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FrominnovationtoapplicationSecondannualglobal
report
fromGoogleand
IpsosJanuary2025G。-gle
IPS
OSnewcompaniesandproducts,andshowedupmoreinourdailylives—fromimprovingfloodforecastingtofinishingsentencesinemaildraftstohelpinglocalgovernments
fixpotholes.
And
AIresearchers
joinedtheranksofCurieandEinsteinbybeingawardedNobel
Prizesinchemistryandphysics.Still,
wecontinuetojustscratchthesurfaceof
AI’s
fullpotential.Whileanynewtechnologyinvolvesuncertainty,as
morepeopleseeandexperienceAIforthemselves,
appetiteforAI(responsiblydevelopedanddeployed)
hasincreasedwhileconcernsaboutthetechnology
havedecreased.Insteadofadvisingleaderstoproceedwithcaution,theglobalpublicnowwantstoseegovernmentandAIcompaniesworkingtogether
toleverageAI’sbenefitsandsupportAIinnovation.AsAIbecomesincreasinglyprominentinourdaily
lives,wehopethisreportcancontinuetocontribute
toconversationsabouthowthistechnologycanbenefitindividualsandsociety.Thispastyear,artificialintelligence(AI)enteredthemainstream,showingpeoplearoundtheworld
howitcanserveasanenginefortransformationacrossmanyfields.AsmorepeopleuseAI,publicattitudestowardsthetechnologycontinuetochange.
Google’sandIpsos’
secondstudyonglobalpublicperceptions
of
AI—covering21,000interviewsacross21countries—shows
a
significant
positive
shift
in
people’s
thoughts
about
the
technology.Sincelastyear,increasedusageof
AIdrovegreater
excitementabouttheopportunityAIpresentsandAI’sabilitytopowereconomicgrowth.Thesepositiveshiftsareaccompaniedbyabelief
thatAIwillbenefitsocietyandindividuals,drivemeaningful
advancementsinscienceandmedicine,andallow
peopletobemorestrategicwithhowtheyspendtheirtimebothpersonallyandprofessionally.Last
year,2024,
wasapivotal
yearforthe
technology.
AIpoweredupdatedmodels,sparked
thecreationofPage2
OurlifewithAI.Foreword.G
Ogle
I
lp
sosIn
2024,
AI
poweredupdated
models,sparkedthecreationof
new
companiesandproducts,and
showedup
more
inour
dailylives
than
ever
before.Page3OurlifewithAI.Contents.LeveragingandlevelingupwithAI.•Aroundtheworld,peopleareusing
AItobemorestrategicintheirpersonalandprofessionallives.•
PeoplebelieveAIwillhelpthemandareexcitedbyapplicationslike
personalassistantsandtutors.AIupswing.•AsAIbecomes
more
prominent,
attitudestowardsthetechnology
areincreasinglypositive.•
Morepeoplearenow
usingAI
andexcitedaboutitspotentialthantheywerelastyear.AI’s
benefitsforsociety.•Theglobal
publicanticipates
positive
economicgainsfromAI.•Acrosstheworld,peoplearemostexcitedaboutAI’spotentialtoimpact
scienceandmedicine.HarnessingAI’sbenefits—together.•
GlobalcitizenstrusttheirgovernmentstooverseeAI,butwant
toseeleadersmaximizeits
benefits.1324AIupswing.Page4Our
lifewithAI.Google
lp
sos60%50%40%30%20%10%0%58%52%47%42%34%29%20%+9
pts+8
pts+10
pts+11
ptsU.S.2
EuropeAsia-PacificEmergingPage5AI
upswing.AIin
the
hands
of
morepeople.Inthelastyear,generativeAIusagehasincreased,withanearmajorityof
theglobalpublic(48%)nowreportingtheyhaveusedgenerativeAIinthelastyear.1
BothAIusageoverallandincreasedusagefrom
2023to2024arehighestinemergingmarkets.G
Ogle
I
lp
sosBase:all
respondents.“Q.
