雨课堂学堂在线学堂云《New media marketing practice( 贵州职院)》单元测试考核答案

注：不含主观题第1题第2题第3题第4题多选题(2分)Whichofthefollowingactsisanactofcounterfeitinganother'spatent()AWithoutpermission,markthepatentnumberofothersontheproductorproductpackagemanufacturedorsoldbyitBUseothers'patentnumbersinadvertisementsorotherpublicitymaterialswithoutpermission,sothatpeoplemistakethetechnologyinvolvedasthepatentedtechnologyofothersCUsingsomeoneelse'spatentnumberinacontractwithoutpermission,makingpeoplemistakethetechnologyinvolvedinthecontractassomeoneelse'spatentedtechnologyDManufactureorsaleofnon-patentedproductsbearingthepatentmark正确答案：ABCD第5题多选题(2分)Accordingtomycountry'scurrentTrademarkLawandrelevantregulations,whichofthefollowingactsisanactofinfringingtheexclusiverighttousearegisteredtrademark?()AUsingthesametrademarkasitsregisteredtrademarkonthesamecommoditywithoutthepermissionofthetrademarkregistrantBWithouttheconsentofthetrademarkregistrant,replacetheregisteredtrademarkandputthegoodswiththereplacedtrademarkonthemarketagainCDeliberatelyprovideconvenienceforinfringingonothers'trademarkexclusiverightsandhelpotherstoinfringeontrademarkexclusiverightsDUsingatrademarksimilartoitsregisteredtrademarkonsimilargoodswithoutthepermissionofthetrademarkregistrantwilleasilyleadtoconfusion正确答案：ABD第6题多选题(2分)Accordingtomycountry'scurrentTrademarkLawandrelevantregulations,whichofthefollowingsignshaveobtaineddistinctivefeaturesthroughuseandareeasytoidentifycanberegisteredastrademarks.()AOnlythecommonnameofthisproductBOnlythegraphicsofthisproductCOnlydirectlyindicatethequalityofthegoodsDOnlydirectlyrepresentthefunctionoftheproduct正确答案：ABD第7题判断题(1分)Accordingtotheprovisionsofmycountry'scurrentcopyrightlaw,theprotectionperiodoftheauthor'srightofpublication,authorship,modification,andprotectionoftheintegrityoftheworkisnotlimited.第8题判断题(1分)Thethreemostimportantintellectualpropertyrightsarecopyright,patentrightandtrademarkright,ofwhichcopyrightandtrademarkrightarealsocollectivelyreferredtoasindustrialpropertyrights.第9题判断题(1分)Theentire"E-commerceLaw"hasatotalof89articles,whichwereimplementedon2019.01.01.第10题判断题(1分)Electronicinvoicesandpaperinvoicesdonothavethesamelegaleffect.第11题第12题单选题(1分)Thecharacteristicsofe-commerceinbusinessactivitiesareveryprominent.Whichofthefollowingactivitiesdoesnotbelongtoitscharacteristics?()ATransactionpaperlessB"Machine-to-Machine"transactionsinmanyenvironmentsCTheinformationitselfbecomesthesubjectmatterofthetransactionDTransactionsthatappear"face-to-face"inmanysettings第13题单选题(1分)Accordingtomycountry'scurrentcopyrightlawandrelatedregulations,whichofthefollowingisapropertyrightincopyright?()ATherighttodecidewhethertheworkismadepublicBTherighttoauthorizeotherstomodifytheworkCTherighttopubliclydisplaycopiesofworksofartDTherighttoidentifytheauthorandtosignthework第14题单选题(1分)Accordingtomycountry'scurrentcopyrightlawandrelevantregulations,whichofthefollowingstatementsarefalseregardingtheuseofpublishedworksbystateorganswithinareasonablerangefortheperformanceofofficialduties?