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FrominnovationtoapplicationSecondannualglobal

report

fromGoogleand

IpsosJanuary2025G。-gle

IPS

OSnewcompaniesandproducts,andshowedupmoreinourdailylives—fromimprovingfloodforecastingtofinishingsentencesinemaildraftstohelpinglocalgovernments

fixpotholes.

And

AIresearchers

joinedtheranksofCurieandEinsteinbybeingawardedNobel

Prizesinchemistryandphysics.Still,

wecontinuetojustscratchthesurfaceof

AI’s

fullpotential.Whileanynewtechnologyinvolvesuncertainty,as

morepeopleseeandexperienceAIforthemselves,

appetiteforAI(responsiblydevelopedanddeployed)

hasincreasedwhileconcernsaboutthetechnology

havedecreased.Insteadofadvisingleaderstoproceedwithcaution,theglobalpublicnowwantstoseegovernmentandAIcompaniesworkingtogether

toleverageAI’sbenefitsandsupportAIinnovation.AsAIbecomesincreasinglyprominentinourdaily

lives,wehopethisreportcancontinuetocontribute

toconversationsabouthowthistechnologycanbenefitindividualsandsociety.Thispastyear,artificialintelligence(AI)enteredthemainstream,showingpeoplearoundtheworld

howitcanserveasanenginefortransformationacrossmanyfields.AsmorepeopleuseAI,publicattitudestowardsthetechnologycontinuetochange.

Google’sandIpsos’

secondstudyonglobalpublicperceptions

of

AI—covering21,000interviewsacross21countries—shows

a

significant

positive

shift

in

people’s

thoughts

about

the

technology.Sincelastyear,increasedusageof

AIdrovegreater

excitementabouttheopportunityAIpresentsandAI’sabilitytopowereconomicgrowth.Thesepositiveshiftsareaccompaniedbyabelief

thatAIwillbenefitsocietyandindividuals,drivemeaningful

advancementsinscienceandmedicine,andallow

peopletobemorestrategicwithhowtheyspendtheirtimebothpersonallyandprofessionally.Last

year,2024,

wasapivotal

yearforthe

technology.

AIpoweredupdatedmodels,sparked

thecreationofPage2

OurlifewithAI.Foreword.G

Ogle

I

lp

sosIn

2024,

AI

poweredupdated

models,sparkedthecreationof

new

companiesandproducts,and

showedup

more

inour

dailylives

than

ever

before.Page3OurlifewithAI.Contents.LeveragingandlevelingupwithAI.•Aroundtheworld,peopleareusing

AItobemorestrategicintheirpersonalandprofessionallives.•

PeoplebelieveAIwillhelpthemandareexcitedbyapplicationslike

personalassistantsandtutors.AIupswing.•AsAIbecomes

more

prominent,

attitudestowardsthetechnology

areincreasinglypositive.•

Morepeoplearenow

usingAI

andexcitedaboutitspotentialthantheywerelastyear.AI’s

benefitsforsociety.•Theglobal

publicanticipates

positive

economicgainsfromAI.•Acrosstheworld,peoplearemostexcitedaboutAI’spotentialtoimpact

scienceandmedicine.HarnessingAI’sbenefits—together.•

GlobalcitizenstrusttheirgovernmentstooverseeAI,butwant

toseeleadersmaximizeits

benefits.1324AIupswing.Page4Our

lifewithAI.Google

lp

sos60%50%40%30%20%10%0%58%52%47%42%34%29%20%+9

pts+8

pts+10

pts+11

ptsU.S.2

EuropeAsia-PacificEmergingPage5AI

upswing.AIin

the

hands

of

morepeople.Inthelastyear,generativeAIusagehasincreased,withanearmajorityof

theglobalpublic(48%)nowreportingtheyhaveusedgenerativeAIinthelastyear.1

BothAIusageoverallandincreasedusagefrom

2023to2024arehighestinemergingmarkets.G

Ogle

I

lp

sosBase:all

respondents.“Q.

