印度国内旅游行业市场前景及投资研究报告-培训课件外文版2024.6泰姬陵恒河

INDUSTRIES

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MARKETSDomestictourisminIndiaCHAPTER

01EconomicoverviewRevenueintheTravel&TourismmarketfordifferentsegmentsIndiafrom2018to2028(inmillionU.S.dollars)RevenueintheTravel&TourismmarketIndia2018-2028PackageHolidaysHotelsCampingVacationRentalsCruises40,00035,00030,00025,00020,00015,00010,0005,0000201820192020202120222023202420252026202720283Description:Overthelasttwoobservations,therevenueisforecasttosignificantlyincreaseinallsegments.Aspartofthepositivetrend,theindicatorreachesthemaximumvalueforallfivedifferentsegmentsattheendofthecomparisonperiod.ParticularlynoteworthyisthesegmentPackageHolidays,whichhasthehighestvalueof13.9billionU.S.dollars.ReadmoreNote(s):IndiaSource(s):MarketInsightsNumberofusersintheTravel&TourismmarketfordifferentsegmentsIndiafrom2018to2028(inthousandindividuals)NumberofusersintheTravel&TourismmarketIndia2018-2028HotelsVacationRentalsCampingPackageHolidaysCruises250,000200,000150,000100,00050,0000201820192020202120222023202420252026202720284Description:Overthelasttwoobservations,thenumberofusersisforecasttosignificantlyincreaseinallsegments.EspeciallynotableistheremarkablyrobustgrowthobservedintheCampingsegmentasweapproachtheendoftheforecastperiod.Thisvalue,reaching9.4millionusers,standsoutsignificantlycomparedtotheaveragechanges,whichareestimatedat2.8millionusers.ReadmoreNote(s):IndiaSource(s):MarketInsightsDistributionofspendingfromtourismtoGDPinIndiafrom2013to2022,byvisitororiginRevenuesharefromtourismIndia2013-2022,byvisitororiginDomesticspendingForeignvisitorspending120%100%6%12%88%201612.8%12.8%11%89%11.6%88.4%202218.6%17.5%18%19.3%80%60%40%20%0%94%87.2%201787.2%201881.4%201482.5%201582%80.7%20132019202020215Description:In2022,theshareofrevenuesfromdomestictravelspendingtothetotaltourismrevenuewasover88percentinIndia.Theshareofforeignvisitorspending,hasincreasedto11.6percentin2022.

ReadmoreNote(s):India;2013to2022Source(s):HotelivateDistributionoftravelandtourismGDPinIndiainfinancialyear2023,bytypeofvisitorDistributionoftravelandtourismGDPinIndiaFY2023,bytypeofvisitorForeignvisitorspending11.6%Domesticspending88.4%6Description:Inthefinancialyear2023,foreignvisitorspendingcontributed11.6percenttothetravelandtourismgrossdomesticproduct(GDP)inIndia.Whereas,domesticspendingcontributed88.4percenttoIndia'stravelandtourismGDP.

ReadmoreNote(s):India;FY2023Source(s):HotelivateCHAPTER

02TourismdevelopmentExpenditureofinfrastructureinthetourismsectoracrossIndiainfinancialyear2024,bytype(inmillionIndianrupees)TourisminfrastructureexpenditureIndiaFY2024,bytypeExpenditureinmillionIndianrupees02,0004,0006,0008,00010,00012,00014,00016,000Integrateddevelopmentoftouristcircuitsaroundspecificthemes(SwadeshDarshan)14,120PilgrimageRejuvenationandSpiritual,HeritageAugmentationDrive(PRASHAD)Championservicessectorscheme2,5001,962.2Assistancetocentralagenciesfortourisminfrastructuredevelopment800LoanguaranteeschemefortheCovidaffectedtourismservicesector

