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BusinessEnglishWriting1-4商务英语写作GoodwillEffectsConversationalstylelanguageissimple,warmandnatural.2.You–viewpoint/attitudee.g.Wewillbepleasedtodeliveryourorderbythe10th.Practice:i.Wecanpermityoutoattendclasseswhenyouarefree.ii.WehavereceivedyourletterofJune1.1-4商务英语写作3.

Positivelanguagee.g.Unfortunately,yourordercannotbesentuntilnextweek.Fortunately,yourordercanbesentnextweek.Practice:1.Toavoidthelossofyourcreditrating,pleaseremitpaymentwithintendays.2.YourmisunderstandingofourJune1lettercausedthismistake.3.YoucannotvisittheofficeexceptonSunday.4.Ourstone-skinmaterialwon’tdothejobunlessitisreinforced.flvavi1-4商务英语写作2Letter

DearJess,Iamgladto…..Love,Mike1-4商务英语写作Functions1.toinform2.topersuade3.toentertain1-4商务英语写作The6c’sprinciples

1.

Clarity2.Correctness3.Conciseness4.Completeness5.Courteousness6.Concreteness1-4商务英语写作StructureofEnglishlettersThereareatleast5partsofanEnglishletter:date,salutation,body,complimentarycloseandsignatureInabusinessletter,therearemoreitems:1-4商务英语写作

Structure1.Letterhead2.Date3.Insideaddress4.Salutation5.(subjectline)6.Body7.Complimentaryclose8.Signature9.Enclosure10.CC1-4商务英语写作AddressofanEnvelopEnvelopaddressingcallsforaccuracy,legibilityandgood

appearance.Twoforms:1.indentedstyle2.blockstyle1-4商务英语写作1.TheindentedformChinaNationalImport&ExportCorp.21,Xi’anRoadChongqing,40047P.R.China

M&BCompany312WestStreetHonolulu,HI99813U.S.A.Stamp1-4商务英语写作2.TheblockformChinaNationalImport&ExportCorp.21,Xi’anRoadChongqing,40047P.R.ChinaM&BCompany312WestStreetHonolulu,HI99813U.S.A.Stamp1-4商务英语写作Otherenvelopaddressingi.Asksomebodytopassonalettertotheaddressee.

MikeSmithc/oJaneSmithEnglishDepartmentChongqingUniversityChongqing400047,P.R.ChinaStamp1-4商务英语写作ii.Asksomebodytoforwardalettertotherecipientinperson

JaneSmithKindnessofMikeSmith

1-4商务英语写作CHAPTER7Requests&Inquiries1-4商务英语写作STEPS:1.Startwithpurpose(questionsornarration)2.Givedetails:specificinformation(selfintroduction,enquiries)-Attractbypossibleprospects:currentsituation(optional)3.Endwithgoodwill/expectation1-4商务英语写作ExplainingbrieflythecircumstanceofwritingStatinghowyoucametoknowaboutthecompanyProvidingsomebriefinformationaboutyouoryourfirmFIRSTPART1-4商务英语写作IntroducingwhoweareWearea/animporter/manufacturer/wholesaler…of(commodity)andweareinterestedinhavingsomeinformationfromyoucompany.Weareregularcustomerofyoursandarenowinthemarketfor(commodity)1-4商务英语写作IamveryeagertoentertheGraduateSchoolofyourUniversitynextfallasaPh.D.candidateinphysics.

May

I

havethegeneraloutlineforthequalification

examination?我非常希望能在明年秋天成为贵校物理系的博士候选者。望能告知考试大纲。我想知道关于黄山的旅游信息。IamwritingtoinquireaboutthetraveltoMountHuang.1-4商务英语写作请告知贵公司的业务范围?Wouldyoutellmethemainitemsyouexport?CouldIhavesomeinformationaboutyourscopeofbusiness?可以告知你方出口业务吗?Whatisyourregularpracticeabouttermsofpayment?一般情况下你方采用的付款方式?Weareinterestedinbuyinglargequantitiesofscrewsinallsizes.本公司有意大量购买各型号螺钉。1-4商务英语写作Makingrequests1-4商务英语写作我们想坐火车去那里,住宿在有独立卫浴的双人间。请告知这次旅行是多少天,花费和日程安排?

