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CONTENTSGeneralBusiness Active, Apology, Challenge, Compete, Cooperate, Discuss, Introduce, Resume, Chapter1Revision RolesintheBusiness Corporate, Invest,Investor, Partner, Supply, Chapter2Revision BusinessManagement Achieve, Allocate, Authorize, Determine, Direct, Efficient, Ethics, Evaluate, Execute, Expert, Formulate, Function, Implement, Lead,Leader, Life Manage, Measure, Motivate, Operate, Organize, Perform, Recruit, Respond,Responsive, Team, Chapter3Revision Marketing Advertise, Difference, Innovate, Package, Present, Public,Publicize, Segment, Strength, Chapter4Revision Accounting&Finance Accruals Accumulate, Adjust, Appreciate, Capital, Cost, Depreciate, Expense, Finance, Tax, Transact, Trial,Trial Chapter5Revision Termsin Appraise, Memo, Propose, Summary, Chapter6Revision ChapterGENERALBUSINESSTERMS2.2.tomakeExample:smokewillactivatethefire启动- 活- 1.engagedinactionorcharacterizedbyenergeticExample:badmintonisanactiveACTIVE,TranslatethefollowingsentencesfromEnglishto1Eventhoughsheiseightyyearsold,shestillleadsan虽然她已八十岁，她仍然保持着积极的生活方2Sheisanactivevolunteerattheoldfolks’她在老人院中是一个积极的Translatethefollowingsentencesfromto3启用我的银行帐户Iwouldliketoactivatemybank4这本的商有一份活跃客户的Thismagazinepublisherhasalistofactive道道向2.theactofofferinganExample:apologizeto动道-道向1.anexpressionofregretoraskingforpardonforaExample:offersomeonean名道-APOLOGY,TranslatethefollowingsentencesfromEnglishto1IapologizeforallthemistakesIhave我为我犯了的所有错误道歉2Heacceptedmyapologyandforgave他接受了我的道歉并且原谅了我Translatethefollowingsentencesfromto3我应为错误指责您偷窃给您道歉Ioweyouanapologyforwronglyaccusingyouof4他要求我为称他是个向他道歉HedemandedthatIapologizeforcallinghimaCHALLENGE,CHALLENGING - 名difficultyinajoborundertakingthatisstimulatingtooneengagedin能战胜从事工作或所承担的工作上的Example:thechallengeintakingupadifficult接受一个艰难工作的 - 形容stimulating,interesting,andthought-刺激，感，和令人深思的Example:achallengingquestion一个具有性的问题TranslatethefollowingsentencesfromEnglishto1Iviewthedifficultiesinmynewjobasachallengeformeto我把新工作中所遇到的视为一个新的2Ienjoytakingonchallengingproblemsat我喜欢接受具有性的工作Translatethefollowingsentencesfromto3客户的需求对我们这样一间小公司来说是个Thecustomer'sdemandsarearealchallengeforasmallfirmlikeours.4手头的问题虽具性但我有信心解决它Theissuesathandarechallenging,butIamconfidentofsolvingthem.COMPETE,COMPETITIVE 竞- 动tostrivetooutdoanotherforacknowledgment,aprize,supremacy,profit,etc.;engageinacontest;vie努力胜过另一个人以便获取承认、奖品、至高、利润等;搞竞赛Example:tocompeteina参加赛 竞- 形容involvingcompetition,well-suitedforcompetition,orhavingastrongdesiretocompeteorsucceed参与竞争，非常适合比赛，或有愿望竞争或成Example:thefoodandbeverageindustryisvery食品和饮料行业的竞争非常TranslatethefollowingsentencesfromEnglishto1Hiscompetitivenatureleadstohimputtinginhisbesteffortinwhateverhedoes.他的好强性格导致他在做任何事情时都尽最大的努力2Theyarecompetingtoseewhocancomeupwiththebetterbusinessproposal.他们竞争为的是看谁能想出更好的建议Translatethefollowingsentencesfromto3他们的生意成功是因为他们的高品质的产品和有竞争性的格。