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第1题Whichofthe
followingdemonstratestheinfluenceofcultureonourlives?
AItcanmodethewayofourthought.BItcanguideourbehavior.CItcancausesignificantmisunderstandingssometimes.DItcandecidewhetherwecancommunicatesmoothly.正确答案:ABCD第2题Whichofthefollowingculturebelongstohighcontextculture?AAsianBArabianCSouthEuropeanDGerman正确答案:ABC第3题Whichofthefollowingculturebelongstolowcontextculture?ASwissBAmericanCAustralianDNorthEuropean正确答案:ABCD第4题Whichofthefollowingbelongstothesurfaceculture?AFoodBMusicCHolidaysDFacialExpression正确答案:ABC第5题Inlowcontextcultures,communicatorstendto
AdependlittleonthecontextBassumemessagesmustbeexplicitCreplyexclusivelyonthewordsDtakewordsliterally正确答案:ABCD第1题Howistimeperceiveddifferentlyindifferentcultures?
AInmostAsiancultures,timeisprecious.BInIndianculture,timeisanunlimitedresource.CInNorthAmericanculture,timeisviewedasacommodity.DInLatinAmericanculture,Peopleismoreimportantthanschedule正确答案:ABCD第2题Whatarethefeaturesoflow-powerdistancecultures?AThesubordinatesexpectformalhierarchiesandembracerelativelyauthoritarian.BThesubordinatesmayconsiderthemselvesasequaloftheirsuperiors.CPeopleconfidentlyvoiceopinionsandparticipateindecisionmaking.DRelationshipsbetweenhigh-poweredpeopleandthosewithlittlepowertendtobemoredemocratic,egalitarian,andinformal.正确答案:BCD第3题Whatarethecommunicationstylesoflow-contextcommunicators?ATheyvaluestraightforwardness.BTheyaresuspiciousofevasiveness.CTheyareuncomfortablewithsilenceDTheyareimpatientwithdelays.正确答案:ABCD第4题The21centuryskillsincludes:
AanalyticalthinkingBteamworkCmultimedia-savvycommunicationDcultureawareness正确答案:ABCD第5题Whatdoes“softskills”refertoincommunication?APeoplecancommunicateclearlywitheachother.BTheycangetalongwellwithcoworkers.CTheycansolveproblemsinitiatively.DTheycankeepagoodprofessionalimage.正确答案:ABCDExcercise第1题Whatarefollowingscanbecalledsilentmessages?AEyecontactBFacialexpressionCAnE-mailDBodymovements正确答案:ABD第2题Inwhatculture,itwillbeconsideredimpolitetolookdirectlytotheothers’eyes?AWesterncultureBEasternculture第3题Whataretheflowingstatementsaretrue?AThefacialexpressionscanaddtoorreplaceverbalmessagessometimes.BLeaningtowardthespeakercanshowthelisteners’attentivenessandinterest.CTheOKsignmeansthesameworldwide.DSloppye-mailconveysthemessagesofnotcaringaboutthereceiver.正确答案:ABD第4题Whatcantheappearanceofthebusinessdocumentstell?AAneatappearancecanshowprofessionalism.BTheeyeappealingbusinessdocumentcanbeattractivethereceivers.CItcandecidethesuccessofthebusiness.DItcanalsosendimportantnonverbalmessagestothereceiver.正确答案:ABD第5题Howcanwestrivetomakethebusinessdocumentssendpositivenonverbalmessages?ATomakeitaslongaspossibleBTopayattentiontotheformatandorganizationCTomakeagoodreadabilityDToavoidthegrammarmistakes.正确答案:BCDExercise第1题Ifyouwanttousethecommunicationtechnologyatwork,youcanuse:
AcloudcomputingBsmartmobiledevicesCvideoconferencingDsocialmedia正确答案:ABCD第2题Whatcansmartmobiledevicesanddigitalconvergencehelppeopledobusiness?ATheycanhelppeopletolistcustomers’files.BTheycanhelppeopletopayorders.CTheycanhelppeopletocollectpayments.DTheycanhelppeopletogetthereceiptsmoreconveniently.正确答案:ABCD第3题Amongallthesecommunicationchannels,whichoneisthemosteffective?AFace-to-facecommunicationBVideo&AudioCAddresseddocumentsDUnaddresseddocuments第4题Whatshouldthecommunicatorsconsiderwhenchoosingthebestcommunicationchannel?AHowimportantthemessagesare?BHowfastcantheygetthefeedback?CWhatwillbethecostofusingthischannel?DWhatwillbethereceiver’spreferenceandhisleveloftechnicalexpertise?正确答案:ABCD第5题Whatarethefunctionsofusingsocialmediaforbusiness?Aissueup-to-datenewsBlinktotheirblogsandwebsitesCannounceeventsandpromotionsDinteractwithcustomersandbuildbrands正确答案:ABCDExercise第1题Whatarethetwoprimarypurposesforsendingbusinessmessages?APersuadeBInformCNarrateDArgue正确答案:AB第2题Inwhatwaysdobusinessmessagesinform?AExplainproceduresBAnnouncemeetingsCAnswerquestionsDTransmitfindings正确答案:ABCD第3题Inwhatcircumstancesdobusinessmessagestrytopersuade?