108Description:Infinancialyear2024,about14billionIndianrupeeswasthebudgetestimatefordevelopmentoftouristcircuitsaroundthemeslikeSwadeshDarshaninthesouthAsiancountryofIndia.Ontheotherhand,about10millionrupeeswasallocatedtotheCovidaffectedtourismservicesectorundertheloanguaranteescheme.ReadmoreNote(s):India;FY2024;estimatedbudgetfigures.Source(s):MinistryofTourism(India);Website()TourismexpenditureofpromotionandpublicityacrossIndiafromfinancialyear2021to2023,withestimatesuntil2025,bytype(inmillionIndianrupees)TourismpromotionandpublicityexpenditureIndiaFY2021-2025,bytypeOverseasDomestic2,0001,8001,6001,4001,2001,0008001,769.71,080.71,000950537600400338.9400158.920094.230.2FY2025**0FY2021FY2022FY2023FY2024*9Description:Infinancialyear2023,about695millionIndianrupeeswasspentonpromotionandpublicityfortourisminthesouthAsiancountryofIndia.Theexpenditureforpromotionandpublicitywasestimatedtoincreasetoabout30millionIndianrupeesforoverseasandover1.7billionIndianrupeesfordomesticinfinancialyear2025.ReadmoreNote(s):India;FY2021toFY2023;includesmarketdevelopmentassistance;*Revisedestimate.**Budgetestimate.Valueshavebeenrounded.India'sfinancialyearbeginsinAprilandendsinMarch.Forexample,FY2021startedinApril2020and[...]

ReadmoreSource(s):MinistryofTourism(India);UnionBudget(India)ExpenditureofSwadeshDarshanacrossIndiafromfinancialyear2021to2023,withestimatesuntil2025(inmillionIndianrupees)TourismexpenditureforSwadeshDarshanIndiaFY2021-202520,00018,00016,00014,00012,00017,50010,0008,1808,0005,607.66,0004,0002,00002,613.6FY20221,841.3FY2023FY2021FY2024*FY2025**10Description:Infinancialyear2023,about1.8billionIndianrupeeswasspentonIntegratedDevelopmentofTouristCircuitsaroundspecificthemes(SwadeshDarshan)inthetourismsectorinthesouthAsiancountryofIndia.Theexpenditurewasestimatedtobeover17.5billionIndianrupeesinthecountryinfinancialyear2025.ReadmoreNote(s):India;FY2021toFY2023;*Revisedestimate.**Budgetestimate.Valueshavebeenrounded.India'sfinancialyearbeginsinAprilandendsinMarch.Forexample,FY2021startedinApril2020andendedinMarch2021.OneIndianrupeeis[...]

ReadmoreSource(s):MinistryofTourism(India);UnionBudget(India)ExpenditureofPilgrimageRejuvenationandSpiritual,HeritageAugmentationDrive(PRASHAD)acrossIndiaformfinancialyear2021to2023,withestimatesuntil2025(inmillionIndianrupees)TourismexpenditureforPRASHADIndiaFY2021-20253,0002,4002,5002,0001,5001,0005002,0001,5001,247.99150FY2021FY2022FY2023FY2024*FY2025**11Description:Infinancialyear2023,about915millionIndianrupeeswasspentonPilgrimageRejuvenationandSpiritual,HeritageAugmentationDrive(PRASHAD)inthetourismsectorinthesouthAsiancountryofIndia.Theexpenditurewasestimatedtobeover2.4billionIndianrupeesinthecountryinfinancialyear2025.ReadmoreNote(s):India;FY2021toFY2023;*Revisedestimate.**Budgetestimate.Valueshavebeenrounded.India'sfinancialyearbeginsinAprilandendsinMarch.Forexample,FY2021startedinApril2020andendedinMarch2021.OneIndianrupeeis[...]

ReadmoreSource(s):MinistryofTourism(India);UnionBudget(India)ValueofprivateequityandventurecapitaldealsintravelandhospitalitysectorinIndiain2022,byleadingcompany(inmillionU.S.dollars)ValueofPE/VCdealsinthetravelandhospitalitysectorIndia2022,bycompany605040302010057295DtwelveSpacesItiliteTechnologiesStayVista12Description:DtwelveSpacesreceivedthemostprivateequityandventurecapitalfundinginthetravelandhospitalitysectorinIndiawithdealsvaluedataround57millionU.S.dollarsin2022.KotakBank,RBLBankandAlteriaCapitalwerethekeyinvestorsinDtwelveSpacesintheyear2022.ReadmoreNote(s):India;2022Source(s):EY;Reuters;VentureIntelligenceCHAPTER