Inthe

last12

months,

haveyouusedanAIapplication

(such

as

ChatGPT,

Gemini,

or

Claude)?”Change,

2023

to

2024.Europe:

Belgium,

France,Germany,the

Netherlands,

Poland,Spain,

Italy,United

Kingdom;Asia-Pacific:Australia,

India,Japan,Singapore,South

Korea;

Emerging:

Brazil,Chile,

Mexico,

Nigeria,SouthAfrica,UnitedArab

Emirates.1

Noteexpanded

country

list.Changefrom2023to2024is

slightly

lower

but

still

significant

among

the

16

countries

thatwere

asked

in

both

thisyear

and

last

year’s

surveys:

+9

onAI

usage

(38%

to

47%)

and

+5

on

excitement

about

AI

(50%to55%,onpage7)acrossAustralia,

Belgium,

Brazil,

France,

Germany,

India,Japan,

Mexico,the

Netherlands,

Poland,Singapore,SouthAfrica,Spain,the

UnitedArab

Emirates,the

UnitedStates,

andthe

United

Kingdom.2

Canadawasonly

includedin

2024.33%AIusein

the

past

12

months2023

202442%100%80%60%40%20%0% U.S.&CanadaEuropeAsia-PacificEmerging81%79%76%71%64%60%58%45%To

assist

with

work

ToassistwithpersonalcommunicationsorprojectsPage6AI

upswing.Avarietyofusecases.Globally,generativeAIusagevariesandgoesbeyond

experimentingwiththetechnology:peopleareusing

AInotonlytoentertainbuttosupporttheirwork,personalprojects,andeducation.ThoseintheAsia-

PacificregionandinemergingmarketsareusingAI

themost,toppingusageacrossapplications.G

Ogle

I

lp

sosBase:

usedAIin

last12

months.“Q.

Haveyou

usedanAIapplication

inthe

last

12

monthsfor

the

following?”33%HowAIapplicationswereusedinthepast12

monthsTo

assist

withlearning

or

schoolworkForentertainmentorexploration70%47%57%67%77%72%81%71%Protectingindustriesthat

may

beimpacted

byAIthroughAI

regulationFosteringadvancesinscience,medicine,andotherfieldsthroughAIinnovation41%Global59%46%U.S.&

Canada53%43%Europe58%42%Asia-Pacific58%36%Emerging64%Lastyear,wenotedthatexperiencingisbelievingwhenitcomestoAI.WhenpeopleuseAI,excitement

aboutwhatthetechnologycandooutweighsandassuagesconcerns.Wehaveseenthisshiftproveitselfagainthisyear:excitementaboutAI’s

potential(57%)now

outweighs

concerns

aboutthe

risks

of

deploying

AI(43%),up

from50%/50%

lastyear.AI’spotentialtopowersocietaladvances

forgoodtipsthebalanceevenfurtherinfavorofexcitement:lookingspecificallyatAI’sabilityto

advancescience,medicine,andotherfieldsusing

AI,excitementoutweighsconcernsbynearlyatwotoonemargin(66%excited/34%concerned).Thisishighestinemergingmarkets,where77%of

respondentsaremoreexcitedthanconcerned.ItisalsoclearthatthepublicwantstoensureAIregulationshelpfostergroundbreakinginnovations

in

science

and

medicine.In

nearlyeverycountry,peoplebelievefosteringadvancesinscience,medicine,andotherfieldsthroughAIinnovationismoreimportant(59%globally)thanprotectingimpactedindustriesthroughAIregulation