()AcanbedonewithoutthepermissionofthecopyrightownerBItispossiblenottopaythecopyrightownerCshouldpayremunerationtothecopyrightownerDThenameoftheauthorandthetitleoftheworkshouldbeindicated第15题单选题(1分)Accordingtomycountry'scurrentCopyrightLawandrelatedregulations,()isinchargeofthenationalcopyrightmanagementwork.AStateDepartmentBCopyrightAdministrationDepartmentoftheStateCouncilCTheStateCouncilAdministrationforIndustryandCommerceDStateIntellectualPropertyOffice第16题判断题(1分)AnIDcardcanonlyapplyfortheregistrationofoneToutiaoaccount.Regardlessofwhethertheregistrationissuccessfulornot,theIDcardcannotapplyforregistrationagain,andtheaccountdoesnotsupportcancellation.第17题多选题(2分)WhichofthefollowingmethodsdoesToutiaoQuickPreviewsupport?()ADirectpreviewonPCBScantheQRcodetopreviewCSendpreviewlinkDAlloftheabovearecorrect正确答案：AB第18题多选题(2分)ThebillingmethodssupportedbyToutiaochannelinformationflowbiddingadvertisementare()ACPMBCPCCCPADOCPME,CPV正确答案：ABCD第19题多选题(2分)ThefollowingconversiontrackingtoolsbelongtoToutiao:()AClueclass.JSBPathconversionXPATHCLandingpageAPIandapplicationdownloadactivationDSDK正确答案：ABCD第20题多选题(2分)IntheToutiaotraffickingmanagementplatform,theadvertisingplansettinglevelincludesthedeliverymethods()APriorityrunningvolumeBBalanceddeliveryCSpeedupdeliveryDPrioritizelowcost正确答案：ABD第21题判断题(1分)"Today'sToutiao"isanewsAPP.第22题判断题(1分)Toutiaocanbedividedintofivecategories:individuals,media,stateinstitutions,enterprisesandotherorganizations.第23题判断题(1分)Aheadlineaccountcanonlyselectonefieldcategory.Iftheaccountprofileindicatesthattheaccountislocatedinmultiplefieldsduringtheapplication,itwillgenerallynotbeapproved.第24题多选题(2分)TheadvantagesofH5marketinginclude().ASharingisconvenientanddisseminationisstrong BAbilitytocross-platformandcross-deviceCLowproductionanddisseminationcostsDTheeffectcanbetracked正确答案：ABCD第25题多选题(2分)CommonH5marketingplatformsare().AWeChatpublicaccountBWeiboCToday'sheadlinesDBaiduBaijia正确答案：ABCD第26题判断题(1分)AfterinsertingthebackgroundimageontheH5page,youcaneithercroptheimageoradjustthesizeoftheimage.第27题判断题(1分)YiqixiuisamobilephoneslideshowandH5sceneapplicationproductiontoolformobileInternetmarketing.第28题单选题(1分)Thedisplaylogicoftheheadlineinformationstreambiddingadvertisementisarandomdisplay()everytimeitisrefreshed.A2ndpositionB4thpositionCPositions3-5D7thposition第29题单选题(1分)WhatisthemeasurementindexofToutiaoinformationflowPPC?()AROLBcpmCecpmDcpc第30题第31题多选题(2分)WhenmakingaQRcode,choosealivecodebecause().AAvoidtheQRcodecannotbeusedBAvoidtheinconveniencecausedbyrepeatedproductionCAvoidthewastecausedbyredesigningtheQRcodeDAvoidthetroubleofmultiplescansbyusers正确答案：ABC第32题多选题(2分)Therearetwo-dimensionalcodecreationtools().AVisualcodeBMeituGIFCForageQRcodeDLinkedgraphnetwork正确答案：ABCD第33题多选题(2分)WhataretheadvantagesofQRcodemarketing()ALowoperatingcostandgoodeffectBCreativeadvertising,accuratepositioningCPerfectlycombinedwithtraditionaladvertisingandcorporateactivitypromotionDThree-dimensionalmarketingacrossonlineandofflinespaces正确答案：ABCD第34题第35题单选题(1分)Whichofthefollowingtoolscanbeusedfortypesettingis().AMakerPostBisonlineCEveryoneShowD135Editor第36题单选题(1分)()willaffectthefinaleffectofH5.AVisualeffectsBInteractionCmusicDAlloftheabove第37题多选题(2分)H5pagecreationtoolsinclude().AMAKABInteractionMaster(iH5)CMakerPostDYiqixiu正确答案：ABCD第38题多选题(2分)Amongthefollowingoptions,theonesthatbelongtothesamepointsbetweenshortvideosandlivevideosare().AShootingskillsBVideoContentCMethodsforactorstolivebroadcastcontentDbothhavethefunctionofdisplayinginformation正确答案：ABCD第39题多选题(2分)Amongthefollowingoptions,thosethatbelongtotheauthorofthelivecontentinclude().AAnchorBFanAudienceCLiveeventplannerDEveryoneintheliveroom正确答案：ABCD第40题多选题(2分)Attheendofaliveevent,whatetiquettedoesthehostusuallyperform?