Inthe
last12
months,
haveyouusedanAIapplication
(such
as
ChatGPT,
Gemini,
or
Claude)?”Change,
2023
to
2024.Europe:
Belgium,
France,Germany,the
Netherlands,
Poland,Spain,
Italy,United
Kingdom;Asia-Pacific:Australia,
India,Japan,Singapore,South
Korea;
Emerging:
Brazil,Chile,
Mexico,
Nigeria,SouthAfrica,UnitedArab
Emirates.1
Noteexpanded
country
list.Changefrom2023to2024is
slightly
lower
but
still
significant
among
the
16
countries
thatwere
asked
in
both
thisyear
and
last
year’s
surveys:
+9
onAI
usage
(38%
to
47%)
and
+5
on
excitement
about
AI
(50%to55%,onpage7)acrossAustralia,
Belgium,
Brazil,
France,
Germany,
India,Japan,
Mexico,the
Netherlands,
Poland,Singapore,SouthAfrica,Spain,the
UnitedArab
Emirates,the
UnitedStates,
andthe
United
Kingdom.2
Canadawasonly
includedin
2024.33%AIusein
the
past
12
months2023
202442%100%80%60%40%20%0% U.S.&CanadaEuropeAsia-PacificEmerging81%79%76%71%64%60%58%45%To
assist
with
work
ToassistwithpersonalcommunicationsorprojectsPage6AI
upswing.Avarietyofusecases.Globally,generativeAIusagevariesandgoesbeyond
experimentingwiththetechnology:peopleareusing
AInotonlytoentertainbuttosupporttheirwork,personalprojects,andeducation.ThoseintheAsia-
PacificregionandinemergingmarketsareusingAI
themost,toppingusageacrossapplications.G
Ogle
I
lp
sosBase:
usedAIin
last12
months.“Q.
Haveyou
usedanAIapplication
inthe
last
12
monthsfor
the
following?”33%HowAIapplicationswereusedinthepast12
monthsTo
assist
withlearning
or
schoolworkForentertainmentorexploration70%47%57%67%77%72%81%71%Protectingindustriesthat
may
beimpacted
byAIthroughAI
regulationFosteringadvancesinscience,medicine,andotherfieldsthroughAIinnovation41%Global59%46%U.S.&
Canada53%43%Europe58%42%Asia-Pacific58%36%Emerging64%Lastyear,wenotedthatexperiencingisbelievingwhenitcomestoAI.WhenpeopleuseAI,excitement
aboutwhatthetechnologycandooutweighsandassuagesconcerns.Wehaveseenthisshiftproveitselfagainthisyear:excitementaboutAI’s
potential(57%)now
outweighs
concerns
aboutthe
risks
of
deploying
AI(43%),up
from50%/50%
lastyear.AI’spotentialtopowersocietaladvances
forgoodtipsthebalanceevenfurtherinfavorofexcitement:lookingspecificallyatAI’sabilityto
advancescience,medicine,andotherfieldsusing
AI,excitementoutweighsconcernsbynearlyatwotoonemargin(66%excited/34%concerned).Thisishighestinemergingmarkets,where77%of
respondentsaremoreexcitedthanconcerned.ItisalsoclearthatthepublicwantstoensureAIregulationshelpfostergroundbreakinginnovations
in
science
and
medicine.In
nearlyeverycountry,peoplebelievefosteringadvancesinscience,medicine,andotherfieldsthroughAIinnovationismoreimportant(59%globally)thanprotectingimpactedindustriesthroughAIregulation
(41%).Thisholdstrueeveninmarketsthathavebeen
traditionallylessoptimisticaboutAIliketheU.S.(53%
innovation/44%regulation)andEurope(58%/43%).Page7
AI
upswing.IncreasedAIexcitement.InnovationmoreimportantthanregulationBase:all
respondents.“Q.Whichofthefollowingdoyouthinkis
more
important,
even
if
neither
is
exactly
right?”Googlelp
sosPage8OurlifewithAI.AI’s
benefits
for
society.Google
lp
sosAI
wi
l
l
change
the
economy
over
the
next
five
years
in
a
positive
way85%75%65%55%45%35%NigeriaSouth
KoreaSouthAfricaBrazil
India
U.A.E.Singapore
ChileMexicoJapanGlobalGermanyThe
NetherlandsU.K.Canada
BelgiumU.S.FranceSincelastyear,optimismaboutAI’simpactontheeconomyandworkforcehasincreased.Morepeople
nowbelieveAIwillchangetheeconomyinapositiveway(from42%to49%),andmorepeoplewhobelieve