Theirbusinessissuccessfulbecauseoftheirhighqualityproductsandcompetitiveprices.4有实力，如果我与他竞争我一定会输给他JackiscapableandIwillsurelyloseifIcompetewithCONSISTENTConsistent一- 形容1.compatibleandnotself-兼容和不自相Example:achievedconsistentgood取得了一致的TranslatethefollowingsentencesfromEnglishto1Theresultsofalltheexperimentsareconsistentwithone所有的实验结果是一致的2Thepriceofoilshowsaconsistentincreasing油的价格显示增长模式是一致的Translatethefollowingsentencesfromto3这个辛勤的员工展现出一致的工Thishardworkingemployeehasshownvery4因为他说到做到，所以可以被信任HecanbetrustedashisactionsareconsistentwithwhatheCOOPERATE,COOPERATION 合- 动toworkoractwithanotheror swillinglyand乐意且愉快地与其他个人或许多人一起工作或Example:cooperateat在工作上互相 合- 名theactof合作的Example:cooperationisakeyto合作是成功的TranslatethefollowingsentencesfromEnglish1Ihopethatwecancooperatetoproduceabetter我希望我们能合作生产出更好的产品2Thisjointcooperationventurewiththeother beenverysuccessful.这项与那间公司合资的合作非常成功Translatethefollowingsentences to3他一直都很高兴配合开展他们的Hehasbeenverygladtocooperatewiththeintheir4你的配合对这个计划成功都很重要的YourcooperationhasbeenvitalinthesuccessofthisDECREASE 减- 动tomake esmallerinsize,number,strength,or使或变小规模，数量，强度Example:todecrease降低- 名theactorinstanceof减少的行动或Example:thedecreasein降低的TranslatethefollowingsentencesfromEnglishto1NowthatIhaveMarytohelpme,myworkload现在我的工作量因有来帮我而减少了2Sheshowedasignificantdecreaseinenergyaftershefell她生病后的精力有明显的不足Translatethefollowingsentencesfromto3我们的销售数量因金融而下降Oursalesvolumehasdecreasedbecauseofthefinancial4在他的情被报导出来后，的受欢迎之度下降了。AfterreportsofhisextramaritalaffaircameoutintheTigerWoods’popularityhasDISCUSS,DISCUSSION 讨- 动toexamineandspeakwithanotherorothersabout;totalk和与他人谈论;洽Example:discussournsforthe讨论未来的计Discussion讨- 名theactorinstanceof讨论的行为或Example:wehadadiscussionaboutournsforthe我们讨论过我们未来的计TranslatethefollowingsentencesfromEnglishto1Iwouldliketodiscussthismatterwithyoubeforemakinga在做出决定之前与你讨论这件事2Aftermuchdiscussion,wehavedecidedtosponsorthischarityevent.经过多次的讨论后，我们决定赞助这项慈善活Translatethefollowingsentencesfromto3没有其他可以讨论的，我已作出最终决定Mydecisionisfinalandthereisnothingleftto4我会和我的讨论你的建议后给你答复Iwilldiscussyourproposalwithmybossbeforegivingyouananswer.ESTABLISH 建立- 动tofound,institute,bringabout,orcausetoberecognizedor设立，建立，达到或使之被确认或被接Example:establisha创办一所大- 动toshowtobevalidortrue;to显示为有效或真实的;证Example:establishthefactsofthe确件的事TranslatethefollowingsentencesfromEnglishto1Accountingservesasameansofestablishing会计是一种建立问责制的2Hehasestablishedagoodreputationforhimselfinthis他为自己在这行业建立了良好的信誉Translatethefollowingsentencesfromto3林医生给自己建立了国内知名的外科医生之一的信誉DoctorLinhasestablishedherselfasoneoftheleadingsurgeonsinthecountry.4我计划在这里建立一间医疗所IamnningtoestablishamedicalpracticeINCENTIVE 激- 名1.something,suchasthefearofpunishmentortheexpectationofreward,thatinducesactionormotivateseffort某事，例如对处罚的恐惧或的期望，导致行动或激励努Example:anincentivetowork激励更加努力TranslatethefollowingsentencesfromEnglishto1Salesmenhaveanincentivetoworkharderbecausetheyearncommissionfromthesales.因他们所赚取的佣金而被鼓励更加努力工作2Heisakindwhohelpsothersevenwhenthereisincentiveforhimtodo他是一个善良的人，既使帮助他人对他没有激励此做。Translatethefollowingsentencesfromto3我帮助原因是她答应请我吃午餐MyincentiveforhelheristhatIwillgetalunchtreatin4给员工激励来使他们更加努力工作是一个很好的方法Offeringyouremployeesanincentiveisagoodwaytomakethemworkharder.INCREASE 增- 动tomake egreaterinsize,number,strength,or使或成为更大规模，数量，强度，或质Example:toincrease增加-noun名theactorinstanceof增加的行动或Example:theincreasein增加的TranslatethefollowingsentencesfromEnglishto1Wearethinkingofwaystoincreaseour我们正在想办法提高我们的生产2Therehasbeenatenpercentincreaseinthepriceof盐价被提高百分之十Translatethefollowingsentencesfromto3在看到他的优秀的工作能力后，我们对他更加尊重Ourrespectforhimincreasedafterseeinghowcapablehe4让我负责这个计划后，我的工作量增加了MyworkloadincreasedafterIwasassignedtobeinchargeofthisproject.INTRODUCE,INTRODUCTION 