ASellproductsBConvincemanagersCMotivateemployeesDWinovercustomers正确答案:ABCD第4题Whatquestionscanabusinesswriteraskwhenconsideringhisprimaryaudience?AWhoismyprimaryreaderorlistener?BHowwillthatpersonreacttothemessage?CHowmuchdoesthepersonknowaboutthesubject?DWhatdoIknowaboutthisperson’seducation,beliefs,cultureandattitudes?正确答案:ABCD第5题Whatquestionscanabusinesswriteraskwhenconsideringhissecondaryaudience?()AWhomightseeorhearthismessageinadditiontotheprimaryaudience?BHowdothesepeopledifferfromtheprimaryaudience?CDoIneedtoincludemorebackgroundinformation?DHowmustIreshapemymessageifitmightbeforwarded?正确答案:ABCDExercise第1题Whichoneofthefollowingisaudiencefocus?A"Ourone-waywarrantybecomeseffectiveonlywhenwereceiveanowner’sregistration."B"Yourone-yearwarrantybeginsworkingforyouassoonasyoureturnyourowner’sregistration."第2题Choosetherightstatements.APassivevoiceisalwayspreferredinbusinesswriting.BWhenfocusingonthereader,secondpersonpronouncannotbeoverusedormisused.CFirst-personpronounsorwordscanbetotallyavoidedinrecognizingthevalueof“you”view.DWhetheryourgoalistoinform,persuadeorpromotegoodwill,thecatchiestwordsyoucanuseareyouandyour.正确答案:BD第3题Toavoidsoundinglikeateenager,businesswritersshouldavoidoverusingtheexpressionslike:
AtotallyawesomeByouknowClikeDbytheway(BTW)正确答案:ABCD第4题Whichofthefollowingissoundingoverlyformal?A"Pursuanttoyoursofthe18th,theundersignedhasreceivedyourproposal,whichwillbescrutinizedcarefullyandreturnedimmediately."B"Iwillreviewyourproposalcarefullyandreturnmyfeedbackimmediately."第5题Whichofthefollowingissoundingprofessional?A"Look,dude,thisreportistotallybogus.Andthefiguresdon’tlookkosher.Showmesomerealstats.Gotsources?"B"Becausethefiguresinthisreportseeminaccurate,pleasesubmitthesourcestatistics."Exercise第1题Invaryingsentencepatterns,differentsentencepatternscanbeused,includingthefollowing:
ASimplesentenceBCompoundsentenceCComplexsentenceDCompound-complexsentence正确答案:ABCD第2题“AlthoughtheybeganasasidebusinessforDisney.Destinationweddingsnowrepresentamajorincomesource.”Thesentencefaultis:
AFragmentBCommaspliceCRun-onsentence第3题“Weddingsmaytakeplaceinlessthanonehour,howeverthecostmaybeasmuchas$5000.”Thesentencefaultis:
AFragmentBCommaspliceCRun-onsentence第4题“Maypeoplepreferatraditionalweddingothersrequestafantasyexperience.”Thesentencefaultis:
AFragmentBCommaspliceCRun-onsentence第5题Inordertocommunicateclearly,weshouldstriveforsentencethathasamoderatelength.Averagely,therecommendedwordswithinonesentenceis:
A10words.B20wordsC30wordsD40wordsExercise第1题Whattechniquescanbusinesswritersuseincreatingemphasis?