AIwillchange
jobsandindustriesinthenextfiveyearsbelievethatchangewillbeagoodthing(from
52%to58%).3
Workforcedisruptionasaresultof
AI
isalsoexpectedtobelower:amongthe53%of
the
publicwhobelievetheywillbeimpactedbyAI,44%expecttobeabletogetmoredonewhile16%expecttheywillhavetofindanewroleasa
resultof
AI(downfrom19%in2023).Whileexcitementabout
AIandpositiveperceptions
of
AI’seconomicimpactarebothontheriseglobally,countries
with
higher
overall
excitement
aboutAI’s
potential
tend
to
also
expect
the
most
positiveeconomicgainsfromthetechnology.Countriesin
theGlobalSouthsuchasNigeria,Mexico,andSouthAfricaaswellasinthe
Asia-Pacificregiontendtobothbethemostexcitedabout
AIandbelievemoststronglythat
AIwillchangetheeconomyinapositive
way.Thesearealsothecountries
thathavethehighest
ratesof
AIusagebypopulation.Inthemostdeveloped
countries—particularlyinEnglish-speakingcountries
liketheU.S.,theU.K.,andCanada—excitement,expectedeconomicimpact,and
AIadoptionare
alllower.Page9AI’s
benefitsforsociety.Poweringeconomicgrowth.25%35%
45%
55%65%75%85%95%Excited
about
the
possibilities
of
AIBase:all
respondents.“Q.WhenyouthinkaboutAI,areyoumore...excitedaboutthe
possibilitiesvsconcernedabouttherisks.”“Q.
DoyouthinkAI...willchangetheeconomy
overthe
nextfiveyears
ina
positiveway
vsinanegativewayvswillnotchange.”EconomicandgeneraloptimismaboutAIlinked3
Change
is42%to47%and52%to
57%
(respectively)
among
2023
countries
only.Australia
SpainPoland
ItalyGoogleIPS
OSPage10AI’s
benefitsforsociety.Poweringsocietaladvances.The
global
public
sees
value
in
every
currentapplication
of
AI
tested,but
is
most
excitedby
AI’s
ability
to
benefit
society
by
poweringscientificdiscoveryandadvancinghealthcareand
medicine.AI’simpactisnot
justanover-the-horizon
possibility,
itishappeningnow—helpingdoctorstreatpatients
withcriticalconditionssoonerbyquicklyreviewing
brainscans,improvinghealthscreeningsfordeadly
diseasesincludingbreastcancerandtuberculosisaroundtheworld,andpredictingproteinstructures
toadvancemedicaldiscovery.Lookingahead,seven
in10globallyexpectAItohaveapositiveimpacton
science(72%positiveimpact)andmedicine(71%),
leadingalistofpromisingapplicationssuchasagriculture(60%)andcybersecurity(57%).To
helptreatpatientssooner
byimprovingscreeningfor
diseases
like
cancer
and
Tuberculosis
(TB)To
help
braininjury
patients
by
reviewingscans
quicker,reducing
costs
and
deathsTo
help
first
responders
track
wildfireboundariesandprovidesafetyinformationTo
rapidly
advance
medical
discoveryby
predicting
protein
structuresTo
makegovernmentsystemsmoresecure
by
improving
threat
detectionTo
helpfight
money
laundering
byflaggingsuspicious
activity
and
improving
alertsToimprovetranslation,
helping
peopleconnect
and
breaking
down
barriersTo
helpairlinesoptimizeflight
pathsandreduce
emissions-producing
contrailsTo
helpgovernmentsdeliverbenefits,clearing
backlogs
and
shortening
review
timesTo
reduce
traffic
and
emissionsbyoptimizingtravel
routesToimprovegovernment
hotlines,allowingoperators
to
focus
more
on
emergenciesToincreaseprofitabilityforfamily-ownedfarmsbyoptimizingtheir
cropyieldsTo
helpteachersplanlessons
by
surfacingexamplesoradjusting
by
learningstylesTo
makecommunicationeasier
by
helpingpeoplewriteandsummarizeinformationTo
help
small
businesses
scale
theircustomer
service
by
providing
virtual
agents89%89%88%87%87%86%86%85%85%84%84%83%82%81%78%MostimportantcurrentAIapplications0%20%40%60%80%100%Base:all
respondents.“Q.