介- 动tobringforwardorpresentsomethingforthefirst首次见面或引见某Example:introduceoneto将一个人介绍给另一 介- 名theactof引进、引入行Example:Theintroductionofnewproductshashelpedtoboostsales新产品的引进有助于提高公司的销-noun名thething引进的Example:Thisovenisthelatestintroductiontoourlineof这烤箱是被引进到我们产品线的东TranslatethefollowingsentencesfromEnglish1Maryintroducesherfriendstoher介绍朋友给父母认识2Canyougivemeabriefintroductionof 你可不可以给我简约地介绍一下你的公司Translatethefollowingsentences to3介绍了一本新的食谱给邻居MrsLinintroducedanewrecipebooktoher4最近有一个关于新的建筑技术的推介会Therewasanannouncementabouttheintroductionofanewbuildingtechniquerecently.NEGATIVE 负、消极、否- 形容atylessthan一个小于零的Example:-2isanegative-2- 形容badorlackingin坏的或悲观主Example:anegativeoutlookon一个消极的人- 形容denialorrefusing否认或某Example:giveanegative给予否定的答TranslatethefollowingsentencesfromEnglish1Heisa whoalwaysexpectsthe他是一个总觉得有坏事发生的消极人2Theyshowedanegativeattitudetowardsworkingwith他们显示出与我们合作的消极态度Translatethefollowingsentences to3他摇摇头表示对我问题的否定答复Hegaveanegativeresponsetomyquestionbyshakinghis4测孕工具测试的结果是否定的TheresultsofthepregnancykittestwerePASSIVE - 动1.inactive;notinvolvingvisiblereactionoractiveExample:apassivememberofthegroup小组的一名成员TranslatethefollowingsentencesfromEnglishto1Herfacewaspassivewhensheheardthebad当她听到这个坏消息，神情变得沮丧2Thoughshewaspartoftheteam,shewasapassivememberwhodidnotcontributemuchwork.虽然她是团队的一员但她处事，对团队工作没有什么贡献。Translatethefollowingsentencesfromto3一个的人，通常是跟随者而不是Apassiveisusuallyafollowerandnota4他在公司管理方面扮演一个的角色HeysapassiveroleinthemanagementofthePOSITIVE 正数；积极- 形容1.atygreaterthan一个大于零的Example:2isapositive二是一个正- 形容emphasizingwhatishopefulandgoodExample:apositiveoutlookonlife一个积极的人- 形容confidentandsure;自信和肯定Example:heispositivethathewill他很肯定自己将会TranslatethefollowingsentencesfromEnglishto1Ihaveapositiveimpressionofthispolite我对于这个有礼貌的男孩印象很好2Iampositivethattherewillbeathunderstorm我肯定今天会有雷Translatethefollowingsentencesfromto3我们要保持积极的态度不可气馁Weshouldremainpositiveinsteadofgetting4每个人对这美丽的艺术品都有正面的看法Everyonehadpositivethingstosayaboutthisbeautifulpieceofart.POTENTIAL 潜- 形容possible可Example:apotentialcandidateforthis此职位的候选- 名 可能Example:thepotentialtomakeahugeprofitoutofthis这项投资赚取巨大利润的潜TranslatethefollowingsentencesfromEnglishto1Heiscapableandisapotentialcandidateforthismanagerial他很能干且是这个管理职位的候选2IhiredherbecauseIsawalotofpotentialinher我雇用她因为我看她在工作中有很大的潜能Translatethefollowingsentencesfromto3在建筑工地上的易燃液体对工人存在潜在Theflbleliquidsattheconstructionsiteareadangertotheworkers’4这个可能促进我们的销售ThisadvertisingnhasthepotentialtoboostourPROCESS 过- 名asystematicseriesofactionsdirectedtosome一系列系统化的行动来完成某项任Example:todeviseaprocessforpreparingfried设计准备炸鸡的过 处–verbusedwithanobject)动词（和某事一起使用totreatorpreparebysomeparticularprocess,asin通过一些特殊的过程处理或作准Example:toprocessthevisaapplicationinone在一周内处理申TranslatethefollowingsentencesfromEnglish1Accountingisaprocess passesmany会计是一个包括许多活动的2Decision-makingisaprocessofidentifyingsolutionstothe决策是一个确定解决问题的方案的过程Translatethefollowingsentences to3决策是一个动态的过程Decisionmakingisadynamic4沟通过程是指不同人之间的信息交流Communicationprocessreferstotheexchangeofinformationbetweendifferentpeople.RELEASE 释放- 