AUnderliningBItalicsandboldfacesCFontchangesDTabulation正确答案:ABCD第2题Whichofthefollowingstatementsillustrateparallelisminbusinesswriting?AAweddingplannermustarrangeforthevenue,theflowers,andapersontotakevideos.BAweddingplannermustarrangeforthevenue,theflowers,andavideographer.COurprimarygoalsaretoincreaseproductivity,reducecosts,andtheimprovementofproductquality.DOurprimarygoalsaretoincreaseproductivity,reducecosts,andimproveproductquality.正确答案:BD第3题Whichofthefollowingstatementsillustrateclearmodificationinsteadofdanglingormisplacedmodifiers?
ASkilledat3-Dprinting,theDisneycharacterwaseasilycopiedbyJeff.BSkilledat3-Dprinting,JeffeasilycopiedtheDisneycharacter.CTomeetthedeadline,youmustspendyour3DfilesbyMay1.DTomeetthedeadline,the3DfilesmustbesentbyMay1.正确答案:BC第4题Whatarethefunctionsofusingnumberedlistsandbulletedlistsinbusinesswriting?ANumberedlistsshowsasequenceofstepsBNumberedlistsareusuallyintroducedbyaverbtogivesuggestions.CBulletedlistsdonotshowasequenceofideasandareusuallyintroducedbynouns.DForreaders,bothnumberedlistsandbulletslistsaretime-savingandcanfocusattention.正确答案:ABCD第5题Whatshouldwepayattentioninbusinesswriting?ABusinesswriterscanachieveemphasisbothvisuallyandthroughstyle.BParallelismisaskillfulwritingtechniquethatproducesbalancedwriting.CModifiersmustbeclosetothewordstheydescribeorlimitforclarity.DWritersshouldconstructsentencesskillfullytoemphasizemainideasandde-emphasizeminorornegativeideas.正确答案:ABCDExercise第1题Whatarethewaystorevisethebusinessmessagesforconciseness?AManyflabbyexpressionscanbeshortenedtooneconciseword.BOneefficientwaytocreateconcisesentenceistodeleteunnecessaryintroductorywords.CExpressionsthatrepeatmeaningorincludeunnecessarywordscanbeeliminated.DEmptywordsandphrasescanbeomittedandtheclausesbeginningwith“that,which,whoorthereis”canalsobeshortenedwithoutlossofclarity.正确答案:ABCD第2题What’stheproblemofthissentence:“Wecannotcompletetheconstructionatthispointintimeduetothefactthatbuildingcostshavejumpedataconsiderablerate.”
AFlabbyexpressionsBLonglead-insCRedundanciesDEmptywords第3题What’stheproblemofthissentence:“IamwritingthislettertoinformyouthatyournewaccountexecutiveisEdward.”AFlabbyexpressionsBLonglead-insCRedundanciesDEmptywords第4题What’stheproblemofthissentence:“Themanagerrepeatedagainhiswarningthatwemustusestrongpasswords.”AFlabbyexpressionsBLonglead-insCRedundanciesDEmptywords第5题What’stheproblemofthissentence:“Itiscarelessoruninformedindividualswhoarethemostvulnerabletocomputerhackers”AFlabbyexpressionsBLonglead-insCRedundanciesDEmptywordsExcercise第1题Whydoweneedtoenhancethemessageclarityinbusinesswriting?
AAclearmessageisonethatisimmediatelyunderstoodandthussavetime.BFuzzy,long-winded,andcarelesswritingpreventscomprehension.CCommunicatorscomprehendbetterwheninformationispresentedclearlyandconcisely.DThegoalincommunicationistoexpress,nottoimpressthereader.正确答案:ABCD第2题WhataretherulestouseKISSformula?AResisttheurgetoshowofforbefancy.BAlwaysrememberyourgoalistoexpressthereader.CUseactivesentencesthatavoidindirect,pompouslanguage.DTrytoavoidwordyandunclearexpressions.正确答案:ABCD第3题Tritebusinessphrasesarestaleexpressionsthatothersusedovertheyears,likethefollowing:
AatyourrequestBpursuanttoyourrequestChavereceivedDinreceiptof正确答案:BD第4题Whatarethefeaturesoftritebusinessphrasesorclichés?