03DomestictouristsNumberofdomestictouristvisitsinIndiafrom2000to2022(inmillions)NumberofdomestictouristvisitsinIndia2000-20222,5002,321.982,0001,5001,0005001,853.791,657.551,731.011,615.391,431.971,282.81,145.281,036.35864.53747.7668.8677.63610.22563.03526.43462.31391.95366.27309.04269.6236.47220.1102000

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202214Description:In2022,over1731milliondomestictouristvisitsweremadeacrossIndia,anincreasefromthepreviousyear.Althoughanexponentialriseinthelocaltouristvisitswasseenfromtheyear2000tothepresentacrossthecountry,thecoronaviruspandemichaltedthetrendin2020.ReadmoreNote(s):India;2000to2022Source(s):MinistryofTourism(India)NumberofdomestictouristvisitsinIndiain2022,byleadingstate(inmillions)NumberofdomestictouristsinIndia2022,byleadingstateDomestictouristvisitsinmillions600

8000200400317.911,0001,2001,4001,600UttarPradeshTamilNaduAndhraPradeshKarnataka218.58192.72182.41135.81111.3108.3384.5460.7554.64GujaratMaharashtra*RajasthanWestBengalTelanganaUttarakhandTotal1,46715Description:In2022,thestatewiththehighestdomestictouristswasUttarPradesh,withover317milliontouristvisits.Overall,thecountryaccountedforover1,467milliondomestictourismvisitsthatsameyear.ReadmoreNote(s):India;2022;*EstimatedusingallIndiagrowthrate.Valueshavebeenrounded.ReadmoreSource(s):MinistryofTourism(India)DomesticexpenditureontourismacrossIndiafrom2008to2022(inbillionU.S.dollars)DomesticexpenditureontourisminIndia2008-2022250200150100199.63186.03179.33163.82159.1157.2151.1149.42139.55131.6197.179.766.162.958.650020082009201020112012201320142015201620172018201920202021202216Description:ThedomesticvisitorspendingacrossIndiain2022amountedtoabout157billionU.S.dollars.Thiswasasignificantincreasecomparedtopreviousyearaftertheonsetofthecoronaviruspandemicandsubsequentlockdown.Nevertheless,thesouthAsiancountryrankedfourthworldwideintermsofdomestictravelandtourismexpenditurethatyear.ReadmoreNote(s):India;2008to2022Source(s):WTTCLeadingticketedmonumentsinIndiainfinancialyear2023,bynumberofdomesticvisitors(in1,000s)NumberofdomesticvisitorstoticketedmonumentsIndiaFY2023Visitorsinthousands1,500

2,00005001,0002,5003,0003,5004,0004,5004,5135,000TajMahalRedFort2,2012,133Suntemple,KonarkAgraFort1,5991,524QutubMinarGolkondaFort1,4061,384GroupofMonument,MamallpuramElloraCaves1,332TombofRabisDurani(BibikaMaqbara)HumayurisTomb1,0851,08117Description:TheTajMahalwasthemostvisitedticketedmonumentbydomesticvisitorsatabout4.5millioninfinancialyear2023.ThismonumentisafamousUNESCOworldheritagesitewhichwascommissionedbyShahJahanin1631,asamausoleumforhiswife,MumtazMahal.ReadmoreNote(s):India;FY2023Source(s):ArchaeologicalSurveyofIndia;MinistryofTourism(India)CHAPTER

04HospitalityoverviewOccupancyrateinhotelsinIndiafromfinancialyear2001to2023,withestimatesof2024OccupancyrateinhotelsinIndiaFY2001-202475%71.5%

71.4%70%69%68.8%70%65%60%55%50%45%40%35%30%66.2%

66.1%66.1%65.7%64.8%64.8%63.3%60.6%59.8%59.5%

59.5%59.3%58.4%57.8%57.2%57.2%51.6%49.9%34.4%FYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFYFY2001