动1. ;tolet释放放Example:releasethe释放-noun名Example:anews一项发TranslatethefollowingsentencesfromEnglishto1Thewillreleasethenewsoftwarethis公司将在本月推出新的软2Theresultswillbereleasedaftereveryonehasbeen结果将在大家被面试后公布Translatethefollowingsentencesfromto3银行已决定免除他的Thebankhasdecidedtoreleasehimfromhis4他从释放后已成功地找到工作Afterhisreleasefromprison,hemanagedtofindaRESUME,RESUME 恢- 动tocontinueagainafter在中断以后再Example:toresumeworkaftertakinga 履- 名abriefwrittenaccountof al,educational,andprofessionalqualificationsandexperience,asthatpreparedbyanapplicantforajob简要Example:writea写一份TranslatethefollowingsentencesfromEnglish1Isentmyrésumétoseveralprospective我寄发了我的履历给几名准雇主2Iwillresumemyworkaftersending 我将在发送这封邮件后恢复工作Translatethefollowingsentences to3该将在后继续Theshowwillresumeafterthecommercial4如果我们想在期限内完工，我们应尽快恢复工Weshouldresumeworkassoonaspossibleifwewanttomeetthedeadline.RISK 风- 名exposuretothechanceofinjuryorloss;ahazardordangerous或损失的机会的；或Example:Thereisariskofinjuryinallsports-verb动toexposetothechanceofinjuryorloss;在或损失的机会；Example:Youriskyour你给自己带来生命TranslatethefollowingsentencesfromEnglish1Thereisariskofdeathandinjurythatwehavetoacceptinextremesports.剧烈的体育运动会带来和受伤的风险2Youriskyourlifebydriving你鲁莽驾驶会给自己带来生命Translatethefollowingsentences to3所有投资都有亏损的风险Allinvestmentsinvolvetheriskoflosing4我们可以采取适当的预防措施来防止不必要的风险Weprotectourselvesagainstunnecessaryrisksbytakingappropriateprecautions.SEMINAR 研讨- 名1.ameetingforexchanginginformationandholdingExample:attendabusinessseminarTranslatethefollowingsentencesfromEnglishto1Studentstakingthiscoursemustattendweeklywiththeir修读此课程的学生必须出席他们教授主持的每周的研讨会2Manypoliticalissueswerediscussedattheseminar许多政治问题已在今天的研讨会进行了讨论Translatethefollowingsentencesfromto3本公司将举办业务管理研讨会Ourwillbeconductingaseminaronbusiness4学生可以在研讨会期间随时向教授提出问题Studentsaretoasktheprofessoranyquestionsduringtheseminar.CHAPTER1REVISIONEXERCISEConstructsentencesbyincorporatingthewordsyouhavelearntinthischapter,basedonthescenariogivenbelow.LilyhadjustgraduatedfromtheUniversityofLondon.Holdingabachelor’sdegreebusinessadministration,shewaslookingforaLilysubmittedherrésumétoseveralcompanieswhichshewasinterestedtoworkin.AfterajobinterviewinXYZ,Lilywassuccessfullyofferedapostinthemarketingdepartmentthere.Shehappilyacceptedtheoffer.Onthefirstdayofwork,LilywasintroducedtohersuperiorandherOnthefirstdayofwork,Lilydidaself-introductiontohernewSheenvisionsthatshemayhavethepotentialtoexcelin TwoweekslaterafterLilystartedherwork,themarketingdepartmentwasgivenaproject,whichistopromoteanewproduct.Thenewproductwashopedtohelpthe gainanedgeoverotherrivalsinthecompetitivebusinessworld. wantedtousethenewproducttocompeteagainstitsrivals;hencemuchpressurehadbeenputonthemarketingdepartmenttoperformwell.ThiswasthefirsttimeLilywasgoingtoexperiencehowthedepartmentwouldworktogetherto ethischallenge.TheheadofthemarketingdepartmentstartedtontheoutlineforchallengingThemarketingdepartmentwasdividedintothreeteamstodevelopdifferentareasofmarketing.Themembersofeachteamhadtocooperatewithoneanotherinordertosuccessfullycompletetheirtasks.InLily’steam,severaldiscussionswereheldtodecideonthedesignoftheproductpackaging,theareawhichherteamwasresponsiblefor. recognizedthattherewasacertainamountofriskforinvestingalargeamountofmoneyonthisnewproduct.AfteramonthofworkinXYZCo.,LilyfoundthatshelikedhercurrentTheenvironmentin