HerearesomewaysAIis
beingused.
Pleaseindicate
how
important,
if
at
all,
you
think
each
one
is
for
society.Total
extremely
/very
/
somewhat
important.” Extremely/very
important
Somewhat
important本报告来源于三个皮匠报告站(),由用户Id:349461下载,文档Id:1052720,下载日期:2026-01-29Googlelp
sosPage11
Our
lifewithAI.Leveraging
and
leveling
upwithAI.Google
lp
sos100%80%60%40%20%0%AIfor“people
like
me”95%82%75%73%
72%69%62%52%
52%
52%
52%50%
49%
48%44%
44%42%41%40%Page12LeveragingandlevelingupwithAI.AIfor
people—
personally.Consistentwithlastyear’sdata,peoplecontinueto
believe
AI
will
benefit
people
like
them(59%
saytheyarelikelytobenefitfromAI).Thisbeliefis
mostpronouncedinemergingmarketsandinthe
Asia-Pacificregion,thoughmajoritiesinEuropean
countrieslikePolandandItalyalsobelieveAIwillbenefitpeoplelikethem.Globally,GenZ(70%likely
tobenefit),parents(70%),andwhite-collarworkers
(64%)aremostlikelytobelieveAIwillbenefitpeople
likethem.ThepublicisalsoexcitedaboutwhatAIcandoforthempersonally:majoritiesareexcitedaboutusingAI
tohelppeoplefindinformationonline(72%excited),
forpersonalassistantsthatcanhelpshoponline,organizeschedules,andplantrips(65%),andasapersonaltutororhomeworkhelper(63%).Peoplealso
believethatindividual-levelapplicationslikehelpingpeoplewriteandsummarizeinformation(81%)and
improvingtranslation(86%)areimportantforsociety.Base:all
respondents.“Q.
Belowisa
listofgroups.
Foreach,
please
indicatewhether
you
think
that
group
will
benefit
fromAI
or
not.
How
aboutfor
'people
like
me'?Totalsomewhat
/
very
likely
to
benefit.”GoogleSouth
AfricaSouth
Korea76%
76%lp
sosThe
NetherlandsSingaporeGermanyBelgiumNigeriaAustraliaCanadaJapanIndia59%MexicoSpainGlobalFrancePolandItalyU.A.E.BrazilChileU.K.U.S.GlobalWhite-collar
workersBlue-collarworkersHigherincomeLowerincomeMenWomenUnder35years
old25to
49yearsold50to
74yearsold57%59%55%58%57%58%56%62%59%52%0%20%40%60%80%100%Page13LeveragingandlevelingupwithAI.AIfor
people—
professionally.Professionally,peopleseeAInot
justasatoolforbeingmoreproductive,butforoperatingatahigher,
morestrategiclevel.ThepublicprioritizesusingAItohelppeopleusecomplexdataorsystems
(84%important)andpromotebusinessproblem
solving(82%)asthemostimportantAIworkforce
applications.Encouragingly,acrossdemographicgroups,more
people
believe
AI
will
free
upworkers’time
so
they
can
focus
on
the
mostrewarding
aspects
of
work(57%)than
feel
AIwill
increase
demands
on
workers
to
do
morewith
less(43%).Evenamongnon-AIusers,thereisaclearappetiteto
learnmoreabouthowAIcanbehelpfulatwork.Half
(49%)ofnon-userssaytheyareveryorsomewhatinterestedinlearninghowtouseAItosupporttheir
careerorbusiness.Amongthosewhosaytheyhave
usedAIforentertainmentorexploration—butnotyet
atwork—85%areinterestedinlearningmore.AI
as
a
strategic
time
saver Freeupworkers’timesotheycanfocusIncreasedemandsonworkerson
the
most
rewarding
aspects
of
work
to
do
more
with
less43%41%45%42%43%42%44%38%41%48%Base:all
respondents.“Q.