()ATheanchorshouldsaythankyoutotheonlinefansBTheanchorshouldbowtotheonlinefansCTheanchorshouldreadoutthenamesofthefansonthecontributionlistonebyoneDTheanchorwantstoplaythemusicattheendoftheliveevent正确答案：ABC第41题第42题单选题(1分)Two-dimensionalcodesarecurrentlywidelyusedinthestorageofChinesecharacters,mathematics,pictures,fingerprints,soundsandotherinformation.WhichofthefollowingstatementsaboutQRcodesiscorrect().AChinahasnotyetformulatedanationalstandardforQRcodesB"Scanning"andpayingattentionisanimportantwayofQRcodeapplicationatpresentCThetwo-dimensionalcodecannotbevisuallyreadwhenitispartiallydamagedduetoperforationandcontaminationDScanningtheQRcodemayinfectthevirusbecausetheQRcodeitselfcarriesthevirus第43题单选题(1分)QRcodeisanapplication()technology.ACodingtechnologybasedonopticalrecognitionofimagesBRadiofrequencytechnologyCBluetoothtechnologyDProximitynon-contacttechnology第44题判断题(1分)ThecontentoftheQRcodejumpcannotbetext.单元测试第1题单选题(1分)Thespecificbroadcasttimeofthehostismainlydeterminedby().AFreetimeperiodforfansBThefreetimeperiodoftheanchorCTheprimetimeperiodforuserstowatchlivebroadcastsDThemoodoftheanchor第2题单选题(1分)Inordertokeepfansfreshinthelivebroadcastroom,themostimportantthingisthattheanchorshould().AContinuouslyinnovatelivecontentBMakecontinuitysettingsforlivecontentCMakejokesettingsforlivebroadcastcontentDSetsuspenseforlivebroadcastcontent第3题单选题(1分)Whenyoufinishasentence,youcannot()ALengthenthelastwordofthesentenceBReadthelastwordofthesentencelightlyCReadthelastwordofthesentenceonahighnoteDStressonthelastwordofthesentence第4题单选题(1分)Inthestyleoftheanchor'sinterpretationofthelivecontent,thecorepositionis().AImprovisationBDramaticinterpretationCRationalandwiseinterpretationDPrideandunrestrainedinterpretation第5题单选题(1分)Inaliveevent,thecoreelementis().ALivecontentBAnchorCLiveroomDOnlinefans第6题单选题(1分)Inasuccessfulliveevent,thedecisivefactoris().AAnchorBLiveContentCLiveroomspacesettingsDOnlinefans第7题多选题(2分)Inthelivescreen,dynamiclivescreenelementsinclude().AThebodymovementsofthehostBActionsofparticipantsinthelivebroadcastroomCMotionofthelivebackgroundscreenDMovementoflivescreendecorations正确答案：ABCD第8题判断题(1分)Thebiggestdrivingforceforuserstouseshortvideoscomesfromtheirentertainmentneeds.第9题判断题(1分)Whenpostingshortvideos,addinglocationinformationhelpsexposure.第10题第11题第12题单选题(1分)Theinfluenceoftheanchorinthelivebroadcastroomisreflectedin().AThenumberofresponsesreceivedbytheanchor'sproposalBThenumberofforwardingandsharinginthelivebroadcastroomCTheamountofwealthincomeinthelivebroadcastroomDThenumberoflikesinthelivebroadcastroom第13题单选题(1分)Whenthetotalnumberoffansinthelivebroadcastroomdoesnotincreaseandisfixedwithinacertainrange,thelivebroadcastroommarketbelongsto().AAcquaintanceeconomicmarketBStrangersEconomicMarketCPrecisefaneconomicmarketDFuzzyfaneconomicmarket第14题单选题(1分)Duringthelivebroadcast,therelationshipbetweentheanchorandthefansisakindof().ATherelationshipbetweentheserviceandtheservicedBSeller-ConsumerRelationshipCTherelationshipbetweenthefanleaderandtheanchorbeingledDThehierarchicalrelationshipinwhichthefansareattheupperlevelandtheanchorisatthelowerlevel第15题多选题(2分)RegardingtheuseofViamakertoeditshortvideos,thefollowingstatementsarecorrect().AUseViamakertoautomaticallystepontheaddedbackgroundmusicBUseViamakertoadjustthepictureeffectofthevideoCThepicture-in-picturefunctionofViamakerallowsmultiplevideoclipstobedisplayedononescreenDLyricsinbackgroundmusiccanbeautomaticallyrecognizedwithViamaker正确答案：ABCD第16题多选题(2分)WhichofthefollowingeditingsoftwarebelongstoPC?()AAdobePremiereBExcelCEditusDTikTok正确答案：AC第17题多选题(2分)Whyistheshortvideoindustrygraduallybecomingateam?()ALimitedpersonalopportunitiesBLimitedpersonalenergyCLimitedpersonalcreativityDDifficultyinpersonalrealization正确答案：BC第18题多选题(2分)Thecharacteristicsofshortvideosinclude().AShortvideosaremorecost-effectiveBShortvideosaremoreauthenticCShortvideoshavestrongersocialmediaattributesDShortvideoscanbetterformbrandcharacteristics正确答案：ABCD第19题多选题(2分)Thefollowing()aretheinformationclientchannelsofshortvideos.AToday'sheadlinesBiQIYICParticleNewsDWeibo正确答案：AC第20题判断题(1分)Whenimprovingthehomepageinformationoftheenterpriseaccount,theoperatorshallnotusethepersonalizedaccounttoauthenticatetheenterpriseaccount.第21题判断题(1分)WeChatpublicplatformsubscriptionaccountusers,aftersuccessfulauthentication,cangetthecustommenufunction.第22题第23题第24题单选题(1分)Whentheshortvideooftheenterpriseaccountdisplaysproductorbrandinformation,whichofthefollowingstatementsisincorrect().AIftheproductcreativityisnotenough,youcanusethesidedisplayofthesurroundingproductsBUsetheshortvideoscreentoshowthepopularityoftheproductCMiningcross-borderusesofproductstoattractusers'attentionDDirectlydisplayingproducthighlightsisahardadvertisementandwillreducetheweight第25题单选题(1分)Whenguidingfanstolikeandcomment,whichofthefollowingisnotappropriate().AEnhancetheemotionalappealofshortvideocontentB"Ask"questionstofansCSetsuspenseatthebeginningoftheshortvideoDGuidefanreviewswithcoupons第26题单选题(1分)3.()canshowtherelationshipbetweenthesubjectandthesurroundingenvironment.ApushthecameraBpullthelensCpanningDpanning第27题单选题(1分)Amongtheskillsforimprovingkeyindicatorsofshortvideos,whichofthefollowingdescriptionsisincorrect().AIntheshortvideocontent,guideuserstoperformrelevantbehaviorsBIntheshortvideocontent,interactivequestionscanbesettotriggerdiscussionsamongusersCPreparetopicsinthecommentareainadvance,usefriendstocomment,andtriggerdiscussionsinthecommentareaDFindwaystoincreasethenumberoflikes,youcandoitwithoutfinishingthecontent第28题多选题(2分)Comparedwithtraditionalmarketing,microbloggingmarketinghastheoutstandingfeatures().ASimplepublishingprocessBSavetimeCReducecostsDStronginteractionEspreadsfast正确答案：ABCDE第29题多选题(2分)WhatarethetwocategoriesofWeibocontent?()APseudo-originalBForwardingclassCOriginalDConcernsEBulkhairclass正确答案：BC第30题多选题(2分)ThepracticalvalueofWeChatmarketingincludes().ACreateasolidcustomerbaseBAccurateinformationdeliveryCOpenupdiversifiedsaleschannelsDLowinvestment,highreturn正确答案：ABCD第31题多选题(2分)Thethreemainstreamsofcurrentsocialmarketinginclude().AWechatmarketingBIMMarketingCWeiboMarketingDSMSMarketingEForumMarketing正确答案：ACE第32题判断题(1分)Forgovernment/media/enterprise/otherorganizationtypes,whenfillingintheinformationregistration,youneedtouploadthe"authorizedoperationletter"withtheofficialsealandtheorganizationcode.