waspositive.Hersuperioroftencomplimentssubordinateswhenthelatterdidagoodjob.EmployeesofXYZCo.wereoftensenttolistentoseminarsforself-Manyincentives,suchasbonusesandoverseastrips,wereprovidedfortheemployeesinthe tomotivatethemtoworkhard.Asaresultofthegoodworkingenvironment,theemployeesofXYZCo.wereactiveinproducinggood-qualitywork.Mostimportantly,managershadestablishedagoodrapportwiththeirsubordinates,whichmadethemfeelcomfortableworkingtogethereanyhurdlesthatcameintheirChapterROLESINTHEBUSINESSWORLDExample:Example:workingasabuyerfor机2.Apurchasingagentforaretail名-Example:thebuyerofthis者名whobuys;a买-1.TranslatethefollowingsentencesfromEnglishto1Imanagedtofindabuyerformy我设法找到一个买我的公寓的买主2Thebuyer’sdecisionsaffecthowmuchprofitthewill买方的决定影响到该公司所得的利润Translatethefollowingsentencesfromto3把我的狗卖出去，但还没有买主Iputmydogupforsalebuttherewereno4买家乐于物美价廉的商品Abuyerisresponsibleforobtainingthebestgoodsatthelowestcost.Example:Example:consumersnowhaveagreatvarietyofproductstochoose名ororganizationthatusesacommodityor-1.TranslatethefollowingsentencesfromEnglishto1Lawsonproductsafetyhelptoprotect有关产品安全的法律有助于保护消费者2Asaconsumer,Iwillchoosetopurchaseproductsthatoffergoodvalueandquality.作为一个消费者，我会选择提供物美价廉的产品Translatethefollowingsentencesfromto3公司经常更改其产品和服务以满足消费者的需求Companiesoftenmakechangestotheirproductsandservicestomeetthedemandsofconsumers.4消费者些调研。Consumersshoulddotheirresearchiftheyareunsureaboutaparticularproduct.CORPORATE,CORPORATION 企业的；法人- 形容withregardstobusiness跟公司、企业有关系Example:corporatesocial企业公司对于社会的- 形容involvingorsharedbyallmembersofagroupororganization,notbyanindividual涉及某组织的所有人员地；法人Example:corporate公共利 企业公- 名alargebusiness ,oralargeorganizationof一个规模巨大的公Example:privatecorporation私人公TranslatethefollowingsentencesfromEnglish1Aspartofcorporatewelfare,employeesenjoy 作为公司的部分福利，员工可享受免费医疗2Someindividualsacrificeswouldbeneededforthecorporategoodduringsuchtimesofeconomic在这种经济的时刻，为了公共利益，牺牲一些个人利益将是必要的。Translatethefollowingsentences to3微软想要兼并我们的公司TheCorporationwouldliketoacquire.4该公司的都很能干Thecorporateheadsof areveryCUSTOMER 消费- 名1.a whopurchasesgoodsorservicesfromanother;buyer;货物或服务的人;买方;Example:acustomerenteredtheshoptobuy顾客进入商店肉TranslatethefollowingsentencesfromEnglish1Agoodsalesmanshouldnotlosehistemperevenwhencustomerisbeing一个好的不应该发脾气，即使客户是不易取悦或满足2Ourshopishavingasalestoattract我们的商店正 ，以吸引顾客Translatethefollowingsentences to3这家公司是我们30年的忠诚客户 hasbeenaloyalcustomerofoursforthirty4的顾客走进商店，并要求退TheangrycustomerenteredtheshopanddemandedforaINDIVIDUALIndividual个- 名1.adistinctindivisibleentityasinglethingbeinginstanceoritem.一个独特的，不可分的；一个单一的东西，存在，事例或项目Example:anindividual一个TranslatethefollowingsentencesfromEnglishto1Theforthisweekendismeantfor本周末的功课是因由个人独立完成的2Tosucceedasateam,weneedtosetasideour要建立成功的团队，须放下个人的利益Translatethefollowingsentencesfromto3如果只为自身为。Ifweonlylookoutforourindividualinterests,theteamwillnotdowellinthecompetition.4经理给了我们有关个人的工作表现的评价Themanagerhasgiveneachofusourindividualworkperformanceratings.INVEST,INVESTOR,INVESTMENT 投- 动tocommitmoneyorcapitalinordertoobtainfinancial做金钱或资本的承诺以取得Example:investin投资-verb动touse,give,ordevoteforthepurposeofachievingExample:toinvesttimeinhelpeople 投资- 名2. who投资的 投- 名3.theactofinvestingorthething投资行为或被投资的东西Example:myinvestmentyieldedalarge我的投资获得了利TranslatethefollowingsentencesfromEnglishto1Investorsaretheshareholdersofabusiness投资者是商业实体的股2Toachievegoodresultsyoumustfirstinvesttimeandeffortintoyourwork.