Doyouthinkthe
useofAIintheworkplacewill
…”Googlelp
sosPage14LeveragingandlevelingupwithAI.UsingAIforwork.Threequarters(74%)ofAIuserssaytheyuseAIfor
work.Thisgrouptendstoskewslightlyyoungerandmoreaffluentoverall—46%of
workplaceAIusersare
under35and60%arehigherincome.Despitetheseskews,
AI
isn’t
just
being
used
by
desk
workersandGenZ:workusersareblue-collar(67%ofblue-collarAIusersuseAIforwork)aswellaswhite-collar
(77%)andolder(68%aged50-74)aswellasyoungerworkers.Notably,
just41%of
workplaceAIusersare
female,suggestingthatthegendergapinAIusage
(45%of
AIusersarefemaleand55%aremale)iseven
morepronouncedintheworkforce.Workplaceandwork-relateduseisvaried,andgoes
farbeyonddraftingemailsorcoverletters.Peopleuse
generativeAItoassistwithwriting(80%of
workplace
users),problemsolving(79%),andbrainstorming(75%),aswellasusingAItohelpdigestlonger
documents(73%)orcomplexinformation(72%).79%problemsolving78%learningabouta
new
topic80%communicationsor
writing73%summarizingorsimplifyinglonger
documents75%brainstorming,ideageneration,or
creativity72%analyzingcomplexinformationAI
workplace
applicationsBase:
usedAIatworkin
last12
months.“Q.
How
haveyou
usedanAIapplication
in
the
last
12
months
at
work?”Googlelp
sosPage15OurlifewithAI.HarnessingAI’s
benefits—
together.Google
lp
sosU.S.&
Canada63%35%Asia-Pacific69%31%Europe59%41%Emerging62%39%Aroundtheworld,globalcitizenscontinuetofeel
confidentthattheircountry’sgovernmentcanoversee
AIdevelopmentinthebestinterestsofthepublic(61%,upfrom57%lastyear).4
Thepublic
alsoexpectsgovernmentandtechnologycompanies
tocollaboratetoleverageAI’sbenefits,with72%of
theglobalpublicsupportingAIcompanieshelpinggovernmentslearnaboutAIand70%supportingAI
companiesworkingwiththeirgovernmenttotest
AI
toolsforgovernmentservices.Peoplealsoprioritize
governmentinvestmentinAIinfrastructure,withsevenin10(70%)supportinggovernmentinvestment
inhigh-speedinternetandelectricalgenerationtosupportAI.Generally,thepublicfeeltheircountryisappropriatelyseizingthemomentwhenitcomesto
AI.Acrossregions,majoritiesof
thepublicbelievetheircountryisdoingenoughtoensuretheireconomycanbenefitfromAI.However,asignificant
proportionof
thepublicinsomeregionsbelievetheir
countryisputtinglimitationsonAIthatwillpreventtheireconomyfrombenefitingfromthetechnology.Aswenotedlastyear,thepubliccontinuestoexpectleadersacrossindustry,nationalandregionalgovernmentsandgoverning
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