黔南民族师范学院《商务英语（民族地区教育服务贸易）》2024-2025 学年第一学期期末试卷

第2页共2页第1页共2页黔南民族师范学院《商务英语（民族地区教育服务贸易）》2024-2025学年第一学期期末试卷（Ａ）************************************************************************************************************************************班级：************************************************************************************学号：************************************************************************姓名：************************************************************************************************************************************************************************************************************************************闭卷考试时间：120分钟题号一二三四五总分得分一、商务英语词汇与短语选择,(本大题总共15小题，每题2分，共30分）1.Thecompanyisplanningamajor______toexpanditsmarketshare.A.initiativeB.motivationC.inspirationD.aspiration2.Weneedto______thecostofproductiontostaycompetitive.A.reduceB.increaseC.maintainD.control3.Thenewpolicywillhaveasignificant______ontheeconomy.A.affectB.effectC.impactD.influence4.Shehasalotof______inthefieldofbusiness.A.experienceB.experimentC.expertiseD.expectation5.The______ofthemeetingistodiscussthenewmarketingstrategy.A.purposeB.goalC.objectiveD.alloftheabove6.Weneedto______thequalityofourproductstomeetthecustomers'demands.A.improveB.declineC.deteriorateD.worsen7.Thecompanyislookingfora______managertoleadtheteam.A.capableB.unableC.incapableD.disabled8.The______betweenthetwocompaniesisverystrong.A.cooperationB.competitionC.conflictD.contradiction9.Weneedto______thelatesttrendsinthemarkettostayahead.A.followB.leadC.ignoreD.oppose10.The______oftheprojectistodevelopanewsoftware.A.aimB.targetC.intentionD.alloftheabove11.Shehasa______personalityandiseasytoworkwith.A.pleasantB.unpleasantC.rudeD.arrogant12.Thecompanyisconsideringa______toanothercountry.A.expansionB.contractionC.relocationD.replacement13.Weneedto______therisksinvolvedintheproject.A.identifyB.ignoreC.denyD.conceal14.The______ofthereportistoprovideanoverviewofthemarket.A.purposeB.goalC.objectiveD.alloftheabove15.Thecompanyislookingfora______toinvestinitsbusiness.A.partnerB.competitorC.enemyD.stranger二、商务英语语法填空,(本大题总共5题，每题4分，共20分)1.Thecompany______(launch)anewproductlastmonth.2.She______(work)forthecompanyforfiveyears.3.We______(notfinish)theprojectyet.4.They______(go)toabusinessmeetingtomorrow.5.Thereport______(write)bythemarketingteamlastweek.三、商务英语阅读理解,(本大题总共6题，每题4分，共24分)阅读以下文章，回答问题：Theglobaleconomyisconstantlychanging,andbusinessesneedtoadapttothesechangestostaycompetitive.Oneofthebiggestchallengesfacingbusinessestodayistherapidpaceoftechnologicalinnovation.Newtechnologiessuchasartificialintelligence,blockchain,andtheInternetofThingsaretransformingthewayweliveandwork.Anotherchallengeistheincreasingglobalizationoftheeconomy.Businessesarenowoperatinginaglobalmarketplace,andtheyneedtounderstandthecultural,economic,andpoliticaldifferencesbetweencountries.Thisrequiresadifferentapproachtomarketing,sales,andcustomerservice.Despitethesechallenges,therearealsomanyopportunitiesforbusinessesintheglobaleconomy.ThegrowthofemergingmarketssuchasChina,India,andBrazilpresentsnewopportunitiesforbusinessestoexpandtheirmarketsandincreasetheirrevenues.Additionally,thedevelopmentofnewtechnologiesprovidesbusinesseswiththeopportunitytoimprovetheirefficiency,reducecosts,andenhancetheircompetitiveness.1.Whatisoneofthebiggestchallengesfacingbusinessestoday?2.Whataresomeofthenewtechnologiesthataretransformingthewayweliveandwork?3.Whydobusinessesneedtounderstandthecultural,economic,andpoliticaldifferencesbetweencountries?4.Whataresomeoftheopportunitiesforbusinessesintheglobaleconomy?5.Howcanbusinessesimprovetheirefficiency,reducecosts,andenhancetheircompetitiveness?6.Whatistheroleofemergingmarketsintheglobaleconomy?四、商务英语写作,(本大题总共2题，每题6分，共12分)1.Writeashortemailtoapotentialcustomerintroducingyourcompany'snewproduct.2.Writeamemotoyourcolleaguesaboutameetingtodiscussthe