你首先要花费时间和精力在你的工作后才能达到好的结果Translatethefollowingsentencesfromto3所有商业投资都是有风险的Allbusinessinvestmentscomewith4因为这个项目有潜力，所以我决定投资该项目IhavedecidedtoinvestinthisprojectbecauseithasPARTNER,PARTNERSHIP - 名 whosharesorisassociatedwithanotherinsomeactionorendeavor;sharer;associate.或同另一个人有某一行动或努力之联系的人；共事者;同僚Example:partnerinthe公司 合伙企 名thestateorconditionofbeingapartner;participation;association;jointinterest.作为合作伙伴的状态或情况；参与；；共同利Example:westartedourpartnershiplast我们去年开始TranslatethefollowingsentencesfromEnglishto1Heisapartnerinthethatwearemakingadeal他是该公司的，我们正在洽谈一项业务2IwasinvitedtoinvestinthepartnershipsetupbyJohnandhisfriend.我被邀请入股由和他的朋友设立的合伙企业Translatethefollowingsentencesfromto3在过去十年期间，由设立的合伙企业已发展成中国一家巨型企业。Overthelasttenyears,thepartnershipsetupbyMr.Lihasgrownto eahugefirmin.4和是工作上的JohnandRichardarepartnersareSENIOR 长- 名1. whoisolderthan一个比Example:GrannyChenismy陈是我的长-noun名2.a ofhigherrankorstandingthananother,esp.byvirtueoflongerservice一个比另一个人高职位或的人，特别是由于其更长的服Example:Atwork,heismy在工作上他是我的前TranslatethefollowingsentencesfromEnglish1Wemustlearntorespectour须学会尊重我们的长辈2Makefulluseoftheexperienceofyourseniorsat在工作上要充分利用你作为前辈拥有的工作经验Translatethefollowingsentences to3孩子们从小就被教导要尊重他们的长辈Childrenaretaughttorespecttheirseniorsfromanearly4不向我们工作上的前辈经验。Itwouldbeapityifwedonotlearnfromourseniorsatworkastheyhaveplentyofexperience.SUBORDINATE 下- 形容oflowerrankandsubjecttotheauthorityofa属于低级位的并有上司管Example:Thesalesmanissubordinatetohis是他的经理的下属- 名a or下属的Example:Asubordinatehastoobeyhis下属须服从他TranslatethefollowingsentencesfromEnglishto1Asasubordinate,Ihavenoauthoritytomakesuch作为一个下属，我没有权力作出这样的决定2Themanagers’opinionsaresometimessubordinatedtothatoftheshareholders.经理的观点有时听从于股东Translatethefollowingsentencesfromto3下属的责任是执行其上司分配的任务Theroleofasubordinateistocarryouttasksassignedbythesuperior.4他的下属尊重他因为他很公平的对待他们Hissubordinatesrespecthimbecauseheisfairandtreatsthemwell.SUPPLY, 供- 动Tofurnishor供给或Example:tosupplythefactorywith供应材料给工- 名theactofsupplyingorsomethingthatis在供应或东西被供Example:storeupafoodsupplyfor一个冬季的粮食Supply 供应链-noun名asystemoforganizations,people,technology,activities,informationandresourcesinvolvedinmovingaproductorservicefromrto客户所涉及的资源 供应-noun名 ororganizationwho提供供应的人或组Example:theyaretherofthese他们是这些货物的供TranslatethefollowingsentencesfromEnglishto1 sgoodstothirty我们公司供应商品给30间零售商2Astimesarebad,wearelookingforacheaper因行情不好，我们正在寻找一个更加便宜的供应商Translatethefollowingsentencesfromto3我们因未支付电费而导致电的供应被切断Ourelectricitysupplywascutoffaswedidnotpayourelectricitybill.4我们有不断的供应，因许多人希望投资于我们的公司Wehaveaconstantsupplyoffundsasmanypeoplewanttoinvestinour.Chapter2RevisionMr.WongwasthedirectorofYCSupermarket,whichhadbranchesalloverMalaysia.Recently,afterreadingseveralreports,herealizedthatprofitsweredecliningduetothestrongcompetitionwithotherflourishingsupermarkets.ImaginethatMr.Wongapproachedyourinvestigationteam,howwouldyouadvisehim?YouareallowedtocomeupwithproblemswhichyouthinkthatthemightbefacingandprovidesolutionsfortheWriteyouradvicein200to300wordswiththeuseofatleast5ofthefollowingwordsyouhavelearntinthischapter:Consumer,customer,invest/investor/investment,partner/partnership,subordinate,SampleMr.Wong,myteamhasobservedthechainsofyoursupermarket.WefoundthatthereasonwhyalargepercentageofconsumerspreferothersupermarketstoYCSupermarketisbecausetheothersupermarketsprovideawiderrangeofproductchoices,moreattractiveproductdiscountsandmoreefficientcustomerservice.Fortherangeofproductchoices,myteamsuggeststhatyour