Wewouldliketogobytrainandtoliveinadoubleroomwithprivatebathroom.1.Wouldyoupleasetellmehowmanydaysthetraveltakes?2Howmuchwillitcost?3.Whatisthescheduling?1-4商务英语写作I

wouldappreciateitverymuchifyouwouldsendmeagraduatecatalogueofyouruniversity,andalsoasetofapplicationformsforadmissions.

如果你能提供贵校的研究生目录和入学申请表将不胜感激。WewouldbeobligedifyouwouldgiveusaquotationperkilogramCFRLiverpool,England.Itwouldalsobeappreciatedifyoucouldforwardsamplesandyourprice-listtous.欲知每公斤运抵英国利物浦的成本加运费价格,如能告知,不胜感激。如同能惠寄样本和价格表,将感激不尽。1-4商务英语写作THIRDPART从目前情况看,合作前景广阔,投资面临着十分有利的机遇。Fromwhatwehaveachieved,wecanseethebroadprospectsforcooperationandtheveryfavorableinvestmentopportunities.我们相信我们将和主要的制造商有很好的合作比如索尼和松下。Whatwebelieveisthattherewillbeagoodrelationshipwithmajormanufacturers--likeSonyandPanasonic.1-4商务英语写作Weusedtopurchasetheseproductsfromothersources.Wemaynowprefertobuyfromyourcompanybecauseweunderstandthatyouareabletosupplylargerquantitiesatmoreattractiveprices.Inaddition,wehaveconfidenceinthequalityofyourproducts.本公司一直以来从其他公司购买此类货物,现知贵公司货物质优价廉,故欲大量进购。togivethebestpricewiththesuperiorqualityofthegoodsinlargequantities.1-4商务英语写作FOURTH

PARTThankyouforyourkindassistance.盼复Welookforwardtohearingfromyou.Pleasemakeusanofferwithinthismonthsincewehavemadeaninquiryforyourproducts.我们已对你们的产品进行询价,请在本月内给予报盘。谢谢你的帮助。1-4商务英语写作Chapter4Reply-layout

1.Expressthanksformakingtheenquiryand

state

clearlywhetherthecommodityorservices

askedforisavailableornot.2.Supplyalltheinformationinquired.3.Provideadditionalinformation:drawattentiontoitemsyouthinkmayinterestthereaderinhislineofbusiness.4.Encouragefurthercontactlikeplacinganorder.1-4商务英语写作Practice:感谢你11月20的来信询问有关棉织床单的情况。对你方的询问,请查看附件中的价格表。我方很高兴收到你10月1号的传真并得知对我方产品感兴趣。现提供我方的产品目录以及详细的折扣范围。e.g.Thankyouforyourletterdated20Nov.,askingforinformationaboutcottonbedsheets.Pleasefindenclosedprice-listinclusiveofthedetailsyouaskedfor.e.g.wearepleasedtoreceiveyourfaxletterof1Oct.andtoknowofyourinterestinourproducts.Wearenowsendingyouourcatalogueandgivingdetailsabouttherangeofdiscountavailable.1-4商务英语写作Part21-4商务英语写作Practice:衣服有四个型号和提供三个颜色:粉,蓝和玫红。e.g.Clothingaredesignedinfoursizesandsuppliedinthreecolors:pink,blueandrosy.报价包含包装和运费。我们将提供特别折扣:购买超过1万美元打九折;超过3万打8折;超过5万打7.5折。e.g.Thepricesquotedincludepackingandfreight.Wewillofferspecialdiscountsonthefollowingbasis:10%discountforpurchasesexceeding$10,00020%discountforpurchasesexceeding$30,00025%discountforpurchasesexceeding$50,0001-4商务英语写作Part31-4商务英语写作Practice:请你注意我们的其他商品,比如地毯和窗帘。具体信息也请在目录中查找。We’dliketohaveyourattentiontoourotherproducts,suchascarpetsandcurtains,detailsofwhichwillbefoundalsointhecatalogue.在12页你将找到适于欧洲市场的新设计,我们强烈推荐,因为他们的质量和价格都是独一无二的。Onpage12youwillseesome

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