage44%56%2. Your grade is:answe

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