widenthevarietyofproductswhichconsumerscanchoosefrom.Itis mendedthatyousourceformorersforyourgoods,butdoensurethatthersprovideyouwithfreshorhigh-qualitysupplyofgoods.Thisisbecauseconsumerspreferfreshornewgoodstooldones.Sinceyour isbenefittingfromeconomiesofscale,providingmorediscountsforcustomerswouldbeagoodstrategy.Alternatively,your canformpartnershipswithothercompaniestoprovidevouchersforcustomers.Forexample, canworkwithSuperliciousCakeDelightétoprovidecakevouchersforcustomersiftheypurchaseupto$100ofgoods.However,stepsmustbetakentoadvertisethesepromotions.Moreadvertisementsonyour andproductscanbeputuponthemediatoincreasetheawarenessofyour inthemarket.Regardingcustomerservice,oursurveysshowthattherehavebeenlongqueuesveryofteninYCSupermarket,especiallyduringpeakhours.Itisevidentthatinsufficientcashiersarebeingemployed.Besidesthat,myteamsuggeststhatyoudecreasethehoursofworkshift,sothattheefficiencyofthecashierswouldbeimproved,giventhattheemployeeswouldbeabletohavemorerest.Theteambelievesthatthe mendationswouldbeinvestmentsforthe .Wehaveconfidencethatthereturnsforyourwouldturnforthebetterafterthesechangeshavebeenmade.(298ChapterBUSINESSMANAGEMENTTERMSABILITY 能- 名1.capacitytodosomething;skill,talentor做某事的能力、技能、天赋和才Theabilitytoworkwellunder有能力在压力好工TranslatethefollowingsentencesfromEnglish1Hehastheabilitytocommunicatewellwithhis他有能力与他的雇员保持良好的沟通2Iamimpressedbyhisabilitytoproduceexcellentworkwithinsuchashortspaceoftime.我很欣赏他的能力，能够在这么短的时间内出色完成任务Translatethefollowingsentences to3他有能力跑完是他艰苦训练的结果Hisabilitytorunamarathonisaresultofhoursoftough4她被解雇是因为她没能力和同事很好地合作Shewasfiredfromherjobbecauseshelackedtheabilitytoworkwellwithhercolleagues.ACHIEVE,ACHIEVEMENT 实-verb动词tobringtoasuccessfulend;gain;achieve;Example:achievegoodresults 成-noun名成Example:agreat一个大TranslatethefollowingsentencesfromEnglish1Hardworkisnecessaryifyouwanttoachievegood如果想获得好的结果，辛勤工作是必要的2Hislistofachievementsisvery他的所有成就给人留下非常深刻Translatethefollowingsentences to3为了实现我们的目标,我们不懈努力了2个月Toachieveourgoal,weworkedtirelesslyfortwo4·在科学上有许多成就AlbertEinsteinmademanyscientificALLOCATE,ALLOCATION 分-verb动tosetapartforaparticularpurpose;assignor为某特定目的分离;分派或Example:allocatetaskstotheteam把任务分配给该小组的成 配- 名theactofallocating,thestateofbeingallocated,ortheportionbeing在分配,、,被分配的实例，或部分被分Example:theallocationof分配职TranslatethefollowingsentencesfromEnglish1Iwillallocatearoomtotheinternsforthemtodotheir我将分配房间给实习生让他们做他们的工作2Iwillallocatejobsto我将分配工作给每个人Translatethefollowingsentences to3资源分配是以一个经济的方式分配可用的资源Resourceallocationisassigningavailableresourcesinaneconomicway.4我不可能完成所有工作，所以我把任务分配给不同的人IallocatedthetaskstodifferentpeopleasIcouldnotfinishngeverythingalone.AUTHORIZE,AUTHORIZATION - 动togiveauthorityorofficialpower给权力或正式的力Example:Iauthorizeyourn - 名theactof行Example:obtainauthorizationbefore获得批准才可TranslatethefollowingsentencesfromEnglish1Weneedthe ernmenttoauthorizeourproposalsbeforewecancarryon.