小企业管理英文版-Lecture1

小企业管理英文版-Lecture1Ch.1:TheFoundationsofEntrepreneurshipTheWorldoftheEntrepreneurEveryyearU.S.entrepreneurslaunch565,000newbusinesses.Entrepreneurialspirit-themostsignificanteconomicdevelopmentinrecenthistory.GEMstudy:12.3%ofadultpopulationintheU.S.isactivelyinvolvedintryingtostartanewbusiness.1-3Ch.1:TheFoundationsofEntrepreneurshipEntrepreneurialActivityAcrosstheGlobe

1-4Ch.1:TheFoundationsofEntrepreneurshipEntrepreneurship-FriendlyNations

1-5Ch.1:TheFoundationsofEntrepreneurshipTheWorldoftheEntrepreneurGlobalEntrepreneurshipMonitor(GEM)studyreports:Menaretwiceaslikelytostartabusinessaswomen.Mostentrepreneursturntofamilymembersandfriendsforcapital.Entrepreneursaremostlikelytolaunchbusinesseswhentheyare

betweentheagesof35and44.1-6Ch.1:TheFoundationsofEntrepreneurshipWhatisanEntrepreneur?

Onewhocreatesanewbusinessinthefaceofriskanduncertaintyforthepurposeofachievingprofitandgrowthbyidentifyingopportunitiesandassemblingthenecessaryresourcestocapitalizeonthem.

1-7Ch.1:TheFoundationsofEntrepreneurshipWhatisanEntrepreneur?1803:Jean-BaptisteSay:Anentrepreneurisaneconomicagentwhounitesallmeansofproduction-landofone,thelabourofanotherandthecapitalofyetanotherandthusproducesaproduct.Bysellingtheproductinthemarkethepaysrentofland,wagestolabour,interestoncapitalandwhatremainsishisprofit.Heshiftseconomicresourcesoutofanareaoflowerandintoanareaofhigherproductivityandgreateryield.

1934:Schumpeter:Entrepreneursareinnovatorswhouseaprocessofshatteringthestatusquooftheexistingproductsandservices,tosetupnewproducts,newservices.1-8WWhatisanEntrepreneur? 1961:DavidMcClleland:Anentrepreneurisapersonwithahighneedforachievement[N-Ach].Heisenergeticandamoderaterisktaker.

1964:PeterDrucker:Anentrepreneursearchesforchange,respondstoitandexploitsopportunities.Innovationisaspecifictoolofanentrepreneurhenceaneffectiveentrepreneurconvertsasourceintoaresource.

1971:Kilby:Emphasizestheroleofanimitatorentrepreneurwhodoesnotinnovatebutimitatestechnologiesinnovatedbyothers.Areveryimportantindevelopingeconomies.1-9WWhatisanEntrepreneur? 1975:AlbertShapero:Entrepreneurstakeinitiative,acceptriskoffailureandhaveaninternallocusofcontrol.

1975:HowardStevenson:Entrepreneurshipis"thepursuitofopportunitywithoutregardtoresourcescurrentlycontrolled."

1983:G.Pinchot:Intrapreneurisanentrepreneurwithinanalreadyestablishedorganization.

1985:W.B.Gartner:Entrepreneurisapersonwhostartedanewbusinesswheretherewasnonebefore.1-10WCharacteristicsofEntrepreneursDesireforresponsibilityPreferenceformoderatelevelsofrisk–riskeliminatorsConfidenceintheirabilitytosucceedDeterminationDesireforimmediatefeedbackHighlevelofenergyFutureorientation–opportunity,necessity,andserialentrepreneursSkilledatorganizingValueachievementovermoney1-11Ch.1:TheFoundationsofEntrepreneurshipCharacteristicsofEntrepreneursEntrepreneurstendtoexhibit:AhighdegreeofcommitmentToleranceforambiguityFlexibilityAwillingnesstoworkhardTenacity1-12Ch.1:TheFoundationsofEntrepreneurshipSourcesofEntrepreneurialSuccess

