银行系统招聘考试（英语）模拟试卷29

银行系统招聘考试（英语）模拟试卷29

一、阅读理解（本题共70题，每题7.0分，共10分。）

Thetraditionaldistinctionbetweenproductsthatsatisfyneedsandthosethatsatisfy

wantsisnolongeradequatetodescribeclassesofproducts.Intoday'sprosperous

societiesthedistinctionhasbecomeblurredbecausesomanywantshavebeenturnedinto

needs.Awriter,forinstance,canworkwithpaperandpencils.Thesearclegitimate

needsforthetask.Buttheworkcanbedonemorequicklyandefficientlywithaword

processor.Thusacomputerissoonviewedasaneedratherthanawant.Inthefieldof

marketing,consumergoodsarcclassedaccordingtothewayinwhichtheyarc

purchased.ThetwomaincategoriesareconveniencegoodsandshoppinggoodsoTwo

lessertypesarespecialtygoodsandunsoughtgoods.Itmustbeemphasizedthatallof

thesetypesarebasedonthewayshoppersthinkaboutproducts,notonthenatureofthe

productsthemselves.WhatisregardedasaconvenienceiteminFrance（wine,for

example）maybeaspecialtygoodintheUnitedStates.Peopledonotspendagreatdeal

oftimeshoppingforsuchconvenienceitemsasgroceries,newspapers,toothpaste,

razorblades,aspirinandcandy.Thebuyingofconveniencegoodsmaybedone

routinely,assomefamiliesbuygroceriesonceaweek.Suchregularlypurchaseditems

arccalledstaples.Sometimesconvenienceproductsarcboughtonimpulse：someone

hasasuddendesireforanicecreamsundaeonahotday.Ortheymaybepurchasedas

emergencyitems.Shoppinggoodsareitemsforwhichcustomerssearch.They

compareprices,qualityandstyles,andmayvisitanumberofstoresbeforemakinga

decision.Buyinganautomobileisoftendonethisway.Shoppinggoodsfallintotwo

classes：thosethatareperceivedasbasicallythesameandthosethatareregardedas

different.Itemsthatarelookeduponasbasicallythesameincludesuchthingsashome

appliances,televisionsetsandautomobiles.Havingdecidedonthemodeldesired,the

customerisprimarilyinterestedingettingtheitematthemostfavorableprice.Items

regardedasinherentlydifferentincludeclothing,furnitureanddishes.Quality,style

andfashionwilleithertakeprecedenceoverprice,ortheywillnotmatterat

all.Specialtygoodshavecharacteristicsthatimpelcustomerstomakespecialeffortsto

findthem.Pricemaybenoconsiderationatall.Specialtygoodscanincludealmostany

kindofproduct.Normally,specialtygoodshaveabrandnameorotherdistinguishing

characteristics.Unsoughtgoodsareitemsaconsumerdoesnotnecessarilywantorneed

ormaynotevenknowabout.Promotionoradvertisingbringssuchgoodstothe

consumer'sattention.TheproductcouldbesomethingnewonthemarketastheSony

Walkmanoncewasoritmaybeafairlystandardservice,suchaslifeinsurance,for

whichmostpeoplewillusuallynotbothershopping.

1、Awordprocessorcanbelookedonassatisfyingratherthanifit

becomestheonlymeanstoanend.

A、awant,aneed

B>aneed,awant

C、amachine,atool

D、atool,amachine

标准答案：B

知识点解析：本题的意思是推断需求和需要的区别，第一段的最后一句话，当它是

达到目的的唯一手段时，计算机已不再是一种需求，而成了一种需要。可见，这里

所说的需要指的是完成某一事情所必需的手段，而不是可有可无的手段。故本题选

Bo

2、Theword^staples'XLine7,Para.3)mostprobablymeans.

A、commoditiesthatpeoplebuyconstantly

B、commoditiesthatpeopledonotreallywant

C、commoditiesthatpeoplewantbutdon'tneed

D、commoditiesthatareinconvenienttopurchase

标准答案：A

知识点解析：此句的意思为：“经常需要的商品例如，糖、盐等，而不可能是不

需要的东西，不方便购买的东西。故本题选A。

3、Shoppinggoodsthatareconsideredasbasicallythesamearethose.