(41%).Thisholdstrueeveninmarketsthathavebeen

traditionallylessoptimisticaboutAIliketheU.S.(53%

innovation/44%regulation)andEurope(58%/43%).Page7

AI

upswing.IncreasedAIexcitement.InnovationmoreimportantthanregulationBase:all

respondents.“Q.Whichofthefollowingdoyouthinkis

more

important,

even

if

neither

is

exactly

right?”Googlelp

sosPage8OurlifewithAI.AI’s

benefits

for

society.Google

lp

sosAI

wi

l

l

change

the

economy

over

the

next

five

years

in

a

positive

way85%75%65%55%45%35%NigeriaSouth

KoreaSouthAfricaBrazil

India

U.A.E.Singapore

ChileMexicoJapanGlobalGermanyThe

NetherlandsU.K.Canada

BelgiumU.S.FranceSincelastyear,optimismaboutAI’simpactontheeconomyandworkforcehasincreased.Morepeople

nowbelieveAIwillchangetheeconomyinapositiveway(from42%to49%),andmorepeoplewhobelieve

AIwillchange

jobsandindustriesinthenextfiveyearsbelievethatchangewillbeagoodthing(from

52%to58%).3

Workforcedisruptionasaresultof

AI

isalsoexpectedtobelower:amongthe53%of

the

publicwhobelievetheywillbeimpactedbyAI,44%expecttobeabletogetmoredonewhile16%expecttheywillhavetofindanewroleasa

resultof

AI(downfrom19%in2023).Whileexcitementabout

AIandpositiveperceptions

of

AI’seconomicimpactarebothontheriseglobally,countries

with

higher

overall

excitement

aboutAI’s

potential

tend

to

also

expect

the

most

positiveeconomicgainsfromthetechnology.Countriesin

theGlobalSouthsuchasNigeria,Mexico,andSouthAfricaaswellasinthe

Asia-Pacificregiontendtobothbethemostexcitedabout

AIandbelievemoststronglythat

AIwillchangetheeconomyinapositive

way.Thesearealsothecountries

thathavethehighest

ratesof

AIusagebypopulation.Inthemostdeveloped

countries—particularlyinEnglish-speakingcountries

liketheU.S.,theU.K.,andCanada—excitement,expectedeconomicimpact,and

AIadoptionare

alllower.Page9AI’s

benefitsforsociety.Poweringeconomicgrowth.25%35%

45%

55%65%75%85%95%Excited

about

the

possibilities

of

AIBase:all

respondents.“Q.WhenyouthinkaboutAI,areyoumore...excitedaboutthe

possibilitiesvsconcernedabouttherisks.”“Q.

DoyouthinkAI...willchangetheeconomy

overthe

nextfiveyears

ina

positiveway

vsinanegativewayvswillnotchange.”EconomicandgeneraloptimismaboutAIlinked3

Change

is42%to47%and52%to

57%

(respectively)

among

2023

countries

only.Australia

SpainPoland

ItalyGoogleIPS

OSPage10AI’s

benefitsforsociety.Poweringsocietaladvances.The

global

public

sees

value

in

every

currentapplication

of

AI

tested,but

is

most

excitedby

AI’s

ability

to

benefit

society

by

poweringscientificdiscoveryandadvancinghealthcareand

medicine.AI’simpactisnot

justanover-the-horizon

possibility,

itishappeningnow—helpingdoctorstreatpatients

withcriticalconditionssoonerbyquicklyreviewing

brainscans,improvinghealthscreeningsfordeadly

diseasesincludingbreastcancerandtuberculosisaroundtheworld,andpredictingproteinstructures

toadvancemedicaldiscovery.Lookingahead,seven

in10globallyexpectAItohaveapositiveimpacton

science(72%positiveimpact)andmedicine(71%),

leadingalistofpromisingapplicationssuchasagriculture(60%)andcybersecurity(57%).To