ATheyoftensound“businesslike”andareusedbytheotherovertheyears.BTheyhavebecomeexhaustedbyoveruse.CTheylacknotonlyfreshnessbutalsoclarity.DBusinessjargonissometimesannoyingandmeaningless.正确答案:ABCD第5题Whatarethefeaturesofburiedverbsinbusinesswriting?ATheyareneedlesslyconvertedtowordynounexpressions.BTheyarecalled“zombienouns”becausetheycannibalizeandsuckthelifeoutofactiveverbs.CThenounsincreasethesentencelengthandmakeithardtocomprehend.DThenounsmayslowthereaderandmuddytheirthought.正确答案:ABCDExercise第1题Whatarethefunctionsofusinglistsinrevisingbusinessmessages?AItcanensurearapidcomprehensionofthemessage.BListsprovidehigh“skimvalue”.CThereaderscanbrowsequicklyandgraspmainideas.DListsimprovereadabilityandretentionthroughbreakingupcomplexinformationintosmallerchunks.正确答案:ABCD第2题Whatarethefeaturesofusingnumberedlists?
AThelistsrepresentasequenceofsteps.BEachitembeginswithaverbtoreachparallelism.CThelistscanalsoreflectanumberingsystem.DTheycanfocusattentionforthebusinessreaders.正确答案:ABCD第3题Whatarethefeaturesofusingbulletedlists?ATheycanusedtohighlightitems.BTheydon’tnecessarilyshowachronology.CTheydon’tshowasequenceofideas.DEachitemfollowsanadjective/nounsequence.正确答案:ABCD第4题Howcanheadingshelpbusinessreadersimprovereadability?ATheycangroupsimilarmaterialtogether.BTheycanseparatemajorideasfromdetails.CTheycanskimfamiliarorlessimportantinformation.DTheycanprovideaquickprevieworreview.正确答案:ABCD第5题Whycanweimprovebusinessmessageswithheadings?
ATheycanhighlightinformation.BTheycanorganizeideasinbusinessmessages.CTheyencouragethewritertogroupsimilarmaterialtogether.DTheycanpresentaneasier-to-readversionbyapplyingprofessionaldocumentdesign.正确答案:ABDExercise第1题BusinesspeoplepreferE-mailsforthefollowingreason,except:
ATheycanbesavedeasily.BTheycanbeusedtodelivercoverdocumentswhensendinglongerattachments.CTheyarealwaysreliabletodeliverdocumentsDTheycanbesenttomultiplereceiversconveniently.第2题AprofessionalE-mailwritingincludes:
ASubjectlineBOpeningCBodyDClosing正确答案:ABCD第3题Whatshouldbusinesswriterspayattentionwhendraftingthesubjectline?AItshouldbecompellingbutconcise.BItshouldbeasshortaspossibleCIncludingaverbinthesubjectlinecanhelpsummarizingtheideaclearly.DSubjectlinesshouldappearasacombinationofuppercaseandlowercaseletters.正确答案:ACD第4题WhatshallthebusinesswriterpayattentionwhenwritingthebodyofanE-mail?
ATrytostartdirectly.BGroupsimilartopicstogetherCPresentsomeinformationwithbulletedornumberlists.DAddheadingsifthemessagecontainsmorethanafewparagraphs.正确答案:ABCD第5题Whatisactionstatement?
AItistheendingofanE-mail.BItusuallyincludesduedatesandrequests.CAfriendlyclosingisalwayswelcomed.DItalwayscontainsthefullcontactinformationinasignaturelook.正确答案:ABCDExercise第1题Whatcanthebusinesswriterbearinmindwhenwritingrequestmessages?
AReaderstendtoreadtheopeningandclosingfirst.BTrytoputthemostsignificantstatementfirst.CThefirstsentenceofadirectrequestisusuallyaquestionorapolitecommand.DShowappreciationisalwaysappropriate.正确答案:ABCD第2题Intheopeningpartofarequest,howcanbusinesswritersgive“bigideasfirst”?
AThewritercanbeginwiththemostimportantidea.BAnalternativeopeningbeginswithasummarystatement.CIfwrittenasaletter,thedirectrequestwouldmostcommonlybeattachedtoane-mail.DAskallthequestionsdirectly.正确答案:ABC第3题Howcanweensuretheclarityoftheinquiry?
AThebodyofamessagethatrequestsinformationoractionprovidesnecessarydetails.BThewriteranalyzeshisneeds,organizeshisideas,andframeshisrequestlogically.CWheneverpossible,focusonbefitstothereader.DToimprovereadability,itemizetheappropriateinformationinbulletedornumberedlists.正确答案:ABCD第4题Whatshouldthewriterpayattentiontointheendingoftheinquiry?
