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Unit3UndertandingIdeasWhatchangeshavetakenplaceinthevideo?Changesaroundus(LiHua’sstory)LiHua’grandpaLiHuaIboughtbooksinXinhuaBookstore.Irodemybikefortwohourstogetmybook.ButsometimesIwaitedforafewmonthswhenitwasoutofstock.(缺货)IboughtTheLittlePrinceinJyesterdayanditwasdeliveredjustnow.AndnowIcanreadit.Whatarethechangesaccordingtotheirwords?thewayofbuyingbooksthespeedofdeliveryWheredoyouusuallybuybooks?Doyouhaveanyrecommendations?Activity1
Readthechartsandanswerthequestions.What
are
the
charts
about?Whatinformationcanyougetfromthecharts?Doyoupreferbuyingbooksinphysicalbookstoresoronlinebookstores?Andwhy?relativelystableincreasinggreatlyThetwochartsareaboutsalesmadebyphysicalbookstoresandonline
bookstoresinChina.declineActivity2
What’sthemeaningofthistitleaccordingtothepictures?Itmeansanewstart/beginning/period/appearance
ofthebookstore.Figureoutthegenre(体裁)anddividethepassage.para1-4para5-8narration记叙文Whydidsuchachangehappen?Readthefirstpart,“theoldchapter”,para1-4,andfindoutwhytheoldbookstoreneedstobechanged.Reason1:“The
day
I
heard
that
the
Rainbow
bookstorewasclosingafter50yearsofbusiness,Iwasheartbroken.”“IhadalongchatwithCasey,thestore’selderlyowner.”Long+OldThebookstoreenvironmentispoor.
Booksdonotmeetthereadingneedsofpeople.Thebusinessmodelistraditional.
Reason2:“Sighingdeeply,hetoldmehowitwasbecomingdifficulttorunanindependentbookstore.”“Mostyoungpeoplepreferredreadinge-booksontables.”“Moreandmorecustomerswerebeingattractedbychainstoresandonlinediscounts.”Timeschange!Whydidthebookstoremattersomuchtotheauthor?A.Becauseitwashisfamilybusiness.B.Becauseheandthestore'sownerwerefriends.C.Becausethereweremanyunforgettablechildhood
memoriesinthebookstore.D.Becausethebookstoreofferedhimmanynewbooks.Moreandmorepeoplearechoosingtobuybooksonlineinsteadofinphysicalbookstores.Doyouthinkphysicalbookstoreswillbe“hiddeninathickmist”someday?No,Reasons:Howdidtheoldbookstoreopenanewchapter?“ItmademerealizethatthebookstoreandallthatoldCaseyhadgiventothecommunitycouldsoondisappearforgood.”“Caseyencouragedustoshareourideasandcommentsonthebooks,bywritingthemonalargeboardinonecornerofthestore.”“…wasaplacewhereanyonecoulddropinandconnect
through
their
love
of
books.”Connection
EncouragementSharing
Community
Readthesecondpart,“thenewchapter”,para5-8,andfindouthowtheoldbookstoreopenedanewchapter.Ownedby____________Withthehelpofcommunity,thenewownerleda________tosavethebookstore.Changes(Theinsidewasa_________world.)1)Aplacefor_____________membersofthecommunitytogettogether.2)A____________beingdeliveredinonearea.3)Shelvesselling______________________.4)Abig______whichwasdisplayingcustomers’_________.5)Acaféselling__________.6)More__________events,suchas__________________________________________________.JenniferOakleyliterature-lovingcampaignbook
readingstationery,postersand
giftsscreencomments
organic
foodbookreadings,poetryrecitals,community
andjazzconcertsandmovienightsdifferentWhatkindofpersondoyouthinkJenniferOakleyis?creativeintelligentbraveresponsibledeterminedambitiousCreativityisthesoulofanation'sprogressandtheunceasingpowerofacountry’sprosperity.
创新是一个民族进步的灵魂,是国家兴旺发达的不竭动力。
——江泽民Haseverythingchanged?Isthereanythingstillinthebookstore?“I’msopleasedtoseethateverythingIwantedittooffertothecommunityisstillhere.”Whatdoes"everything"meanhere?Rainbowbookstore?Knowledge?Loveofreading?Let’sreviewthepassage.Pleasethinkaboutthe“everything”.HowdidCaseyandIfeelnow?Grateful/Happy/PleasedOldBookstoreNewBookstoreWhatchangeshavetakenplaceinthebookstore?Similarities1.ownedbyCasey2.onlyhasalargeboardandadustyshelf3.onlysellsbooks4.onlyreadandshareideasandcomments5.couldn’tstayinbusiness/difficulttorun
1.ownedbyJeniffer2.hasabigscreenandcafé;3.sellstationery,postersandbest-seller-themedgifts,andorganicfood4.hasmorecommunityevents(bookreadings,peotryrecital...)5.openforbusiness1.oldbrickexterior2.stillsellbooks
Tips:OwnerEquipment/environmentProductsEvents/activitiesBusinessconditionWhathasbroughtthebookstorebacktolife?Corporateknowledgecombinedwithcreativityhasbroughtthebookstoreinto21stcentury.Whatdoyouthinkofthechanges?Whatotherchangesmighthappeninthefuture?WhatremainsunchangedintheRainboawBookstore?Choosetheideasconveyedinthepassage.1.Traditionalbookstorescan’tcompetewithlargebookstorechains.2.People’sloveofreadingneverchanges.3.TechnologyhasbeenakeyfactorinbringingtheRainbowBookstorebacktolife.4.CreativityplaysanimportantroleinthenewRainbowBookstore.ChangeSimilarities/unchanged/keepLoveof
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