A、thatsatisfysimilarneedsoftheconsumer

B、thatconsumersdon'tcarewheretobuythem

C>thatconsumersspendmuchtimetolookfor

D、thatcanbefoundinnearlyeveryshop

标准答案：B

知识点解析：辨认什么是看作基本相同的商品c关犍词是shoppinggood*.文章第

四段说选购商品(shoppinggoods)分作两类：可以看作基本相同的商品和看作不同的

商品。当购买前种商品时，消费者选定式样后，最关心的是如何以最便宜的价格买

到手，消费者不在乎到什么地方去买。B项的意思为并不考虑到哪里去买，符合艾

章的意思，故为正确答案。其余三项与基本事实相悖。

4、Unsoughtgoodsreferto.

A、itemsaconsumerdoesn'tneed

B、newitems

C^lifeinsurance

D、alltheabove

标准答案：D

知识点解析：本题问的是对不需耍的商品应怎么办。从文章的最后一段看出，不需

要的商品是指消费者不感兴趣或不需要的物品，要引起消费者的注意，必须进行促

销。D项为正确答案。

5、Fromthefollowing,choosetheshoppinggoodsthatareconsideredasinherently

different.

A^refrigerator

BNcar

C、dishes

D、televisionset

标准答案：C

知识点解析：辨认看作不同类商品应包括什么，从第四段得出看作不同的商品这一

类，包括服装、家具和碗碟。A项的意思为冰箱；B项的意思为汽车；D项的意思

为电视，很显然，它们不是服装、家具和碗碟。只有C项符合原意。

ApublicspatbetweentwowarringandwildlypopularChineseappsbushadthefeelofa

teenagedance-off'Sorry,DouyinFans"，ranatarticlefromtheshortvideoapponits

WcChataccount,inwhichitaccusedthemobile-messagingserviceofdisablinglinksto

Douyin'smostpopularvideos."AllbailDouyinthedrainsqueen,"retorted

Tencent.WeChat'sparent,whichsaidithadactedbecausethecontent

was“inappropriatc",OnJune1stTcnccntsuedDouyin's

parentcompany.Bytedance,for1yuan(15cents)anddemandeditapologiseforits

accusationsonitsownplatforms(andpresumablywithoutthesnark).Teacentalso

allegedunfaircompetition.WithinhoursDouyincounter-suedfor90myuan.Rarely

hasanupstartsopiquedTencent.AtfirstblushWeChatandDouyin(whichtranslates

astttriir,)appeartoinhabitdistinctworlds.Theformerisasuper-appinwhichmorethan

Ibnusersnotonlychatbutalsoorderfood,givetocharityandpayutilitybills.Douyin

isaneclecticfeedoflooped15-secondvideos,acrossbetweenSnapchat,Vine(now

defunct)andMusically,whichBytedanceboughtinNovember.Differentthoughthe

servicesare,Bytedance'suseofartificialintelligencetocreatetailoredofferingsforeach

vieweronDouyin—andonTouliao,anewsfeed—iswinningattention.Accordingto

QnestMobile,adatavendor*inearly2017usersbegantospendmoretimeon

Toutiao,DouyinandtwootherBytedancevideoapps,XiguaandHuoshan,thanthey

didonTencent'snewsandvideoofferings.InthefirstquarterofthisyearTikTok,an

internationalversionofDouyinthatlaunchedinlate2OI7,becametheworld'smost

downloadediPhoneapp,excludinggamesararefeatforaChinesesocialapp.Ithas

donewellinIndonesiaandThailand.Alhomeitledapp-storerankingsfromJanuaryto

May.Itclaimstohaveauserbaseof3OOminChina,morethanKuaishou,another

short-videoappinwhichTencenthasastake.AllofwhichhasprovokedTencentinto

proridinga“de砧nsiveproduct^,notesXueYuofIDCChinaconsultancy.InApril

Tencentresuscitateditsshort-videoappWeishi>ayearafterclosingit.WeChathas

hardlylostitsoomph.AstateagencyrecentlyreportedthatWeChatmadeup34%of

China'stotalmobile-datatrafficin2017.Toadvertise,Douyinstillreliesonusers

sharingitsvideosonWeChat^publicfeeds(henceitsireovertheblocked

videos).Still,theshareoftimespentbyChinesemobileusersonmessagingslipped

from37%to32%intheyeartoMarch,saysQuestMobile,whilethatspenton

watchingshort-formvideohasrisenfrom1.5%toover7%,InMay,aneassyput

outonWeChatbyaformertechjournalistlitupsocialmedia.In^TencentDoesn'tHave

aDream"，hearguedthatthefirmhadbecomechieflyaninvestmentfirmbuyingup

otherstartupsandhadlostitsinnovativeedge.Onebitofevidencewasthatbythetime

TencenthadregisteredDouyin'srise,itswindowforacounterattackhadallbut

closed.