AThewritertellsthereadercourteouslywhatistobedone.BIftimingisimportant,setanenddatetotakeactionandexplainwhy.CThewritercansavethereadertimebyspellingouttheactiontobetaken.DShowappreciationinafreshandefficientmanner.正确答案:ABCD第5题Whataretheoverusedendingsthatthewritershouldtrytoavoid?
AThankyouforyourcooperationBThankyouinadvancefor…CIfyouhaveanyquestions,don’thesitatetocallme.正确答案:ABCExercise第1题InWhatcircumstancesdoweneeddirectclaiminbusiness?ASometimesconsumersmustlodgeacomplaint.BTheconsumersneedtoidentifyawrong.CTheconsumersneedtocorrectawrong.DTheconsumersneedtoarguewiththebusinessowners.正确答案:ABC第2题Howcanyouopenyouclaimdirectly?
AYoucanopenyourclaimwithaclearstatementofactionyouwant.BYoucanopenyourclaimwithapointofagreement.CYoucanopenyourclaimwithastatementofproblem.DYoucanopenyourclaimwithabriefreviewofactionyouhavetakentoresolvetheproblem.正确答案:ABCD第3题Whatiftheremedyislessobviousandyoucan’tachievewhatyouclaim?
AYoumightaskforachangeinpolicy.BYoumightaskforachangeinprocedure.CYoumightasksimplyforanexplanation.DYoumightinsistonwhatyouwant.正确答案:ABC第4题Howcanweexplainandsupportaclaim?
AProvidethenecessarydetailssothattheproblemcanbecorrectedwithoutfurthercorrespondence.BAvoidbecomingangryortryingtofixblame.CBearinmindthepersonreadingyourmessageisseldomresponsiblefortheproblem.DStatethefactslogically,objectively,andunemotionally正确答案:ABCD第5题Whattipscanyougivewhenconcludingwithanactionrequest?
AEndaclaimmessagewithacourteousstatementthatpromotesgoodwillBSummarizeyouractionrequestwithanenddate.CSaveacopyofyourmessage,whetherpaperorelectronic.DBytakingtimetoputtheclaiminwriting,youindicateyourseriousness.正确答案:ABCDExcercise第1题Whataretheusualwaysofmakingadjustmentsformostbusinesses?
AReplacemerchandiseBRefundmoneyCExtenddiscountDRepairgoods正确答案:ABCD第2题Whydobusinessesmakefavorableadjustmentstolegitimateclaims?
AContractandtortlawprotectsconsumersforrecoveryofdamages.BMostorganizationsgenuinelywanttosatisfytheircustomersandretaintheirbusiness.CMostbusinessesknowthatretainingacustomerisfarlesscostlythanrecruitinganewcustomer.DPromptlymakingadjustmentscanhelpbuildingtheimageofthebusiness.正确答案:ABCD第3题Howcanbusinesswritersbegintheadjustmentmessage?
AAvoidbeginningwithareviewofwhatwentwrong.BPresentthegoodnewsimmediately.CGiveuptheangerandcomplywiththecustomer’sclaim.DDon’trevealanygrudgetoneevenifyouwonderwhethertheclaimislegitimate.正确答案:ABCD第4题Howtoexplaincomplianceinthemessagebodyoftheadjustment?
AStandbehindtheirproductsandservicesanddowhatisright.BReasonablyexpectthecustomerwhohasexperienceddifficultywithaproduct.CAlwaystryingtorebuildthefaithofthecustomerforthefuturebusiness.DRationalandsincereexplanationswilldomuchtoregaintheconfidenceofunhappycustomers.正确答案:ABCD第5题Howtoshowconfidenceintheendingoftheadjustment?