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202419Description:Infiscalyear2024,theoccupancyrateofhotelsinIndiawasestimatedtobe70percent,arisefromabout66percentinlastyear.Intherecentyears,thedeclinecameinthewakeofthecoronavirus(COVID-19)pandemic.However,itisslowlybouncingbacktopre-pandemicrate.ReadmoreNote(s):India;FY2001toFY2023Source(s):Hotelivate;HVSGlobalHospitalityServicesNumberofclassifiedstarhotelsinIndiaasofApril2023,bystarcategoryNumberofclassifiedstarhotelsIndia2023,bycategoryNumberofhotels0100200300400500600ThreestarFourstarwithalcoholFivestardeluxe524212172FourstarwithoutalcoholFivestarwithalcoholFivestarwithoutalcoholTwostar143143562318Onestar20/statistics/1230039/india-number-of-classified-star-hotels-by-categoryAsofApril2023,Indiaclassified1,291hotelsinthestarcategory.Ofthese,themajoritywerethree-starhotelsfollowedbyfour-starhotelswithalcohol.Thedifferentiationbetweenwithandwithoutalcoholisvalidforfourstarandfivestarhotels.

ReadmoreNote(s):India;asofApril2023Source(s):MinistryofTourism(India)OccupancyrateinhotelroomsacrossIndiafromfinancialyear2022to2023,bycityOccupancyrateinIndianhotelroomsFY2022-2023,bycityFY2022FY202385%78.6%80%75%70%65%60%55%50%45%40%35%75.1%57.4%72.8%51.4%69.9%50.1%69.3%55.9%68.7%67.5%65.9%48%65%61.7%49.5%60.4%51.7%41.3%Pune40.5%Mumbai***NewDelhi*HyderabadKolkataGoa**ChennaiGurugramBengaluruJaipur21Description:Infinancialyear2022,thesouth-westerncityofMumbaihadthehighestoccupancyrateofabout60percentinIndia,followedbythecapitalcityofNewDelhi.ThecitywiththelowestoccupancyratewasPunewithabout41percentoccupancyduringthemeasuredtimeperiod.ReadmoreNote(s):India;FY2022to2023;*ExcludingGurugram,NoidaandGreaterNoida.**Goaislistedasacityaccordingtothesource,althoughitisastate.***MumbaiexcludesNaviMumbai.Note:India'sfinancialyearbeginsinAprilandendsin[...]

ReadmoreSource(s):Hotelivate;Varioussources(Industrysources)ShareofhotelinventoryinIndiaasofAugust2023,bybrandsShareofhotelinventoryinIndia2023,bybrandsShareofbrands0%5%10%15%20%25%30%35%MarriottInternationalIHCL14.02%11.37%RadissonHotelGroupITCHotels*7.41%6.87%6.3%5.06%4.88%4.31%3.4%3.23%AccorHyattHotelsCorporationLemonTreeHotelsIHGSarovarHotelsConceptHospitalityOthers33.16%22Description:AsofAugust2023,MarriottInternationalhadamarketshareofabout14percentinIndiabasedoninventory.ItwasfollowedbyIHCLwithashareof11.37percentintheIndianmarket.ReadmoreNote(s):India;August2023;*ITCHotelsincludesFortuneHotelsandWelcomHeritageReadmoreSource(s):HotelivateCHAPTER

05IndiantravelmarketMarketcapofleadingonlinetravelcompaniesworldwideasofSeptember2023(inmillionU.S.dollars)Marketcapofleadingonlinetravelcompaniesworldwide2023MarketcapinmillionU.S.dollars40,000

60,000020,00080,000100,000120,000BookingHoldings(UnitedStates)Airbnb(UnitedStates)112,79391,086TGroup(China)23,203ExpediaGroup(UnitedStates)TongchengTravelHoldings(China)MakeMyTrip(India)15,3275,0634,089Tripadvisor(UnitedStates)Webjet(Australia)2,2051,680852eDreamsOdigeo(Spain)Despegar(Argentina)498383295246Trivago(Germany)LGroup(Netherlands)OntheBeachGroup(UnitedKingdom)24Description:AsofSeptember2023,BookingHoldingswastheonlinetravelcompanywiththehighestmarketcapworldwide.Asofthatmonth,BookingHoldings-theleadingonlinetravelagency(OTA)worldwidebyrevenue-recordedamarketcapofroughly112.8billionU.S.dollars.AirbnbandtheTGroupfollowedintheranking,withamarketcapofaround91.1and23.2billionU.S.dollars,respectively.ReadmoreNote(s):Worldwide;asofSeptember18,2023Source(s):SkiftMarketsharesofleadingpassengerrailprovidersworldwide2022Globalpassengerrailmarketleadermarketshares2022Globalmarketshare0%2%4%6%8%10%12%IndianRailwaysDeutscheBahnAmtrak11%3%3%3%SNCFJREast2%SwissFederalRailways2%25/statistics/1413727/global-passenger-rail-market-leadersIndianRailwaysholdsthelargestmarketshareintheglobalpassengerrailsector,accountingforelevenpercentofthemarket.ThecompanyisfollowedbyDeutscheBahn,AmtrakandSNCF,whoeachaccountforaboutthreepercentofthemarket.