6、Accordingtothetext,whichofthefollowingstatementsregardingTikTokistrue?

A^TikTokisalsoashort-videomobileapponlyfacingtheusersinEurope.

B、TikTokisbeatingTencent'sshort-videoappKuaishou.

C、TikTokisaninternationalversionofDouyin.

D、BothDouyinandTikTokarelosingtheirusersduetotheargumentwithTencent.

标准答案：C

知识点解析：根据题干关键词TikTok定位到文章第五段。由第一句话InlhehN

quarterofthisyearTikTok,aninternationalversionofDouyin…可知，TikTok是抖

音app的国际版，故C顼说法正确。根据本段内容可知，TikTok在印度尼西亚和

泰国市场都很受欢迎。故A项说法错误；B项说法与原文IIclaimstohaveauser

baseof300minChina,morethanKuaishou…并不一致,故排除；D项，文章未提

及。

7、Whatcouldbeanevidencesupportingthat44WeChathashardlylostitsoomph,,?

A、Wechatmadeup34%ofChina'stotalnobile-datatrafficin2017,reportedbya

stateagency.

B、Douvindoesn'tneedWeChatatallforadvertising.

C>TheshareoftimespentbyChinesemobileusersonmessagingslippedfrom37%to

32%intheyear.

D、WeChathasalreadyboughtupseveralBytedanceapps.

标准答案：A

知识点解析；根据题干关键词WcChathashardlylostitsoomph定位至文章倒数第

二段WeChathashardlylostitsoomph.AstateagencyrecentlyreportedthatWeChat

madeup34%ofChina'stotalmobile-datatrafficin2017.微信并未失去活力，2017

年的一项报告显示微信占据整个中国移动数据通信总量的34%,由此可知，A项

说法正确。根据本段第三句话可知，抖音依然需要微信来给自己打广告，故B项

说法错误；C项说明中国手机用户用来发信息的时间减少，不能作为微信没有失去

活力的证据，故排除；D项文章未提及。

8、Whydoestheauthordescribeatthebeginningofthearticlethatthespatbetween

DouyinandTencentislikea4kteenagedance-off,?

ANTcnccntandDouyinbothaskedtheiremployeestobreakoffpossible

communicationswiththeothercompany.

BothTencentandDouyinmakestatementstodenounceeachother'saction.

C、TcnccntblockeditsusersfromrcgistcringonDouyinthroughWcChataccount.

D、Douyinwantedtotakethefullresponsibilitiesintheargument,whileTencentstill

accusedDouyin'sactasanaftectatiom.

标准答案：B

知识点解析：根据题干关键词teenagedanceoff定位到文章第一段第一句Apublic

spatbetweentwowarringandwildlypopularChineseappshashadthefeelofateenage

dance-off.两款中国流行的应用程序之间发生了一场公开的口角，这让人感觉到了

一种青少年打闹的感觉。接下来就介绍了腾讯与抖音相互指责的具体内容，可知B

项“腾讯和抖音都发表声明，相互指责对方的行为“最符合原文意思。

9、HowlonghasWeishi,iheTcnceniproduct,beenclosedbeforeiiwasresuscitated?

A、Halfayear.

Threemonths.

C、OBemonth.

D、Oneyear.

标准答案：D

知识点解析：根据题干关键词Weishi定位到文章第六段最后一句InAprilTencent

resuscitateditsshort-videoapp,Weishi,ayearafterclosingit.今年四月，腾讯在关

闭它一年后，重新启动了旗下的短视频应用——Weishio

10、Whichoneofthefollowingisincludedinthecssay<€TcnccntDoesn'tHavea

Dream”?

A、ThereasonwhyTencentisarguingwithDouyinappisthatTencentdoesn'thavea

dream.

B、Tencenttendedtobuyingupotherstartupsforinvestmentpurposesandhadlostitsin

novativeedge.

C^Tencentblocksyoungpeoplefromchasingtheirdreams.

D^TheonlyproductthathadcarriedTcnccnt'sdrcamisitsWeishi,howeverWeishi

wasclosedforasignificantlylongtime.