AEndpositivelyyexpressingconfidencethattheproblemshasresolvedBMakethecustomersbelievethatcontinuedbusinessrelationswillresult.CExpressyourappreciationforthecustomer’sbusinessandanticipatefuturebusiness.DRefertothedesiretobeofserviceandtosatisfycustomers.正确答案:ABCDExercise第1题Howtoestablishcredibilityaccordingtothelecture?AShowthatyouaretruthful,experienced,andknowledgeable.BUseothers’expertopinionsandresearchtosupportyourposition.CMakeyourrequestrealistic,doable,andattainable.DBeclearaboutyourobjective.正确答案:AB第2题Howtomakeareasonable,specificrequestaccordingtothelecture?AShowthatyouaretruthful,experienced,andknowledgeable.BUseothers’expertopinionsandresearchtosupportyourposition.CMakeyourrequestrealistic,doable,andattainable.DBeclearaboutyourobjective.正确答案:CD第3题Howtorecognizethepoweroflossaccordingtothelecture?AShowwhatothersstandtoloseiftheydon’tagree.BKnowthatpeopledreadlosingsomethingtheyalreadypossess.CAnticipateoppositionfromconflictingbeliefs,values,andattitudes.DBepreparedtocounterwithwell-reasonedargumentsandfacts.正确答案:AB第4题Howtoexpectandovercomeresistanceaccordingtothelecture?AShowwhatothersstandtoloseiftheydon’tagree.BKnowthatpeopledreadlosingsomethingtheyalreadypossess.CAnticipateoppositionfromconflictingbeliefs,values,andattitudes.DBepreparedtocounterwithwell-reasonedargumentsandfacts.正确答案:CDExercise第1题WhataretheAIDAstrategies?AGainattentionBBuildinterestCElicitdesireandreduceresistanceDMotivateaction正确答案:ABCD第2题Togainattention,theopeningparagraphofasalesmessageshouldbe_____.Ashort(onetofivelines)BhonestCrelevantDstimulating正确答案:ABCD第3题Whenpriceisanobstacle,youcan__________toelicitcustomers’desire.
AdelaymentioningpriceuntilafteryouhavecreatedadesirefortheproductBshowthepriceinsmallunitsCdemonstratehowthereadersavesmoneyDcompareyourpriceswiththoseofacompetitor正确答案:ABCD第4题Tomotivatecustomers’action,wecan____________inthefinalpartofasalesmessage.
AofferagiftBlimittheofferCguaranteesatisfactionDtellajoke正确答案:ABCExercise第1题Tosuccessfullyconveybadnews,writersmustcarefullyconsider___________.AtheaudienceBthepurposeCthecontextDtheweather正确答案:ABC第2题Thedirectstrategymaybemoreeffectiveinsituationssuchasthefollowing_______.AwhenthebadnewsisnotdamagingBwhenthereceivermayoverlookthebadnewsCwhentheorganizationorreceiverprefersdirectnessDwhenfirmnessisnecessary正确答案:ABCD第3题Inalettertodeliverbadnewsemployingthedirectstrategy,thetoneofthelettershouldbe___________.AhumorousBseriousCrespectfulDharsh正确答案:BC第4题Theindirectstrategyworkswell__________.AwhenthebadnewsispersonallyupsettingBwhenthebadnewswillprovokeahostilereactionCwhenthebadnewsthreatensthecustomerrelationshipDwhenthebadnewsisunexpected正确答案:ABCDExercise第1题Inordertosoftenthebadnews,themessageshouldbe______.AmeaningfulBneutralCrelevantDconcise正确答案:ABCD第2题Whatarethepossibilitiesforopeningindirectbad-newsmessagesmentionedinthelecture?
ABestnewsBFactsCAppreciationDApologies正确答案:ABC第3题Inwhichsituationshowingappreciationispossiblyused?
AAmessagetosmartphoneusersBAmemoannouncingcutbacksinthehoursoftheemployeecafeteriaCAletterthatrefusesemploymentDAwarningnotice第4题Whatarethesituationswhereshowingempathyispossiblyneeded?AInwritingtoanunhappycustomerBInlayingoffemployeesCInrespondingtoathank-youletterDInshowinggenuinefeelings正确答案:ABDExercise第1题WhichofthefollowingreportsisNOTatypicalexampleofinformationalreports?
AMonthlysalesreportsBWeeklystatusreportsaboutanongoingprojectCFeasibilityreportsforexpansionopportunitiesofacompanyDTripreportsdescribinganemployee'svisittotradeshows第2题Thefirststeptowriteabusinessreportisto______.
AcollectinformationBdeterminetheproblemandpurposeCorganizethereportDdraftandrevise第3题Whichofthefollowingstatementsabouthowtoorganizeareportiswrong?