第33题判断题(1分)Theserviceaccountcanpushonemessagepermonth.第34题判断题(1分)ThepicturesandvoicesuploadedtothematerialmanagementbyWeChatgroupcanbegroupedmultipletimesandhaveanexpirationdate.第35题单选题(1分)WeChat’sowndominanceisbasedon().AUserBEnterpriseCMerchantDWeChatitself第36题单选题(1分)ThemarketingmethodofWeChatmarketingis().AOne-to-manyBOne-to-twoCmany-to-manyDOne-on-one第37题单选题(1分)ThereasonwhyWeChatmarketingcanshowitsheadamongthe"predecessors"ofaseriesofmarketingsuchasWeibomarketingismainlybecauseofitsmoreeffective().AStabilityBTimelinessCEffectivenessDInitiative第38题单选题(1分)WeChatmarketingisalow-costmarketingmethodbasedonthe()platform.AInternetBMobileInternetCTencentDWirelessnetwork第39题单选题(1分)ThemaininteractionmethodsofWeiboare().AActivities+Prizes+Follow+CommentsBFollow+Comment+ForwardCActivities+Comments+RetweetsDActivities+Prizes+Follow+Comments+Forwarding第40题多选题(2分)WeChatmarketingcanprovide()servicesforcustomersaccordingtocustomerneeds.APersonalizationBInnovationCSpecializationDtodifferentiateEBranding正确答案：AD第41题多选题(2分)TologintotheWeChatplatform,youcanselect()orregisterontheplatform.AQQBemailCSNSDMobilephonenumberbinding正确答案：ABD第42题判断题(1分)Newmediaintegratesmasscommunicationandinterpersonalcommunication.第43题判断题(1分)Socializationisoneofthemainfeaturesthatdistinguishtraditionalmediafromnewmedia.第44题单选题(1分)TheessenceofWeChatis().AmediaBInstantmessagingtoolsCCRMtoolsDchattingsoftware单元测试第1题判断题(1分)Papermediaismoreauthoritativeandauthenticthannewmedia.第2题判断题(1分)Newmediaisamediawithinnovativeformsbasedondigitalinformationtechnology,characterizedbyinteractivecommunication.第3题第4题单选题(1分)TheexposurerateofWeChatis().A100%B99%C80%D90%第5题单选题(1分)Whichofthefollowingappsdoesnotbelongtosocialmedia().AXiaohongshuBTikTokCWeiboDDidiChuxing第6题单选题(1分)Newmediaisbasedon(),characterizedbyinteractivecommunication,andhasinnovativeformsofmedia.AdigitalinformationtechnologyBtheInternetCHypertextDmultimedia第7题单选题(1分)WhichofthefollowingisincorrectaboutUNESCO'sdefinitionofnewmedia().ABasedondigitaltechnologyBWeb-basedCConductinformationdisseminationDisamedium第8题多选题(2分)Whatarethedevelopmenttrendsofnewmedia?()ATheeraoftheattentioneconomyiscomingBTheeraofmobilescenereadingiscomingCTheeraofparticipationiscomingDDivergentthinkingtreediagramwiththeadventoftheeraofsocialcommunication正确答案：ABCD第9题多选题(2分)Weiboisgraduallyreplacingtheinfluenceofblogs.Inadditiontobeingmoresuitableformobileterminals,whatarethefollowingreasons?()AFragmenttimeBEasytogetstartedCAutomaticallyupdateovertimeDishighlyinteractive正确答案：ABD第10题多选题(2分)Thenewfeaturesofadvertisinginthenewmediaeraare().AInteractivityBMassiveCDiversityDVariation正确答案：ABC第11题判断题(1分)Thenewformsofmediacanbecallednewmedia.第12题单选题(1分)Preciselycustomizedmobilenewsclientswillrecommendcontentsaccordingtopersonalreadinghabits.Thefollowingclientsthatbelongtothiscategoryare()ATencentNewsBNetEaseNewsCSinaNewsDToday'sheadlines第13题单选题(1分)Whataretheimpactsofnewmediaondailylifeandsociety?()ALanguageenvironment,interpersonalcommunicationBReadinghabits,workinghabitsCsocialstabilityDAlloftheabove第14题判断题(1分)Whendeliveringthegoods,theexpresslogisticsserviceprovidershallprompttheconsigneetocheckinperson;ifitishandedovertoanotherpersonforcollection,theconsentoftheconsigneemaynotberequired.