标准答案：B'

知识点解析：根据题干关键词"TencentDoesn'tHaveaDream”定位到文章最后一

段，In4tTencentDoesn4HaveaDream^hearguedthatthefinnhadbecomechieflyan

investmentfirmbuyinguootherstartupsandhadlostitsinnovativeedge.在“腾讯没有

梦想''一文中，他认为，.腾讯现在已经变成了一家投资公司，收购了其他初创公

司，失去了自己的创新优势。B项是原文的同义复述。

二、选词填空（本题共18题，每题7.0分，共78分。）

11、Mailcarriersareencouragedtocomfortableshoeswhileonduty.

A^wore

B>wearing

C、worn

D、wear

标准答案：D

知识点解析：encouragesb.todosth意为“鼓励某人做某事”，不定式用to+动词原

形，因此选D。句意：邮差被鼓励在工作期间穿舒适的鞋子。

12、Decembersaleswerelow,andsalesstaffareencouragedtosubmit

suggestionsonhowtoaddresstheproblem.

A、disappointing

B、disappoint

C、disappointed

D、disappointingly

标准答案：D-

知识点解析：空格后面是形容词，需要填入副词，因此只有D项符合。句意为“12

月份的销售额低得令人失望，销售人员被鼓励就如何解决问题提交建议

13^Mostofthemeetingwasspentgoingoverthesalesfromtheprevious

month.

A、shapes

B、celebrities

C、figures

D、measures

标准答案：C

知识点解析：和空格前的“sales”相关的为数字，因此“figures”放在空格处最恰当。

要把“salesfigures”当作一个整体来记忆。

14、Manypeoplewhoreadthedocumentcomplainedthatitincludedtoomuch

informationthatwasnottothemainissue.

A、relevant

outward

CNequivalent

D、opposite

标准答案：A

知识点解析：句子表示“和主要议题无关的信息''因此意为“相关的”“relevant”为正确

答案。如果知道短语“berelevantlo"，就可以很容易地得知答案。

15、Wewilllosealmosthalfofouraccumulatedpensionfundsifthemerger

accordingtothecurrentplan.

A、proceeds

B、wasproceeding

C、proceeded

D、willproceed

标准答案：A

知识点解析：时间或条件状语从句中，将来时用现在时表示。

16、Pleaseprovidetherequestedinwritingtothereceptionistatthefront

desk.

A、inform

B、information

C、informed

D、informing

标准答案：B

知识点解析：暂无解析

17、Ms.Jahanisnewtothehospitalityindustry,sherecentlywona

prestigiouscustomerserviceaward.

A、Even

B、Although

C、For

D^Whenever

标准答案：B

知识点解析：“Ahhough”有“尽管……但是……”的意思”根据句意，可以知道，尽

管“Jahan”在酒店行业是个新人，但是她最近获得了著名的客户服务奖。

18、HeisneitherEuropean,norAmerican.Heisfrom

Australia.

A^a；a；/

B、a；an；the

C、a；an；/

D、an；an；/

标准答案：C

知识点解析：“European”是辅音开头，所以前面用不定冠词“a”，表示“一个欧洲

人”；“American”元音开头，前面用不定冠词“an”，表示“一个美国人”；第三个空指

他来自澳大利亚，前面不用冠词。故本题选C。

19、Ifyouhaveideasfornewprojectsyouwouldliketofornextyear,please

submitthembye-mailtothebusinessdevelopmentoffice.

A、propose

acquaint

C>practice

D、employ

标准答案：C

知识点解析：C项“实践”符合题意；A项“建议”，B项“使熟悉”，D项“使用，利

用“，均无法与“projects”搭配。句意为“如果你有关于明年想实践的项目的想法，请

通过电子邮件提交给商业发展部门”。

20、Conteststhatpromisecashprizesforwinnersareoftenusedbyemployerto

theirworkers.

A、predict

B>transfer

C、discharge

D^motivate

标准答案：D

知识点解析：选项为各种动词，空格前直接就有“to”。因此构成“to+空格”结构的

气。不定式”。句意：那些承诺授予胜者现金奖励的竞赛经常被雇主用来激励员工。

predict预测；iransfer转换；discharge释放,解除；motivate激励。

21、PleasefaxustheinformationimmediatelybecauseIneedtotheclient

rightaway.

A、notify

speak

CNrcpord

D、attend

标准答案：A

知识点解析：本题需选择适当的动诃。为H么会有“请立刻把那些信息传真过来''的

请求?因为要(A)“notify1通知)客户。

22、Performingaseriesoftrialrunsbeforelaunchinglarge-scaleproductionofanynew

productiscommon