【家电报告】精装楼市及橱柜品类配套分析报告

1、2022H1AVC-橱柜-房地产精装修商品住宅市场 全国监测数据分析报告橱柜市场配套规模分析2022H1精装修市场橱柜配套项目个数923个，同比下降42.5 ；配套规模为69.31万套，同比下降49.217902073160412.5-12.5160715.8-0.2-11.51834-42.5 9232019H22020H12020H22021H12021H22022H1项目个数（个）同比161.63138.54181.52136.30146.5714.2-14.412.3-1.6-19.369.3-149.298.998.598.298.799.198.32019H22020H12020H

2、22021H12021H22022H1项目套数（万套）同比配套率2022H1精装修橱柜配套项目个数及同比2022H1精装修橱柜配套项目套数及同比橱柜配套规模区域分布从区域市场分析，2022H1精装修市场橱柜配套中，华东市场为主力，精装项目有413个，规模达到28.6万套，市场份额在41.3；在增速方 面，各大区均有不同程度的下降，其中华南下降最慢，同比下降31.528.601.78-74.5 4.86-46.6-47.83.96-74.1 20.84-31.5-44.2 6.572-.6760.2100.099.696.799.099.2100.099.5西北规模（万套）规模同比配套率2022

3、H1精装修橱柜配套区域规模及同比区域TOP3规模 城市规模（万套）同比项目（个）TOP3潜力 城市规模（万套）同比项目（个）东北沈阳0.81-73.710-大连0.77-58.210-长春0.2-88.25-华北北京2.7673.939赤峰0.21100.02石家庄0.47-58.06晋城0.1100.01天津0.47-53.76北京2.7673.939华东南京3.48-41.752合肥2.1239.330杭州3.38-39.653抚州0.09100.01上海2.5814.347鹰潭0.04100.01华中长沙1.22-49.017驻马店0.16100.01武汉1.22-66.621襄阳0.0

4、7100.01郑州1.09-62.310-华南广州6.0120.459东方0.1400.01佛山2.29-49.219五指山0.11271.32湛江1.6851.718三亚0.53156.210西南成都3.55-4.248昭通0.19507.81昆明1.28-64.414资阳0.14100.01重庆0.77-52.612大理0.06100.01西北西安1.43-41.721延安0.09100.01咸阳0.75-62.35汉中0.0323.11兰州0.29-47.92-2019H22020H12020H22021H12021H22022H21.6西北4.65.06.65.96.03.9西南11.

5、210.511.08.69.19.5华南20.120.721.722.326.430.1华中9.98.98.711.28.25.7华东37.540.937.940.236.841.3华北10.59.59.06.78.87.0东北6.24.55.15.14.72.6.0417.33059.5.1.7东北华北华东华中华南西南2022H1精装修橱柜配套区域结构对比数据来源：奥维云网（AVC）地产大数据2022H134.113.97.57.34.83.92.62.42.319.6订制欧派志邦金牌博洛尼现代筑美家居优菲索菲亚柏厨我乐1.7Others2021H142.78.88.05.54.13.12.

6、717.7订制欧派现代筑美家居金牌志邦皮阿诺优菲2.6柏厨2.4索菲亚2.3博洛尼Others36.643.143.142.741.234.111.18.813.97.512.28.26.33.25.510.98.82.59.15.52.81.44.12.343.97.34.82019H22020H12020H22021H12021H22022H1订制欧派志邦金牌博洛尼橱柜配套品牌份额情况2022H1精装修橱柜市场TOP5品牌的市场份额合计为67.6 ，同比下降1.5，与去年同期相比，我乐进入了TOP排名，而皮阿诺退出了TOP品牌。2022H1精装修市场橱柜配套品牌结构2022H1精装修市场橱

7、柜配套TOP5品牌份额走势6.56.15.13.73.53.42.02.01.71.41.41.31.31.31.2TOP1品牌 及份额订制志邦博洛尼现代筑美 家居订制订制金牌订制订制金牌订制欧派订制订制特铭55.927.339.078.243.741.858.942.349.436.148.644.022.976.852.8TOP2品牌 及份额优菲订制我乐订制志邦华润励致欧派柏厨北美枫情订制九牧博洛尼欧派志邦金牌20.222.420.77.620.235.432.818.520.929.918.515.620.923.228.6TOP3品牌及份额柏厨索菲亚志邦柏丽优菲威乃达订制博洛尼志邦欧派柏丽好莱客中意-订制12.819.113.77.119.49.48.312.914.813.911.314.912