第15题第16题第17题第18题判断题(1分)TherecommendationvolumeandreadingvolumeofToutiaoarepositivelycorrelatedwitheachother.第19题判断题(1分)TheauthorofToutiaocansetwhethertoplaceadvertisements.TheadvertisementsaredividedintoToutiaoadvertisementsandself-operatedadvertisements.第20题第21题单选题(1分)Regardingthenatureofintellectualpropertylaw,whichofthefollowingstatementsiscorrect().AIntellectualpropertylawisanindependentlegalbranchBIntellectualpropertylawbelongstocivillawCIntellectualpropertylawbelongstoeconomiclawDIntellectualpropertylawbelongstoadministrativelaw第22题单选题(1分)TheinventorordesignerreferredtointhePatentLawrefersto()AThosewhohavemadesubstantialcontributionstoinventionsandcreationsBLeadersresponsiblefortheworkoftheorganizationCApersonwhofacilitatesmaterialconditionsDOthersupportworkers第23题单选题(1分)Thetimewhenanapplicantforautilitymodeloradesignpatentcanvoluntarilyfileanamendmenttoanapplicationforautilitymodeloradesignpatentis()AWithin2monthsBWithin1monthCWithin3monthsDWithin6months第24题单选题(1分)Accordingtomycountry'scurrenttrademarklawandrelatedregulations,whichofthefollowingstatementsaboutthevalidityperiodofaregisteredtrademarkiscorrect?()AThevalidityperiodofaregisteredtrademarkiscalculatedfromthedateofapplicationBTheregisteredtrademarkisvalidfor10yearsCIftheregisteredtrademarkexpiresandneedstocontinuetobeused,itcanapplyforrenewalofregistrationwithin6monthsbeforetheexpirationDThevalidityperiodofeachrenewalregistrationofaregisteredtrademarkis7years,calculatedfromthedateofapprovaloftherenewalregistration第25题多选题(2分)Accordingtomycountry'scurrenttrademarklawandrelevantregulations,theowneroftheexclusiverighttousetheregisteredtrademarkhasnorighttoprohibitothersfromusingitproperly.AThecommonnameofthisproductBGraphicsofthisproductCDirectlyrepresentthemainrawmaterialsofthecommodityDplacename正确答案：ABD第26题多选题(2分)Whichofthefollowingitemsbelongtotheworksstipulatedbymycountry'scurrentcopyrightlaw?()AOralworksBPhotographicworksCQuyiworksDDramaticworks正确答案：ACD第27题多选题(2分)Accordingtomycountry'scurrentCopyrightLawandrelevantregulations,inwhichofthefollowingsituationscanaworkbeusedwithoutthepermissionofthecopyrightownerandwithoutpaymentofremuneration,butitcannotinfringeotherrightsenjoyedbythecopyrightownerinaccordancewiththeCopyrightLaw?()AUseothers'publishedworksforpersonalenjoymentBTranslateworkspublishedbyChinesecitizensinminoritylanguagesintoChineseandpublishtheminChinaCConvertpublishedworksintoBrailleforpublicationDToprepareandpublishtextbooksfortheimplementationofthenine-yearcompulsoryeducationandthenationaleducationplan正确答案：ABCD第28题判断题(1分)Industrialpropertyrightsincludepatentrights,trademarkrights,etc.Industrialpropertyrightsbelongtointangiblepropertyrights,whichareexclusive,territorialandtemporal.第29题判断题(1分)Thelegalliabilitycausedbytheinfringementofintellectualpropertyrightsincludescivilliability,administrativeliabilityandcriminalliability.第30题单选题(1分)Avoidthefollowingmisunderstandings()whendesigningH5activitypages.