AAreport’sorganizationalstrategyisdeterminedbyitsreadersanditscontent.BReportsorganizedindirectlyrevealthepurposeandconclusionsimmediately;reportsorganizeddirectlyplacetheconclusionsandrecommendationslast.CIfreadersareeagertohavetheresultsfirst,writerscanarrangethereportdirectlyintosectionsof“introduction,conclusion,facts,anddiscussion”ifitisanalyticalreport.DIfreadersaredisappointedorhostile,writerschoosethe“indirectstrategy”toputthe“conclusion/recommendation”partattheveryend.第4题Afteryouwriteyourreport,don’tforgettoreviseitseveraltimesbeforeitisfinallydone.Whichofthefollowingsentencesfromadraftneedsrevising?
AThebiggerthemonitor,theclearerthepictureBTextingismoreintrusivethane-mail;useitonlywhenresponsetimeisimportant.CCashresultingfromholidayproductsalesdoesnotarriveuntilJanuary,therefore,ourcashflowbecomescriticalinNovemberandDecember.DAppleearnsmostofitsincomefromthefollowing:Macs,iPads,andiPhonesExercise第1题Whattypesofheadingsmaybeusedinabusinessreport?
AfunctionalheadingsBtalkingheadingsCcombinationheadingsDNoneoftheabove正确答案:ABC第2题Theheading“Introduction:LackofParkingReachesCrisisProportions”belongsto________.
AfunctionalheadingBtalkingheadingCcombinationheadingDnoneoftheabove第3题Howcanwecreateeffectivereportheadings?
AReportwritersshouldconstructaclearhierarchyofheadinglevels,andheadingsinthesamelevelshouldfollowthesamewritingstyle.BTraditionally,reportwritersshouldcapitalizethefirstletterofmainwordsintheheadings.CHeadingsgenerallyappearinboldfont.DReportwritersshouldkeepyourheadingsbriefaswellasmeaningful.正确答案:ABCD第4题Headingsinareportshouldbegrammaticallyequalwithinthesamelevel.Amongthefollowingfirst-levelheadings,whichoneisNOTasgrammaticallyequalastheothers?
AIntroductionoftheCompanyBDevelopmentofProductTeamsCPresentingPlantoManagementDRiskControlsExercise第1题WhatofthefollowingstatementsaboutprimaryandsecondarysourcesisNOTcorrect?
APrimarydataresultfromgatheringoriginaldatafromfirsthandexperience,interviews,surveys,experiments,ordirectobservation.BSecondarydataresultfromreadingwhatothershavepublished,experienced,orobserved.CTheprimarydatabecomessecondaryinformationwhenitisreportedinnewspapersandonline.DNearlyeveryresearchprojectshouldbeginwithfirstdata.第2题Whichisnotconsideredassecondaryresearchsource?
AresearchdatabasesBobservationsCtheinternetDbooks第3题Surveyisanimportantprimaryresearchsource.Whichofthefollowingstatementsisnotcorrect?
AThesamplesizeofthesurveyshouldbebigenoughtorepresenttheoverallpopulation;otherwise,thesurveyresultsmaybeinvalid.BLeadingorambiguousquestionsshouldbeavoided;instead,askneutralquestions.CThesurveyquestionsshouldbewellpreparedtoproducequantifiableDThenumberofsurveyquestionsshouldnotbelimitedsoastogetasmuchinformationaspossible.第4题Whatincentivescanyouusetoincreasethesurveyresponserates?
AmoneyreturnBcouponsCfreesamplesDgiftcertificates正确答案:ABCDExercise第1题WhichofthefollowingdoesNOTbelongtoanalyticalreports?
Ajustification/recommendationreportBfeasibilityreportCyardstickreportDinformationalreport第2题Whatisthepurposeofafeasibilityreport?
AToanalyzeproblemswithtwoormoresolutionsand,usinguniformcriteria,determinethebestsolution.BTodecidewhethertoproceedwithaplanofaction;toexaminethepracticalityofimplementingaspecificoptionorproposal.CToofferanalysisinadditiontodata;tosolveproblemsbyevaluatingoptionsandsuggestingrecommendations.DTomonitorthestatusandheadwayofunusualactivities,projects,ortasks.第3题YoursupervisorwantstoknowthemainpointsofarecentreviewinaninfluentialonlinemagazinediscussingthelatestAppleproduct.Whatreportcategorywouldbeappropriate?
ATripreportsBProgres
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