1-13Ch.1:TheFoundationsofEntrepreneurshipBenefitsofEntrepreneurshipTheopportunityto:CreateyourowndestinyMakeadifferenceReachyourfullpotentialReapimpressiveprofitsContributetosocietyandto

berecognizedforyoureffortsDowhatyouenjoyandtohavefunatit1-14Ch.1:TheFoundationsofEntrepreneurshipDrawbacksofEntrepreneurshipUncertaintyofincomeRiskoflosingyourentireinvestmentLonghoursandhardworkLowerqualityoflifeuntilthebusinessgetsestablishedHighlevelsofstressCompleteresponsibilityDiscouragement1-15Ch.1:TheFoundationsofEntrepreneurshipFeedingthe

EntrepreneurialFireEntrepreneursasheroesEntrepreneurialeducationDemographicandeconomicfactorsShifttoaserviceeconomyTechnologyadvancementsIndependentlifestyleTheInternetandcloudcomputing1-16Ch.1:TheFoundationsofEntrepreneurshipU.S.RetailE-CommerceRevenues

1-17Ch.1:TheFoundationsofEntrepreneurshipFeedingthe

EntrepreneurialFireEntrepreneursasheroesEntrepreneurialeducationDemographicandeconomicfactorsShifttoaserviceeconomyTechnologyadvancementsIndependentlifestylesTheInternetandcloudcomputingInternationalopportunities1-18Ch.1:TheFoundationsofEntrepreneurship(continued)TheCulturalDiversity

ofEntrepreneurshipYoungentrepreneurs1-19Ch.1:TheFoundationsofEntrepreneurshipEntrepreneurialActivitybyAgeGroup

1-20Ch.1:TheFoundationsofEntrepreneurshipTheCulturalDiversity

ofEntrepreneurshipYoungentrepreneursWomenentrepreneursMinority-ownedenterprises1-21Ch.1:TheFoundationsofEntrepreneurship(continued)GrowthinMinority–OwnedBusinessessince2002

1-22Ch.1:TheFoundationsofEntrepreneurshipTheCulturalDiversityofEntrepreneurshipYoungentrepreneursWomenentrepreneursMinority-ownedenterprisesImmigrantentrepreneursPart-timeentrepreneurs1-23Ch.1:TheFoundationsofEntrepreneurship(continued)TheCulturalDiversityofEntrepreneurshipHome-basedbusinessesFamilybusinessesCopreneursCorporatecastoffsCorporatedropoutsSocialentrepreneursRetiringbabyboomers1-24Ch.1:TheFoundationsofEntrepreneurship(continued)SmallBusinesses...Makeup99.7%ofthe27.9millionbusinessesintheU.S.Employ50%ofthenation’sprivatesectorworkforce.Createmorejobsthanbigbusinesses.65%ofnetnewjobsoverthelastdecade3%ofsmallcompaniescreate70%ofnetnewjobsintheeconomy.Gazelles(>20%growth,$100K+sales)1-25Ch.1:TheFoundationsofEntrepreneurshipSmallBusinessesbyIndustry

1-26Ch.1:TheFoundationsofEntrepreneurshipSmallBusinesses...Produce51%ofthenation’sprivateGDP.Accountfor47%ofbusinesssales.Create13timesmorepatentsperemployeesthanlargecompanies.Zipper,lightbulb,FMradio,laser,

airconditioning,escalator,

personalcomputer,

automatictransmission,

andmanymore!1-27Ch.1:TheFoundationsofEntrepreneurship(continued)TheTenDeadlyMistakesofEntrepreneurshipManagementmistakesLackofexperiencePoorfinancialcontrolWeakmarketingFailuretodevelopastrategicplanUncontrolledgrowthPoorlocationImproperinventorycontrolIncorrectpricingInabilitytotransitiongrowth1-28Ch.1:TheFoundationsofEntrepreneurshipPuttingFailureIntoPerspectiveEntrepreneursarenotparalyzedbytheprospectoffailure.Failure–anaturalpartofthecreativeprocess.Successfulentrepreneurslearntofailintelligently.1-29Ch.1:TheFoundationsofEntrepreneurshipBusinessStartsandClosures

1-30Ch.1:TheFoundationsofEntrepreneurshipAvoidingthePitfallsof

SmallBusinessFailureKnowyourbusinessindepthDevelopasolidbusinessplanManagefinancialresourcesUnderstandfinancialstatementsLearntomanagepeopleeffectivelySetyourbusinessapart