helptreatpatientssooner

byimprovingscreeningfor

diseases

like

cancer

and

Tuberculosis

(TB)To

help

braininjury

patients

by

reviewingscans

quicker,reducing

costs

and

deathsTo

help

first

responders

track

wildfireboundariesandprovidesafetyinformationTo

rapidly

advance

medical

discoveryby

predicting

protein

structuresTo

makegovernmentsystemsmoresecure

by

improving

threat

detectionTo

helpfight

money

laundering

byflaggingsuspicious

activity

and

improving

alertsToimprovetranslation,

helping

peopleconnect

and

breaking

down

barriersTo

helpairlinesoptimizeflight

pathsandreduce

emissions-producing

contrailsTo

helpgovernmentsdeliverbenefits,clearing

backlogs

and

shortening

review

timesTo

reduce

traffic

and

emissionsbyoptimizingtravel

routesToimprovegovernment

hotlines,allowingoperators

to

focus

more

on

emergenciesToincreaseprofitabilityforfamily-ownedfarmsbyoptimizingtheir

cropyieldsTo

helpteachersplanlessons

by

surfacingexamplesoradjusting

by

learningstylesTo

makecommunicationeasier

by

helpingpeoplewriteandsummarizeinformationTo

help

small

businesses

scale

theircustomer

service

by

providing

virtual

agents89%89%88%87%87%86%86%85%85%84%84%83%82%81%78%MostimportantcurrentAIapplications0%20%40%60%80%100%Base:all

respondents.“Q.

HerearesomewaysAIis

beingused.

Pleaseindicate

how

important,

if

at

all,

you

think

each

one

is

for

society.Total

extremely

/very

/

somewhat

important.” Extremely/very

important

Somewhat

important本报告来源于三个皮匠报告站(),由用户Id:349461下载,文档Id:1052720,下载日期:2026-01-29Googlelp

sosPage11

Our

lifewithAI.Leveraging

and

leveling

upwithAI.Google

lp

sos100%80%60%40%20%0%AIfor“people

like

me”95%82%75%73%

72%69%62%52%

52%

52%

52%50%

49%

48%44%

44%42%41%40%Page12LeveragingandlevelingupwithAI.AIfor

people—

personally.Consistentwithlastyear’sdata,peoplecontinueto

believe

AI

will

benefit

people

like

them(59%

saytheyarelikelytobenefitfromAI).Thisbeliefis

mostpronouncedinemergingmarketsandinthe

Asia-Pacificregion,thoughmajoritiesinEuropean

countrieslikePolandandItalyalsobelieveAIwillbenefitpeoplelikethem.Globally,GenZ(70%likely

tobenefit),parents(70%),andwhite-collarworkers

(64%)aremostlikelytobelieveAIwillbenefitpeople

likethem.ThepublicisalsoexcitedaboutwhatAIcandoforthempersonally:majoritiesareexcitedaboutusingAI

tohelppeoplefindinformationonline(72%excited),

forpersonalassistantsthatcanhelpshoponline,organizeschedules,andplantrips(65%),andasapersonaltutororhomeworkhelper(63%).Peoplealso

believethatindividual-levelapplicationslikehelpingpeoplewriteandsummarizeinformation(81%)and

improvingtranslation(86%)areimportantforsociety.Base:all

respondents.“Q.

Belowisa

listofgroups.

Foreach,

please

indicatewhether

you

think

that

group

will

benefit

fromAI

or

not.

How

aboutfor

'people

like

me'?Totalsomewhat

/

very

likely

to

benefit.”GoogleSouth

AfricaSouth

Korea76%

76%lp

sosThe

NetherlandsSingaporeGermanyBelgiumNigeriaAustraliaCanadaJapanIndia59%MexicoSpainGlobalFrancePolandItalyU.A.E.BrazilChileU.K.U.S.GlobalWhite-collar

workersBlue-collarworkersHigherincomeLowerincomeMenWomenUnder35years

old25to

49yearsold50to

74yearsold57%59%55%58%57%58%56%62%59%52%0%20%40%60%80%100%Page13LeveragingandlevelingupwithAI.AIfor

people—

professionally.Professionally,peopleseeAInot

justasatoolforbeingmoreproductive,butforoperatingatahigher,

morestrategiclevel.ThepublicprioritizesusingAItohelppeopleusecomplexdataorsystems