我们需要批准我们的建议后才开始进行2Hesoughttheauthorizationfromhissuperiorsbeforeconcludingthedealwiththeotherparty.他在得到上司的后才总结与另一方的Translatethefollowingsentences to3我没有权力批准这样的请Iaminnopositiontoauthorizesucha4必须先得到才可开始建筑工程AuthorizationhastobegivenbeforeconstructionworkscanBEHAVIOR 行- 名1.themannerofconducting做人的Example:thisman’sbehaviorisvery这的行为非常古TranslatethefollowingsentencesfromEnglish1Itisimportantforfirmstostudyconsumer研究消费者行为对企业是重要的2Hewasreleasedfromprisonearlybecauseofhis由于他的良好行为，他被提早从释放出来Translatethefollowingsentences to3我们今天表现最好因为我们公司有重要客人来Weareonourbestbehaviortodayasimportantguestsarevisitingour 4我观察他的行为，发现他非常紧IwatchedhisbehaviorandnoticedthathewasveryCAPACITY 容- 名theabilitytoreceiveor有能力接受或Example:capacityofabustohold一辆巴士车可载多少乘客的容- 名position;function;；功能；角Example:servinginthecapacityofan以顾问提供服TranslatethefollowingsentencesfromEnglish1Thenewho hasthecapacityto modateupto5000guestsatatime.新酒店有能力容纳5000个客人2Heiscurrentlyservinginthecapacityofalegaladviserforthefirm他目前是以公司法律顾问的提供服务Translatethefollowingsentences to3请病假，暂时代替他的职位Asthechairmanisonmedicalleave,Johnisservingincapacityforthetime4新体育馆的最大容量为数惊人，是200,000人 umcapacityforthenewstadiumisastaggeringDEMOGRAPHIC 人口统- 名1.characteristicsofapopulationasusedin ernment,marketingoropinionresearch用于、或的人口的统Example:thedemographicsofvotersina在一个地区的选民人TranslatethefollowingsentencesfromEnglishto1Heisstudyingthedemographicsofthecosmeticsconsumersinthemarket.他正在研究市场上的化妆品消费群体的人口特征2Thedemographicsofthetargetpopulationneedtobestudiedinorderfortheadvertisingtobesuccessful.受众群体的数据统计分析对的投放是否成功起到重要用。Translatethefollowingsentencesfromto3正在研究这个地区的人口结构多的选票。Theoppositionisstudyingthedemographicsofthisregiontoseeiftheycanwinmorevotes.4人口统计数据是一个重要工具，公司通常用它来决定商业模式。Demographicsareakeytoolthatmediacompaniesusewhendecidingtheirbusinessmodels.DETERMINE,DETERMINATION 确- 动toconcludeorascertain,asafterreasoning,observation,结束或确定，就如经过推理，观察Example:Ineedtodetermineifthisisareal我必须鉴定这是否是一个真正的钻- 形容resolute;staunch Example:Iamdeterminedtosucceed. 坚决- 名thequalityofbeing坚决的Example:Thedeterminationto取胜的TranslatethefollowingsentencesfromEnglishto1Moretestswillbeneededtodeterminetheillnessthatyou需要的检查来确诊你所得的疾病2Successorfailureherewillbeuptoyourdeterminationto成败将由你成功的决心来决定Translatethefollowingsentencesfromto3他决心为他的国家赢Heisdeterminedtowinthegoldmedalforhis4他那决心克服重重以获得成功的精神是值得钦佩Hisdeterminationtosucceedinthefaceofimpossibleoddsisworthyofadmiration.DEVELOP 开-verb动1.tobringoutthecapabilitiesorpossibilitiesof;bringtoamoreadvancedoreffectivestate带出能力或可能性;产生更加先进或更加有效的Example:todevelopone'ssporting发挥个人的体育天TranslatethefollowingsentencesfromEnglishto1Weneedtodevelopourideasintoaworkable我们需要促使我们的想法使其成为一个可行的建议2Hewantstodevelophisbusinessin他希望发展他的业务Translatethefollowingsentencesfromto3她需要在其他领域发展业务Sherequirescapitaltodevelopherbusinessintoother4我希望他们进一步推动他们的计划前征求一下我的意Irequestedthattheydeveloptheirideasfurtherbeforeseekingmyadvice.DIRECT,DIRECTION 直- 动tomanageorguidebyadvice,helpfulinformation,instruction,管理或以建议、有用的信息、教导等方式指导Example:hedirected他公- 动tochannelorfocustowardagivenresult,object,or引导或集中于指定的结果、目的、或目Example:shedirectedallherenergytowardsher她把全部精力转移工作- 形容proceedingwithoutinterruption,进行没有中断,直截了Example:shegavemeadirect她给了我一个直接的回应 方- 名3.theactofdirecting,orinstructionsor在指挥,或指示是或指Example:askedfordirecti