①Donotsetgoals;②Applythegeneralmodelwithoutconsideringtherealscene;③Overlyconsiderthecostandignoretheexperience;④Thebehavioralguidanceisnotunique.A①②B②③C①②③D①②③④第31题单选题(1分)AnimportantfactoraffectingtheamountofH5transmissionis().AContentBTitleCRetweetrateandopenrateDCopywriting第32题单选题(1分)WhichofthefollowingdoesnotbelongtothepsychologicalfactorsthattriggerthespreadofH5animationsis().ACuriosityBasenseofidentityCasenseofsecurityDComparingpsychology第33题多选题(2分)H5refersto().AAlldigitalproductsmadeinH5languageBMobileGamesCH5referstothe5thgenerationofHTMLDElectronicInvitation正确答案：AC第34题多选题(2分)H5Themainfactorsofpsychologicalcommunicationare().ACuriosityBIdentityCComparingDtoshowoff正确答案：ABCD第35题多选题(2分)Thereare()reasonsforpromotingthepopularityofH5.ADevelopmentofMobileInternetTechnologyBThepopularityofsmartphonesCFormationofsocialnetworksDNoneoftheabove正确答案：ABC第36题判断题(1分)Freedownload,freecommercialimagematerialsareprohibitedfromrenting,resale,division,registeredtrademarks,etc.第37题第38题单选题(1分)Thebudgetofanadvertiser’saccountinToutiaoisspentquickly,andthepromotionisinvalid.Theerrorinthefollowingoptimizationmethodsis().AIncreasethenumberofeffectiveclicksandreducethenumberofinvalidimpressionsBOptimizeaccountsettingsandtargetaudienceCItisrecommendedthattheclientreducethebudget,andthenincreasethebudgetaftertheeffectisoptimized.DOptimizewebsiteelementstohighlightconversiongoals第39题单选题(1分)Whichofthefollowingisincorrectaboutthedescriptionofauctioninventory()AWatermelonvideovideofeedadssupporthorizontalvideoBToday'sheadlinevideodetailspageadssupporthorizontalvideoCDouyinshortvideofeedadssupportverticalvideoDDouyinshortvideofeedadssupporthorizontalvideo第40题单选题(1分)ThemostunlikelytooltousewhenplacinginformationfeedadvertisementsontheToutiaoappis()ADynamicwordpackBDOU+CCardcouponplatformDcreativeinspiration第41题判断题(1分)Today'sheadlinevideodetailspagebiddingadvertisementdoesnotsupporttheanimationstyle.第42题判断题(1分)Duringthelivebroadcast,evenifthereisnocelebrityinvolvedinthelivebroadcast,youcanusethecelebrity'sphotoasthecoverimage.单元测试第1题多选题(2分)Asahost,whenchoosingalivebroadcastplatform,thekeyconsiderationis().AGreaterplatformtrafficBBetterPlatformPolicyCMoreuserattentionDQuicklybuildagoodreputation正确答案：ABC第2题多选题(2分)Themainpurposeoftheanchoraskingonlineviewerstofollowthebehavioroftheirownlivebroadcastroomisto()AIncreasethetotalnumberoffansinyourlivebroadcastroomBGettheplatformtogivethelivebroadcastroomtheopportunitytopushtrafficforfreeCIncreasethewealthincomeofthelivebroadcastplatformDSharethefanbonuswithotherlivebroadcastrooms正确答案：AB第3题多选题(2分)Theanchorshouldquote()moreinthelivebroadcastprocesstobetterresonatewithonlinefans.ACelebritynamesBPoemsandwordsCTheanchor'smantraDgenerallyacceptedlaws,theorems正确答案：ABD第4题多选题(2分)Theformsofintroductionandsalesinformationoftheanchorwithgoodsare()ADirectlyintroduceandsellproductinformationBDetourorstrategyintroduction,salescommodityinformationCOralintroductionofproductinformationDVideointroducesproductinformation正确答案：AB第5题判断题(1分)Duringthelivebroadcast,evenifthereisnocelebrityinvolvedinthelivebroadcast,youcanusethecelebrity'sphotoasthecoverimage.第6题判断题(1分)Theadvantageoflivebroadcastcomparedtoshortvideocontentisthatusersaremoreinteractiveanduserstickinessishigher.第7题第8题单选题(1分)Thetwo-dimensionalcodeisrecordedintheformofblackandwhitepatternswithspecificgeometricfiguresaccordingtocertainrules().AInformationBDataInformationClinkDGra