(84%important)andpromotebusinessproblem

solving(82%)asthemostimportantAIworkforce

applications.Encouragingly,acrossdemographicgroups,more

people

believe

AI

will

free

upworkers’time

so

they

can

focus

on

the

mostrewarding

aspects

of

work(57%)than

feel

AIwill

increase

demands

on

workers

to

do

morewith

less(43%).Evenamongnon-AIusers,thereisaclearappetiteto

learnmoreabouthowAIcanbehelpfulatwork.Half

(49%)ofnon-userssaytheyareveryorsomewhatinterestedinlearninghowtouseAItosupporttheir

careerorbusiness.Amongthosewhosaytheyhave

usedAIforentertainmentorexploration—butnotyet

atwork—85%areinterestedinlearningmore.AI

as

a

strategic

time

saver Freeupworkers’timesotheycanfocusIncreasedemandsonworkerson

the

most

rewarding

aspects

of

work

to

do

more

with

less43%41%45%42%43%42%44%38%41%48%Base:all

respondents.“Q.

Doyouthinkthe

useofAIintheworkplacewill

…”Googlelp

sosPage14LeveragingandlevelingupwithAI.UsingAIforwork.Threequarters(74%)ofAIuserssaytheyuseAIfor

work.Thisgrouptendstoskewslightlyyoungerandmoreaffluentoverall—46%of

workplaceAIusersare

under35and60%arehigherincome.Despitetheseskews,

AI

isn’t

just

being

used

by

desk

workersandGenZ:workusersareblue-collar(67%ofblue-collarAIusersuseAIforwork)aswellaswhite-collar

(77%)andolder(68%aged50-74)aswellasyoungerworkers.Notably,

just41%of

workplaceAIusersare

female,suggestingthatthegendergapinAIusage

(45%of

AIusersarefemaleand55%aremale)iseven

morepronouncedintheworkforce.Workplaceandwork-relateduseisvaried,andgoes

farbeyonddraftingemailsorcoverletters.Peopleuse

generativeAItoassistwithwriting(80%of

workplace

users),problemsolving(79%),andbrainstorming(75%),aswellasusingAItohelpdigestlonger

documents(73%)orcomplexinformation(72%).79%problemsolving78%learningabouta

new

topic80%communicationsor

writing73%summarizingorsimplifyinglonger

documents75%brainstorming,ideageneration,or

creativity72%analyzingcomplexinformationAI

workplace

applicationsBase:

usedAIatworkin

last12

months.“Q.

How

haveyou

usedanAIapplication

in

the

last

12

months

at

work?”Googlelp

sosPage15OurlifewithAI.HarnessingAI’s

benefits—

together.Google

lp

sosU.S.&

Canada63%35%Asia-Pacific69%31%Europe59%41%Emerging62%39%Aroundtheworld,globalcitizenscontinuetofeel

confidentthattheircountry’sgovernmentcanoversee

AIdevelopmentinthebestinterestsofthepublic(61%,upfrom57%lastyear).4

Thepublic

alsoexpectsgovernmentandtechnologycompanies

tocollaboratetoleverageAI’sbenefits,with72%of

theglobalpublicsupportingAIcompanieshelpinggovernmentslearnaboutAIand70%supportingAI

companiesworkingwiththeirgovernmenttotest

AI

toolsforgovernmentservices.Peoplealsoprioritize

governmentinvestmentinAIinfrastructure,withsevenin10(70%)supportinggovernmentinvestment

inhigh-speedinternetandelectricalgenerationtosupportAI.Generally,thepublicfeeltheircountryisappropriatelyseizingthemomentwhenitcomesto

AI.Acrossregions,majoritiesof

thepublicbelievetheircountryisdoingenoughtoensuretheireconomycanbenefitfromAI.However,asignificant

proportionof

thepublicinsomeregionsbelievetheir

countryisputtinglimitationsonAIthatwillpreventtheireconomyfrombenefitingfromthetechnology.Aswenotedlastyear,thepubliccontinuestoexpectleadersacrossindustry,nationalandregionalgovernmentsandgoverning

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