ReadmoreNote(s):Worldwide;2022;basedonanMarch2023forecast,onlyleadingprovidersareshownandsharesdonotaddupto100percent.Source(s):MobilityMarketInsightsDomesticmarketshareofairlinesacrossIndiainfinancialyear2023,bypassengerscarriedDomesticmarketshareofairlinesacrossIndiaFY2023,bypassengerscarriedDomesticmarketshare30%0%10%20%40%50%60%IndiGoVistara54.7%10.4%9.3%8.4%8.4%AirIndiaSpicejetGoAirAirAsiaAkasaAirOthers7%1.1%0.7%26Description:India`saviationsectorhadincreasinglyemergedasafast-growingindustry.Thesectorhadestablisheditselfasanaffordableandcrediblealternativetothetediousandlongjourneysviaroadorrail.Withavisiblegrowthtrend,itwasestimatedthatby2034,Indiawouldbecomeoneofthelargestaviationmarketsintheworld.Asoffinancialyear2023,thepassengercarrierIndiGowastheleaderinthesegmentwitharound54.7percentinthemarket.

ReadmoreNote(s):India;FY2023Source(s):DGCA(India)CHAPTER

06ConsumersentimentAttitudestowardstravelinginIndiaasofDecember2023AttitudestowardstravelinginIndia2023Shareofrespondents0%10%20%30%40%50%60%57%IliketobeinnaturewhentravelingIwanttoexperiencesomethinguniqueduringmytravelsWhenI'monvacation,Iusemysmartphoneasaguide49%48%WhenI'mtraveling,Ibookaccommodations,carrentals,etc.spontaneouslyviamysmartphone41%40%Whenitcomestotraveling,sustainabilityisimportanttomeIadjustmytravelplansonthebasisoftravelrequirementsandgovernmentregulations36%34%Whenitcomestotraveling,IalwayslookforthecheapestofferIamnotabletoaffordtogoonvacationthisyearNoneoftheabove16%2%28Description:Whenaskedabout"Attitudestowardstraveling",mostIndianrespondentspick"Iliketobeinnaturewhentraveling"asananswer.57percentdidsoinouronlinesurveyin2023.ReadmoreNote(s):India;JanuarytoDecember2024;4035respondents;18-54yearsSource(s):ConsumerInsightsPreferreddomestictouristdestinationsinIndiaasofMay2023PreferreddomestictouristdestinationsinIndiaMay2023Shareofrespondents0%10%20%30%40%50%60%60%70%KashmirHimachal&UttarakhandNorthEast50%40%Ladakh35%Bhutan*30%Andamans30%30%GoaKerala25%29Description:AsperasurveyconductedinMay2023inIndia,60percentoftherespondentswouldprefertotraveltoKashmirdomesticallyforaholiday.Additionally,HimachalandUttarakhandwerethesecondmostpreferreddestinationwith50%oftheshareofresponses.ReadmoreNote(s):India;May2023;3,500+respondents;*DomesticdestinationsincludeBhutanintheIndiansubcontinent.ReadmoreSource(s):SOTCTravel;ThomasCookUKTravelproductonlinebookingsinIndiaasofDecember2023TravelproductonlinebookingsinIndia2023Shareofrespondents0%10%20%30%40%50%47%Traintickets(longdistance)Hotels44%Flighttickets37%Bustickets(longdistance)Carrentals33%23%Packageholidays18%Ridesharing/carpooling(longdistancetravel)VacationapartmentorhouseCruises13%13%6%5%4%CampingsiteCampervan/motorhomerentalsNoneoftheabove11%30Description:"Traintickets(longdistance)"and"Hotels"arethetoptwoanswersamongIndianconsumersinoursurveyonthesubjectof"Travelproductonlinebookings".ReadmoreNote(s):India;Januaryto